(http://www.trimaxsolutions.com/Portals/TrimaxSolutions/Trimax%20PDF%20Newsletters/Trimax-Solutions-Article-Are-your-Adwords-setup-to-achieve-the-best-possible-quality-score.pdf) - Everyday millions of users conduct searches for products and services on Google. Some of these users will be searching for exactly what you are selling, the question is…can they find you amongst the competition? In order to be discoverable by users on search engine results pages (SERPs), you need to rank highly. Having in place Google Adwords is strongly advisable for businesses to achieve high ranking to direct traffic to your website in the form of engaged users who are actively ready to buy. By targeting your ads through Google Adwords you can potentially make more connections with potential customers.

1. www.trimaxsolutions.com google adwords management
Are your Adwords setup to achieve the best quality score for high rate conversions?
Are your Adwords setup to achieve the best quality
score for high rate conversions?
Rank highly with google adwords
Everyday millions of users conduct searches for products and services on Google. Some of these users will
be searching for exactly what you are selling, the question is…can they find you amongst the competition?
In order to be discoverable by users on search engine results pages (SERPs), you need to rank highly.
Having in place Google Adwords is strongly advisable for businesses to achieve high ranking to direct traffic
to your website in the form of engaged users who are actively ready to buy. By targeting your ads through
Google Adwords you can potentially make more connections with potential customers.

2. www.trimaxsolutions.com google adwords management
Google Adwords enables your business to
• Achieve ranking on difficult keywords
• Drive traffic to your website quickly after starting your campaign
• Improve the quality of traffic driven to your site as you will receive more targeted traffic/audience
• Control users journey to your site by directing them exactly where they need to go
• Achieve higher return on investment (ROI) as the traffic generated has more intent to buy
Businesses need to be aware that lots of money is being wasted on Google Adwords by not setting up
both Google Adwords and the company websites keywords properly.
Are your Adwords setup to achieve the best quality score for high rate conversions?
Are your Adwords setup to achieve the best quality
score for high rate conversions?

3. www.trimaxsolutions.com google adwords management
Google ad campaigns
Any business can run targeted ads on Google with Adwords, which are then displayed on the right hand
side of Google search engines results page. Google AdWords works on a pay per click basis enabling
businesses to measure the success of their ad campaigns on Google. You will therefore only be charged
when a user clicks on your ad. Some businesses believe that your SERP results position is largely
dependent on how large your daily budget is, however by just having an ad, which is relevant to the
keyword, your position on the search engine is automatically increased.
For Google Adwords to succeed to the best of its abilities for businesses, it's very important to have the
best Quality Score. Your quality score is worked out on a combination of factors including relevant
keywords both on Adwords and your website landing pages (with On Page Optimisation), the quality of
ad copy content and also on your call to actions, which all have to be optimised to generate the best
Quality Score. The ranking and position placement of your business’s adverts is based on the Adwords
Quality Score. The higher your quality score means the higher the position of where your ad is placed.
Are your Adwords setup to achieve the best quality score for high rate conversions?
Are your Adwords setup to achieve the best quality
score for high rate conversions?

4. www.trimaxsolutions.com google adwords management
Achieve higher website ranking
When setting up Google Adwords, Trimax
Solutions make sure to define and apply the
most appropriate keywords for your
business on Adwords and your website
landing pages as well as advise on
appropriate website content for the best
SEO to ensure the best positioning of your
advert. Trimax solutions can help your
business achieve higher website ranking
with our individually tailored Adwords
andSEO Packages making it easier for your
business to rank higher quickly.
Are your Adwords setup to achieve the best quality score for high rate conversions?
Are your Adwords setup to achieve the best quality
score for high rate conversions?

5. www.trimaxsolutions.com google adwords management
Tailored Adwords package
Trimax Solutions work closely with you to develop a tailored Adwords package that focusses on your
individual business needs relevant to your industry with multiple AdGroups with highly targeted keywords
which relate to the different AdGroups. In turn these trigger optimised AdTexts, which contain hyperlinks
to direct you to specific landing pages. Our Google Adwords Start Up Package includes the setup of an
Adwords account with account activation and the
configuration of keywords. Once set up your business will be able to manage your Google Adwords
account in the future. Once we have carried out a keyword and competitor analysis, we will then
investigate the cost and potential success of keywords to optimise the money you spend.
Are your Adwords setup to achieve the best quality score for high rate conversions?
Are your Adwords setup to achieve the best quality
score for high rate conversions?

6. www.trimaxsolutions.com google adwords management
Google adwords start-up package
Trimax Solutions Google Adwords Start Up
Package ensures that your Google AdWords
campaign is optimised to perform at its best
whilst minimising the number of wasteful
clicks. Visit Trimax Solutions Google Adwords
Start Up Package webpage to find out more
about how it can increase your online presence
and your websites ranking, when applied to
your website.
Are your Adwords setup to achieve the best quality score for high rate conversions?
Are your Adwords setup to achieve the best quality
score for high rate conversions?

7. www.trimaxsolutions.com google adwords management
Best search engine optimisation
In order for your business to achieve the best possible
search engine optimisation, Trimax Solutions helps you
define the right keywords as the initial and most important
step. We will then work closely with you to provide
guidance on generating appropriate content based on the
chosen keywords. We call the process of applying keywords
and content to each and every page of your website, Start
Up SEO and offer a package in order to help your business
achieve high ranking. Visit Trimax Solutions Start Up SEO
Package webpage to find out more about how it can
increase your online presence and your websites ranking,
when applied to your website. It is very important that
Adwords and Website Keywords are in place and set up
correctly to achieve the best SEO for your business to reap
the rewards
Are your Adwords setup to achieve the best quality score for high rate conversions?
Are your Adwords setup to achieve the best quality
score for high rate conversions?