Where do you like to do business and why? Questionnaire How does your job function/position impact customer satisfaction? We’re selling the invisible here at Triumvirate. We have nothing tangible only intangibles. Every encounter with a client/prospect is crucial. According to Selling the Invisible, “Every act is a marketing act upon which our success depends.”- to manage your customers you must manage their expectations According to “Raving Fans,” “Your customers are only satisfied because their expectations are so low and because no one else is doing better. Just having satisfied customers isn’t good enough anymore. If you really want a booming business, you have to create Raving Fans.” In tonight’s presentation, we will explore the WOW!, customers, traditional customer service, and service magic.
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