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Ser e This Not That! 
August 4-5, 2014 
MPI WEC 
Tracy Stuckrath, CSEP, CMM, CHC, CFPM 
@tstuckrath
Tracy Stuckrath 
• Certified event professional, 
strategic meetings manager & health coach 
• One of 15 million+ Americans 
with food allergies 
• Studied at Institute of 
Integrative Nutrition 
• Founded Thrive! in 2010 
• Not a doctor, nutritionist or lawyer 
CSEP, CMM, CHC, CFPM 
MPI WEC 2014 • Serve This, Not That! @tstuckrath 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
ECsosmenptoianle Lnetasrning 
Understand the Different Dietary Needs 
Grasp Similarities & Differences in the Dietary Needs 
Learn how to navigate a catering menu & what 
questions to ask of F&B partners 
u 
v 
w 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
“Food is 
our common 
a universal 
experience.” 
MPI WEC 2014 • Serve This, Not That! @tstuckrath 
April 11, 2014 
ground, 
~James Beard
“Food 
is the only thing 
becomyeosu you're going to buy that .” 
Carlo Petrini
1.8 Million Meetings 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
1.8 Million Meetings 225 People $54.5 Billion Food & Beverage 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Organic VEGAN 
Pescitarian 
Local 
Gluten Free 
RAW 
Tree Nuts 
Paleo Rave 
Crohn’s 
Menu Labeling 
Food Safety 
Corn Clean Eating 
FALCPA 
Macrobiotic 
ADA 
Food Allergies 
Vegetarian 
Halal Kosher 
Celiac 
Buddhism 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Chron7ic : 1D0isease 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
2D5i.8a bmeitlleiosn 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
3O5%b e/ s1it7y% 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Fo1o5d m Ailllieorngy 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Celia1c : D13is3ease 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Ve2ge7ta rmiani l&li Voengan 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Re3li6g%ious 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
11K.2o mshielliron 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Serve This, Not That 
Milk Allergy | Gluten-free | Peanut Allergy 
Peanut Butter 
Milkshake 
Chocolate 
M&Ms 
Lime Mango Twizzlers 
Sorbet 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Serve This, Not That 
Milk Allergy | Gluten-free | Peanut Allergy 
Peanut Butter 
Milkshake 
Chocolate 
M&Ms 
Lime Mango Twizzlers 
Sorbet 
Vegan 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Serve This, < 
Not That 
Pescetarian | Gluten-free | Lent 
Fish Fried Pig Muffins Fried Chicken 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Serve This, Not That 
Vegan | Gluten-Free | Dairy Allergy 
Grilled Chicken Cheese, Nut & 
Kale Salad w/ 
Quinoa, 
Tangerines & 
Roasted 
Almonds 
Fruit Tray 
Pasta Alfredo 
with Spinach 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Serve This, Not That 
No Mammals | Lactose-free | Kosher 
BBQ Shrimp 
with Coleslaw 
Caramelized 
Onion, Spinach 
& Blue Marble 
Salsa Baked Meatballs 
Salmon 
Quiche 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Serve This, Not That 
Tree Nut Allergy | Celiac Disease | Melon Allergy | No Seafood 
Roast Chicken 
with Pesto 
Pan-fried 
chicken, beets & 
Brussels sprouts 
Shaved 
Cantaloupe and 
Prosciutto Salad 
Walnut crusted 
Halibut 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
“Every 
f o doedc ision 
we make 
sends a message 
to our body. 
Dr. Berardi, Precision Nutrition
opportunity Provides an 
to direct, shape, 
& remake 
Dr. Berardi, Precision Nutrition
health. Our 
Dr. Berardi, Precision Nutrition
cboomdyp o sition. 
Dr. Berardi, Precision Nutrition 
Our
performance. Our 
Dr. Berardi, Precision Nutrition
well-being.” Our 
Dr. Berardi, Precision Nutrition
Addressing Dietary Needs 
Food Allergies | Medical Conditions | Personal Preferences | Religious Beliefs 
Elc #1 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
8 
90 
150+ 
160
Celiac Disease 
Wheat | Rye | Barley 
Genetic autoimmune disease 
MPI WEC 2014 • Serve This, Not That! @tstuckrath 
April 11, 2014 
1:133 
Malabsorption 
Avoid Gluten 
No cure 
Oatmeal?
Addictive, 
destructive 
substance 142 
57 
MPI WEC 2014 • Serve This, Not That! @tstuckrath Sugar
“We are living 
at a time when it 
vegeeatsayrian.” 
is unprecedentedly 
to be a 
! 
Adam Shprintzen, The Vegetarian Crusade
Avoid 
• Beef 
• Pork 
• Poultry 
• Fish 
• Shellfish 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Vegan 
Avoid 
• Beef 
• Pork 
• Poultry 
• Fish 
• Shellfish 
• Eggs 
• Honey 
• Milk 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Paleo No 
• Processed 
• Sweet fruit 
• Dairy 
foods 
• Grains 
• Seed Oils 
• Sugar, candy 
• Beans
“Food is an important part 
of my 
religion 
live and my the life.” 
way I 
Arlene Mathes-Scharf, kashrut.com
fish only Kosher Not with 
Judaism Kosher x Kosher finned 
meat 
Buddhism x x some P P 
Hinduism x x Restricted/ 
Avoided ? x 
Islam Halal x Halal x x 
Rastafarianism x x no fish 
over 12” x 
Seventh Day 
Adventist x x x ? 
Sikh 
in some sects 
Halal or Kosher x 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Protestants Few Restrictions 
Roman 
Catholicism Restricted on certain days 
Eastern 
Restriction 
Restriction 
Orthodox 
s 
s 
Jainism x x x x x x 
Mormonism x 
Baha’i some are vegetarians x 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
JANUARY 
Chinese New Year 
(Confucian/Taoist/Buddhist) 
! 
! 
FEBRUARY 
Ash Wednesday 
(Christian) 
Lent (Christian) 
! 
! 
APRIL 
Good Friday (Christian) 
Easter (Christian) 
Shavuot (Jewish) 
Passover (Jewish) 
! 
! 
JUNE/JULY 
Ramadan (Islamic) 
! 
JULY/AUGUST 
Eid al-Fitr (Islamic) 
Krishna Janmashtami 
(Hindu) 
! 
MPI WEC 2014 • Serve This, Not That! @tstuckrath 
April 11, 2014 
SEPTEMBER/ 
OCTOBER 
Sukkot (Jewish) 
Rosh Hashanah (Jewish) 
! 
! 
OCTOBER 
Navratri (Hindu) 
Shemini (Jewish) 
Yom Kippur (Jewish) 
Simchat Torah (Jewish) 
Eid al-Adha (Islamic) 
! 
! 
NOVEMBER 
Diwali (Hindu/Buddist/ 
Sikhism/Jainism) 
Thanksgiving 
! 
! 
DECEMBER 
Hanukkah (Jewish) 
Christmas (Christian)
Discovery Experiences 
Elc #1 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Vegetarian Vegan Gluten-Free Paleo Kosher Catholicism Halal 
V Vg 
G 
P J C H 
Eggs E 
P O P P P P P 
Milk P ALTERNATIVE 
Almond, Soy, 
Coconut, Hemp, 
Rice Milks 
AVOID 
Wheat, Rye, Barley, 
Couscous, Starches, 
Malt, Casein, Bread, 
Crackers, Cereal, Dairy, 
Cheese, Milk, Buttermilk 
meal P ? 
O AVOID 
milk products and 
meat at the same 
M 
S 
Soy Great source 
of protein 
Great source 
of protein P 
AVOID LEGUMES & 
BEANS: 
soy, lentils, black 
beans, pinto beans, 
red beans, peanuts, 
white beans, 
garbanzo beans++ 
During Passover 
some Jews 
Good source of 
avoid all 
P protein 
legumes W 
Wheat P P 
AVOID 
wheat, rye & barley 
and anything that 
contains a form of 
them 
AVOID ALL GRAINS 
wheat, rice, corn, 
quinoa, amaranth, 
buckwheat, wild rice, 
spelt, rye, sorghum, 
oats, teff, amaranth++ 
During Passover 
only unleavened 
breads are 
allowed; grains P ? 
Shellfish ? O P Wild caught, 
grass-fed, 
hormone & 
antibiotic free 
Meats, Fish, Pork, 
Poultry, Shellfish, 
Turkey, Goat, 
Sf 
Fish ? O P Finned fish only P 
Lamb 
Tree Nuts Good source 
O During Lent, 
this is only 
animal protein 
allowed on 
Friday 
P 
of protein 
Good source 
of protein P! 
Need to read 
packaging for 
flavorings & 
spices 
P P P Good source of 
protein 
N 
F 
P 
Peanuts Good source 
of protein 
Good source 
of protein 
See Note Soy 
Above 
During Passover 
some Jews 
Good source of 
avoid all 
P protein 
legumes MPI WEC 2014 • Serve This, Not That! @tstuckrath
Vegetarian Vegan Gluten-Free Paleo Kosher Catholicism Halal 
V Vg 
G 
P J C H 
ALTERNATIVES 
Almond, Soy, Coconut, 
Hemp, Rice, Tofu 
AVOID 
Eggs E 
P O P P P P P 
All animals and 
milk products 
Milk P ALTERNATIVE 
Almond, Soy, 
Coconut, Hemp, 
Rice Milks 
AVOID 
Wheat, Rye, Barley, 
Couscous, Starches, 
Malt, Casein, Bread, 
Crackers, Cereal, Dairy, 
Cheese, Milk, Buttermilk 
meal P ? 
O AVOID 
milk products and 
meat at the same 
M 
S 
Soy Great source 
of protein 
Great source 
of protein P 
AVOID LEGUMES & 
BEANS: 
soy, lentils, black 
beans, pinto beans, 
red beans, peanuts, 
white beans, 
garbanzo beans++ 
During Passover 
some Jews 
Good source of 
avoid all 
P protein 
legumes W 
Wheat P P 
AVOID 
wheat, rye & barley 
and anything that 
contains a form of 
them 
AVOID ALL GRAINS 
wheat, rice, corn, 
quinoa, amaranth, 
buckwheat, wild rice, 
spelt, rye, sorghum, 
oats, teff, amaranth++ 
SERVE THIS 
During Passover 
only unleavened 
breads are 
allowed; grains P ? 
NOT THAT 
Tofu, Coconut Yogurt, French 
Toast, Quinoa, Fresh Fruit, 
Shellfish ? O P Wild caught, 
grass-fed, 
hormone & 
antibiotic free 
Meats, Fish, Pork, 
Poultry, Shellfish, 
Turkey, Goat, 
Sf 
danishes, muffins, waffles, pancakes, yogurt & 
granola, rolls, doughnuts, cookies, crackers, 
pizza, spanakopita, pasta, sliders, burritos, 
Lentils, Hummus 
Sandwich 
Fish ? O P Finned fish only P 
Lamb 
Tree Nuts Good source 
O During Lent, 
this is only 
animal protein 
allowed on 
Friday 
P 
pies, tarts, Asian marinades 
of protein 
Good source 
of protein P! 
Need to read 
packaging for 
flavorings & 
spices 
P P P Good source of 
protein 
N 
F 
P 
Peanuts Good source 
of protein 
Good source 
of protein 
See Note Soy 
Above 
During Passover 
some Jews 
Good source of 
avoid all 
P protein 
legumes MPI WEC 2014 • Serve This, Not That! @tstuckrath
Vegetarian Vegan Gluten-Free Paleo Kosher Catholicism Halal 
V Vg 
G 
P J C 
ALTERNATIVES 
Kosher-labeled products, 
H 
AVOID 
milk products & 
meat at the same 
time; legumes at 
Eggs E 
P O P P P P P 
fresh produce 
Milk P ALTERNATIVE 
Almond, Soy, 
Coconut, Hemp, 
Rice Milks 
AVOID 
Wheat, Rye, Barley, 
Couscous, Starches, 
Malt, Casein, Bread, 
Crackers, Cereal, Dairy, 
Cheese, Milk, Buttermilk 
Passover 
meal P ? 
O AVOID 
milk products and 
meat at the same 
M 
S 
Soy Great source 
of protein 
Great source 
of protein P 
AVOID LEGUMES & 
BEANS: 
soy, lentils, black 
beans, pinto beans, 
red beans, peanuts, 
white beans, 
garbanzo beans++ 
During Passover 
some Jews 
Good source of 
avoid all 
P protein 
legumes W 
Wheat P P 
AVOID 
wheat, rye & barley 
and anything that 
contains a form of 
them 
AVOID ALL GRAINS 
wheat, rice, corn, 
quinoa, amaranth, 
buckwheat, wild rice, 
spelt, rye, sorghum, 
oats, teff, amaranth++ 
During Passover 
only unleavened 
breads are 
allowed; grains P ? 
SERVE THIS 
Shellfish ? O P Wild caught, 
grits, lasagna, steak w/ butter, 
cheese burger, pork tenderloin, 
hummus, lentils, non-certified 
grass-fed, 
hormone & 
antibiotic free 
Meats, Fish, Pork, 
Poultry, Shellfish, 
Turkey, Goat, 
Sf 
NOT THAT 
Vegetarian, Pareve (Cheese & Meat-free), 
Spinach Quinoa Cakes, Matzah 
pizza, date balls, chocolate agave 
Fish ? O P Finned fish only P 
Lamb 
Tree Nuts Good source 
O During Lent, 
this is only 
animal protein 
allowed on 
Friday 
P 
of protein 
shots 
Good source 
of protein P! 
Need to read 
packaging for 
flavorings & 
spices 
kosher products 
P P P Good source of 
protein 
N 
F 
P 
Peanuts Good source 
of protein 
Good source 
of protein 
See Note Soy 
Above 
During Passover 
some Jews 
Good source of 
avoid all 
P protein 
legumes MPI WEC 2014 • Serve This, Not That! @tstuckrath
Vegetarian Vegan Gluten-Free Paleo Kosher Catholicism Halal 
V G 
ALTERNATIVES Vg 
P J C H 
Coconut flour, almond flour, 
tapioca starch, arrowroot 
AVOID 
wheat, soy, rye, garbanzo, 
barley, rice, corn, quinoa, 
amaranth, buckwheat, wild rice, 
spelt, rye, sorghum, oats, teff, 
amaranth…all grains and 
Eggs E 
P O P P P P P 
powder 
Milk P ALTERNATIVE 
Almond, Soy, 
Coconut, Hemp, 
Rice Milks 
AVOID 
Wheat, Rye, Barley, 
Couscous, Starches, 
Malt, Casein, Bread, 
Crackers, Cereal, Dairy, 
Cheese, Milk, Buttermilk 
meal P ? 
O AVOID 
milk products and 
meat at the same 
M 
S 
Soy Great source 
of protein 
Great source 
of protein P 
AVOID LEGUMES & 
BEANS: 
soy, lentils, black 
beans, pinto beans, 
red beans, peanuts, 
white beans, 
garbanzo beans++ 
beans 
During Passover 
some Jews 
Good source of 
avoid all 
P protein 
legumes W 
Wheat P P 
AVOID 
wheat, rye & barley 
and anything that 
contains a form of 
them 
AVOID ALL GRAINS 
wheat, rice, corn, 
quinoa, amaranth, 
buckwheat, wild rice, 
spelt, rye, sorghum, 
oats, teff, amaranth++ 
During Passover 
only unleavened 
breads are 
allowed; grains P ? 
Shellfish ? O P Wild caught, 
grass-fed, 
hormone & 
antibiotic free 
Meats, Fish, Pork, 
Poultry, Shellfish, 
Turkey, Goat, 
Sf 
NOT THAT 
breads, danishes, muffins, 
waffles, pancakes, bagels, 
rolls, cookies, crackers, 
pretzels, pizza, spanakopita, 
pasta, sliders, burritos, pies, 
tarts, hummus, lentils 
SERVE THIS 
Eggs, frittata, coconut yogurt, apricot 
power bars, ceviche, lettuce wraps, 
salads, chicken, steak, seafood 
Fish ? O P Finned fish only P 
Lamb 
Tree Nuts Good source 
O During Lent, 
this is only 
animal protein 
allowed on 
Friday 
P 
of protein 
Good source 
of protein P! 
Need to read 
packaging for 
flavorings & 
spices 
P P P Good source of 
protein 
N 
F 
P 
Peanuts Good source 
of protein 
Good source 
of protein 
See Note Soy 
Above 
During Passover 
some Jews 
Good source of 
avoid all 
P protein 
legumes MPI WEC 2014 • Serve This, Not That! @tstuckrath
Discovery Experience 
Participate | Understand | Comprehend | Learn 
Top 8 Food 
Allergens 
• Egg 
• Wheat 
• Tree Nuts 
• Peanuts 
• Shellfish 
• Fish 
• Soy 
• Milk 
GF V 
Gluten-Free 
• No Wheat 
• No Rye 
• No Barley 
• Oats? 
Paleo 
• No Grains 
• No Sugar 
• No Dairy 
• No Beans 
• Grass-fed meats 
Vegetarian 
• Eggs & Milk 
• No sea or land 
animals 
Vegan 
• No Eggs & Milk 
• No sea or land 
animals 
• No honey 
E 
W 
N Vg 
SF 
F 
S 
M 
P P 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Waffle Iron Station* 
V 
Made to order malted waffles with a variety of toppings, 
warm maple syrup, roasted pecan butter 7 
Omelet Station* 
Farm fresh omelets made to order. Choose from a variety of 
toppings including Virginia ham, crisp bacon, peppers, 
Spanish onions, tomatoes, mushrooms, herbs, assorted 
cheeses^ 8 
Berkshire bacon eggs Benedict^ 6 
E M W 
Chewy New York style bagels with cream cheese 3 
Country sausage^ 2 
Smoked applewood bacon^ 2 
Aged sharp cheddar cheese grits 3 
E M 
Pancetta and egg croissant sandwich^ 4 
Smoked salmon platter, traditional accompaniments^ 7 
Southern buttermilk biscuits with country sausage gravy^ 
4 
Buttermilk or blueberry pancakes with warm maple syrup 
3 
Grapefruit juice 3 
Cranberry juice 3 
Aquahealth bottomless bottled water 2 
Cranberry, Orange and Grapefruit juices 3 
Red Bull® 4 
Champagne or Mimosa 4 
Elc #1 
minimum of 25 guests 
REVITALIZE 
Guests will be delighted to wake up to a table filled with 
fresh sliced seasonal fruit, steel cut Irish oats, farm 
fresh scrambled eggs, applewood smoked bacon, 
breakfast sausage and breakfast potatoes^ 24 
REVIVE 
Start the day off right with an assortment of yogurts, 
seasonal inspired sliced fruits, and chewy New York 
style bagels with cream cheese 18 
AWAKE 
From the Virginia countryside, a hearty start with 
chunky cinnamon spiced applesauce, fresh baked 
biscuits, peppered sausage gravy, country ham, fluffy 
scrambled eggs, hash brown potatoes, warm cinnamon 
rolls and honey pecan butter^ 26 
INDULGE 
Impress your guests with fresh picked berries and 
proseco sabayon, assorted filled croissants, deviled eggs 
with asparagus and caviar, crabcake eggs benedict 
florentine, scrambled egg stuffed tenderloin pinwheels 
with spicy tomato marmalade, grilled herb chicken 
sausages, creamy potato and fennel soufflé^ 34 
RISE 
Get an extra lift with fresh berry and soy milk 
smoothies, seasonal fruit skewers, mushroom and 
gruyere crestless quiche, smoked salmon boursin 
roulade on rye toasts^ 22 
Vg? 
? 
G 
Vg? 
? 
G 
E 
P 
M 
W 
Vg? 
? 
G 
V 
V 
M E 
W 
N 
M E 
W 
N 
Sf S 
S 
V? 
Vg? 
? 
G 
V? 
F 
? 
Vg 
V 
E M W 
E V? 
W V 
Vg? 
M 
V 
E W 
F 
E M W 
S 
S 
S 
S 
E M W 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Text 
S 
V 
E W M 
S W M 
E W M 
E W M 
M W 
E 
E W 
W M 
M W 
E W 
M W 
W 
E W 
V 
V G 
V 
Vg V 
? 
G 
? 
G 
W 
W 
W 
W M 
V 
V 
M 
Vg 
G 
Vg 
Vg 
S 
N 
G? 
G 
G 
www.ohsheglows.com 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Coffee Braised Boneless Short Ribs Roasted Corn Ancho Smashed Red Potatoes, Green Tomato Avocado Relish 
Peppercorn Beef Tenderloin Au Gratin Potatoes, Sautéed Spinach & Shallots, Balsamic Reduction 
Peppercorn Flank Steak Au Gratin Potatoes, Sautéed Spinach & Shallots, Balsamic Reduction 
Korean Boneless Short Ribs Sweet Potato Fries, Korean Veggie Stir Fry 
Asian BBQ Marinated Flank Steak Wasabi Potatoes, Korean Veggie Stir Fry 
Classic Swedish Meatballs Lingonberry, Stroganoff & Spicy Mustard Glaze, Red Jack Mash, Sugar Snap Peas 
Jerk Chicken & Blackberry-Calvados Reduction Black Beans with Pepper Sauté, Spanish Rice, Sour Cream Drizzle 
Herb Grilled Chicken Rosemary Infused Mashed Potatoes, Wild Mushroom & Sugar Snap Pea, Jus 
Maple Glazed Chicken Haricot Vert, Sweet Potato Mash, Brown Sugar Toasted Pecans, Chicken Velouté 
Parmesan Crusted Chicken Lemon Cream Sauce with Artichoke & Wild Mushrooms, 
Lemon Cream Sauce, Chopped Grilled Chicken, Spinach 
Marinara, Italian Meatballs and Mushroom Sauté 
Vodka Cream Sauce, Spicy Sausalito Sausage, Roasted Cauliflower 
W 
Classic Alfredo with Spinach 
Served with Italian Breads, Olive Oil & Grated Parmesan 
Blackened Salmon Sweet Potato Mash, Brown Sugar Toasted Pecans, Sugar Snaps 
Pan Seared Day Boat Scallops Roasted Corn Risotto, Parmesan Broth, Chive Oil, Micro Greens 
Escabeche Tilapia Tacos Hot Pressed Flour Tortilla, Jalapeño Slaw, Cilantro Cream Sauce, Salsa Trio 
Pan Seared Crab Cakes Cajun Remoulade, Tartar Sauce, Jicama Slaw 
Sushi - Maki & Nigiri Chef's Selection of Creative Rolls including California, Spicy Tuna, Salmon, & Vegetable 
Accompanied by Wasabi, Pickled Ginger, Soy Sauce, Spicy Mayo & Spiced Radish Slaw 
Pork Tenderloin with Maple Mustard Drizzle Sautéed Root Vegetables, Sage, Thyme, Apple Tart 
Pan Seared Lamb Chops Greek Salad, Feta, Lemon Essence Israeli Couscous, Pine Nuts, Melted Grape Tomatoes 
Grilled Flank Steak Asian Soy Barbecue, Button Rolls 
Grilled Bourbon Peppercorn Flank Steak Horseradish Dijon, Balsamic Glaze, Button Rolls 
Herb Crusted Beef Tenderloin Horseradish Crème FraÎche, Button Rolls 
Cajun Fried Boneless Turkey Breast Orange Rosemary Aioli, Button Rolls 
Baked Virginia Ham & Honey Roasted Turkey Honey Mustard, Orange Rosemary Aioli, 
Cranberry Mayo, Button Rolls 
Herb Rubbed Pork Tenderloin Blueberry Barbecue Sauce, Button Rolls 
Elc #1 
Text 
Chef Sauté & Small Plate Stations 
Herbed Rice Pilaf, Slivered Asparagus Spears 
Penne Pasta Bowls Chef Sautés to order (Choose two of the following) 
Carving Stations 
Martini Food Bars 
MPI WEC 2014 • Serve This, Not That! @tstuckrath 
Smashed Potato “Martinis” choice of two “mixers”: 
Wild Mushroom Ragout 
F 
W 
M 
W 
M 
W 
M N 
E 
F 
W 
M 
W 
E 
W 
M 
M 
SF 
W 
E 
W 
M 
S 
W 
M 
Vg 
W M 
F 
V 
W 
SF 
W 
N 
M 
M 
E 
E 
S 
W 
W 
M 
W 
M 
N 
M 
M 
M 
W 
M 
E 
? 
F M 
SF E 
F 
W 
G 
G 
S 
P 
P? 
? 
G? 
G 
G? 
G 
G? 
G? 
F? 
M 
P? 
P? 
P?
A TASTE OF NAPA DINNER 
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MPI WEC 2014 • Serve This, Not That! @tstuckrath
Gather It How to 
• SOPs 
• Site Visits 
• Contracts 
• Registration 
• Menus 
• Apps 
• Communication 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Gather It How to 
• SOPs 
• Site Visits 
• Contracts 
• Registration 
• Menus 
• Apps 
• Communication Eggs 
Milk/Dairy 
Soy 
Wheat 
Shellfish 
Fish 
Tree Nuts 
Peanuts 
Other _______________ 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Ask What to 
• Staff Training 
• Procedures 
• Management 
food  beverage 
vendors 
• Emergency Plans 
• Cross Contact 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Serve It How to 
• Kitchen Prep 
• Serving 
• Buffets 
• Plating 
• Action Stations 
• Bars 
• Green Rooms 
• Sundries 
• Place Cards 
MPI WEC 2014 • Serve This, Not That! @tstuckrath 
August 4, 2014 MPI WEC 2014 • Serve This, Not That! @tstuckrath
Yogurt  
granola parfaits 
Quinoa w/ 
raisins  walnuts 
Bagels  cream 
cheese 
Scrambled 
eggs 
Vegan | Gluten-Free | Dairy Allergy 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Cake Pops brownies 
Gluten-free | Milk-free | Sugar-free | Peanut Allergy 
Fresh Blueberries  
Salted caramel 
blackberries Hummus  Pita 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Baked Salmon with 
Lemon  Thyme 
Peanut Allergy | Gluten Sensitivity | Paleo | No Red Meat 
Peanut  Panko-crusted 
Chicken Fingers 
Black Bean  
Salmon Tostados 
Beef Wellington 
MPI WEC 2014 • Serve This, Not That! @tstuckrath
Benefits of Good Service 
• Repeat customers 
• More referrals 
• Increased spending 
• Professionalism 
• Improve liking 
• Gain trust 
• Fine-tune customer 
service 
• Budget Savings 
• Less Waste 
August 4, 2014 MPI WEC 2014 • Serve This, Not That! @tstuckrath
Please rate this session now 
on the WEC 2014 mobile app 
! 
Tap the “Surveys” icon. 
Choose this session and take the survey.
Tracy Stuckrath 
CSEP, CMM, CHC, CFPM 
tracy@thrivemeetings.com 
404-242-0530 
! 
www.thrivemeetings.com 
www.facebook.com/thrivemeetingsevents 
@tstuckrath 
MPI WEC 2014 • Serve This, Not That! @tstuckrath

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Serve This, Not That! — MPI WEC

  • 1. Ser e This Not That! August 4-5, 2014 MPI WEC Tracy Stuckrath, CSEP, CMM, CHC, CFPM @tstuckrath
  • 2. Tracy Stuckrath • Certified event professional, strategic meetings manager & health coach • One of 15 million+ Americans with food allergies • Studied at Institute of Integrative Nutrition • Founded Thrive! in 2010 • Not a doctor, nutritionist or lawyer CSEP, CMM, CHC, CFPM MPI WEC 2014 • Serve This, Not That! @tstuckrath MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 3. ECsosmenptoianle Lnetasrning Understand the Different Dietary Needs Grasp Similarities & Differences in the Dietary Needs Learn how to navigate a catering menu & what questions to ask of F&B partners u v w MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 4. “Food is our common a universal experience.” MPI WEC 2014 • Serve This, Not That! @tstuckrath April 11, 2014 ground, ~James Beard
  • 5. “Food is the only thing becomyeosu you're going to buy that .” Carlo Petrini
  • 6. 1.8 Million Meetings MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 7. 1.8 Million Meetings 225 People $54.5 Billion Food & Beverage MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 8. Organic VEGAN Pescitarian Local Gluten Free RAW Tree Nuts Paleo Rave Crohn’s Menu Labeling Food Safety Corn Clean Eating FALCPA Macrobiotic ADA Food Allergies Vegetarian Halal Kosher Celiac Buddhism MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 9. Chron7ic : 1D0isease MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 10. 2D5i.8a bmeitlleiosn MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 11. 3O5%b e/ s1it7y% MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 12. Fo1o5d m Ailllieorngy MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 13. Celia1c : D13is3ease MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 14. Ve2ge7ta rmiani l&li Voengan MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 15. Re3li6g%ious MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 16. 11K.2o mshielliron MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 17. Serve This, Not That Milk Allergy | Gluten-free | Peanut Allergy Peanut Butter Milkshake Chocolate M&Ms Lime Mango Twizzlers Sorbet MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 18. Serve This, Not That Milk Allergy | Gluten-free | Peanut Allergy Peanut Butter Milkshake Chocolate M&Ms Lime Mango Twizzlers Sorbet Vegan MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 19. Serve This, < Not That Pescetarian | Gluten-free | Lent Fish Fried Pig Muffins Fried Chicken MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 20. Serve This, Not That Vegan | Gluten-Free | Dairy Allergy Grilled Chicken Cheese, Nut & Kale Salad w/ Quinoa, Tangerines & Roasted Almonds Fruit Tray Pasta Alfredo with Spinach MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 21. Serve This, Not That No Mammals | Lactose-free | Kosher BBQ Shrimp with Coleslaw Caramelized Onion, Spinach & Blue Marble Salsa Baked Meatballs Salmon Quiche MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 22. Serve This, Not That Tree Nut Allergy | Celiac Disease | Melon Allergy | No Seafood Roast Chicken with Pesto Pan-fried chicken, beets & Brussels sprouts Shaved Cantaloupe and Prosciutto Salad Walnut crusted Halibut MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 23. “Every f o doedc ision we make sends a message to our body. Dr. Berardi, Precision Nutrition
  • 24. opportunity Provides an to direct, shape, & remake Dr. Berardi, Precision Nutrition
  • 25. health. Our Dr. Berardi, Precision Nutrition
  • 26. cboomdyp o sition. Dr. Berardi, Precision Nutrition Our
  • 27. performance. Our Dr. Berardi, Precision Nutrition
  • 28. well-being.” Our Dr. Berardi, Precision Nutrition
  • 29. Addressing Dietary Needs Food Allergies | Medical Conditions | Personal Preferences | Religious Beliefs Elc #1 MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 30. 8 90 150+ 160
  • 31.
  • 32. Celiac Disease Wheat | Rye | Barley Genetic autoimmune disease MPI WEC 2014 • Serve This, Not That! @tstuckrath April 11, 2014 1:133 Malabsorption Avoid Gluten No cure Oatmeal?
  • 33. Addictive, destructive substance 142 57 MPI WEC 2014 • Serve This, Not That! @tstuckrath Sugar
  • 34.
  • 35. “We are living at a time when it vegeeatsayrian.” is unprecedentedly to be a ! Adam Shprintzen, The Vegetarian Crusade
  • 36. Avoid • Beef • Pork • Poultry • Fish • Shellfish MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 37. Vegan Avoid • Beef • Pork • Poultry • Fish • Shellfish • Eggs • Honey • Milk MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 38. Paleo No • Processed • Sweet fruit • Dairy foods • Grains • Seed Oils • Sugar, candy • Beans
  • 39. “Food is an important part of my religion live and my the life.” way I Arlene Mathes-Scharf, kashrut.com
  • 40. fish only Kosher Not with Judaism Kosher x Kosher finned meat Buddhism x x some P P Hinduism x x Restricted/ Avoided ? x Islam Halal x Halal x x Rastafarianism x x no fish over 12” x Seventh Day Adventist x x x ? Sikh in some sects Halal or Kosher x MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 41. Protestants Few Restrictions Roman Catholicism Restricted on certain days Eastern Restriction Restriction Orthodox s s Jainism x x x x x x Mormonism x Baha’i some are vegetarians x MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 42. JANUARY Chinese New Year (Confucian/Taoist/Buddhist) ! ! FEBRUARY Ash Wednesday (Christian) Lent (Christian) ! ! APRIL Good Friday (Christian) Easter (Christian) Shavuot (Jewish) Passover (Jewish) ! ! JUNE/JULY Ramadan (Islamic) ! JULY/AUGUST Eid al-Fitr (Islamic) Krishna Janmashtami (Hindu) ! MPI WEC 2014 • Serve This, Not That! @tstuckrath April 11, 2014 SEPTEMBER/ OCTOBER Sukkot (Jewish) Rosh Hashanah (Jewish) ! ! OCTOBER Navratri (Hindu) Shemini (Jewish) Yom Kippur (Jewish) Simchat Torah (Jewish) Eid al-Adha (Islamic) ! ! NOVEMBER Diwali (Hindu/Buddist/ Sikhism/Jainism) Thanksgiving ! ! DECEMBER Hanukkah (Jewish) Christmas (Christian)
  • 43. Discovery Experiences Elc #1 MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 44. Vegetarian Vegan Gluten-Free Paleo Kosher Catholicism Halal V Vg G P J C H Eggs E P O P P P P P Milk P ALTERNATIVE Almond, Soy, Coconut, Hemp, Rice Milks AVOID Wheat, Rye, Barley, Couscous, Starches, Malt, Casein, Bread, Crackers, Cereal, Dairy, Cheese, Milk, Buttermilk meal P ? O AVOID milk products and meat at the same M S Soy Great source of protein Great source of protein P AVOID LEGUMES & BEANS: soy, lentils, black beans, pinto beans, red beans, peanuts, white beans, garbanzo beans++ During Passover some Jews Good source of avoid all P protein legumes W Wheat P P AVOID wheat, rye & barley and anything that contains a form of them AVOID ALL GRAINS wheat, rice, corn, quinoa, amaranth, buckwheat, wild rice, spelt, rye, sorghum, oats, teff, amaranth++ During Passover only unleavened breads are allowed; grains P ? Shellfish ? O P Wild caught, grass-fed, hormone & antibiotic free Meats, Fish, Pork, Poultry, Shellfish, Turkey, Goat, Sf Fish ? O P Finned fish only P Lamb Tree Nuts Good source O During Lent, this is only animal protein allowed on Friday P of protein Good source of protein P! Need to read packaging for flavorings & spices P P P Good source of protein N F P Peanuts Good source of protein Good source of protein See Note Soy Above During Passover some Jews Good source of avoid all P protein legumes MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 45. Vegetarian Vegan Gluten-Free Paleo Kosher Catholicism Halal V Vg G P J C H ALTERNATIVES Almond, Soy, Coconut, Hemp, Rice, Tofu AVOID Eggs E P O P P P P P All animals and milk products Milk P ALTERNATIVE Almond, Soy, Coconut, Hemp, Rice Milks AVOID Wheat, Rye, Barley, Couscous, Starches, Malt, Casein, Bread, Crackers, Cereal, Dairy, Cheese, Milk, Buttermilk meal P ? O AVOID milk products and meat at the same M S Soy Great source of protein Great source of protein P AVOID LEGUMES & BEANS: soy, lentils, black beans, pinto beans, red beans, peanuts, white beans, garbanzo beans++ During Passover some Jews Good source of avoid all P protein legumes W Wheat P P AVOID wheat, rye & barley and anything that contains a form of them AVOID ALL GRAINS wheat, rice, corn, quinoa, amaranth, buckwheat, wild rice, spelt, rye, sorghum, oats, teff, amaranth++ SERVE THIS During Passover only unleavened breads are allowed; grains P ? NOT THAT Tofu, Coconut Yogurt, French Toast, Quinoa, Fresh Fruit, Shellfish ? O P Wild caught, grass-fed, hormone & antibiotic free Meats, Fish, Pork, Poultry, Shellfish, Turkey, Goat, Sf danishes, muffins, waffles, pancakes, yogurt & granola, rolls, doughnuts, cookies, crackers, pizza, spanakopita, pasta, sliders, burritos, Lentils, Hummus Sandwich Fish ? O P Finned fish only P Lamb Tree Nuts Good source O During Lent, this is only animal protein allowed on Friday P pies, tarts, Asian marinades of protein Good source of protein P! Need to read packaging for flavorings & spices P P P Good source of protein N F P Peanuts Good source of protein Good source of protein See Note Soy Above During Passover some Jews Good source of avoid all P protein legumes MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 46. Vegetarian Vegan Gluten-Free Paleo Kosher Catholicism Halal V Vg G P J C ALTERNATIVES Kosher-labeled products, H AVOID milk products & meat at the same time; legumes at Eggs E P O P P P P P fresh produce Milk P ALTERNATIVE Almond, Soy, Coconut, Hemp, Rice Milks AVOID Wheat, Rye, Barley, Couscous, Starches, Malt, Casein, Bread, Crackers, Cereal, Dairy, Cheese, Milk, Buttermilk Passover meal P ? O AVOID milk products and meat at the same M S Soy Great source of protein Great source of protein P AVOID LEGUMES & BEANS: soy, lentils, black beans, pinto beans, red beans, peanuts, white beans, garbanzo beans++ During Passover some Jews Good source of avoid all P protein legumes W Wheat P P AVOID wheat, rye & barley and anything that contains a form of them AVOID ALL GRAINS wheat, rice, corn, quinoa, amaranth, buckwheat, wild rice, spelt, rye, sorghum, oats, teff, amaranth++ During Passover only unleavened breads are allowed; grains P ? SERVE THIS Shellfish ? O P Wild caught, grits, lasagna, steak w/ butter, cheese burger, pork tenderloin, hummus, lentils, non-certified grass-fed, hormone & antibiotic free Meats, Fish, Pork, Poultry, Shellfish, Turkey, Goat, Sf NOT THAT Vegetarian, Pareve (Cheese & Meat-free), Spinach Quinoa Cakes, Matzah pizza, date balls, chocolate agave Fish ? O P Finned fish only P Lamb Tree Nuts Good source O During Lent, this is only animal protein allowed on Friday P of protein shots Good source of protein P! Need to read packaging for flavorings & spices kosher products P P P Good source of protein N F P Peanuts Good source of protein Good source of protein See Note Soy Above During Passover some Jews Good source of avoid all P protein legumes MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 47. Vegetarian Vegan Gluten-Free Paleo Kosher Catholicism Halal V G ALTERNATIVES Vg P J C H Coconut flour, almond flour, tapioca starch, arrowroot AVOID wheat, soy, rye, garbanzo, barley, rice, corn, quinoa, amaranth, buckwheat, wild rice, spelt, rye, sorghum, oats, teff, amaranth…all grains and Eggs E P O P P P P P powder Milk P ALTERNATIVE Almond, Soy, Coconut, Hemp, Rice Milks AVOID Wheat, Rye, Barley, Couscous, Starches, Malt, Casein, Bread, Crackers, Cereal, Dairy, Cheese, Milk, Buttermilk meal P ? O AVOID milk products and meat at the same M S Soy Great source of protein Great source of protein P AVOID LEGUMES & BEANS: soy, lentils, black beans, pinto beans, red beans, peanuts, white beans, garbanzo beans++ beans During Passover some Jews Good source of avoid all P protein legumes W Wheat P P AVOID wheat, rye & barley and anything that contains a form of them AVOID ALL GRAINS wheat, rice, corn, quinoa, amaranth, buckwheat, wild rice, spelt, rye, sorghum, oats, teff, amaranth++ During Passover only unleavened breads are allowed; grains P ? Shellfish ? O P Wild caught, grass-fed, hormone & antibiotic free Meats, Fish, Pork, Poultry, Shellfish, Turkey, Goat, Sf NOT THAT breads, danishes, muffins, waffles, pancakes, bagels, rolls, cookies, crackers, pretzels, pizza, spanakopita, pasta, sliders, burritos, pies, tarts, hummus, lentils SERVE THIS Eggs, frittata, coconut yogurt, apricot power bars, ceviche, lettuce wraps, salads, chicken, steak, seafood Fish ? O P Finned fish only P Lamb Tree Nuts Good source O During Lent, this is only animal protein allowed on Friday P of protein Good source of protein P! Need to read packaging for flavorings & spices P P P Good source of protein N F P Peanuts Good source of protein Good source of protein See Note Soy Above During Passover some Jews Good source of avoid all P protein legumes MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 48. Discovery Experience Participate | Understand | Comprehend | Learn Top 8 Food Allergens • Egg • Wheat • Tree Nuts • Peanuts • Shellfish • Fish • Soy • Milk GF V Gluten-Free • No Wheat • No Rye • No Barley • Oats? Paleo • No Grains • No Sugar • No Dairy • No Beans • Grass-fed meats Vegetarian • Eggs & Milk • No sea or land animals Vegan • No Eggs & Milk • No sea or land animals • No honey E W N Vg SF F S M P P MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 49. Waffle Iron Station* V Made to order malted waffles with a variety of toppings, warm maple syrup, roasted pecan butter 7 Omelet Station* Farm fresh omelets made to order. Choose from a variety of toppings including Virginia ham, crisp bacon, peppers, Spanish onions, tomatoes, mushrooms, herbs, assorted cheeses^ 8 Berkshire bacon eggs Benedict^ 6 E M W Chewy New York style bagels with cream cheese 3 Country sausage^ 2 Smoked applewood bacon^ 2 Aged sharp cheddar cheese grits 3 E M Pancetta and egg croissant sandwich^ 4 Smoked salmon platter, traditional accompaniments^ 7 Southern buttermilk biscuits with country sausage gravy^ 4 Buttermilk or blueberry pancakes with warm maple syrup 3 Grapefruit juice 3 Cranberry juice 3 Aquahealth bottomless bottled water 2 Cranberry, Orange and Grapefruit juices 3 Red Bull® 4 Champagne or Mimosa 4 Elc #1 minimum of 25 guests REVITALIZE Guests will be delighted to wake up to a table filled with fresh sliced seasonal fruit, steel cut Irish oats, farm fresh scrambled eggs, applewood smoked bacon, breakfast sausage and breakfast potatoes^ 24 REVIVE Start the day off right with an assortment of yogurts, seasonal inspired sliced fruits, and chewy New York style bagels with cream cheese 18 AWAKE From the Virginia countryside, a hearty start with chunky cinnamon spiced applesauce, fresh baked biscuits, peppered sausage gravy, country ham, fluffy scrambled eggs, hash brown potatoes, warm cinnamon rolls and honey pecan butter^ 26 INDULGE Impress your guests with fresh picked berries and proseco sabayon, assorted filled croissants, deviled eggs with asparagus and caviar, crabcake eggs benedict florentine, scrambled egg stuffed tenderloin pinwheels with spicy tomato marmalade, grilled herb chicken sausages, creamy potato and fennel soufflé^ 34 RISE Get an extra lift with fresh berry and soy milk smoothies, seasonal fruit skewers, mushroom and gruyere crestless quiche, smoked salmon boursin roulade on rye toasts^ 22 Vg? ? G Vg? ? G E P M W Vg? ? G V V M E W N M E W N Sf S S V? Vg? ? G V? F ? Vg V E M W E V? W V Vg? M V E W F E M W S S S S E M W MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 50. Text S V E W M S W M E W M E W M M W E E W W M M W E W M W W E W V V G V Vg V ? G ? G W W W W M V V M Vg G Vg Vg S N G? G G www.ohsheglows.com MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 51. Coffee Braised Boneless Short Ribs Roasted Corn Ancho Smashed Red Potatoes, Green Tomato Avocado Relish Peppercorn Beef Tenderloin Au Gratin Potatoes, Sautéed Spinach & Shallots, Balsamic Reduction Peppercorn Flank Steak Au Gratin Potatoes, Sautéed Spinach & Shallots, Balsamic Reduction Korean Boneless Short Ribs Sweet Potato Fries, Korean Veggie Stir Fry Asian BBQ Marinated Flank Steak Wasabi Potatoes, Korean Veggie Stir Fry Classic Swedish Meatballs Lingonberry, Stroganoff & Spicy Mustard Glaze, Red Jack Mash, Sugar Snap Peas Jerk Chicken & Blackberry-Calvados Reduction Black Beans with Pepper Sauté, Spanish Rice, Sour Cream Drizzle Herb Grilled Chicken Rosemary Infused Mashed Potatoes, Wild Mushroom & Sugar Snap Pea, Jus Maple Glazed Chicken Haricot Vert, Sweet Potato Mash, Brown Sugar Toasted Pecans, Chicken Velouté Parmesan Crusted Chicken Lemon Cream Sauce with Artichoke & Wild Mushrooms, Lemon Cream Sauce, Chopped Grilled Chicken, Spinach Marinara, Italian Meatballs and Mushroom Sauté Vodka Cream Sauce, Spicy Sausalito Sausage, Roasted Cauliflower W Classic Alfredo with Spinach Served with Italian Breads, Olive Oil & Grated Parmesan Blackened Salmon Sweet Potato Mash, Brown Sugar Toasted Pecans, Sugar Snaps Pan Seared Day Boat Scallops Roasted Corn Risotto, Parmesan Broth, Chive Oil, Micro Greens Escabeche Tilapia Tacos Hot Pressed Flour Tortilla, Jalapeño Slaw, Cilantro Cream Sauce, Salsa Trio Pan Seared Crab Cakes Cajun Remoulade, Tartar Sauce, Jicama Slaw Sushi - Maki & Nigiri Chef's Selection of Creative Rolls including California, Spicy Tuna, Salmon, & Vegetable Accompanied by Wasabi, Pickled Ginger, Soy Sauce, Spicy Mayo & Spiced Radish Slaw Pork Tenderloin with Maple Mustard Drizzle Sautéed Root Vegetables, Sage, Thyme, Apple Tart Pan Seared Lamb Chops Greek Salad, Feta, Lemon Essence Israeli Couscous, Pine Nuts, Melted Grape Tomatoes Grilled Flank Steak Asian Soy Barbecue, Button Rolls Grilled Bourbon Peppercorn Flank Steak Horseradish Dijon, Balsamic Glaze, Button Rolls Herb Crusted Beef Tenderloin Horseradish Crème FraÎche, Button Rolls Cajun Fried Boneless Turkey Breast Orange Rosemary Aioli, Button Rolls Baked Virginia Ham & Honey Roasted Turkey Honey Mustard, Orange Rosemary Aioli, Cranberry Mayo, Button Rolls Herb Rubbed Pork Tenderloin Blueberry Barbecue Sauce, Button Rolls Elc #1 Text Chef Sauté & Small Plate Stations Herbed Rice Pilaf, Slivered Asparagus Spears Penne Pasta Bowls Chef Sautés to order (Choose two of the following) Carving Stations Martini Food Bars MPI WEC 2014 • Serve This, Not That! @tstuckrath Smashed Potato “Martinis” choice of two “mixers”: Wild Mushroom Ragout F W M W M W M N E F W M W E W M M SF W E W M S W M Vg W M F V W SF W N M M E E S W W M W M N M M M W M E ? F M SF E F W G G S P P? ? G? G G? G G? G? F? M P? P? P?
  • 52. A TASTE OF NAPA DINNER $OOPHDOVVHUYHGZLWK)UHVK5ROOV %XWWHURóHH'HFDóHLQDWHGRóHH+HUEDO7HD 3ULFHVDUHSHUSHUVRQEDVHGRQKRXUV $GGLWLRQDOSHUSHUVRQIRUIHZHUWKDQSHRSOH Napa Kitchen 6DXWHHG%XWWRQ0XVKURRPVDQG$QFKRYLHV 3UDZQVDQG3ROHQWD7RPDWR%DFRQ6DXFH )DUUR5LVRWWRZLWK0DQFKHJRDQG$VSDUDJXV7LSV $JHG6KHUU9LQHJDUDQG0HQGRFLQR0XVWDUG0DUEOH3RWDWR6DODG )UHVK%HUUDQG6DEDRQ7ULÐH KRFRODWH6RXS V S DOLIRUQLDLWUXV7DUWV M W SHUSHUVRQ Elc #1 Farm to Market +HLUORRP7RPDWRZLWKROG3UHVVHG2OLYH2LODQG+HUEV 7RVVHG%DE*UHHQVZLWKULVS'XFNRQÏW G Ç6KHOOÏVK:RUNVÈDOLIRUQLD0XVVHOVZLWKKRUL]RDQG4XLQRD ODPV:KLWH:LQHDQG3HVWR SF N G +XPPXV2OLYHRPSRVLWLRQV Vg V G ? DOLIRUQLDKHHVHVDQG)ODWEUHDGV W M HQWUDORDVWKDUUHG*UHHQV G P? P Vg V Roasting Pit 7UL7LS6OLGHUV6ORZ6PRNHG7UL7LSLWUXV7RPDWR%%4 /HJRI/DPE)ODWEUHDG6OLGHUVZLWK0LQW*UHPRODWD 'XFN6DXVDJHZLWK+RXVHPDGH9LROHW0XVWDUG KLóRQDGHRIULVS7RUWLOOD 2OLYH2LO3RDFKHG$OEDFRUH7XQDZLWK7RPDWR6DOVD *UHPRODWD3HVWR7DSHQDGH 6ZHHWRUQ%LVTXHZLWK3DQFHWWDURXWRQV SF V Vg W V G W W N G F W G G P? G F W W M F F G M M M E W S S P P P MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 53. Gather It How to • SOPs • Site Visits • Contracts • Registration • Menus • Apps • Communication MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 54. Gather It How to • SOPs • Site Visits • Contracts • Registration • Menus • Apps • Communication Eggs Milk/Dairy Soy Wheat Shellfish Fish Tree Nuts Peanuts Other _______________ MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 55. Ask What to • Staff Training • Procedures • Management food beverage vendors • Emergency Plans • Cross Contact MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 56. Serve It How to • Kitchen Prep • Serving • Buffets • Plating • Action Stations • Bars • Green Rooms • Sundries • Place Cards MPI WEC 2014 • Serve This, Not That! @tstuckrath August 4, 2014 MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 57. Yogurt granola parfaits Quinoa w/ raisins walnuts Bagels cream cheese Scrambled eggs Vegan | Gluten-Free | Dairy Allergy MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 58. Cake Pops brownies Gluten-free | Milk-free | Sugar-free | Peanut Allergy Fresh Blueberries Salted caramel blackberries Hummus Pita MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 59. Baked Salmon with Lemon Thyme Peanut Allergy | Gluten Sensitivity | Paleo | No Red Meat Peanut Panko-crusted Chicken Fingers Black Bean Salmon Tostados Beef Wellington MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 60. Benefits of Good Service • Repeat customers • More referrals • Increased spending • Professionalism • Improve liking • Gain trust • Fine-tune customer service • Budget Savings • Less Waste August 4, 2014 MPI WEC 2014 • Serve This, Not That! @tstuckrath
  • 61. Please rate this session now on the WEC 2014 mobile app ! Tap the “Surveys” icon. Choose this session and take the survey.
  • 62. Tracy Stuckrath CSEP, CMM, CHC, CFPM tracy@thrivemeetings.com 404-242-0530 ! www.thrivemeetings.com www.facebook.com/thrivemeetingsevents @tstuckrath MPI WEC 2014 • Serve This, Not That! @tstuckrath