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FUTURE OF
ENVIRONMENTAL
   BUSINESS
    TYLER FELD
     GST 307
CONTENTS

• Green Economics            • Business Trends –
                               Consultants
• Green Economy Growth
                             • Reasons For Trends
• Environmental Business
                             • Gerd Leonard
• Corporate Social
  Responsibility             • Joel Makower

• Environmental Consulting   • Scenarios

• Benefits Of Consulting     • Key Takeaways
GREEN ECONOMICS

• Work, human needs, & resources

• “money-value”  “use-value”

• Human creativity, knowledge, participation

• Private & public sector

• Quality of lives & relationships, resilience of
  communities, sense of individual & collective
GREEN ECONOMICS PRINCIPLES
• The Primacy of Use-value &   • Diversity
  Quality
                               • Self-Reliance, Self-
• Following Natural Flows        Organization, Self-Design

• Waste Equals Food            • Participation & Direct
                                 Democracy
• Elegance and
  Multifunctionality           • Human Creativity and
                                 Development
• Appropriate Scale / Linked
  Scale                        • Strategic Role of Built-
                                 environment, the
                                 Landscape & Spatial Design
COMPARISON OF ECONOMIES




Chart taken from a report from the Green Alliance called Green Economy: A UK success Story.
Shows how green business are flourishing and the projected growth are ahead of the projected
GDP. http://gaianeconomics.blogspot.com/2012/09/reclaiming-green-economy.html
ENVIRONMENTAL BUSINESS

• Eco-friendly

• Supply chain management, marketing, & changing
  practices

• Areas of consideration:
  •   Energy Management
  •   Waste Management
  •   Carbon Management
  •   Water Management
  •   Sustainable Procurement of Raw Materials
  •   Ethical Labor Standards
  •   Product Composition
  •   Eventual Disposal
ENVIRONMENTAL BUSINESS

• Deloitte – “organizations start to recognize
  importance of sustainability initiatives. Sustainability
  core business strategy.”

• Dan gray – “keys to longevity”
  • Why it exists
  • What it stands for
  • Why it matters

• Recent developments
  • National Solar Centre
  • Green Bank
CORPORATE SOCIAL RESPONSIBILITY

• World Business Council for Sustainable Development
 “Corporate Social Responsibility is the continuing commitment by business
   to behave ethically and contribute to economic development while
 improving the quality of life of the workforce and their families as well as of
                the local community and society at large.”

• United States – Philanthropically
“Operating a business in a manner that meets or exceeds the ethical, legal,
    commercial and public expectations that society has of business.”

• Europe – social responsible business
    “A concept whereby companies decide voluntarily to contribute to a
 better society and a cleaner environment. A concept whereby companies
  integrate social and environmental concerns in their business operations
     and in their interaction with their stakeholders on a voluntary basis.”
Image credit to Mallen Baker:
http://www.mallenbaker.net/csr/definition.php
CORPORATE SOCIAL RESPONSIBILITY

  Factors that drive CSR             Trends in CSR
• Attitudes to business &     • Reporting 
  relationship with society     engagement
• Expert practitioners
  • Vision on operation       • All about business model
  • New ideas
  • Past experience
                              • Finding own identity &
• Outside agencies              respect
  • Vision for future goals
  • Partner with businesses   • Role of global citizen
ENVIRONMENTAL CONSULTING

• Sustainability and climate change strategy

• Energy and resources management

• Sustainable operations and supply chain

• Sustainability governance

• Sustainability reporting

• Organizational alignment and stakeholder engagement

• Information technology for sustainability
BENEFITS OF CONSULTING

• Align sustainability mission with corporate goals

• Generate a different market to drive growth

• Deliver cost saving and efficiency improvements

• Mitigate risks of environmental compliance issues
BUSINESS TRENDS - CONSULTANTS

• Emerging markets increase their global power

• Cleantech becomes a competitive advantage

• Global banking seeks recovery through transformation

• Governments enhance ties with the private sector

• Rapid technology innovation creates a smart, mobile
  world

• Demographic shifts transform the global workforce
REASONS FOR BUSINESS TRENDS

• Demographic shifts

• Reshaped global
  power structure

• Disruptive innovation




  Image produced by Ernst & Young.
  http://www.ey.com/GL/en/Issues/Business-environment/Six-global-
  trends-shaping-the-business-world
GERD LEONHARD
  Trends in Business
• Population Growth

• Next Middle Class

• Carbon Footprint # 1 Concern

• Consumer Demands

• Sustainability as Key Competitive
  Strategy

• Fast and Dramatic Climate Change

• Government Inaction vs.
  Entrepreneurship

• Rising Energy Costs

• Accelerated Innovation

• Unstable Economics
JOEL MAKOWER

• Trends in Business
  • Sustainability counts for CFO‟s
  • Sustainable consumption gets
    buy-in
  • Green gamification scores points
  • Sustainable mobility hits the road
  • Cleantech survives a crisis of
    confidence
  • Energy efficiency gains star power
  • „Big Data‟ creates big
    opportunities
  • Footprint walks a fine line
  • Sustainable cities take center
    stage
  • Non-news is good news
JOEL MAKOWER – GREENBIZ INDEX
• Carbon intensity                  • Fleet impacts

• Carbon transparency               • Green IT

• Cleantech investments             • Green office space

• Clean-energy patents              • Green power use

• Corporate reporting               • Organic agriculture

• Employee commuting                • Packaging Intensity

• Employee telecommuting            • Paper use and recyling

• Energy efficiency                 • Toxic emissions

• Environmental financial impacts   • Toxics in manufacturing

• E-waste                           • Transparency
SCENARIOS

• Positive – field of environmental business grows
  quickly

• Neutral – business remains same as today

• Negative – reversal of progressive attitudes
KEY TAKEAWAYS

• Current economy is unsustainable – shifting economic
  model

• Environmental business on the rise – sustainability
  becoming a core business practice

• Corporate social responsibility becoming a large part of
  business and society

• Rise in environmental consulting firms

• Environmental business fluctuates constantly – political
  and social situations change outcomes
INFORMATION CREDIT

• Interviews with Gerd Leonhard and Joel Makower

• Information from environmental consultants –
  Deloitte, Ernst & Young

• Environmental Business Blogs

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Briefing portfolio

  • 1. FUTURE OF ENVIRONMENTAL BUSINESS TYLER FELD GST 307
  • 2. CONTENTS • Green Economics • Business Trends – Consultants • Green Economy Growth • Reasons For Trends • Environmental Business • Gerd Leonard • Corporate Social Responsibility • Joel Makower • Environmental Consulting • Scenarios • Benefits Of Consulting • Key Takeaways
  • 3. GREEN ECONOMICS • Work, human needs, & resources • “money-value”  “use-value” • Human creativity, knowledge, participation • Private & public sector • Quality of lives & relationships, resilience of communities, sense of individual & collective
  • 4. GREEN ECONOMICS PRINCIPLES • The Primacy of Use-value & • Diversity Quality • Self-Reliance, Self- • Following Natural Flows Organization, Self-Design • Waste Equals Food • Participation & Direct Democracy • Elegance and Multifunctionality • Human Creativity and Development • Appropriate Scale / Linked Scale • Strategic Role of Built- environment, the Landscape & Spatial Design
  • 5. COMPARISON OF ECONOMIES Chart taken from a report from the Green Alliance called Green Economy: A UK success Story. Shows how green business are flourishing and the projected growth are ahead of the projected GDP. http://gaianeconomics.blogspot.com/2012/09/reclaiming-green-economy.html
  • 6. ENVIRONMENTAL BUSINESS • Eco-friendly • Supply chain management, marketing, & changing practices • Areas of consideration: • Energy Management • Waste Management • Carbon Management • Water Management • Sustainable Procurement of Raw Materials • Ethical Labor Standards • Product Composition • Eventual Disposal
  • 7. ENVIRONMENTAL BUSINESS • Deloitte – “organizations start to recognize importance of sustainability initiatives. Sustainability core business strategy.” • Dan gray – “keys to longevity” • Why it exists • What it stands for • Why it matters • Recent developments • National Solar Centre • Green Bank
  • 8. CORPORATE SOCIAL RESPONSIBILITY • World Business Council for Sustainable Development “Corporate Social Responsibility is the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as of the local community and society at large.” • United States – Philanthropically “Operating a business in a manner that meets or exceeds the ethical, legal, commercial and public expectations that society has of business.” • Europe – social responsible business “A concept whereby companies decide voluntarily to contribute to a better society and a cleaner environment. A concept whereby companies integrate social and environmental concerns in their business operations and in their interaction with their stakeholders on a voluntary basis.”
  • 9. Image credit to Mallen Baker: http://www.mallenbaker.net/csr/definition.php
  • 10. CORPORATE SOCIAL RESPONSIBILITY Factors that drive CSR Trends in CSR • Attitudes to business & • Reporting  relationship with society engagement • Expert practitioners • Vision on operation • All about business model • New ideas • Past experience • Finding own identity & • Outside agencies respect • Vision for future goals • Partner with businesses • Role of global citizen
  • 11. ENVIRONMENTAL CONSULTING • Sustainability and climate change strategy • Energy and resources management • Sustainable operations and supply chain • Sustainability governance • Sustainability reporting • Organizational alignment and stakeholder engagement • Information technology for sustainability
  • 12. BENEFITS OF CONSULTING • Align sustainability mission with corporate goals • Generate a different market to drive growth • Deliver cost saving and efficiency improvements • Mitigate risks of environmental compliance issues
  • 13. BUSINESS TRENDS - CONSULTANTS • Emerging markets increase their global power • Cleantech becomes a competitive advantage • Global banking seeks recovery through transformation • Governments enhance ties with the private sector • Rapid technology innovation creates a smart, mobile world • Demographic shifts transform the global workforce
  • 14. REASONS FOR BUSINESS TRENDS • Demographic shifts • Reshaped global power structure • Disruptive innovation Image produced by Ernst & Young. http://www.ey.com/GL/en/Issues/Business-environment/Six-global- trends-shaping-the-business-world
  • 15. GERD LEONHARD Trends in Business • Population Growth • Next Middle Class • Carbon Footprint # 1 Concern • Consumer Demands • Sustainability as Key Competitive Strategy • Fast and Dramatic Climate Change • Government Inaction vs. Entrepreneurship • Rising Energy Costs • Accelerated Innovation • Unstable Economics
  • 16. JOEL MAKOWER • Trends in Business • Sustainability counts for CFO‟s • Sustainable consumption gets buy-in • Green gamification scores points • Sustainable mobility hits the road • Cleantech survives a crisis of confidence • Energy efficiency gains star power • „Big Data‟ creates big opportunities • Footprint walks a fine line • Sustainable cities take center stage • Non-news is good news
  • 17. JOEL MAKOWER – GREENBIZ INDEX • Carbon intensity • Fleet impacts • Carbon transparency • Green IT • Cleantech investments • Green office space • Clean-energy patents • Green power use • Corporate reporting • Organic agriculture • Employee commuting • Packaging Intensity • Employee telecommuting • Paper use and recyling • Energy efficiency • Toxic emissions • Environmental financial impacts • Toxics in manufacturing • E-waste • Transparency
  • 18. SCENARIOS • Positive – field of environmental business grows quickly • Neutral – business remains same as today • Negative – reversal of progressive attitudes
  • 19. KEY TAKEAWAYS • Current economy is unsustainable – shifting economic model • Environmental business on the rise – sustainability becoming a core business practice • Corporate social responsibility becoming a large part of business and society • Rise in environmental consulting firms • Environmental business fluctuates constantly – political and social situations change outcomes
  • 20. INFORMATION CREDIT • Interviews with Gerd Leonhard and Joel Makower • Information from environmental consultants – Deloitte, Ernst & Young • Environmental Business Blogs