Galagali Multimedia Pvt Ltd, an ISO 9001:2008 certified company is the parent. We are one of the market leaders in Digital Marketing, Web Designing & Development and Online Reputation Management segments in India. We are a creative communication provider dedicated to creating, planning and handling marketing and branding strategies and sales promotion solutions for our clients.

1. SSearch EEngine OOptimization
What is SEO?
© 2011 Copyright All rights are reserved www.ucc-india.com1

2. Meaning
Search Engine Optimization (SEO) is
The process of improving the volume
Increase Quality of traffic
It uses search engines’ natural search results
to get higher rankings
2 © 2011 Copyright All rights are reserved www.ucc-india.com

3. Affects visibility of a website or a web
page in a search engines
Natural or unpaid search
3 © 2011 Copyright All rights are reserved www.ucc-india.com

4. SEARCH ENGINES
Image Search, Local Search, Video Search, Academic
Search, News Search, Industry-specific Vertical
Search Engines
4
© 2011 Copyright All rights are reserved www.ucc-india.com

5. Why Use Online Search?
Search is most popular after Emails
Better results and easy search options
1 million people use SEARCH everyday
Good or Bad…
Google determines where your business stands!
5
© 2011 Copyright All rights are reserved www.ucc-india.com

6. 6
SEO Recipe
On Page Factors
• Page Title
• Keywords in
Content
• Heading Tags
Keyword Research
• How do people
search?
• Competition level
• 2-4 word phrases
Link Building
• Internal
• External
• Anchor Text
Improved Rankings
•Better Visibility
•Increased Traffic
•More Leads/Sales
6
© 2011 Copyright All rights are reserved
www.ucc-india.com

7. Importance of SEO
• Online visibility  credibility and
awareness
• Improved rankings  More visitors
SEO  showcases you in front of users
Make sure your website/landing page
makes it easy for visitors to sign up, join,
request information, buy, or whatever else
you seek
7
© 2011 Copyright All rights are reserved www.ucc-india.com

8. Galagali Multimedia Pvt. Ltd.
Leading Internet Marketing Firm
Uses dynamic interactive technologies with exclusive
focus on clients needs
Professional and skilled IT professionals
Innovative and creative solutions for web promotions
and website creations
We work with you to create competitive
solutions, as 70% of the business today is online!
8
© 2011 Copyright All rights are reserved www.ucc-india.com

9. We undertake SEO projects for all
Websites like-
Travel
 Hotels & Resorts
 Healthcare
 Engineering
 Shipping
 NGO
 Entertainment
Hospitality
Matrimonial and many more……
9
© 2011 Copyright All rights are reserved www.ucc-india.com

10. EXPAND YOUR HORIZON
and
FULFILL YOUR DREAMS
with
Galagali Multimedia Pvt.
Ltd.
10
© 2011 Copyright All rights are reserved www.ucc-india.com