SlideShare une entreprise Scribd logo
1  sur  21
Télécharger pour lire hors ligne
Household CleaningProducts
onSocialMedia
Oct 1st – Nov 30th 2016
Cleaning Products: Social Media Report
This report looks at how
Household Cleaning Products
performed on social media between
Oct 1st – Nov 30th 2016
Cross Channel Report
Oct 01, 2016 - Nov 30, 2016
Table of Contents
 Performance Snapshot
 Share of Voice Snapshot
 Audience Size
 Audience Growth
 Engagement
 Volume of Posts
 Likes
 Comments
 Customer Service
 Most Engaging Content
Brands Analyzed in this report include: Babyganics, Mrs.Meyer's Clean Day, Seventh Generation, The Honest Company
Oct 01, 2016 - Nov 30, 2016
GenerateYourOwnSocialMediaReport
This report was generated entirely by the Unmetric
Reporting Engine.
It took minutes to create.
Create Your Free
Social Media Report Now
Oct 01, 2016 - Nov 30, 2016
Performance Snapshot
Network
Highest Audience
Size
The Honest Company The Honest Company The Honest Company
Highest
Growth
Mrs.Meyer's Clean Day Mrs.Meyer's Clean Day Babyganics
Highest
Engagement
Seventh Generation Seventh Generation Mrs.Meyer's Clean Day
Oct 01, 2016 - Nov 30, 2016
Share Of Voice Snapshot
Network
Most Number of
Posts
The Honest Company The Honest Company The Honest Company
Most Number of
Likes
The Honest Company Seventh Generation The Honest Company
Most Number of
Comments
The Honest Company Seventh Generation The Honest Company
0.00M 0.50M 1.00M 1.50M 2.00M 2.50M
Babyganics
Mrs.Meyer's Clean Day
Seventh Generation
The Honest Company
Instagram Twitter Facebook
Audience Size
Oct 01, 2016 - Nov 30, 2016
Audience Growth
Oct 01, 2016 - Nov 30, 2016
0 0.05 0.1 0.15 0.2 0.25
Babyganics
Mrs.Meyer's Clean Day
Seventh Generation
The Honest Company
Instagram Twitter Facebook
Engagement
Oct 01, 2016 - Nov 30, 2016
0 1000 2000 3000 4000 5000 6000 7000
Babyganics
Mrs.Meyer's Clean Day
Seventh Generation
The Honest Company
Instagram Twitter Facebook
Number Of Posts/Tweets
Oct 01, 2016 - Nov 30, 2016
0 50 100 150 200 250 300 350 400
Babyganics
Mrs.Meyer's Clean Day
Seventh Generation
The Honest Company
Instagram Twitter Facebook
Total Likes
Oct 01, 2016 - Nov 30, 2016
0 50000 100000 150000 200000 250000 300000 350000 400000 450000 500000
Babyganics
Mrs.Meyer's Clean Day
Seventh Generation
The Honest Company
Twitter Facebook
Total Comments
Oct 01, 2016 - Nov 30, 2016
0 2000 4000 6000 8000 10000 12000
Babyganics
Mrs.Meyer's Clean Day
Seventh Generation
The Honest Company
LinkedIn Instagram Twitter Facebook
Customer Service – Reply Time (inminutes)
Oct 01, 2016 - Nov 30, 2016
0 500 1000 1500 2000 2500 3000 3500
Babyganics
Mrs.Meyer's Clean Day
Seventh Generation
The Honest Company
Twitter Facebook
Customer Service – Response Rate
Oct 01, 2016 - Nov 30, 2016
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Babyganics
Mrs.Meyer's Clean Day
Seventh Generation
The Honest Company
Twitter Facebook
Most Engaging Facebook Posts
The Honest Company
21-NOV-16, MON 8:10PM
#Honestly
ENGMT. LIKES COMMENTS SHARES
94,092 7,822 318 8,468
The Honest Company
04-NOV-16, FRI 8:00PM
Haven't you heard, staying in is the new
going out????
Seventh Generation
24-OCT-16, MON 5:37PM
Reuse our toilet paper rolls to create easy,
spooky Halloween characters!
ENGMT. LIKES COMMENTS SHARES
58,323 6,318 265 5,068
ENGMT. LIKES COMMENTS SHARES
45,294 7,849 547 3,471
@MayaRudolph & our partners in DC to
fight for companies to #comeclean
about ingredient disclosure...
21-Oct-16, Fri 05:09PM
ENGMT. FAV. REPLIES RETWEETS
1,000 2,866 77 1,350
Most Engaging Tweets
#RETWEET to enter enter for a chance to
win a pair of our exclusive
#LoveToday stuffed animals! | R..
We are prepared to work harder than ever
to ensure that the issues that matter
are moved forward, n..
19-Oct-16, Wed 08:00PM
ENGMT. FAV. REPLIES RETWEETS
994 235 69 450
11-Nov-16, Fri 05:22PM
ENGMT. FAV. REPLIES RETWEETS
761 233 21 87
Seventh Generation The Honest Company Seventh Generation
This one goes out to all the superheroes. �
09-Oct-16, Sun 09:01PM
ENGMT. LIKES COMMENTS FILTER
581 10,527 165 Normal
Most Engaging Instagram Posts
Chapter 1: Where Did I Leave My Coffee?
21-Nov-16, Mon 08:02PM
ENGMT. LIKES COMMENTS FILTER
578 9,905 323 Normal
15-Nov-16, Tue 12:01PM
ENGMT. LIKES COMMENTS FILTER
578 9,305 440 Normal
The Honest Company The Honest Company The Honest Company
#Honestly
GenerateYourOwnSocialMediaReport
This report was generated entirely by the Unmetric
Reporting Engine.
It took minutes to create.
Create Your Free
Social Media Report Now
Thank You
For more information, please contact your account manager notjustnumbers@unmetric.com
Engagement is the measure of audience responses to a brand's content and activity on
a social network. To calculate the engagement score, we weigh audience interactions on
brand content such as Likes, Comments, Shares, based on their importance. We then
divide their weighted sum by our estimate of the number of brand fans who actively
receive and view such content.
Appendix – Unmetric’s Engagement Score
(Likes × 1 + Comments × 5 + Shares × 10) × 10000
(Community size) 0.8
Twitter: (Favorite x 1, Reply x 5, Retweet x 10)
Instagram: (Likes x 1, Comments x 5)
Facebook:

Contenu connexe

Tendances

Social Media Analysis - Audi (USA) Aug - Sept 2016
Social Media Analysis - Audi (USA) Aug - Sept 2016Social Media Analysis - Audi (USA) Aug - Sept 2016
Social Media Analysis - Audi (USA) Aug - Sept 2016Unmetric
 
Cross Channel Social Media Comparison of South African Telecom Operators – Oc...
Cross Channel Social Media Comparison of South African Telecom Operators – Oc...Cross Channel Social Media Comparison of South African Telecom Operators – Oc...
Cross Channel Social Media Comparison of South African Telecom Operators – Oc...Andrew Felbert
 
Social Media is a vehicle to build customer intimacy
Social Media is a vehicle to build customer intimacySocial Media is a vehicle to build customer intimacy
Social Media is a vehicle to build customer intimacyKomfo
 
Indegenous Employment Analysis (sample)
Indegenous Employment Analysis (sample)Indegenous Employment Analysis (sample)
Indegenous Employment Analysis (sample)Jose Luis Toledo
 
#SMWBangalore 2015 - Social Media Analytics Report
#SMWBangalore 2015 - Social Media Analytics Report#SMWBangalore 2015 - Social Media Analytics Report
#SMWBangalore 2015 - Social Media Analytics ReportGermin8
 
Social Media Analysis - Chevrolet (USA) Aug - Sept 2016
Social Media Analysis - Chevrolet (USA) Aug - Sept 2016Social Media Analysis - Chevrolet (USA) Aug - Sept 2016
Social Media Analysis - Chevrolet (USA) Aug - Sept 2016Unmetric
 
Metalac posuđe - Najtufnastija Facebook stranica
Metalac posuđe - Najtufnastija Facebook stranicaMetalac posuđe - Najtufnastija Facebook stranica
Metalac posuđe - Najtufnastija Facebook stranicaPioniri Communications
 
Blink and you'll miss it: content overload at Social Media Week
Blink and you'll miss it: content overload at Social Media WeekBlink and you'll miss it: content overload at Social Media Week
Blink and you'll miss it: content overload at Social Media WeekNicola Whiteman
 
Cisco Social Media Analysis Q4 2015
Cisco Social Media Analysis Q4 2015Cisco Social Media Analysis Q4 2015
Cisco Social Media Analysis Q4 2015Unmetric
 
Social Media Report - Honda: Q4,2015
Social Media Report - Honda: Q4,2015Social Media Report - Honda: Q4,2015
Social Media Report - Honda: Q4,2015Unmetric
 
Apresentação Landau Comercial.compressed
Apresentação Landau Comercial.compressedApresentação Landau Comercial.compressed
Apresentação Landau Comercial.compressedAlexander Landau
 
Hark voorbij presentatie social media
Hark voorbij presentatie social mediaHark voorbij presentatie social media
Hark voorbij presentatie social mediaharkvoorbij
 
Laura Massaro May - July 2016 Media Cuttings
Laura Massaro May - July 2016 Media CuttingsLaura Massaro May - July 2016 Media Cuttings
Laura Massaro May - July 2016 Media CuttingsTheEmiliaGroup
 

Tendances (16)

Social Media Analysis - Audi (USA) Aug - Sept 2016
Social Media Analysis - Audi (USA) Aug - Sept 2016Social Media Analysis - Audi (USA) Aug - Sept 2016
Social Media Analysis - Audi (USA) Aug - Sept 2016
 
Cross Channel Social Media Comparison of South African Telecom Operators – Oc...
Cross Channel Social Media Comparison of South African Telecom Operators – Oc...Cross Channel Social Media Comparison of South African Telecom Operators – Oc...
Cross Channel Social Media Comparison of South African Telecom Operators – Oc...
 
Social Media is a vehicle to build customer intimacy
Social Media is a vehicle to build customer intimacySocial Media is a vehicle to build customer intimacy
Social Media is a vehicle to build customer intimacy
 
Indegenous Employment Analysis (sample)
Indegenous Employment Analysis (sample)Indegenous Employment Analysis (sample)
Indegenous Employment Analysis (sample)
 
#SMWBangalore 2015 - Social Media Analytics Report
#SMWBangalore 2015 - Social Media Analytics Report#SMWBangalore 2015 - Social Media Analytics Report
#SMWBangalore 2015 - Social Media Analytics Report
 
Social Media Analysis - Chevrolet (USA) Aug - Sept 2016
Social Media Analysis - Chevrolet (USA) Aug - Sept 2016Social Media Analysis - Chevrolet (USA) Aug - Sept 2016
Social Media Analysis - Chevrolet (USA) Aug - Sept 2016
 
Metalac posuđe - Najtufnastija Facebook stranica
Metalac posuđe - Najtufnastija Facebook stranicaMetalac posuđe - Najtufnastija Facebook stranica
Metalac posuđe - Najtufnastija Facebook stranica
 
Blink and you'll miss it: content overload at Social Media Week
Blink and you'll miss it: content overload at Social Media WeekBlink and you'll miss it: content overload at Social Media Week
Blink and you'll miss it: content overload at Social Media Week
 
Cisco Social Media Analysis Q4 2015
Cisco Social Media Analysis Q4 2015Cisco Social Media Analysis Q4 2015
Cisco Social Media Analysis Q4 2015
 
Jagapatibabu biopic
Jagapatibabu biopicJagapatibabu biopic
Jagapatibabu biopic
 
Social Media Report - Honda: Q4,2015
Social Media Report - Honda: Q4,2015Social Media Report - Honda: Q4,2015
Social Media Report - Honda: Q4,2015
 
Apresentação Landau Comercial.compressed
Apresentação Landau Comercial.compressedApresentação Landau Comercial.compressed
Apresentação Landau Comercial.compressed
 
#Twinmooc report
#Twinmooc report #Twinmooc report
#Twinmooc report
 
Smw bangalore 2015 report
Smw bangalore 2015   reportSmw bangalore 2015   report
Smw bangalore 2015 report
 
Hark voorbij presentatie social media
Hark voorbij presentatie social mediaHark voorbij presentatie social media
Hark voorbij presentatie social media
 
Laura Massaro May - July 2016 Media Cuttings
Laura Massaro May - July 2016 Media CuttingsLaura Massaro May - July 2016 Media Cuttings
Laura Massaro May - July 2016 Media Cuttings
 

En vedette

Social Media Report - Yogurt July - September 2016
Social Media Report - Yogurt  July - September 2016Social Media Report - Yogurt  July - September 2016
Social Media Report - Yogurt July - September 2016Unmetric
 
Social Media in the Packaging Industry
Social Media in the Packaging IndustrySocial Media in the Packaging Industry
Social Media in the Packaging IndustryEric Burgess
 
Social Media For Packaging Industry
Social Media For Packaging IndustrySocial Media For Packaging Industry
Social Media For Packaging IndustryDigital Vidya
 
2014 Report: Medicines in Development for HIV/AIDS
2014 Report: Medicines in Development for HIV/AIDS2014 Report: Medicines in Development for HIV/AIDS
2014 Report: Medicines in Development for HIV/AIDSPhRMA
 
2016 Report: Medicines in Development for Alzheimer's Disease
2016 Report: Medicines in Development for Alzheimer's Disease2016 Report: Medicines in Development for Alzheimer's Disease
2016 Report: Medicines in Development for Alzheimer's DiseasePhRMA
 
STEM: Building a 21st Century Workforce to Develop Tomorrow's New Medicines
STEM: Building a 21st Century Workforce to Develop Tomorrow's New MedicinesSTEM: Building a 21st Century Workforce to Develop Tomorrow's New Medicines
STEM: Building a 21st Century Workforce to Develop Tomorrow's New MedicinesPhRMA
 
2015 Report: Medicines in Development for Heart Disease & Stroke
2015 Report: Medicines in Development for Heart Disease & Stroke2015 Report: Medicines in Development for Heart Disease & Stroke
2015 Report: Medicines in Development for Heart Disease & StrokePhRMA
 
PhRMA STEM Education Factsheet 2014
PhRMA STEM Education Factsheet 2014PhRMA STEM Education Factsheet 2014
PhRMA STEM Education Factsheet 2014PhRMA
 
2014 Report: Medicines in Development for Arthritis
2014 Report: Medicines in Development for Arthritis2014 Report: Medicines in Development for Arthritis
2014 Report: Medicines in Development for ArthritisPhRMA
 
2014 Report: Medicines in Development for Older Americans
2014 Report: Medicines in Development for Older Americans2014 Report: Medicines in Development for Older Americans
2014 Report: Medicines in Development for Older AmericansPhRMA
 
2014 Profile: Biopharmaceutical Research Industry
2014 Profile: Biopharmaceutical Research Industry2014 Profile: Biopharmaceutical Research Industry
2014 Profile: Biopharmaceutical Research IndustryPhRMA
 
Videogames Industry in Russia 2014
Videogames Industry in Russia 2014Videogames Industry in Russia 2014
Videogames Industry in Russia 2014Andrey Podshibyakin
 
Исследование авторынка России в социальных сетях
Исследование авторынка России в социальных сетяхИсследование авторынка России в социальных сетях
Исследование авторынка России в социальных сетяхReal Time Agency
 
E-mail маркетинг в России: обзор и руководство к действию_ by E-commerce Fitn...
E-mail маркетинг в России: обзор и руководство к действию_ by E-commerce Fitn...E-mail маркетинг в России: обзор и руководство к действию_ by E-commerce Fitn...
E-mail маркетинг в России: обзор и руководство к действию_ by E-commerce Fitn...Efim Aldoukhov
 
Medical Cost Trend: Behind the Numbers 2017
Medical Cost Trend: Behind the Numbers 2017Medical Cost Trend: Behind the Numbers 2017
Medical Cost Trend: Behind the Numbers 2017PwC
 
Российская аудитория социальных сетей апрель 2014
Российская аудитория социальных сетей апрель 2014Российская аудитория социальных сетей апрель 2014
Российская аудитория социальных сетей апрель 2014Angel Relations Group
 
Cold, Cough, Flu Shopper Insights [SURVEY]
Cold, Cough, Flu Shopper Insights [SURVEY]Cold, Cough, Flu Shopper Insights [SURVEY]
Cold, Cough, Flu Shopper Insights [SURVEY]Field Agent
 
Обзор рынка онлайн-видео Рунета (2013)
Обзор рынка онлайн-видео Рунета (2013)Обзор рынка онлайн-видео Рунета (2013)
Обзор рынка онлайн-видео Рунета (2013)Affect Digital
 
Findings on health information technology and electronic health records
Findings on health information technology and electronic health recordsFindings on health information technology and electronic health records
Findings on health information technology and electronic health recordsDeloitte United States
 
Social media report - Automobile Brands January 1st - December 31st 2016
Social media report  - Automobile Brands January 1st - December 31st 2016Social media report  - Automobile Brands January 1st - December 31st 2016
Social media report - Automobile Brands January 1st - December 31st 2016Unmetric
 

En vedette (20)

Social Media Report - Yogurt July - September 2016
Social Media Report - Yogurt  July - September 2016Social Media Report - Yogurt  July - September 2016
Social Media Report - Yogurt July - September 2016
 
Social Media in the Packaging Industry
Social Media in the Packaging IndustrySocial Media in the Packaging Industry
Social Media in the Packaging Industry
 
Social Media For Packaging Industry
Social Media For Packaging IndustrySocial Media For Packaging Industry
Social Media For Packaging Industry
 
2014 Report: Medicines in Development for HIV/AIDS
2014 Report: Medicines in Development for HIV/AIDS2014 Report: Medicines in Development for HIV/AIDS
2014 Report: Medicines in Development for HIV/AIDS
 
2016 Report: Medicines in Development for Alzheimer's Disease
2016 Report: Medicines in Development for Alzheimer's Disease2016 Report: Medicines in Development for Alzheimer's Disease
2016 Report: Medicines in Development for Alzheimer's Disease
 
STEM: Building a 21st Century Workforce to Develop Tomorrow's New Medicines
STEM: Building a 21st Century Workforce to Develop Tomorrow's New MedicinesSTEM: Building a 21st Century Workforce to Develop Tomorrow's New Medicines
STEM: Building a 21st Century Workforce to Develop Tomorrow's New Medicines
 
2015 Report: Medicines in Development for Heart Disease & Stroke
2015 Report: Medicines in Development for Heart Disease & Stroke2015 Report: Medicines in Development for Heart Disease & Stroke
2015 Report: Medicines in Development for Heart Disease & Stroke
 
PhRMA STEM Education Factsheet 2014
PhRMA STEM Education Factsheet 2014PhRMA STEM Education Factsheet 2014
PhRMA STEM Education Factsheet 2014
 
2014 Report: Medicines in Development for Arthritis
2014 Report: Medicines in Development for Arthritis2014 Report: Medicines in Development for Arthritis
2014 Report: Medicines in Development for Arthritis
 
2014 Report: Medicines in Development for Older Americans
2014 Report: Medicines in Development for Older Americans2014 Report: Medicines in Development for Older Americans
2014 Report: Medicines in Development for Older Americans
 
2014 Profile: Biopharmaceutical Research Industry
2014 Profile: Biopharmaceutical Research Industry2014 Profile: Biopharmaceutical Research Industry
2014 Profile: Biopharmaceutical Research Industry
 
Videogames Industry in Russia 2014
Videogames Industry in Russia 2014Videogames Industry in Russia 2014
Videogames Industry in Russia 2014
 
Исследование авторынка России в социальных сетях
Исследование авторынка России в социальных сетяхИсследование авторынка России в социальных сетях
Исследование авторынка России в социальных сетях
 
E-mail маркетинг в России: обзор и руководство к действию_ by E-commerce Fitn...
E-mail маркетинг в России: обзор и руководство к действию_ by E-commerce Fitn...E-mail маркетинг в России: обзор и руководство к действию_ by E-commerce Fitn...
E-mail маркетинг в России: обзор и руководство к действию_ by E-commerce Fitn...
 
Medical Cost Trend: Behind the Numbers 2017
Medical Cost Trend: Behind the Numbers 2017Medical Cost Trend: Behind the Numbers 2017
Medical Cost Trend: Behind the Numbers 2017
 
Российская аудитория социальных сетей апрель 2014
Российская аудитория социальных сетей апрель 2014Российская аудитория социальных сетей апрель 2014
Российская аудитория социальных сетей апрель 2014
 
Cold, Cough, Flu Shopper Insights [SURVEY]
Cold, Cough, Flu Shopper Insights [SURVEY]Cold, Cough, Flu Shopper Insights [SURVEY]
Cold, Cough, Flu Shopper Insights [SURVEY]
 
Обзор рынка онлайн-видео Рунета (2013)
Обзор рынка онлайн-видео Рунета (2013)Обзор рынка онлайн-видео Рунета (2013)
Обзор рынка онлайн-видео Рунета (2013)
 
Findings on health information technology and electronic health records
Findings on health information technology and electronic health recordsFindings on health information technology and electronic health records
Findings on health information technology and electronic health records
 
Social media report - Automobile Brands January 1st - December 31st 2016
Social media report  - Automobile Brands January 1st - December 31st 2016Social media report  - Automobile Brands January 1st - December 31st 2016
Social media report - Automobile Brands January 1st - December 31st 2016
 

Similaire à Social Media Report - Household Cleaning Products October-November 2016

Social Media Report - Pet Supplies August - September 2016
Social Media Report  - Pet Supplies  August - September 2016Social Media Report  - Pet Supplies  August - September 2016
Social Media Report - Pet Supplies August - September 2016Unmetric
 
Social Media Report - Bourbon Brands July - August 2016
Social Media Report - Bourbon Brands July - August 2016Social Media Report - Bourbon Brands July - August 2016
Social Media Report - Bourbon Brands July - August 2016Unmetric
 
Social Media Report - Retail Brands July - August 2016
Social Media Report - Retail Brands July - August 2016Social Media Report - Retail Brands July - August 2016
Social Media Report - Retail Brands July - August 2016Unmetric
 
Pfizer Social Media Analysis Q4 2015
Pfizer Social Media Analysis Q4 2015Pfizer Social Media Analysis Q4 2015
Pfizer Social Media Analysis Q4 2015Unmetric
 
Banks On Social Media 1st July - 31st August 2016
Banks On Social Media 1st July - 31st August 2016Banks On Social Media 1st July - 31st August 2016
Banks On Social Media 1st July - 31st August 2016Unmetric
 
Social Media Report - Fashion Magazines (India) July - August 2016
Social Media Report - Fashion Magazines (India) July - August 2016Social Media Report - Fashion Magazines (India) July - August 2016
Social Media Report - Fashion Magazines (India) July - August 2016Unmetric
 
Pampers Social Media Analysis Q4 2015
Pampers Social Media Analysis Q4 2015Pampers Social Media Analysis Q4 2015
Pampers Social Media Analysis Q4 2015Unmetric
 
Instagram Study Q1 2016
Instagram Study Q1 2016Instagram Study Q1 2016
Instagram Study Q1 2016quintly
 
Social Media Report - Top Fast Food Brands July 1st - Aug 31st
Social Media Report - Top Fast Food Brands  July 1st - Aug 31stSocial Media Report - Top Fast Food Brands  July 1st - Aug 31st
Social Media Report - Top Fast Food Brands July 1st - Aug 31stUnmetric
 
Johnson&Johnson Social Media Analysis Q4 2015
Johnson&Johnson Social Media Analysis Q4 2015Johnson&Johnson Social Media Analysis Q4 2015
Johnson&Johnson Social Media Analysis Q4 2015Unmetric
 
Social Media Measurement Report from Agorapulse
Social Media Measurement Report from AgorapulseSocial Media Measurement Report from Agorapulse
Social Media Measurement Report from AgorapulseAgoraPulse
 
Novartis Social Media Analysis Q4 2015
Novartis Social Media Analysis Q4 2015Novartis Social Media Analysis Q4 2015
Novartis Social Media Analysis Q4 2015Unmetric
 
Samsung Home Appliances Social Media Report For Q4 2015
Samsung Home Appliances Social Media Report For Q4 2015Samsung Home Appliances Social Media Report For Q4 2015
Samsung Home Appliances Social Media Report For Q4 2015Unmetric
 
TargetSummit Berlin - Twitter Ross Sheil
TargetSummit Berlin - Twitter Ross SheilTargetSummit Berlin - Twitter Ross Sheil
TargetSummit Berlin - Twitter Ross SheilTargetSummit
 
Learn to Create, Plan to Inspire Final
Learn to Create, Plan to Inspire FinalLearn to Create, Plan to Inspire Final
Learn to Create, Plan to Inspire FinalNejra Muminovic
 
How To Get Press In 15 Minutes
How To Get Press In 15 MinutesHow To Get Press In 15 Minutes
How To Get Press In 15 MinutesMWI Hong Kong
 
Social Media Platforms, Insights & Data - Engage Bali 2016 by Jan Rezab
Social Media Platforms, Insights & Data - Engage Bali 2016 by Jan RezabSocial Media Platforms, Insights & Data - Engage Bali 2016 by Jan Rezab
Social Media Platforms, Insights & Data - Engage Bali 2016 by Jan RezabJan Rezab
 
Social Media Report - Online Travel Agents Q1 2016
Social Media Report - Online Travel Agents Q1 2016Social Media Report - Online Travel Agents Q1 2016
Social Media Report - Online Travel Agents Q1 2016Unmetric
 
UPS Social Media Analysis Q4 2015
UPS Social Media Analysis Q4 2015UPS Social Media Analysis Q4 2015
UPS Social Media Analysis Q4 2015Unmetric
 
Social Media Report - Credit Cards July 1st - August 31st 2016
Social Media Report - Credit Cards  July 1st - August 31st 2016Social Media Report - Credit Cards  July 1st - August 31st 2016
Social Media Report - Credit Cards July 1st - August 31st 2016Unmetric
 

Similaire à Social Media Report - Household Cleaning Products October-November 2016 (20)

Social Media Report - Pet Supplies August - September 2016
Social Media Report  - Pet Supplies  August - September 2016Social Media Report  - Pet Supplies  August - September 2016
Social Media Report - Pet Supplies August - September 2016
 
Social Media Report - Bourbon Brands July - August 2016
Social Media Report - Bourbon Brands July - August 2016Social Media Report - Bourbon Brands July - August 2016
Social Media Report - Bourbon Brands July - August 2016
 
Social Media Report - Retail Brands July - August 2016
Social Media Report - Retail Brands July - August 2016Social Media Report - Retail Brands July - August 2016
Social Media Report - Retail Brands July - August 2016
 
Pfizer Social Media Analysis Q4 2015
Pfizer Social Media Analysis Q4 2015Pfizer Social Media Analysis Q4 2015
Pfizer Social Media Analysis Q4 2015
 
Banks On Social Media 1st July - 31st August 2016
Banks On Social Media 1st July - 31st August 2016Banks On Social Media 1st July - 31st August 2016
Banks On Social Media 1st July - 31st August 2016
 
Social Media Report - Fashion Magazines (India) July - August 2016
Social Media Report - Fashion Magazines (India) July - August 2016Social Media Report - Fashion Magazines (India) July - August 2016
Social Media Report - Fashion Magazines (India) July - August 2016
 
Pampers Social Media Analysis Q4 2015
Pampers Social Media Analysis Q4 2015Pampers Social Media Analysis Q4 2015
Pampers Social Media Analysis Q4 2015
 
Instagram Study Q1 2016
Instagram Study Q1 2016Instagram Study Q1 2016
Instagram Study Q1 2016
 
Social Media Report - Top Fast Food Brands July 1st - Aug 31st
Social Media Report - Top Fast Food Brands  July 1st - Aug 31stSocial Media Report - Top Fast Food Brands  July 1st - Aug 31st
Social Media Report - Top Fast Food Brands July 1st - Aug 31st
 
Johnson&Johnson Social Media Analysis Q4 2015
Johnson&Johnson Social Media Analysis Q4 2015Johnson&Johnson Social Media Analysis Q4 2015
Johnson&Johnson Social Media Analysis Q4 2015
 
Social Media Measurement Report from Agorapulse
Social Media Measurement Report from AgorapulseSocial Media Measurement Report from Agorapulse
Social Media Measurement Report from Agorapulse
 
Novartis Social Media Analysis Q4 2015
Novartis Social Media Analysis Q4 2015Novartis Social Media Analysis Q4 2015
Novartis Social Media Analysis Q4 2015
 
Samsung Home Appliances Social Media Report For Q4 2015
Samsung Home Appliances Social Media Report For Q4 2015Samsung Home Appliances Social Media Report For Q4 2015
Samsung Home Appliances Social Media Report For Q4 2015
 
TargetSummit Berlin - Twitter Ross Sheil
TargetSummit Berlin - Twitter Ross SheilTargetSummit Berlin - Twitter Ross Sheil
TargetSummit Berlin - Twitter Ross Sheil
 
Learn to Create, Plan to Inspire Final
Learn to Create, Plan to Inspire FinalLearn to Create, Plan to Inspire Final
Learn to Create, Plan to Inspire Final
 
How To Get Press In 15 Minutes
How To Get Press In 15 MinutesHow To Get Press In 15 Minutes
How To Get Press In 15 Minutes
 
Social Media Platforms, Insights & Data - Engage Bali 2016 by Jan Rezab
Social Media Platforms, Insights & Data - Engage Bali 2016 by Jan RezabSocial Media Platforms, Insights & Data - Engage Bali 2016 by Jan Rezab
Social Media Platforms, Insights & Data - Engage Bali 2016 by Jan Rezab
 
Social Media Report - Online Travel Agents Q1 2016
Social Media Report - Online Travel Agents Q1 2016Social Media Report - Online Travel Agents Q1 2016
Social Media Report - Online Travel Agents Q1 2016
 
UPS Social Media Analysis Q4 2015
UPS Social Media Analysis Q4 2015UPS Social Media Analysis Q4 2015
UPS Social Media Analysis Q4 2015
 
Social Media Report - Credit Cards July 1st - August 31st 2016
Social Media Report - Credit Cards  July 1st - August 31st 2016Social Media Report - Credit Cards  July 1st - August 31st 2016
Social Media Report - Credit Cards July 1st - August 31st 2016
 

Plus de Unmetric

Social Media Report - American Banks 1st January - 30th June, 2017
Social Media Report - American Banks 1st January - 30th June, 2017Social Media Report - American Banks 1st January - 30th June, 2017
Social Media Report - American Banks 1st January - 30th June, 2017Unmetric
 
Social Media Report - Retail Brands January 1st - September 30th, 2017
Social Media Report - Retail Brands January 1st - September 30th, 2017Social Media Report - Retail Brands January 1st - September 30th, 2017
Social Media Report - Retail Brands January 1st - September 30th, 2017Unmetric
 
How Sportswear Brands Engage Customers During Holiday Season
How Sportswear Brands Engage Customers During Holiday SeasonHow Sportswear Brands Engage Customers During Holiday Season
How Sportswear Brands Engage Customers During Holiday SeasonUnmetric
 
Social Media Report - South African Insurance Brands January 1st - June 30th ...
Social Media Report - South African Insurance Brands January 1st - June 30th ...Social Media Report - South African Insurance Brands January 1st - June 30th ...
Social Media Report - South African Insurance Brands January 1st - June 30th ...Unmetric
 
Social Media Report - Personal Care January 1st - May 31st 2017
Social Media Report - Personal Care January 1st - May 31st 2017Social Media Report - Personal Care January 1st - May 31st 2017
Social Media Report - Personal Care January 1st - May 31st 2017Unmetric
 
Social Media Report - Home Care January 1st - May 31st 2017
Social Media Report - Home Care January 1st - May 31st 2017Social Media Report - Home Care January 1st - May 31st 2017
Social Media Report - Home Care January 1st - May 31st 2017Unmetric
 
Social Media Report - North American Airlines January 1st - March 31st 2017
Social Media Report - North American Airlines January 1st - March 31st 2017Social Media Report - North American Airlines January 1st - March 31st 2017
Social Media Report - North American Airlines January 1st - March 31st 2017Unmetric
 
Social Media Report - QSR Brands (India) January 1st - December 31st 2016
Social Media Report - QSR Brands (India) January 1st - December 31st 2016Social Media Report - QSR Brands (India) January 1st - December 31st 2016
Social Media Report - QSR Brands (India) January 1st - December 31st 2016Unmetric
 
Social Media Report - Pharmaceutical Companies 2016
Social Media Report - Pharmaceutical Companies 2016Social Media Report - Pharmaceutical Companies 2016
Social Media Report - Pharmaceutical Companies 2016Unmetric
 
Social Media Report - Adventure Sport Brands October - November 2016
Social Media Report - Adventure Sport Brands October - November 2016Social Media Report - Adventure Sport Brands October - November 2016
Social Media Report - Adventure Sport Brands October - November 2016Unmetric
 
Social Media Report - Newspaper Brands (India) October 1st - November 30th 2016
Social Media Report - Newspaper Brands (India) October 1st - November 30th 2016Social Media Report - Newspaper Brands (India) October 1st - November 30th 2016
Social Media Report - Newspaper Brands (India) October 1st - November 30th 2016Unmetric
 
Social Media Report - Brokerage Houses (India) September - October 2016
Social Media Report - Brokerage Houses (India) September - October 2016Social Media Report - Brokerage Houses (India) September - October 2016
Social Media Report - Brokerage Houses (India) September - October 2016Unmetric
 
Social Media Report - Online Travel Agencies (India) September - October 2016
Social Media Report - Online Travel Agencies (India) September - October 2016Social Media Report - Online Travel Agencies (India) September - October 2016
Social Media Report - Online Travel Agencies (India) September - October 2016Unmetric
 
Social Media Report - Life Insurance (India) September - October 2016
Social Media Report - Life Insurance (India) September - October 2016Social Media Report - Life Insurance (India) September - October 2016
Social Media Report - Life Insurance (India) September - October 2016Unmetric
 
Social Media Report - Biscuits (India) September - October 2016
Social Media Report  - Biscuits (India) September - October 2016Social Media Report  - Biscuits (India) September - October 2016
Social Media Report - Biscuits (India) September - October 2016Unmetric
 
Social Media Report - Consulting Firms September 1st - October 31st 2016
Social Media Report - Consulting Firms September 1st - October 31st 2016Social Media Report - Consulting Firms September 1st - October 31st 2016
Social Media Report - Consulting Firms September 1st - October 31st 2016Unmetric
 
Social Media Report - Oil Companies September 2016
Social Media Report - Oil Companies September 2016Social Media Report - Oil Companies September 2016
Social Media Report - Oil Companies September 2016Unmetric
 
Social Media Report - Infant Care August - September 2016
Social Media Report - Infant Care August - September 2016Social Media Report - Infant Care August - September 2016
Social Media Report - Infant Care August - September 2016Unmetric
 
Social Media Analysis - Morgan Stanley August - September 2016
Social Media Analysis - Morgan Stanley August - September 2016Social Media Analysis - Morgan Stanley August - September 2016
Social Media Analysis - Morgan Stanley August - September 2016Unmetric
 
Social Media Report - Economy Hotels August - September 2016
Social Media Report - Economy Hotels August - September 2016Social Media Report - Economy Hotels August - September 2016
Social Media Report - Economy Hotels August - September 2016Unmetric
 

Plus de Unmetric (20)

Social Media Report - American Banks 1st January - 30th June, 2017
Social Media Report - American Banks 1st January - 30th June, 2017Social Media Report - American Banks 1st January - 30th June, 2017
Social Media Report - American Banks 1st January - 30th June, 2017
 
Social Media Report - Retail Brands January 1st - September 30th, 2017
Social Media Report - Retail Brands January 1st - September 30th, 2017Social Media Report - Retail Brands January 1st - September 30th, 2017
Social Media Report - Retail Brands January 1st - September 30th, 2017
 
How Sportswear Brands Engage Customers During Holiday Season
How Sportswear Brands Engage Customers During Holiday SeasonHow Sportswear Brands Engage Customers During Holiday Season
How Sportswear Brands Engage Customers During Holiday Season
 
Social Media Report - South African Insurance Brands January 1st - June 30th ...
Social Media Report - South African Insurance Brands January 1st - June 30th ...Social Media Report - South African Insurance Brands January 1st - June 30th ...
Social Media Report - South African Insurance Brands January 1st - June 30th ...
 
Social Media Report - Personal Care January 1st - May 31st 2017
Social Media Report - Personal Care January 1st - May 31st 2017Social Media Report - Personal Care January 1st - May 31st 2017
Social Media Report - Personal Care January 1st - May 31st 2017
 
Social Media Report - Home Care January 1st - May 31st 2017
Social Media Report - Home Care January 1st - May 31st 2017Social Media Report - Home Care January 1st - May 31st 2017
Social Media Report - Home Care January 1st - May 31st 2017
 
Social Media Report - North American Airlines January 1st - March 31st 2017
Social Media Report - North American Airlines January 1st - March 31st 2017Social Media Report - North American Airlines January 1st - March 31st 2017
Social Media Report - North American Airlines January 1st - March 31st 2017
 
Social Media Report - QSR Brands (India) January 1st - December 31st 2016
Social Media Report - QSR Brands (India) January 1st - December 31st 2016Social Media Report - QSR Brands (India) January 1st - December 31st 2016
Social Media Report - QSR Brands (India) January 1st - December 31st 2016
 
Social Media Report - Pharmaceutical Companies 2016
Social Media Report - Pharmaceutical Companies 2016Social Media Report - Pharmaceutical Companies 2016
Social Media Report - Pharmaceutical Companies 2016
 
Social Media Report - Adventure Sport Brands October - November 2016
Social Media Report - Adventure Sport Brands October - November 2016Social Media Report - Adventure Sport Brands October - November 2016
Social Media Report - Adventure Sport Brands October - November 2016
 
Social Media Report - Newspaper Brands (India) October 1st - November 30th 2016
Social Media Report - Newspaper Brands (India) October 1st - November 30th 2016Social Media Report - Newspaper Brands (India) October 1st - November 30th 2016
Social Media Report - Newspaper Brands (India) October 1st - November 30th 2016
 
Social Media Report - Brokerage Houses (India) September - October 2016
Social Media Report - Brokerage Houses (India) September - October 2016Social Media Report - Brokerage Houses (India) September - October 2016
Social Media Report - Brokerage Houses (India) September - October 2016
 
Social Media Report - Online Travel Agencies (India) September - October 2016
Social Media Report - Online Travel Agencies (India) September - October 2016Social Media Report - Online Travel Agencies (India) September - October 2016
Social Media Report - Online Travel Agencies (India) September - October 2016
 
Social Media Report - Life Insurance (India) September - October 2016
Social Media Report - Life Insurance (India) September - October 2016Social Media Report - Life Insurance (India) September - October 2016
Social Media Report - Life Insurance (India) September - October 2016
 
Social Media Report - Biscuits (India) September - October 2016
Social Media Report  - Biscuits (India) September - October 2016Social Media Report  - Biscuits (India) September - October 2016
Social Media Report - Biscuits (India) September - October 2016
 
Social Media Report - Consulting Firms September 1st - October 31st 2016
Social Media Report - Consulting Firms September 1st - October 31st 2016Social Media Report - Consulting Firms September 1st - October 31st 2016
Social Media Report - Consulting Firms September 1st - October 31st 2016
 
Social Media Report - Oil Companies September 2016
Social Media Report - Oil Companies September 2016Social Media Report - Oil Companies September 2016
Social Media Report - Oil Companies September 2016
 
Social Media Report - Infant Care August - September 2016
Social Media Report - Infant Care August - September 2016Social Media Report - Infant Care August - September 2016
Social Media Report - Infant Care August - September 2016
 
Social Media Analysis - Morgan Stanley August - September 2016
Social Media Analysis - Morgan Stanley August - September 2016Social Media Analysis - Morgan Stanley August - September 2016
Social Media Analysis - Morgan Stanley August - September 2016
 
Social Media Report - Economy Hotels August - September 2016
Social Media Report - Economy Hotels August - September 2016Social Media Report - Economy Hotels August - September 2016
Social Media Report - Economy Hotels August - September 2016
 

Dernier

Những điều cơ bản về AI - Hướng dẫn hiểu và ứng dụng AI cho nhà tiếp thị
Những điều cơ bản về AI - Hướng dẫn hiểu và ứng dụng AI cho nhà tiếp thịNhững điều cơ bản về AI - Hướng dẫn hiểu và ứng dụng AI cho nhà tiếp thị
Những điều cơ bản về AI - Hướng dẫn hiểu và ứng dụng AI cho nhà tiếp thịUreka Media Vietnam CO., LTD
 
BLOGGING. PPT. PTASK. 10-ST.LEOTHEGREAT.
BLOGGING. PPT. PTASK. 10-ST.LEOTHEGREAT.BLOGGING. PPT. PTASK. 10-ST.LEOTHEGREAT.
BLOGGING. PPT. PTASK. 10-ST.LEOTHEGREAT.lindseyjanelladuran
 
Revolutionize Your Pinterest: Socio Cosmos Exclusive Deal
Revolutionize Your Pinterest: Socio Cosmos Exclusive DealRevolutionize Your Pinterest: Socio Cosmos Exclusive Deal
Revolutionize Your Pinterest: Socio Cosmos Exclusive DealSocioCosmos
 
THE DIGITAL MINE:Striking Gold in The Digital Mine: Attracting Leads and Maki...
THE DIGITAL MINE:Striking Gold in The Digital Mine: Attracting Leads and Maki...THE DIGITAL MINE:Striking Gold in The Digital Mine: Attracting Leads and Maki...
THE DIGITAL MINE:Striking Gold in The Digital Mine: Attracting Leads and Maki...Riches General marchandise
 
"Beyond Limits: Powering Your YouTube Ascent with Socio Cosmos"
"Beyond Limits: Powering Your YouTube Ascent with Socio Cosmos""Beyond Limits: Powering Your YouTube Ascent with Socio Cosmos"
"Beyond Limits: Powering Your YouTube Ascent with Socio Cosmos"SocioCosmos
 
Fintech app development company with financial management
Fintech app development company with financial managementFintech app development company with financial management
Fintech app development company with financial managementHazel Johnson
 

Dernier (6)

Những điều cơ bản về AI - Hướng dẫn hiểu và ứng dụng AI cho nhà tiếp thị
Những điều cơ bản về AI - Hướng dẫn hiểu và ứng dụng AI cho nhà tiếp thịNhững điều cơ bản về AI - Hướng dẫn hiểu và ứng dụng AI cho nhà tiếp thị
Những điều cơ bản về AI - Hướng dẫn hiểu và ứng dụng AI cho nhà tiếp thị
 
BLOGGING. PPT. PTASK. 10-ST.LEOTHEGREAT.
BLOGGING. PPT. PTASK. 10-ST.LEOTHEGREAT.BLOGGING. PPT. PTASK. 10-ST.LEOTHEGREAT.
BLOGGING. PPT. PTASK. 10-ST.LEOTHEGREAT.
 
Revolutionize Your Pinterest: Socio Cosmos Exclusive Deal
Revolutionize Your Pinterest: Socio Cosmos Exclusive DealRevolutionize Your Pinterest: Socio Cosmos Exclusive Deal
Revolutionize Your Pinterest: Socio Cosmos Exclusive Deal
 
THE DIGITAL MINE:Striking Gold in The Digital Mine: Attracting Leads and Maki...
THE DIGITAL MINE:Striking Gold in The Digital Mine: Attracting Leads and Maki...THE DIGITAL MINE:Striking Gold in The Digital Mine: Attracting Leads and Maki...
THE DIGITAL MINE:Striking Gold in The Digital Mine: Attracting Leads and Maki...
 
"Beyond Limits: Powering Your YouTube Ascent with Socio Cosmos"
"Beyond Limits: Powering Your YouTube Ascent with Socio Cosmos""Beyond Limits: Powering Your YouTube Ascent with Socio Cosmos"
"Beyond Limits: Powering Your YouTube Ascent with Socio Cosmos"
 
Fintech app development company with financial management
Fintech app development company with financial managementFintech app development company with financial management
Fintech app development company with financial management
 

Social Media Report - Household Cleaning Products October-November 2016

  • 2. Cleaning Products: Social Media Report This report looks at how Household Cleaning Products performed on social media between Oct 1st – Nov 30th 2016
  • 3. Cross Channel Report Oct 01, 2016 - Nov 30, 2016
  • 4. Table of Contents  Performance Snapshot  Share of Voice Snapshot  Audience Size  Audience Growth  Engagement  Volume of Posts  Likes  Comments  Customer Service  Most Engaging Content Brands Analyzed in this report include: Babyganics, Mrs.Meyer's Clean Day, Seventh Generation, The Honest Company Oct 01, 2016 - Nov 30, 2016
  • 5. GenerateYourOwnSocialMediaReport This report was generated entirely by the Unmetric Reporting Engine. It took minutes to create. Create Your Free Social Media Report Now
  • 6. Oct 01, 2016 - Nov 30, 2016 Performance Snapshot Network Highest Audience Size The Honest Company The Honest Company The Honest Company Highest Growth Mrs.Meyer's Clean Day Mrs.Meyer's Clean Day Babyganics Highest Engagement Seventh Generation Seventh Generation Mrs.Meyer's Clean Day
  • 7. Oct 01, 2016 - Nov 30, 2016 Share Of Voice Snapshot Network Most Number of Posts The Honest Company The Honest Company The Honest Company Most Number of Likes The Honest Company Seventh Generation The Honest Company Most Number of Comments The Honest Company Seventh Generation The Honest Company
  • 8. 0.00M 0.50M 1.00M 1.50M 2.00M 2.50M Babyganics Mrs.Meyer's Clean Day Seventh Generation The Honest Company Instagram Twitter Facebook Audience Size Oct 01, 2016 - Nov 30, 2016
  • 9. Audience Growth Oct 01, 2016 - Nov 30, 2016 0 0.05 0.1 0.15 0.2 0.25 Babyganics Mrs.Meyer's Clean Day Seventh Generation The Honest Company Instagram Twitter Facebook
  • 10. Engagement Oct 01, 2016 - Nov 30, 2016 0 1000 2000 3000 4000 5000 6000 7000 Babyganics Mrs.Meyer's Clean Day Seventh Generation The Honest Company Instagram Twitter Facebook
  • 11. Number Of Posts/Tweets Oct 01, 2016 - Nov 30, 2016 0 50 100 150 200 250 300 350 400 Babyganics Mrs.Meyer's Clean Day Seventh Generation The Honest Company Instagram Twitter Facebook
  • 12. Total Likes Oct 01, 2016 - Nov 30, 2016 0 50000 100000 150000 200000 250000 300000 350000 400000 450000 500000 Babyganics Mrs.Meyer's Clean Day Seventh Generation The Honest Company Twitter Facebook
  • 13. Total Comments Oct 01, 2016 - Nov 30, 2016 0 2000 4000 6000 8000 10000 12000 Babyganics Mrs.Meyer's Clean Day Seventh Generation The Honest Company LinkedIn Instagram Twitter Facebook
  • 14. Customer Service – Reply Time (inminutes) Oct 01, 2016 - Nov 30, 2016 0 500 1000 1500 2000 2500 3000 3500 Babyganics Mrs.Meyer's Clean Day Seventh Generation The Honest Company Twitter Facebook
  • 15. Customer Service – Response Rate Oct 01, 2016 - Nov 30, 2016 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Babyganics Mrs.Meyer's Clean Day Seventh Generation The Honest Company Twitter Facebook
  • 16. Most Engaging Facebook Posts The Honest Company 21-NOV-16, MON 8:10PM #Honestly ENGMT. LIKES COMMENTS SHARES 94,092 7,822 318 8,468 The Honest Company 04-NOV-16, FRI 8:00PM Haven't you heard, staying in is the new going out???? Seventh Generation 24-OCT-16, MON 5:37PM Reuse our toilet paper rolls to create easy, spooky Halloween characters! ENGMT. LIKES COMMENTS SHARES 58,323 6,318 265 5,068 ENGMT. LIKES COMMENTS SHARES 45,294 7,849 547 3,471
  • 17. @MayaRudolph & our partners in DC to fight for companies to #comeclean about ingredient disclosure... 21-Oct-16, Fri 05:09PM ENGMT. FAV. REPLIES RETWEETS 1,000 2,866 77 1,350 Most Engaging Tweets #RETWEET to enter enter for a chance to win a pair of our exclusive #LoveToday stuffed animals! | R.. We are prepared to work harder than ever to ensure that the issues that matter are moved forward, n.. 19-Oct-16, Wed 08:00PM ENGMT. FAV. REPLIES RETWEETS 994 235 69 450 11-Nov-16, Fri 05:22PM ENGMT. FAV. REPLIES RETWEETS 761 233 21 87 Seventh Generation The Honest Company Seventh Generation
  • 18. This one goes out to all the superheroes. � 09-Oct-16, Sun 09:01PM ENGMT. LIKES COMMENTS FILTER 581 10,527 165 Normal Most Engaging Instagram Posts Chapter 1: Where Did I Leave My Coffee? 21-Nov-16, Mon 08:02PM ENGMT. LIKES COMMENTS FILTER 578 9,905 323 Normal 15-Nov-16, Tue 12:01PM ENGMT. LIKES COMMENTS FILTER 578 9,305 440 Normal The Honest Company The Honest Company The Honest Company #Honestly
  • 19. GenerateYourOwnSocialMediaReport This report was generated entirely by the Unmetric Reporting Engine. It took minutes to create. Create Your Free Social Media Report Now
  • 20. Thank You For more information, please contact your account manager notjustnumbers@unmetric.com
  • 21. Engagement is the measure of audience responses to a brand's content and activity on a social network. To calculate the engagement score, we weigh audience interactions on brand content such as Likes, Comments, Shares, based on their importance. We then divide their weighted sum by our estimate of the number of brand fans who actively receive and view such content. Appendix – Unmetric’s Engagement Score (Likes × 1 + Comments × 5 + Shares × 10) × 10000 (Community size) 0.8 Twitter: (Favorite x 1, Reply x 5, Retweet x 10) Instagram: (Likes x 1, Comments x 5) Facebook: