Michael Vorel, CEO of Vastplanet.com presentation on: Ecommerce Trends & Conversion Strategies - Learn from the Leaders. Discover current trends in ecommerce and find out who the market leaders are and why they are successful. The session is perfect for the prospective online store owner, existing store owner or internet marketer to better understand what's needed to succeed in today's online business.

1. E-Commerce Trends & Conversion Strategies Michael Vorel CEO, Vastplanet Corporation 2.28.10

3. Ecommerce Development

4. Internet Marketing Management

5. Affiliate Marketing, SEO, PPC, Social Media, Email, Video

6. Consulting

7. 10 Years experience in computer industry

9. Market Conditions

10. Consumer Trends

11. E-Commerce Leaders

12. Conversion Techniques

14. Tweet about the session with @michaelvorel or @vastplanet & #nle in your post.

15. Submit a Question during the presentation.

16. 5 Random Winners

17. What Can you Win?

18. 1 hour Private Consultation session.

19. We can discuss your e-commerce store, internet marketing, business idea, social media, email marketing, affiliate or new business strategy.

23. Luxury Returning & Necessity is In

24. Winners Investing in Technology

25. Social Media Impact

28. Apparel / Accessories

29. Food / Drug

30. Health / Beauty

31. Mass Merchant

32. Categories In Decline

33. Teen Clothing & Accessories

34. Hardware / Home Improvement

35. Housewares / Home Furnishings

36. Flowers / Gifts

37. Toys / Hobbies (rising)

39. Holiday Shopping 2009 Heavy Pre-Holiday Offers, Free Shipping Traffic to Coupon Sites (+76% Nov) (Coupons.com, EverSave.com, RetailMeNot.com 4 out of 5 online in U.S. visited a retail site (Nov) $913 million on Tues - Dec 15 (Record) 9 days this year, consumers spent $800+ Million in day 48 Days of Online Shopping = $24.8 Billion (+4%) Largest sales days – midweek Data Source – ComScore

41. Toys Category (+33%)

42. ToysRUs, LEGO, Disney, American Girl

43. Consumer Electronics (+32%)

44. BestBuy, Walmart, RadioShack, eBay, Buy.com

45. Online Department Stores (+33%)

46. Walmart, Target, Sears, JCPenny, Macy’sData Source – ComScore

47. Holiday Shopping 2009

48. What Can You Add?

49. Who Should You Watch?

51. Mobile E-Commerce

52. Segmentation

53. Behavioral Profiles

54. Social Media (Facebook, Twitter)

55. Building Loyalty

56. Enhanced Search & Navigation

57. Product Reviews

58. Video

60. Recommendations for You (behavioral learning)

61. Your Browsing History (cookies & account registration)

62. Rate These Items (social media, reason to return)

63. Remember You Saved these? (wishlist)

64. Your Communities (social media)

65. Want to See Today’s Deals? (Conversion)

67. Sync with Account

68. Payment Integrated

69. Product Reviews

70. Select Products

72. Create Email Alerts

73. Convert Later

74. Compile Profile

75. Record Everything

76. Convert Now

78. Reminds them of purchase

79. Related Products

80. Up-Sell

81. Conversion Alternatives

82. Tip - Include

83. Coupon

84. Twitter

86. Facebook, Twitter, Other

89. Organize by Popularity

91. Online Video Viewers spend 13% more!

93. Buying Guides

94. Video Tour

95. Top Sellers

96. Live Video

98. Featured Articles

99. Involve Customers

100. Help & Advise

101. SEO Advantage

103. 275M visitors/mo (56.5m unique)

104. Converts 3.45%

105. Avg. Sale $170

106. Traffic Comes from:

107. Search Engines (32%)

108. New Shoppers (30%)

110. Free Shipping Offers

111. Amazon Prime (loyalty)

112. Personalization to highest degree

113. Combination of account history and behavioral learning to convert

115. Related to Items You Viewed

116. Inspired by Browsing History

117. Additional Items to Explore

118. Inspired by Your Shopping Trends

119. Customers with Similar Searches

120. Your Recent History

121. Your Recent Searches

123. Shorter Navigation

124. Seasonal Approach

125. Connect With Others Like You

126. Save Money, Rollbacks

127. Value of the Day

129. Cross Sell, Up-Sell

130. Stay & Learn

132. Visual Shopping

133. Community

135. Live Agents

136. Image vs. Text

138. Images

139. Related

140. Sharing

141. Shipping

143. Integrate Social Media

144. Segment Customers

145. Add Shopping Guides

146. Create Best Sellers

147. More Visual Approach

148. Create Video

149. Add Live HelpPersonalization Account Registration Enhanced Search / Navigation Mobile Applications Cross Sell & Related Items Email Alerts Loyalty International

150. Thank You Michael Vorel Vastplanet Corporation michael@vastplanet.com phone: 813-679-2660