Personal Information
Entreprise/Lieu de travail
Mexico City Area, Mexico Mexico
Profession
Directora de UX at Scotiabank
Secteur d’activité
Technology / Software / Internet
Site Web
http://www.rojainc.com/RojaFolio.pdf
À propos
Bachelor degree in Fine Arts and a Master in Information Technologies Applied on Education, have dedicated my professional life to two things: learning and teaching. After a year as a newspaper illustrator, I became an active participant during the dotcom era as part of a web design startup. Ever since, I’ve been committed to the culture of understanding the user as a starting point in solving business challenges.
For the past fifteen years I have focused in the development of user experiences through innovation and design thinking methodologies, collaborating with companies such as BBVA Bancomer, Google, Cervecería Cuauhtémoc, CEMEX and Daimler; as well as impulsing the creative energy ...
Mots-clés
diseño
ux
business
design
negocios
experiencias
user experience
experience
cx
user centered
webdesign
experiencia de usuario
business model canvas
canvas
negocio
español
evaluacion
educacion
cedim
selene
Tout plus
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Personal Information
Entreprise/Lieu de travail
Mexico City Area, Mexico Mexico
Profession
Directora de UX at Scotiabank
Secteur d’activité
Technology / Software / Internet
Site Web
http://www.rojainc.com/RojaFolio.pdf
À propos
Bachelor degree in Fine Arts and a Master in Information Technologies Applied on Education, have dedicated my professional life to two things: learning and teaching. After a year as a newspaper illustrator, I became an active participant during the dotcom era as part of a web design startup. Ever since, I’ve been committed to the culture of understanding the user as a starting point in solving business challenges.
For the past fifteen years I have focused in the development of user experiences through innovation and design thinking methodologies, collaborating with companies such as BBVA Bancomer, Google, Cervecería Cuauhtémoc, CEMEX and Daimler; as well as impulsing the creative energy ...
Mots-clés
diseño
ux
business
design
negocios
experiencias
user experience
experience
cx
user centered
webdesign
experiencia de usuario
business model canvas
canvas
negocio
español
evaluacion
educacion
cedim
selene
Tout plus