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PRACTICAL WAYS MEN
CAN ADDRESS TECH'S
GENDER IMBALANCE
Emily Maxie, Director of Marketing at Very
TODAY, WE’LL TALK ABOUT…
▸ Why inclusive teams are good for business
▸ Reasons hiring women in tech is tough
▸ Tips for supporting women in any industry
First, a big disclaimer…
WE’RE A WORK IN PROGRESS
WHY IS IT TOUGH TO ENGAGE IN
CONVERSATIONS ABOUT INCLUSION?
WHY INCLUSIVE TEAMS 

ARE GOOD FOR BUSINESS
What’s the likelihood
that companies with
highly diverse
workforces financially
outperform those in
the bottom?
15%
More likely 

to outperform
Gender-diverse 

companies
35%
Ethnically-diverse 

companies
More likely 

to outperform
Likelihood of financial performance above the national industry median. Based on composite data from all countries in the data set. Source: 2015 McKinsey&Company report Diversity Matters
Companies with at least
30% of c-suite positions
filled by women enjoy a
6 percentage point
increase in net profit
“NO MATTER HOW WE TORTURE THE DATA WE
GET THE SAME RESULT: WOMEN IN THE 

C-SUITE ARE ASSOCIATED WITH HIGHER
PROFITABILITY.”
Marcus Noland
Director of studies at the Peterson Institute
IN TECH, SPECIFICALLY…
Women are only
involved in 6.1%
of technology
patents.
Source: Study by National Center for Women and Information Technology
And yet… mixed-gender
teams’ technology
patents received up to
42% more citations than
their single-gender
counterparts
Source: Study by National Center for Women and Information Technology
WHY IS IT HARD TO HIRE AND
RETAIN WOMEN IN TECH?
HIGH SCHOOL COLLEGE
74%
20%
74% of high school girls show an 

affinity for STEM subjects
but the number pursuing STEM-related 

degrees in college drops to just 20%
PIPELINE PROBLEMS…
BUT THERE’S MORE TO IT…
63% of women in tech have
experienced sexual harassment
56%
of women in technical roles leave 

midway through their career
Top performing women
get ___% more criticism
of their personality in
reviews than top-
performing men.
Source: Gender differences and bias in open source: pull request acceptance of women versus men
Women’s GitHub
contributions tend to
be accepted at a
higher rate than
men’s…
Source: Gender differences and bias in open source: pull request acceptance of women versus men
… but only when
their gender is
unknown by the
community.
Source: Gender differences and bias in open source: pull request acceptance of women versus men
“EVERYONE’S THE SAME,
AND NO ONE’S LIKE ME.”
Dinah
Front-end developer for 8 years before leaving tech
YIKES, THAT’S A BIG
PROBLEM!
WHAT CAN WE DO ABOUT
THIS IN OUR COMMUNITY?
TIPS FOR SUPPORTING
WOMEN IN ANY INDUSTRY
Why do we need
men to engage in
the conversation?
INVEST IN 

HIGH-POTENTIAL
WOMEN
People with sponsors
are 23% more likely to
move up in their career
than those without
sponsors.
MENTOR SPONSOR
▸ Experienced person
who’s willing to help
and support you
▸ Builds your
confidence and
provides a sounding
board.
▸ Offers empathy.
▸ Expects little or
nothing in return.
▸ Believes in your
potential and is
willing to take a bet
on you.
▸ Vested in your
future.
▸ Encourages you to
take risks and has
your back.
▸ Expects a great
deal from you
(performance and
loyalty).
▸ Delivers critical
feedback.
▸ Advice
▸ Guidance
▸ Makes
introductions
▸ Gives
feedback
ENGAGE IN TOUGH
CONVERSATIONS
OWN UP TO
PROBLEMS AND
ADMIT IT IF YOU
DON’T KNOW THE
SOLUTION
IF YOU SEE
SOMETHING
WRONG, MAKE IT
RIGHT.
ENCOURAGE
YOUR DAUGHTERS
TO GO INTO TECH!
WE NEED YOUR HELP.

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Practical Ways Men Can Address Tech's Gender Imbalance | Startup Week Chattanooga

  • 1. PRACTICAL WAYS MEN CAN ADDRESS TECH'S GENDER IMBALANCE Emily Maxie, Director of Marketing at Very
  • 2. TODAY, WE’LL TALK ABOUT… ▸ Why inclusive teams are good for business ▸ Reasons hiring women in tech is tough ▸ Tips for supporting women in any industry
  • 3. First, a big disclaimer…
  • 4. WE’RE A WORK IN PROGRESS
  • 5. WHY IS IT TOUGH TO ENGAGE IN CONVERSATIONS ABOUT INCLUSION?
  • 6.
  • 7. WHY INCLUSIVE TEAMS 
 ARE GOOD FOR BUSINESS
  • 8. What’s the likelihood that companies with highly diverse workforces financially outperform those in the bottom?
  • 9. 15% More likely 
 to outperform Gender-diverse 
 companies 35% Ethnically-diverse 
 companies More likely 
 to outperform Likelihood of financial performance above the national industry median. Based on composite data from all countries in the data set. Source: 2015 McKinsey&Company report Diversity Matters
  • 10. Companies with at least 30% of c-suite positions filled by women enjoy a 6 percentage point increase in net profit
  • 11. “NO MATTER HOW WE TORTURE THE DATA WE GET THE SAME RESULT: WOMEN IN THE 
 C-SUITE ARE ASSOCIATED WITH HIGHER PROFITABILITY.” Marcus Noland Director of studies at the Peterson Institute
  • 13. Women are only involved in 6.1% of technology patents. Source: Study by National Center for Women and Information Technology
  • 14. And yet… mixed-gender teams’ technology patents received up to 42% more citations than their single-gender counterparts Source: Study by National Center for Women and Information Technology
  • 15.
  • 16. WHY IS IT HARD TO HIRE AND RETAIN WOMEN IN TECH?
  • 17. HIGH SCHOOL COLLEGE 74% 20% 74% of high school girls show an 
 affinity for STEM subjects but the number pursuing STEM-related 
 degrees in college drops to just 20% PIPELINE PROBLEMS…
  • 18. BUT THERE’S MORE TO IT… 63% of women in tech have experienced sexual harassment 56% of women in technical roles leave 
 midway through their career
  • 19. Top performing women get ___% more criticism of their personality in reviews than top- performing men. Source: Gender differences and bias in open source: pull request acceptance of women versus men
  • 20. Women’s GitHub contributions tend to be accepted at a higher rate than men’s… Source: Gender differences and bias in open source: pull request acceptance of women versus men
  • 21. … but only when their gender is unknown by the community. Source: Gender differences and bias in open source: pull request acceptance of women versus men
  • 22. “EVERYONE’S THE SAME, AND NO ONE’S LIKE ME.” Dinah Front-end developer for 8 years before leaving tech
  • 23. YIKES, THAT’S A BIG PROBLEM!
  • 24. WHAT CAN WE DO ABOUT THIS IN OUR COMMUNITY?
  • 25. TIPS FOR SUPPORTING WOMEN IN ANY INDUSTRY
  • 26. Why do we need men to engage in the conversation?
  • 27.
  • 29. People with sponsors are 23% more likely to move up in their career than those without sponsors.
  • 30. MENTOR SPONSOR ▸ Experienced person who’s willing to help and support you ▸ Builds your confidence and provides a sounding board. ▸ Offers empathy. ▸ Expects little or nothing in return. ▸ Believes in your potential and is willing to take a bet on you. ▸ Vested in your future. ▸ Encourages you to take risks and has your back. ▸ Expects a great deal from you (performance and loyalty). ▸ Delivers critical feedback. ▸ Advice ▸ Guidance ▸ Makes introductions ▸ Gives feedback
  • 32. OWN UP TO PROBLEMS AND ADMIT IT IF YOU DON’T KNOW THE SOLUTION
  • 33. IF YOU SEE SOMETHING WRONG, MAKE IT RIGHT.
  • 35. WE NEED YOUR HELP.