1. Carne bovina
De onde vem e influências no
produto final
Marcelo A. Whately
22/jul/13
Unicamp - FEA
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7. 67%
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8. Text
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9. Text
133%
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10. 2002 2012
SAE 2012
38%
53%
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11. Agronegócio
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12. Complexo
agroindustrial
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13. Cadeia produtiva
de
alimentos
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14. Commodity
x
Agregação de
valor
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41. Pecuária brasileira
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42. Volume de abate
Peso carcaça
Qualidade carcaça
Qualidade carne
(Eduardo K. Pedroso)
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47. Padrão
Garantia ao
consumidor
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53. Commodity
x
Valor agregado
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56. Padrão
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66. Frequência
Volume*
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67. Formas
de
venda
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101. Desafios
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115. Cadeia produtiva
Commodity x Agregação
de valor
Consumidor
Formas de venda
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117. Agradecimentos
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119. “A vida é
muito curta para
comer carne
ruim”
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120. marcelo@vilabeef.com.br
www.vilabeef.com.br
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