Paradigm Shift in Research and Education

Paradigm Shift in Research and
Education
CRDC’s University-Industry Link Network
Virach Sornlertlamvanich
Sirindhorn International Institute of Technology (SIIT), Thammasat University
virach@siit.tu.ac.th
Tokyo Tech-NSTDA Industry-Academia Collaboration Symposium, 6 March 2017

Lesson Learned from
the Past Research Strategy
Many successes in Research,
but very few can be Commercialized.
WHY?
The key is Problem Setting
- What topics that can serve both Research
interest and Industrial needs?
- How the Research topics can be realized
for Industrial needs?
- How the Industrial needs can be
interpreted to Research interest?
Boost up
Research and
Innovation

Issues
• Mismatch between research interest and industrial
needs
• Unmatched skill sets
• Research vs. Development
• Prototyping vs. Production
• Proving vs. Operating
• Lack of proper business model for the research i.e.
licensing, pricing, etc.
• Lack of experience of supporting team, PI, PM, PC, etc.
Resulting in “On the shelf” vs. “Off the shelf” research

R&D 1.0
R&D Industry
R&D 2.0
R&D Industry
R&D 3.0
R&D Industry
R&D 4.0
R&D Industry
Research Industry Result
Output oriented Technology sourcing Useless
- Market oriented
- High price
- Requirement
unmatched
- High cost
- Discontinuous dev.
and service
- Re-development
- Not ready to use
- Unusable research
Targeted budget Cost reduction Development only
- Development
oriented
- Lots of fund
- Avoid internal
research
- Fund acquirement
- Superficial dev
- Low research work
Co-research Research privilege R&I value added
- TM
- STEM
- Incubation center
- Co-proposal
- Save cost
- Tax exemption
- STI product
- High value product
Research Business No collaboration
- Researcher driven - Market driven
- OEM
- On the shelf
- No R&D product
(expecting)

R&D 1.0
R&D Industry
R&D 2.0
R&D Industry
R&D 3.0
R&D Industry
R&D 4.0
R&D Industry
Research Industry Result
Output oriented Technology sourcing Useless
- Market oriented
- High price
- Requirement
unmatched
- High cost
- Discontinuous dev.
and service
- Re-development
- Not ready to use
- Unusable research
Targeted budget Cost reduction Development only
- Development
oriented
- Lots of fund
- Avoid internal
research
- Fund acquirement
- Superficial dev
- Low research work
Co-research Research privilege Share cost
- TM
- STEM
- Incubation center
- Co-proposal
- Save cost
- Tax exemption
- Superficial proposal
- Impractical
Research Business No collaboration
- Researcher driven - Market driven
- OEM
- On the shelf
- No R&D product
(probably)R&D 4.0
R&D Industry

Issue 1: Human Capacity
Unmatched

Campus Connect
--An Infosys Initiative--
• University connect
• Finishing school (U-I joint design program)
• Soft skills
• English, business process, teamwork
• Generic stream
• Computer fundamental
• Specific stream
• Advance in .Net, C#, PHP, Flex; and project assignment
• Advance in IT Project Management, CMS / Web Applications,
Data Warehouse
Why don’t we adopt Finishing school in an earlier stage?

Issue 2: Attracting
Industry Funds

The world’s top universities
for attracting industry
funding
Times Higher Education World
University Rankings data reveal the 20
best institutions based on private-sector
investment per academic
March 3, 2016
≈ 1m Baht
Average industry income per academic by country
≈ 7m Baht

Johns Hopkins Technology Ventures unit:-
“We have a business school with a course called ‘Discovery to Market’,
where students learn how to bring a product to the market,” she said.
“As a university, we are very focused on student experience, and in addition to being able to work in some of
the most world-renowned labs they can also contribute through internships and are exposed to entrepreneurship.”
9m Baht
14m Baht
5m Baht

Critical Factors for
Success in
University-
Industry Research
Projects
Ana M. Bernardos Barbolla* and José R. Casar Corredera
ETSI Telecomunicación, Universidad Politécnica de Madrid, Spain.Tokyo Tech-NSTDA Industry-Academia Collaboration Symposium, 6 March 2017

Challenge:
CRDC’s University-Industry Link

Model 1: Require and Deliverable
University Industryrequire
Research
Innovation
Market
Researcher
RA
deliverable
Publication
Patent
Prototype
Research
Innovation
Graduate
Revenue
deliverable
Product
Business
Patent
Revenue

Model 1: Require and Deliverable
Research
Innovation
Market
Researcher
RA
deliverable
Publication
Patent
Prototype
Research
Innovation
Graduate
Revenue
deliverable
Product
Business
Patent
Revenue
Non-STI
product
Unused
research
Research and Industry Mismatch Problems
Problem is not that the research is not good, or researchers do not perform,
but it is the problem of research authorities who do not know how to make use of it.

Require and Provide
Budget
Equipment
Topic
provide
Research
Innovation
Consultancy
Network
Research
RA
provide
Outsource
Equipment
Topic
Staff
require
Research
Innovation
Market
Researcher
RA
deliverable
Publication
Patent
Prototype
Research
Innovation
Graduate
Revenue
deliverable
Product
Business
Patent
Revenue

CRDC-SIIT
Center for Research and Development Collaboration @SIIT
Collaboration with Industrial Sector for
Practical Research Projects

CRDC-SIIT
• Benefits
• To conduct co-R&D with SIIT faculty and co-supervision
of grad research project
• To get access to SIIT allocated facilities and working
space
• To get access to SIIT faculties and grad students
• To obtain support of SIIT faculties and grad students
under the government supporting scheme such as
Talent Mobility program, TRF, NIA, etc.
• To obtain support of information and market survey
under the collaboration program

CRDC-SIIT as a Role of Catalyst
• Business CEO
• Investor
• Policy execution
• Funding agency
• Co-research
space
• Course work
• Seminar, training
• Faculty member
• Researcher
Professional
network
Innovation
hub
Potential
business
partner
Public
agency,
Policy
support

CRDC-SIIT
(Center for Research and Development Cooperation)
CRDC-SIIT
(Center for Industrial Research
Cooperation)
Japan
- Industry
Thailand
- University
Thailand
- Industry
STI, MOST
technology
support
research
personnel, topic
market, needs
Thai STI, MOST Supporting Scheme
FOMM (EV)
LEXER (Simulator)
AIVS (Elderly care technology)
DHA Siamwalla
Banphaeo Hospital
Sawangkanives
Atomo Yukimune, RZP

GD.FINDI
(Production Line Simulator)
• J Industry：LEXER
• T Industry：DHAS、TPA
• Univ.：SIIT, TNI
Seminar ConsultancyR&D Education Business
MAT2016

Compact EV
• J Industry：FOMM
• T Industry：Bangchak
• Univ.：SIIT
Evaluation R&D Business
Thai PBS
2016/1/31

MOU Signing Ceremony
SIIT – FOMM – Bangchak

SIIT EV Driver Assist
122:03:00:00:81:07:29:07:FF:F1
513:1D:1E:02:00:57:9D:9E:00
123:00:00:00:00:00:00:00:00
503:E0:02:5A:0C:00:00:00:10
123:00:00:00:00:00:00:00:00
504:98:02:65:0C:00:00:00:90
123:00:00:00:00:00:00:00:00
501:9D:02:6E:0C:00:00:00:D0
123:00:00:00:00:00:00:00:00
501:8D:02:6E:0C:00:00:00:50
111:2A:8F:0B:9A:03:00:28:02
502:D0:02:6C:0C:00:00:00:D0
215:00:00:00:00:00:00:00:00
CAN1 & 2
ISO11989.2
CORE Bluetooth
built in
IOS Device
DECODER
Tracking Distance
Display on IOS Device
SIIT EV
IOS application (calculated)
- Power Consumption
- Battery Remain and Distance Range
- Distance (km)
- Cost EV vs Gasoline (Baht)
- CO2 Emission EV vs Gasoline (kg)
GPS
Data from FOMM EV
- Battery Level
- Electric Current & Voltage
- Speed Wheel Rotation
Drive Trip Drive Summary
To improve accuracy

Mimamori System
(Elderly Caretaking Support System)
• J Industry：AIVS
• T Industry：Banphaeo
Hospital, Sawangkanives
• Univ.：SIIT
Evaluation R&D Business

Kickoff Ceremony
Banphaeo H. – Sawangkanives – AIVS - JICA
25 July 2016, Banphaeo Hospital

Bed Posture Classification by Neural
Network and Bayesian Network
Target class
Out of bed
94.1 5.9 0.0 0.0 0.0
output
Sitting
4.3 93.7 0.2 1.7 0.1
Lying down
0.0 0.9 95.4 1.1 2.7
Lying left
0.0 0.1 0.5 99.3 0.1
Lying right
0.0 11.1 13.9 0.0 75.0
Outofbed
Sitting
Lyingdown
Lyingleft
Lyingright
Pl
Wl
Pr
Wr
O
S
L
LL
LR
Sensor
Posture

Car Sharing and Driving Behavior Analysis
• T Industry：Haup Car
• Univ.：SIIT
Consult R&D Market
survey

Rental working space
• 5 rooms available
• About 20 sq.m./room
• Rental fee 275x20=5,500 Baht/month/room
(excluding electricity charge)
• Contract 1 year basis (renewable up to 2 years or more)
• Deposit of two month rental feeTokyo Tech-NSTDA Industry-Academia Collaboration Symposium, 6 March 2017

Consult
• Problem setting
• Technology consult and R&D viability study
• SIIT faculties and grad students team finding
Contract
• SIIT faculties and grad students team setting
• CRDC-SIIT application
• Pre-lab rental contract
Conduct
• Pre-lab setup
• R&D with SIIT faculties and grad students
• Product test and evaluation
Conclude
• Product release
• Patent filing and research publication
• Lab establishment
Application to CRDC-SIIT

What’s next?
• Technology Licensing Office (TLO)
• Serves both SIIT Inventor and Industry
• Strategically conducts
• Patent filing, DRM, IP management
• Open innovation
• Business Innovation Hub
• Investment judgement
• Business hedging
• Spin-off
• SIIT Inc.
• R-D-E-O services
• Professional bidder, task management
• Coordinator
• Alumni
• Research University Network (RUN)
• 7+1 Universities
• 9 Clusters
Off-the-shelf

Summary 1/2
• Lesson learned from the past research strategy
• Mismatch between research interest and industrial
needs
• Unmatched skill sets
• Lack of proper business model for the research i.e.
licensing, pricing, etc.
• Lack of experience of supporting team, PI, PM, PC, etc.
• Critical factors for success in university-industry
research projects
• Technology
• Corporate usefulness
• Corporate capacity
• Corporate confidence

Summary 2/2
• Challenge in CRDC’s University-Industry Link
• Require and deliverable model
• Require and provide model
• CRDC-SIIT as a role of catalyst
• Professional network
• Innovation hub
• Potential business partner
• Public agency and policy support
• Win-win university-industry collaboration
• Research faculty
• Market potential
• STI value added product
• Research facility
• Capacity building
• Research publication

Paradigm Shift in Research and Education

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