Emoji marketing is the practice of creating marketing campaigns which involve the use of emoji. These include social media posts with emoji used along with words, emoji used as hashtags, emoji used in graphics, emoji merchandise, emoji domains and any other creative way that a marketer or designer can think of to use emoji. Emoji are no longer exclusively inside our phones but are pretty much everywhere. This is why all businesses should consider incorporating emoji in their marketing campaigns. Read more at https://visme.co/blog/emoji-marketing-guide/

1. How to Use Emoji in Your
Marketing Campaigns

2. For example, if you
own a shoe store, you
can target anyone that
uses the shoe emoji.
Twitter emoji
ad targeting
Budweiser
Emoji domains
www. .ws
Ray Ban www. .ws
Hodinkee Watches www. .ws
Bobby Brown Cosmetics www.. .ws

3. Branded emoji
IKEA Burger King Mentos

4. Merchandising
At www.emoji.com, you can create products
for your brand with emoji. You can produce
clothing, accessories and more.

5. Feedback emoji
At www.feedbackemoji.com, you can
ask any question and let your clients
and readers answer with emoji.

6. Tips for
Avoiding an
Emoji Fail
Find out what emoji your
clients are using. Do some
research on Twitter,
Instagram and Facebook.
1 Make sure you know
what the emoji you
intend to use
actually means.
2 Don’t overdo it. Emoji
marketing might be the
new way of doing things,
but it’s best to always
maintain a balance.
3

7. Free
Resources
to Bookmark
The Emoji Book is a collection
of artwork created by artists
from all over the world. The
artists chose an emoji and
created an illustration inspired
by it.
The Emoji
Book
http://emojibook.club/

8. Emoji Dick is a great project by
Fred Benenson. It’s a version of
Moby Dick with every single
sentence translated into emoji.
Emoji Dick
www.emojidick.com

9. Emoji Printer is a dropshipping company
that offers printed posters of your
favorite emoji combinations. The
process is simple; you pick the emoji,
they print it and then mail it to you.
Emoji Printer
https://emojiprinter.com/?ref=producthunt

10. Don’t know what a specific
emoji actually means? This
handy little tool is the most
comprehensive emoji
encyclopedia.
Emojipedia
https://emojipedia.org/

11. Source:
http://blog.visme.co/emoji-
marketing-guide/
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