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TRENDONE
MICRO-TRENDS IN MEDIA, MARKETING AND TECHNOLOGY




NICK SOHNEMANN, MBA INNOVATION ADVISOR
THE WEB
EXPANSION
FROM WEB 1.0
TO THE WEB OF THINGS
AND THE WEB OF THOUGHTS1
THE WEB EXPANSION
FROM THE WEB OF CONTENT TO THE WEB OF THOUGHTS
 THOUGHTS




                            Collective
  WE...
THE WEB WILL
BECOME SMART –
IT UNDERSTANDS
YOUR WAY OF
THINKING
SEMANTIC CHAT




USA   THOUGHTTRAIL.COM   .
SMART
SEARCH




USA POWERSET.COM
SEMANTIC VIDEO
SEARCH




USA LABS.GOOGLE.COM/GAUDI OR EVERYZING.COM FINDING PHRASES IN VIDEOS
SEMANTIC VOICE
PROCESSING




USA   PUDDINGMEDIA   NATURAL LANGUAGE PROCESSING   .
IN WIDGET
SHOPPING




USA   TAILGATE   IN WIDGET SHOPPING   .
SEMANTIC
 PICTURE RECOGNITION



VIRTUAL




 USA   TINEYE   INTELLIGENT PICTURE RECOGNITION
SMART
INTERFACES




USA   OOYALA   TAGGING OBJECTS IN VIDEOS
INTERACTIVE
VIDEO




GERMANY   IMPOSSIBLE SOFTWARE   CONFIGURING VIDEOS ON THE GO
THE WEB EXPANSION
FROM THE WEB OF CONTENT TO THE WEB OF THOUGHTS
 THOUGHTS




                            Collective
  WE...
IN A HYPERLOCAL
WORLD WE WILL
BE ALWAYS
CONNECTED TO
INTELLIGENT
SERVICES
MOBILE INTELLIGENCE




USA   JAJAH.COM   IMMEDIATE TRANSLATION VIA MOBILE   .
INFORMATION
ON DEMAND




GERMANY CULTCLIP.TV BARCODE SCANNING
INTELLIGENT
CAMERA




JAPAN   SR ENGINE   ON SCENE SEARCH
AUGMENTED REALITY




SOUTH KOREA SKTSTORY.COM   3D OBJECTS ON LOGOS AND TEXT
LOCATION BASED
INTELLIGENCE




USA   NRU.COM   FIND THINGS NEAR YOU (NRU)   .
LOCATION BASED
INTELLIGENCE




AUSTRIA   WIKITUDE.ORG   THE SMART TRAVEL GUIDE   .
BLURRING
BOUNDARIES




JAPAN TONCHIDOT.COM   THE WORLD AS HYPERLINKS
VIRTUALITY WILL
JUMP OUT OF
THE WEB
AUGMENTED
REALITY




GERMANY METAIO.COM   AUGMENTED REALITY PRINT ADVERTISING
AUGMENTED
REALITY




FRANCE RAY-BAN & FITTINGBOX.COM   TRYING SUNGLASSES ON THE WEB   .
AUGMENTED
REALITY




USA FORD & GOFINDIT.NET   FORD KA IN 3D ON MOBILE   .
AUGMENTED
REALITY GAMING




USA   TOPPS   BASEBALL CARDS WITH AR-GAME   .
THE WEB EXPANSION
FROM THE WEB OF CONTENT TO THE WEB OF THOUGHTS
 THOUGHTS




                            Collective
  WE...
MEDIA EVOLUTION
WHAT WILL BE THE
5TH SCREEN?

      1.0                 2.0                3.0   4.0




    Cinema       ...
WILL THIS BE THE
5TH SCREEN
    SCREEN…..




JAPAN   BROTHER.COM   DIRECT RETINA PROJECTOR
USE YOUR
CREATIVE
ENERGY!!
AV
IMPLANT




GERMANY   EYE-CHIP.COM   RETINA IMPLANT
ACTIVE
CONTACT LENS




USA   UWNEWS.WASHINGTON.EDU   ACTIVE CONTACT LENS
MULTIMEDIA
GLASSES




USA   TOTALREFLEXION   SEMANTIC GOGGLES
COLLECTIVE
INTELLIGENCE




JAPAN   U-TOKYO.AC.JP   SEMANTIC GOGGLES
IN THE FUTURE
COMPUTERS WILL
BE SO SMALL THEY
WILL HIDE IN OUR
CLOTHES,
CLOTHES IN OUR
BODIES AND
SURROUNDINGS
VOICELESS
COMMUNICATION




           Using signal processing, unpronounced speech
             representing the thought ...
BRAINWAVE
CONTROL




USA   EMOTIV.COM   BRAIN WAVE CONTROL HEADSET
GESTURE INPUT
DEVICES




BELGIUM   SOFTKINETIC   .
MINI COMPUTER




USA   SIFTABLES   NEW KIND OF COMPUTER   .
ADVANCED
SCREENS




USA   MIT MEDIA LABS   PROJECTING INFOS OF THE WEB INTO THE REAL WORLD
THE WEB EXPANSION
FROM THE WEB OF CONTENT TO THE WEB OF THOUGHTS
 THOUGHTS




                            Collective
  WE...
PRESENTED BY
NICK SO
  C SOHNEMANN, MBA
             ,
INNOVATION ADVISOR TRENDONE
SOHNEMANN@TRENDONE.DE


ALL TRENDS TAKE...
Trend One (Web Expansion) Grape Online Strategies 2009 by Nick Sohnemann
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Trend One (Web Expansion) Grape Online Strategies 2009 by Nick Sohnemann

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Презентация Trend One на четвертом бизнес завтраке ГРЭЙП.

Publié dans : Technologie, Design
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Trend One (Web Expansion) Grape Online Strategies 2009 by Nick Sohnemann

  1. TRENDONE MICRO-TRENDS IN MEDIA, MARKETING AND TECHNOLOGY NICK SOHNEMANN, MBA INNOVATION ADVISOR
  2. THE WEB EXPANSION FROM WEB 1.0 TO THE WEB OF THINGS AND THE WEB OF THOUGHTS1
  3. THE WEB EXPANSION FROM THE WEB OF CONTENT TO THE WEB OF THOUGHTS THOUGHTS Collective WEB OF Intelligence W Voiceless V i l Communication Agents Human/Technology Convergence Smart Personal Assistent WEB OF THINGS Direct Brain Link Location Based Immediate Intelligence Translation R/C Environments AI Robots Voice Retina Processing Wearable T h l W bl Technology Projector P j t COMMUNICATION CONTEXT Smart WEB OF Search Smart Connected Space Virtual Advertising Shopping Brain Wave Semantic Enduring Community Control Web Social Commerce Smart WEB OF GeoSpatial Web Interface 5 Sense Auctions Social Immersion Networks Augmented Reality eCommerce Crowd Sourcing Blogs Wiki MMORPG AV Implant Catalog Gesture Technology Instant Messenger Forms CONTENT Virtual WEB OF UGC Viral Worlds Cinematic Games Search Forum P2P Video Audio MultiMedia Active Contact Mail M il Blurring B Bl i Boundaries d i Pictures Widgets Search Lense HTML Text FTP/HTTP ©TrendONE 2009 by Nils Müller ARPA 2012 2020 www.TrendONE.de All rights reserved 1993 2000 2008
  4. THE WEB WILL BECOME SMART – IT UNDERSTANDS YOUR WAY OF THINKING
  5. SEMANTIC CHAT USA THOUGHTTRAIL.COM .
  6. SMART SEARCH USA POWERSET.COM
  7. SEMANTIC VIDEO SEARCH USA LABS.GOOGLE.COM/GAUDI OR EVERYZING.COM FINDING PHRASES IN VIDEOS
  8. SEMANTIC VOICE PROCESSING USA PUDDINGMEDIA NATURAL LANGUAGE PROCESSING .
  9. IN WIDGET SHOPPING USA TAILGATE IN WIDGET SHOPPING .
  10. SEMANTIC PICTURE RECOGNITION VIRTUAL USA TINEYE INTELLIGENT PICTURE RECOGNITION
  11. SMART INTERFACES USA OOYALA TAGGING OBJECTS IN VIDEOS
  12. INTERACTIVE VIDEO GERMANY IMPOSSIBLE SOFTWARE CONFIGURING VIDEOS ON THE GO
  13. THE WEB EXPANSION FROM THE WEB OF CONTENT TO THE WEB OF THOUGHTS THOUGHTS Collective WEB OF Intelligence W Voiceless V i l Communication Agents Human/Technology Convergence Smart Personal Assistant WEB OF E-Ink THINGS Direct Brain Link Location Based Intelligence Immediate R/C Translation Environments Outernet Voice Retina Processing Wearable T h l W bl Technology Projector P j t COMMUNICATION CONTEXT Smart WEB OF Search Smart Connected Space Virtual Advertising Shopping Brain Wave Semantic Enduring Community Control Web Social Commerce Smart WEB OF GeoSpatial Web Interface 5 Sense Auctions Social Immersion Networks Augmented Reality eCommerce Crowdsourcing Blogs Wiki MMORPG AV Implant Catalog Gesture Technology Instant Messenger Forms CONTENT Virtual WEB OF UGC Viral Worlds Cinematic Games Search Forum P2P Video Audio Multimedia Active Contact Mail M il Blurring B Bl i Boundaries d i Pictures Widgets Search Lense HTML Text FTP/HTTP ©TrendONE 2009 by Nils Müller ARPA 2012 2020 www.TrendONE.de All rights reserved 1993 2000 2008 .
  14. IN A HYPERLOCAL WORLD WE WILL BE ALWAYS CONNECTED TO INTELLIGENT SERVICES
  15. MOBILE INTELLIGENCE USA JAJAH.COM IMMEDIATE TRANSLATION VIA MOBILE .
  16. INFORMATION ON DEMAND GERMANY CULTCLIP.TV BARCODE SCANNING
  17. INTELLIGENT CAMERA JAPAN SR ENGINE ON SCENE SEARCH
  18. AUGMENTED REALITY SOUTH KOREA SKTSTORY.COM 3D OBJECTS ON LOGOS AND TEXT
  19. LOCATION BASED INTELLIGENCE USA NRU.COM FIND THINGS NEAR YOU (NRU) .
  20. LOCATION BASED INTELLIGENCE AUSTRIA WIKITUDE.ORG THE SMART TRAVEL GUIDE .
  21. BLURRING BOUNDARIES JAPAN TONCHIDOT.COM THE WORLD AS HYPERLINKS
  22. VIRTUALITY WILL JUMP OUT OF THE WEB
  23. AUGMENTED REALITY GERMANY METAIO.COM AUGMENTED REALITY PRINT ADVERTISING
  24. AUGMENTED REALITY FRANCE RAY-BAN & FITTINGBOX.COM TRYING SUNGLASSES ON THE WEB .
  25. AUGMENTED REALITY USA FORD & GOFINDIT.NET FORD KA IN 3D ON MOBILE .
  26. AUGMENTED REALITY GAMING USA TOPPS BASEBALL CARDS WITH AR-GAME .
  27. THE WEB EXPANSION FROM THE WEB OF CONTENT TO THE WEB OF THOUGHTS THOUGHTS Collective WEB OF Intelligence W Voiceless V i l Communication Agents Human/Technology Convergence Smart Personal Assistent WEB OF THINGS Direct Brain Link Location Based Immediate Intelligence Translation R/C Environments AI Robots Voice Retina Processing Wearable T h l W bl Technology Projector P j t COMMUNICATION CONTEXT Smart WEB OF Search Smart Connected Space Virtual Advertising Shopping Brain Wave Semantic Enduring Community Control Web Social Commerce Smart WEB OF GeoSpatial Web Interface 5 Sense Auctions Social Immersion Networks Augmented Reality eCommerce Crowd Sourcing Blogs Wiki MMORPG AV Implant Catalog Gesture Technology Instant Messenger Forms CONTENT Virtual WEB OF UGC Viral Worlds Cinematic Games Search Forum P2P Video Audio MultiMedia Active Contact Mail M il Blurring B Bl i Boundaries d i Pictures Widgets Search Lense HTML Text FTP/HTTP ©TrendONE 2009 by Nils Müller ARPA 2012 2020 www.TrendONE.de All rights reserved 1993 2000 2008
  28. MEDIA EVOLUTION WHAT WILL BE THE 5TH SCREEN? 1.0 2.0 3.0 4.0 Cinema tv Pc Mobile © TRENDONE 5TH SCREEN STUDY (www.v-t-t.de)
  29. WILL THIS BE THE 5TH SCREEN SCREEN….. JAPAN BROTHER.COM DIRECT RETINA PROJECTOR
  30. USE YOUR CREATIVE ENERGY!!
  31. AV IMPLANT GERMANY EYE-CHIP.COM RETINA IMPLANT
  32. ACTIVE CONTACT LENS USA UWNEWS.WASHINGTON.EDU ACTIVE CONTACT LENS
  33. MULTIMEDIA GLASSES USA TOTALREFLEXION SEMANTIC GOGGLES
  34. COLLECTIVE INTELLIGENCE JAPAN U-TOKYO.AC.JP SEMANTIC GOGGLES
  35. IN THE FUTURE COMPUTERS WILL BE SO SMALL THEY WILL HIDE IN OUR CLOTHES, CLOTHES IN OUR BODIES AND SURROUNDINGS
  36. VOICELESS COMMUNICATION Using signal processing, unpronounced speech representing the thought of the mind can be translated from intercepted neurological signals. p g g USA THEAUDEO.COM VOICELESS PHONECALL
  37. BRAINWAVE CONTROL USA EMOTIV.COM BRAIN WAVE CONTROL HEADSET
  38. GESTURE INPUT DEVICES BELGIUM SOFTKINETIC .
  39. MINI COMPUTER USA SIFTABLES NEW KIND OF COMPUTER .
  40. ADVANCED SCREENS USA MIT MEDIA LABS PROJECTING INFOS OF THE WEB INTO THE REAL WORLD
  41. THE WEB EXPANSION FROM THE WEB OF CONTENT TO THE WEB OF THOUGHTS THOUGHTS Collective WEB OF Intelligence W Voiceless V i l Communication Agents Human/Technology Convergence Smart Personal Assistent WEB OF THINGS Direct Brain Link Location Based Immediate Intelligence Translation R/C Environments AI Robots Voice Retina Processing Wearable T h l W bl Technology Projector P j t COMMUNICATION CONTEXT Smart WEB OF Search Smart Connected Space Virtual Advertising Shopping Brain Wave Semantic Enduring Community Control Web Social Commerce Smart WEB OF GeoSpatial Web Interface 5 Sense Auctions Social Immersion Networks Augmented Reality eCommerce Crowd Sourcing Blogs Wiki MMORPG AV Implant Catalog Gesture Technology Instant Messenger Forms CONTENT Virtual WEB OF UGC Viral Worlds Cinematic Games Search Forum P2P Video Audio MultiMedia Active Contact Mail M il Blurring B Bl i Boundaries d i Pictures Widgets Search Lense HTML Text FTP/HTTP ©TrendONE 2009 by Nils Müller ARPA 2012 2020 www.TrendONE.de All rights reserved 1993 2000 2008
  42. PRESENTED BY NICK SO C SOHNEMANN, MBA , INNOVATION ADVISOR TRENDONE SOHNEMANN@TRENDONE.DE ALL TRENDS TAKEN FROM WWW.TRENDEXPLORER.DE DRAMATIC COMPOSITION GABI VAN STERKENBURG VIDEO EDITING SANDRO MEGERLE QUALITY AND LECTURER M. LUETTGEMANN BERLIN SMART & SEMANTIC WEB D. BISCHOFF, BERLIN

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