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Making an Impact:
   UX Team of One!
Where s your orgs
      UX maturity?




The User Experience Maturity Model, Renato Feijo !
Leah Buley, UX Team of One!
WHAT ARE YOUR
 FRUSTRATIONS?
                                   I’m s
                                         p
                                   acros read
            ve                          s to
    n ’t ha      If devs          many
I do s to                              teams
       s                                     !
 acce s!         aren’t coding,
    user         their time is
                 being wasted.!
I believed…




                                                       !
          Desirée	
  Sy,	
  JUS,	
  May	
  2007.	
  
I believed…
#1
EDUCATE !
YOUR TEAM!
These are boots!




         This is a boot!
This is a biscuit!

This is a biscuit!
This is lemonade!




                    This is lemonade!
These are pants!




                   These are pants!
Define Your Language
                       User experience!                  Visual design!

Interaction design!
                                          Mock-ups!

           Progressive disclosure!
                                             Information Architecture!
  Mental models!
                               Fitt’s Law!

                                                       wireframes!
           Cognitive load!


                                     User interface!
   Affordance!
Lunch & Learn




h4p://www.flickr.com/photos/mary-­‐heather/3617487099/sizes/l/in/photostream/	
  
Field Interviews




h4p://www.flickr.com/photos/victory_rose/28973461/sizes/z/in/photostream/	
  
Invite Them to the
  Conversation
#2
COLLABORATE !
  WITH YOUR TEAM!
DemysKfying	
  Design,	
  InteracKon	
  12	
  
                  Jeff	
  Gothelf	
  




,,   Designers [should] demystify the
     design process by showing our dirty
     laundry, bring them into our process,
     show them what we do, make these
     highly collaborative teams, agile teams
     far more successful by giving
     everybody a sense of what we do.!
                                                                   ,,
Design Studio
Design Studio
•  Upfront!
        –  Cross-functional teams!
        –  Happens in Iteration 0!
•  Sprint!
        –  Core team (may include stakeholders)!
        –  Happens every iteration!

Sprint	
  0	
                         Sprint	
  1	
                  Sprint	
  2	
  
Story	
  Mapping	
  (2	
  days)	
     Mini	
  Design	
  Studio	
     Mini	
  Design	
  Studio	
  
Design	
  Studio	
  (2	
  days)	
                                    User	
  Acceptance	
  TesKng	
  
Tools
Share Research
       This is Bob. !
       He likes Excel spreadsheets.!
       He has over 12 years experience.!
       He hates re-keying his work into!
       multiple systems.!
Start sketching


                                                   ??
                                                           Critique!


       sketch!
                                Pitch Idea!     ?
Read the feature!       Each team presents!   Be respectful!
Mention any research!   their sketches!       Don’t criticize !
Give 5-10 minutes!      Remain quiet!         drawings !
Documentation ?
Design Before Estimation




h4p://www.flickr.com/photos/catechism/2419049185/sizes/o/in/photostream/	
  
stakeholders engaged
•  Provide feedback early!
•  Paper prototype!
•  Collaborative!
Start sketching


                                                   ??
                                                           Critique!


       sketch!
                                Pitch Idea!     ?
Read the feature!       Each team presents!   Be respectful!
Mention any research!   their sketches!       Don’t criticize !
Give 5-10 minutes!      Remain quiet!         drawings !
Send an email

•    HTML/Plain Text!
•    To/CC/BCC!
•    Subject!
•    Text Editor!
•    Signature!
•    Pririty!
•    Draft!
•    Attachments!
#3
 GET OFF
YOUR BUTT
TALK TO PEOPLE	
  
       !
SHOW YOUR SKETCHES


•  Rough sketches!
•  Explain your thoughts!
•  Share with other team !
   members or your mom!
5 min usability test

•  In-person!
•  Remote – Adobe Connect!
•  Bring a Dev, QA or BA !
   (only one)!
Have a coffee

•  Gets you out of the
   office!
•  Allows team members to
   speak more freely!
•  Caffeine!!!
                        	
  ©All	
  r
                                     ights	
  re
                                                s   erved	
  b
                                                               y	
  filo   sofiflic
                                                                                kan	
  
#4
SHARE YOUR WORK        	
  
  WITH YOUR TEAM!
              PAN Y!
          COM
Send Survey to
         Stakeholders
•  How the process was working for them!
•  What did they like/not like!
•  Did the team communicate enough!
Talk to Tech Support
•  Interview them!
•  Find out what makes their job
   difficult!
•  Ask for reports!
!
Present

•  Department meetings!
•  Stakeholder meetings!
•  Mini conference!
#5
STAY OPTIMISTIC	
  
         !
WHAT ARE YOUR
 FRUSTRATIONS?
                                   I’m s
                                         p
                                   acros read
            ve                          s to
    n ’t ha      If devs          many
I do s to                              teams
       s                                     !
 acce s!         aren’t coding,
    user         their time is
                 being wasted.!
Create a guidelines
Feed the Inmates




           olate!!!
 Yum! Choc
Find your Soul




             Mike Kruzeniski!
Like-Minded People
References
•  Mike	
  Kruzeniski,	
  Poetry	
  and	
  Polemics,	
  
     h4p://vimeo.com/9798115	
  
•  Jeff	
  Gothelf,	
  DemysKfying	
  Design,	
  
     h4p://vimeo.com/38133507	
  
•  Will	
  Evans,	
  IntroducKon	
  to	
  Design	
  Studio,	
  
     h4p://uxmag.com/arKcles/introducKon-­‐to-­‐design-­‐
     studio-­‐methodology	
  
•  Todd	
  Zaki	
  Warfel,	
  The	
  Design	
  Studio,	
  
     h4p://vimeo.com/37861987	
  
•  Leah	
  Buley,	
  UX	
  Team	
  of	
  One	
  
     h4p://rosenfeldmedia.com/books/ux-­‐team-­‐of-­‐one/	
  
	
  

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Making an Impact: UX Team of One