A talk for Snook's Smart Cities networking event in Glasgow on putting people first, not technology in the design of smart cities.

1. 1
Service design for
smart cities, citizens
and government
authorities
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2. 2
“We’re designing future
services and a dashboard
for citizens”
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3. 3
“A dashwhat?
- It’s like teletext aye? I can
get my holidays and find
out where the road works
are?”
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4. 4
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5. 5
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Smart cities have
become a
commoditised market
with a displaced focus

6. 6

7. 7
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Smart cities initiative
provides us with a unique
opportunity to take on deep
system problems with
helpful constraints

8. 8

9. 9
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10. 10
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We design future
services based on user
needs, not on what
technology dictates

11. 11
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12. 12
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We design for
user needs and
think in journeys

13. 13

14. 14
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“We’ve got no way of simply
documenting dog poo or
overflowing bins. We just do
it with cameras and email
photographs to the council but
that is time consuming”
- Community Council member, Southside

15. 15
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16. 16
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Personas and use cases
help institutions and
stakeholders work together
on meeting needs

17. 17
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When I (citizen) see a crime,
I want to report it on my
phone and attach evidence
so I can better inform the
police

18. 18
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19. 19
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Co-design and
testing iteratively

20. 20
“I’d like to be able to
speak to my bin, find out
where my waste is going
at the point of contact.
Having to go through
pages and pages of a
website isn’t going to
inspire me to do good”
– Citizen, Glasgow
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21. 21
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Balancing both user
needs and making
services more
efficient

22. 22
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23. 23
Road repairs and
waste collection
alone account
for 85% of
citizens contact
to the Council.
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24. 24
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User research
democratises design
decisions to come back
to making things work
for people

25. 25
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26. 26
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This is a cultural
journey not a
technology journey

27. We are SnookPeople by Default Sarah Drummond
Good technology
(and design)
should be
invisible
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28. 28
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29. 29
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30. 30
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We’re seeing a shift
to prototyping city
initiatives

31. 31
We run an annual
global CycleHack
Event
Now in it’s 3rd year, we invite
people around the world to run
their own event
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32. 30+ CITIES AND
GROWING
FROM 3 CITIES IN 2014, TO
25 IN 2015, 2016 HAD OVER
50 CITIES SIGNED UP
32
Australasia
Australia Sydney
Australia Melbourne
Asia
United Arab Emirates Dubai
Lebanon Beirut
Taiwan Taipei
Philippines Manilla
Europe
Turkey Istanbul
Spain Javea
Spain
Barcelona
Germany Berlin
Germany
Wiesbaden
Belgium Brussels
Luxembourg
Luxembourg City
Portugal Lisbon
England London (East
London)
England London (Campden)
England London (central)
England
Cambridge
England
Manchester
England
Chesterfield
Scotland Loch Lomond
Scotland Glasgow
Scotland Dundee
France Paris
Ireland Dublin
Greece Athens
Greece Kalamata
Italy Rome
Norway Bergen
Norway Oslo
Spain Madrid
Spain Barcelona
Netherlands Amsterdam
Netherlands Groningen
Czech Republic Prague
North America
Canada Montreal
Canada Vancouver
Mexico Mexico City
USA, TX Round Rock
USA, CA Sacramento
USA, AL Birmingham
South America
Columbia Medellin
Brazil São Paulo
Africa
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34. 34
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Smart cities cannot be
procured
They must be a living organism involving people,
data and projects

35. 35
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“To make innovation
happen: Impact agenda,
research, teaching and
knowledge exchange, need
to come together.”

36. 36
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37. 37
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38. 38
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Network investment
VS.
Product investment

39. 39
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Council and local
authorities as
facilitators for
‘innovation’

40. 40
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Democratic renewal
and more efficient
ways of tagging dog
poo

41. 41
wearesnook.com
@wearesnook
sarah@wearesnook.com
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