EngageMint is a flagship initiative of WebEngage which celebrates the union between technology and the human side of consumer businesses. EngageMint’s purpose is to equip professionals with new ways of thinking, enabling them to create great customer experiences in their respective domains. The kickoff edition for EngageMint was held on March 2018 in Mumbai. With 75+ CMOs, Product Managers and Retention Marketers in attendance, the event was a huge success. This booklet covers all speakers and sessions conducted on that day. WebEngage also presents some amazing market insights and trends in this booklet on the broad consumer behavior.