Online marketing tactics for websites

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WebTarget Inc.

Presentation for Podcamp Halifax in Jan 2009 (Nova Scotia, Canada)

Business

Online Marketing Tactics 25 January 2009

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1 . Online Marketing Overview 25 January 2009

2 . SEO – Search Engine Optimization ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],25 January 2009 https://adwords.google.com/select/KeywordToolExternal

3 . SEM – Search Engine Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],25 January 2009 https://adwords.google.com/select/KeywordToolExternal

4 . Email Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],25 January 2009

http://directmag.com/email/1014-email-roi-dma/ 25 January 2009 4 . Email Marketing Still the highest performing ROI 2008 Direct Marketing Association (DMA) study found that email's ROI in 2008 was $45.06 for every dollar spent on it. This compares to $48.34 last year, and a projected $43.52 in 2009, according to the annual study.

5 . Banner advertising ,[object Object],[object Object],[object Object],[object Object],25 January 2009

6 . Social Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],25 January 2009

7 . Community ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],25 January 2009

8 . Social Shopping ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],25 January 2009

25 January 2009 Stéphane Lagrange www. web target .ca info @ web target .ca

Thank You Merci Grazie Gracias Obrigado Danke Japanese French Russian German Italian Spanish Brazilian Portuguese Arabic Traditional Chinese Simplified Chinese Hindi Tamil Thai Korean Shalom 25 January 2009

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Online marketing tactics for websites

1. Online Marketing Tactics 25 January 2009

3. 1 . Online Marketing Overview 25 January 2009

7. http://directmag.com/email/1014-email-roi-dma/ 25 January 2009 4 . Email Marketing Still the highest performing ROI 2008 Direct Marketing Association (DMA) study found that email's ROI in 2008 was $45.06 for every dollar spent on it. This compares to $48.34 last year, and a projected $43.52 in 2009, according to the annual study.

10.

11.

12. 25 January 2009 Stéphane Lagrange www. web target .ca info @ web target .ca

13. Thank You Merci Grazie Gracias Obrigado Danke Japanese French Russian German Italian Spanish Brazilian Portuguese Arabic Traditional Chinese Simplified Chinese Hindi Tamil Thai Korean Shalom 25 January 2009