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Company Summer Project2008-10,[object Object],Nirajkumardubey,[object Object],Dual C,[object Object],Roll No:08409,[object Object],2/14/2010,[object Object],Niraj Dubey,[object Object],1,[object Object]
2/14/2010,[object Object],Niraj Dubey,[object Object],2,[object Object],@,[object Object],Formulasys Inc.,[object Object],Head Office-A-201 Koregaon  Liberty Phase II ,PUNE,[object Object],Group HeadOffice-Cupertino ,California ,95014, USA.,[object Object], Tel: +1-408-715-1600. Fax +1-408-580-0920.,[object Object]
1.“ Market Research on impact of recession on Indian IT professionls working in USA”,[object Object],2. “Data collection of 300 Indian IT professionals on CRM software for recruitement process ”,[object Object],2/14/2010,[object Object],Niraj Dubey,[object Object],3,[object Object],Project Report Title,[object Object]
2/14/2010,[object Object],NirajDubey,[object Object],4,[object Object]
Headquartered in Pune, Formulasys India is a Group Company of US based Formulasys Inc - one of the fastest growing companies in the Silicon Valley.,[object Object],Formulasys India designs, develops and implements eBusiness Solutions, Internet Infrastructure products, and co-owned content and commerce websites for specific niche verticals.,[object Object],2/14/2010,[object Object],Niraj Dubey,[object Object],5,[object Object]
Customers range from enterprise Global 1000 companies to emerging Internet companies the world over. We have developed numerous software, eBusiness Solutions and products for our customers. Our overseas focus is on North America, Japan and Europe.,[object Object],Company thrive on building new-economy solutions and products by intelligent application of current and emerging technologies. Solutions and products marked by velocity, quality and reliability. ,[object Object],2/14/2010,[object Object],Niraj Dubey,[object Object],6,[object Object]
Internet Professional Services,[object Object],Internet Content & eCommerce,[object Object],eBusinessSolutions: Projects,[object Object],Offshore Projects,[object Object],2/14/2010,[object Object],Niraj Dubey,[object Object],7,[object Object],Company provides:,[object Object]
SAP ABAP Technical,[object Object],Business Intelligence,[object Object],COGNOS,[object Object],Extended BI,[object Object],Informatica,[object Object],ORACLE'S Hyperion,[object Object],SAP BusinessObjects,[object Object],2/14/2010,[object Object],Niraj Dubey,[object Object],8,[object Object],Software and Solutions:,[object Object]
To generate a list of IT professionals working onsite in USA.,[object Object],To know the impact of recession on job recruitment.,[object Object],To update the database with collecting information about rate expectations, industry-type of last project done and current location of consultants.,[object Object],To analyze the function-wise positions of SAP consultants,[object Object],To analyze the function-wise rate variations of SAP consultants,[object Object],2/14/2010,[object Object],Niraj Dubey,[object Object],9,[object Object],Objectives,[object Object]
To update the database of onsite SAP and BI professionals working in USA on CRM software.,[object Object],To understand the functions of CRM software,[object Object],Identifying key factors related to SAP and BI consultants for bidding,[object Object],To understand the software preferences of the client organizations for Business Intelligence purpose.,[object Object],2/14/2010,[object Object],Niraj Dubey,[object Object],10,[object Object]
The project will help the Middle men organization in creating the database of the Indian IT professionals working on SAP in USA.,[object Object],It will help the organization to formulate proper project duration while bidding.,[object Object],It will help the middlemen organization in assessing the current rates of the IT professionals working on SAP in the USA.,[object Object],This project will help the organization in understanding the function-wise rates of Indian IT professionals working onsite.,[object Object],2/14/2010,[object Object],Niraj Dubey,[object Object],11,[object Object],Scope,[object Object]
The project will assist the company while bidding for new projects of SAP.,[object Object],The project will help assess which technology is in demand currently in BI.,[object Object],The project will help in submitting right consultants to clients to win the bid.,[object Object],The project will assist the organization in delivering better services within time. ,[object Object],2/14/2010,[object Object],Niraj Dubey,[object Object],12,[object Object]
Sampling Design:,[object Object],The research was conducted on a sample size of 171 Indian IT professionals working on SAP and 158 Indian IT professionals working onsite on BI in USA .,[object Object],The universe for this study was all the Indian IT professionals working in USA on all the SAP and BI softwares.,[object Object],The professionals were selected in the order they themselves approached or their resumes were sent to Formulasys Inc, on a first come first serve basis. ,[object Object],A sample of 171 was selected in order to avoid any sampling errors for an actual sample size of 160 professionals.,[object Object],2/14/2010,[object Object],Niraj Dubey,[object Object],13,[object Object],Research Methodology,[object Object]
Sources and methods of data collection:,[object Object], ,[object Object],Primary data:,[object Object],Data for analysis was collected by telephonic conversation with these consultants using a structured questionnaire.,[object Object],Secondary data:,[object Object],Secondary data for understanding the subject and arriving at a problem statement was collected from internet, books and magazines. ,[object Object],2/14/2010,[object Object],Niraj Dubey,[object Object],14,[object Object]
Methods of analysis and statistical techniques:,[object Object],Initially a factor analysis was conducted in order to arrive at the key factors for the further data collection and analysis.,[object Object],The data hence collected was analyzed using bar graphs and pie charts.,[object Object],2/14/2010,[object Object],Niraj Dubey,[object Object],15,[object Object]
Scheme of study:,[object Object],The study was conducted in three steps;,[object Object],A factor analysis to generate key factors.,[object Object],A data analysis based on these key factors.,[object Object],A conclusion was drawn based on these findings.,[object Object],2/14/2010,[object Object],Niraj Dubey,[object Object],16,[object Object]
Limitations of study:,[object Object],Thestudy faces a major limitation of a small sample size.,[object Object],The authenticity of the engineers is a problem.,[object Object],There were communication barriers due problem in phone lines as the survey was conducted on a telephone. ,[object Object],The project is related with the Indian IT professionals only and ignores US citizens in the survey.,[object Object], ,[object Object],2/14/2010,[object Object],Niraj Dubey,[object Object],17,[object Object]
2/14/2010,[object Object],Niraj Dubey,[object Object],18,[object Object],Target Customers:USA,[object Object]
2/14/2010,[object Object],Niraj Dubey,[object Object],19,[object Object],USA: 4 geographical regions,[object Object],Eastern ,[object Object],region,[object Object],Pacific,[object Object],region,[object Object],Western mountains,[object Object],Central ,[object Object],region,[object Object]
Pacific Region:Indian Timing +30 minutes,[object Object],Weastern Mountains: Region:Indian Timing +60 minutes,[object Object],Central Region:Indian Timing +90 minutes,[object Object],Eastern Region:Indian Timing +120 minutes,[object Object],2/14/2010,[object Object],Niraj Dubey,[object Object],20,[object Object],USA Timings:,[object Object]
Initially a Factor analysis was conducted on a sample of 20 IT professionals to generate the key factors to compile the questionnaire. ,[object Object],This was done in order to understand the most important factors to be kept in mind by the middle men organization while bidding for the projects.,[object Object],First 20 IT consultants were asked if the following factors affect the process of assigning a project to a middlemen organization:,[object Object],2/14/2010,[object Object],Niraj Dubey,[object Object],21,[object Object],Data Analysis,[object Object]
The per hour rate of the consultant.,[object Object],The duration of the project.,[object Object],The educational qualification of the IT consultant.,[object Object],The visa status of the IT professionals.,[object Object],The total work experience of the consultants.,[object Object],The work experience of the consultants outside India.,[object Object],Sector the consultant has worked for previously. ,[object Object],Consultants to be working onsite instead of offshore.,[object Object],The location preferences of the IT consultants.,[object Object],The gender of the consultant.,[object Object],The size of the team working on the project.,[object Object],The profile of the candidate,[object Object],2/14/2010,[object Object],Niraj Dubey,[object Object],22,[object Object],the key factors ,[object Object]
To understand their agreement, Likert scale (5= Strongly Agree, 1= Strongly Disagree ) was used.  The results were as under:,[object Object],2/14/2010,[object Object],Niraj Dubey,[object Object],23,[object Object]
2/14/2010,[object Object],Niraj Dubey,[object Object],24,[object Object],After factor analysis:,[object Object],The output is:-,[object Object],                      Communalities,[object Object],Extraction Method: Principal Component Analysis,[object Object],After factor analysis:The output is:-,[object Object],Communalities,[object Object]
2/14/2010,[object Object],Niraj Dubey,[object Object],25,[object Object],Total Variance Explained,[object Object],Total Variance Explained,[object Object]
The Eigen value of rotated factor should be greater than ‘ 1’.Three factors were selected.,[object Object],1. The per hour rate of the consultants.,[object Object],2. The duration of the project.,[object Object],3. The total work experience of the consultants. ,[object Object],2/14/2010,[object Object],Niraj Dubey,[object Object],26,[object Object]
2/15/2010,[object Object],Niraj Dubey,[object Object],27,[object Object],Number of Male and Female consultants working in USA,[object Object]
2/15/2010,[object Object],Niraj Dubey,[object Object],28,[object Object],Sap consultants:educational qualification , zone-wise, visa status, work experience  ,[object Object]
2/15/2010,[object Object],Niraj Dubey,[object Object],29,[object Object],function-wise , specialization, rate per hour ,[object Object]
2/15/2010,[object Object],Niraj Dubey,[object Object],30,[object Object],industry-wise breakup,[object Object]
2/15/2010,[object Object],Niraj Dubey,[object Object],31,[object Object],Function-wise , Duration on bench,[object Object]
2/15/2010,[object Object],Niraj Dubey,[object Object],32,[object Object],BI CONSULTANTS:Male-Female ratio , educational qualification , Visa Status , work experience ,[object Object]
2/15/2010,[object Object],Niraj Dubey,[object Object],33,[object Object],consultants on bench , working on ,[object Object]
2/15/2010,[object Object],Niraj Dubey,[object Object],34,[object Object],Rate offered, consultants who are not available, their last project, location preferences,[object Object]
technical consultants with updated knowledge came into more demand.,[object Object],being on bench for a few months, most of the consultants were ready to work for rates between $40-60 per hour.,[object Object],maximum number of consultants had been on bench for 2 to 6 months.,[object Object],most of the consultants were willing to relocate anywhere in USA.,[object Object],some of the consultants who are still on projects have applied for a new project.,[object Object],2/15/2010,[object Object],Niraj Dubey,[object Object],35,[object Object],Conclusion,[object Object]
6. Most of the IT consultants currently working onBI in USA are males,[object Object],7. The researcher found that the clients preferred graduates over masters or doctoral candidates; this also could be due to the rate asked by these consultants.,[object Object],8. The industry in which last project done is important while submitting consultant to the client as the client organization looks for the consultants who have specific industry experience. ,[object Object],2/15/2010,[object Object],Niraj Dubey,[object Object],36,[object Object]
Update the database with consultant’s information that is important while bidding.,[object Object],The company can bid more projects that need more technical consultants as there is vast availability of technical consultants.,[object Object],The company should bid more up gradation projects as most of the ABAP consultants are having last project on up gradation. ,[object Object],As most of the consultants are having last project done in Banking & Insurance, Healthcare and Manufacturing industry, the company should bid more projects in these industries.,[object Object],The company must accept maximum projects on cognos software as it has maximum demand from the clients.,[object Object],2/15/2010,[object Object],Niraj Dubey,[object Object],37,[object Object],Suggestions and Recommendations,[object Object]
It is recommended that the company can bid low for those projects that need technical consultants as most of the technical consultants are ready to work at low rates due to recession.,[object Object], It can be suggested that the company must bid for the projects giving lower rate per hour for the consultants as maximum of the professionals are ready to work at lower rates. This will help the company to generate business during the downturn of the economy.,[object Object],The researcher can suggest the company to keep the project duration lower as the client companies are not willing to spend more time in implementing the software hence increasing their cost.,[object Object],2/15/2010,[object Object],Niraj Dubey,[object Object],38,[object Object]
The company should not bid those projects that need more number of Administrators because there are only a few administrators available. ,[object Object],The company should bid projects that include implementation of financial accounting and control as there are more FICO consultants available in market.,[object Object],The company must bid on most of the projects irrespective of the location as the consultants are willing to relocate anywhere in USA.,[object Object],2/15/2010,[object Object],Niraj Dubey,[object Object],39,[object Object]
Free CRM is a web based software solution for customer  relationship management and sales force automation .Free CRM is great for contact and lead tracking, sales and contact management, salespipeline management and forecasting, customer service and business management,[object Object],2/15/2010,[object Object],Niraj Dubey,[object Object],40,[object Object],Data Entry on Free CRM Software:,[object Object]
Free CRM software and sales team automation tools speed sales and customer service with real-world features that make your jobs easier. With integrated email campaigns, call automation and tracking and group calendaring,,[object Object],The overall benefits of CRM software include extending the company's value across the firm through data integration, increasing customer retention and loyalty, and responding effectively to competition in the marketplace.,[object Object],2/15/2010,[object Object],Niraj Dubey,[object Object],41,[object Object],Benefits of CRM Software:-,[object Object]
The Data Entry of all the 300 IT consultants  was done in Free CRM Software.,[object Object],This includes:,[object Object],1.Personal Details,[object Object],2.Company Details,[object Object],3.Contact details,[object Object],4.Document Details,[object Object],5.Call,Email,SMS Details,[object Object],2/15/2010,[object Object],Niraj Dubey,[object Object],42,[object Object]
1. How to plan for the marketing research process.,[object Object],2. How to make market research design.,[object Object],3. How to do sampling.,[object Object],4. What are different methods of data collection and its analysis?,[object Object],5. What are different measurement approaches?,[object Object],2/15/2010,[object Object],Niraj Dubey,[object Object],43,[object Object],Learning from the Project:-,[object Object]
6. How to do global marketing research and what are its changing trends.,[object Object],7. How to do data entry in CRM Software.,[object Object],8. How to use CRM Software in organization.,[object Object],9. Understanding the limitations of market research.,[object Object],10. Understanding IT Industry and work culture of corporate world. ,[object Object],2/15/2010,[object Object],Niraj Dubey,[object Object],44,[object Object]
THANK YOU,[object Object],2/15/2010,[object Object],Niraj Dubey,[object Object],45,[object Object]

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