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Social Media: media designed to be disseminated through social interaction.
The Online Connection Web sites with social components (forums, comment sections, user- generated content such as photos, articles, and  reviews) caused the social  media concept to explode  online, as it connected more  people with other, like- minded people than ever  before. Portability Helps.
Sites and communities driven by the social media principle began to emerge, the largest example of which being blogs. ,[object Object],[object Object],[object Object],[object Object],… all with a social component; i.e. conversation and feedback.
Which is the best fit? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Facebook – The Mac Daddy ,[object Object],[object Object],[object Object],[object Object],[object Object]
Twitter: It’s One Tweet World The gist: Answer (Tweet)  the question  “ What are you doing?”  in 140 characters or less. Users (Tweeps) follow and are followed by other users.
Twitter  Allows Users to: ,[object Object],[object Object],[object Object],[object Object],[object Object]
What a Bunch of Tools. •  Ease-of-use: tinyurl, bit.ly •  Management systems: TweetDeck, JitterJam •  PR / marketing tools: PitchEngine, HARO, gradr Info-sharing: twitpic, TweetThis Mobile-use: UberTweet, Echofon, FourSquare Social Media has allowed an ‘eco-system’  of tools and services to develop:
In the Workplace ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Connecting with the Media PC World   »Gadgets   10 Cool New Mobile Gadgets Good things come in small packages--and technology innovators are creating all kinds of them for people on the go. Some of these 10 intriguing mobile gizmos, including a connected GPS unit, external iPhone speakers, a Bluetooth headset, and a gadget charger, are fairly mainstream. The others, well, not so much. Dan Tynan, PC World Apr 22, 2009 8:00 pm Luxus LX-ProScope HR It may be the size and shape of a travel hair dryer, but the Luxus LX-ProScope HR is really a portable microscope that can magnify objects up to 400X. It even captures still images and QuickTime videos that you can watch on your PC. The Luxus LX-ProScope HR is good for medical professionals, hair care specialists, jewelers, students, stamp collectors, law enforcement agents--anyone who needs to get up close and personal with objects barely visible to the naked eye. Luxus even sells a full crime-scene investigation kit with multiple lenses and a carrying case for $950. Now you too can play CSI at home--but it's strictly BYOC (bring your own corpse). Price:  $425 Company:   Luxus Software Availability:  Now 6.3 million unique visitors per month –pcworld.com
Connecting with the Public
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Accgs Business@Breakfast SocMed presentation

  • 1. Social Media: media designed to be disseminated through social interaction.
  • 2. The Online Connection Web sites with social components (forums, comment sections, user- generated content such as photos, articles, and reviews) caused the social media concept to explode online, as it connected more people with other, like- minded people than ever before. Portability Helps.
  • 3.
  • 4.
  • 5.
  • 6. Twitter: It’s One Tweet World The gist: Answer (Tweet) the question “ What are you doing?” in 140 characters or less. Users (Tweeps) follow and are followed by other users.
  • 7.
  • 8. What a Bunch of Tools. • Ease-of-use: tinyurl, bit.ly • Management systems: TweetDeck, JitterJam • PR / marketing tools: PitchEngine, HARO, gradr Info-sharing: twitpic, TweetThis Mobile-use: UberTweet, Echofon, FourSquare Social Media has allowed an ‘eco-system’ of tools and services to develop:
  • 9.
  • 10. Connecting with the Media PC World »Gadgets 10 Cool New Mobile Gadgets Good things come in small packages--and technology innovators are creating all kinds of them for people on the go. Some of these 10 intriguing mobile gizmos, including a connected GPS unit, external iPhone speakers, a Bluetooth headset, and a gadget charger, are fairly mainstream. The others, well, not so much. Dan Tynan, PC World Apr 22, 2009 8:00 pm Luxus LX-ProScope HR It may be the size and shape of a travel hair dryer, but the Luxus LX-ProScope HR is really a portable microscope that can magnify objects up to 400X. It even captures still images and QuickTime videos that you can watch on your PC. The Luxus LX-ProScope HR is good for medical professionals, hair care specialists, jewelers, students, stamp collectors, law enforcement agents--anyone who needs to get up close and personal with objects barely visible to the naked eye. Luxus even sells a full crime-scene investigation kit with multiple lenses and a carrying case for $950. Now you too can play CSI at home--but it's strictly BYOC (bring your own corpse). Price: $425 Company: Luxus Software Availability: Now 6.3 million unique visitors per month –pcworld.com
  • 12. Questions?