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#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
HOW TO CREATE CONTENT
THAT CREATES CUSTOMERS
http://bit.ly/content4customers
DOWNLOAD
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
QUESTIONS?
#PTBA@ATM
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
SOCIAL MEDIA TOOLS
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
HOW
TO BE SURE
THEY’LL LIKE IT
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
FORMULAS
THE EXPERIMENT
WHY BLOGGING?
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
THE EXPERIMENT
GREAT CONTENT FO THE ATM BLOG
WHY BLOGGING?
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
EXPERIMENT
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
1. Luxury… a way of travel, not just a destination
2. The 20 ...
EXPERIMENT
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
1. Family Fortunes - How Gulf destinations can boost
their ap...
EXPERIMENT
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
1. How the luxury hotel industry continues to evolve
2. The W...
BUZZSUMO
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
BUZZSUMO
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
Top Content
• See and soar: high-flying experiences are on the ...
GOOGLE TRENDS
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
GOOGLE TRENDS
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
PORTENT
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
PORTENT
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
LUXURY HOTELS IN DUBAI
PORTENT
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
SUGGESTIONS
• The 20 Biggest Luxury Hotels in Dubai Blunders
• D...
HUBSPOT
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
HUBSPOT
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
HUBSPOT
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
SUGGESTIONS
• The Worst Advice We've Ever Heard About Luxury
Hot...
EXPERIMENT
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
1. Luxury… a way of travel, not just a destination
2. The 20 ...
EXPERIMENT
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
1. Family Fortunes - How Gulf destinations can boost
their ap...
EXPERIMENT
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
1. How the luxury hotel industry continues to evolve
2. The W...
PORTENT
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
HOW DID WE DO?
VETTING BLOGGERS
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
FREE CONSULTATION
xpatmatt@gmail.com
Phone number
http:...
QUESTIONS?
#PTBA@ATM
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
http://bit.ly/content4customers
DOWNLOAD
#ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
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How to Create Content That Creates Customers

This is a presentation by Matt Gibson President Elect of the Professional Travel Bloggers Association on how to create content that your customers will love.

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How to Create Content That Creates Customers

  1. 1. #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt HOW TO CREATE CONTENT THAT CREATES CUSTOMERS
  2. 2. http://bit.ly/content4customers DOWNLOAD #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
  3. 3. QUESTIONS? #PTBA@ATM #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
  4. 4. SOCIAL MEDIA TOOLS #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt HOW TO BE SURE THEY’LL LIKE IT
  5. 5. #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
  6. 6. #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt FORMULAS
  7. 7. THE EXPERIMENT WHY BLOGGING? #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
  8. 8. THE EXPERIMENT GREAT CONTENT FO THE ATM BLOG WHY BLOGGING? #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
  9. 9. EXPERIMENT #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt 1. Luxury… a way of travel, not just a destination 2. The 20 Biggest Mistakes Made By Luxury Hotels in Dubai
  10. 10. EXPERIMENT #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt 1. Family Fortunes - How Gulf destinations can boost their appeal to the lucrative family tourism market 2. 10 Signs You Should Invest In Luxury Hotels in Dubai
  11. 11. EXPERIMENT #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt 1. How the luxury hotel industry continues to evolve 2. The Worst Advice We've Ever Heard About Luxury Hotels in Dubai
  12. 12. BUZZSUMO #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
  13. 13. BUZZSUMO #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt Top Content • See and soar: high-flying experiences are on the rise • Luxury… a way of travel, not just a destination • Family Fortunes - How Gulf destinations can boost their appeal to the lucrative family tourism market • How the luxury hotel industry continues to evolve • Travel dreams are born on Social Media
  14. 14. GOOGLE TRENDS #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
  15. 15. GOOGLE TRENDS #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
  16. 16. PORTENT #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
  17. 17. PORTENT #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt LUXURY HOTELS IN DUBAI
  18. 18. PORTENT #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt SUGGESTIONS • The 20 Biggest Luxury Hotels in Dubai Blunders • Doing Luxury Hotels in Dubai The Right Way • Why Luxury Hotels in Dubai Aren’t As Bad As You Think • 12 Ways Luxury Hotels in Dubai Can Make You Rich • Darth Vader’s Guide to Luxury Hotels in Dubai
  19. 19. HUBSPOT #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
  20. 20. HUBSPOT #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
  21. 21. HUBSPOT #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt SUGGESTIONS • The Worst Advice We've Ever Heard About Luxury Hotels in Dubai • 10 Quick Tips About Luxury Hotels in Dubai • Think You're Cut Out For Doing Luxury Hotel Dubai? Take This Quiz • The History Of Luxury Hotels in Dubai • 10 Signs You Should Invest In Luxury Hotels in Dubai
  22. 22. EXPERIMENT #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt 1. Luxury… a way of travel, not just a destination 2. The 20 Biggest Mistakes Made By Luxury Hotels in Dubai
  23. 23. EXPERIMENT #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt 1. Family Fortunes - How Gulf destinations can boost their appeal to the lucrative family tourism market 2. 10 Signs You Should Invest In Luxury Hotels in Dubai
  24. 24. EXPERIMENT #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt 1. How the luxury hotel industry continues to evolve 2. The Worst Advice We've Ever Heard About Luxury Hotels in Dubai
  25. 25. PORTENT #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt HOW DID WE DO?
  26. 26. VETTING BLOGGERS #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt FREE CONSULTATION xpatmatt@gmail.com Phone number http://xpat.media
  27. 27. QUESTIONS? #PTBA@ATM #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt
  28. 28. http://bit.ly/content4customers DOWNLOAD #ATM2015 @SamanthaDancy @TheTravelCamel @XpatMatt

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