SlideShare a Scribd company logo
1 of 30
tics
Valuable Customer Communications
with a Unique Survey Tool
Plug Xurtle Surveys into your
digital communications and
add a powerful new
marketing weapon
Here are some ways to enhance
your marketing toolbox…
• Website Usability and Satisfaction
Plug-in
• Mobile Customer Engagement Tool
• Brand-Lift Measurement Instrument
• Market Research Tool
• Re-Targeted Customer Feedback
System
“Typical Web Analytics
tell us what people do
on our website, but I
don’t know why and if
they even like the site”
Contextual, two-way
communications are
better tools for
measuring website
satisfaction
Xurtle Surveys are distributed to several pages throughout a
website, and work as one opinion-collection tool, supplying
business owners contextual feedback and providing customers a
better user experience than pop-ups
See What Your Customers Think
Xurtle Surveys collect customer satisfaction and demographic data
so you know you’re addressing your audience properly
• Website Usability and Satisfaction
Plug-in
• Mobile Customer Engagement Tool
• Brand-Lift Measurement Instrument
• Market Research Tool
• Re-Targeted Customer Feedback
System
“My customers tell the
whole Internet their opinion
of my business before they
tell me”
Let Consumers Use
Their Mobile Device to
Provide Real-
Time, Actionable
Feedback
Invite your customers to a branded, mobile experience
that promotes loyalty and reinforces your brand
Customers scan a code on a
receipt, wall poster, or card …
…and interact with feedback tools
and other engagement platforms
such as social media, special
offers, etc.
• Restaurant Service Feedback From the Table
• Hotel Satisfaction From the Airport Shuttle
• Retail Feedback As They Unpack Their Bags
• Website Usability and Satisfaction
Plug-in
• Mobile Customer Engagement Tool
• Brand-Lift Measurement Instrument
• Market Research Tool
• Re-Targeted Customer Feedback
System
“We spend a ton on
display ads. But are
they working?”
Measure the effective
brand lift of creatives
and campaigns…
Test different creatives before running the full campaign
One audience sees
one ad…
Another audience
sees another ad…
And a third audience
hasn’t seen either ad…
…Then, everyone sees a brief survey.
Did the message lift the brand? Did one creative sell the
brand better than the other?
Xurtle Displays help identify the
creatives that will work while
isolating the quality audiences
Make the Most of the Spend
and Increase ROI
Xurtle Displays help find the right blend for the campaign
• Website Usability and Satisfaction
Plug-in
• Mobile Customer Engagement Tool
• Brand-Lift Measurement Instrument
• Market Research Tool
• Re-Targeted Customer Feedback
System
“We want to know
more about our
potential customers
without spending a
fortune.”
Access the voices of a
huge, targeted
audience…
Display a Xurtle Survey to a targeted
audience and get fast results
A Xurtle Display is the tool for simple,
fast, affordable Market Research
• Website Usability and Satisfaction
Plug-in
• Mobile Customer Engagement Tool
• Brand-Lift Measurement Instrument
• Market Research Tool
• Re-Targeted Customer Feedback
System
“Too many
people
leave our
site without
buying
anything.”
Open the gateway for
online feedback from
your non-buyers
Re-targeted surveys ask your would-be
customers directly why they didn’t buy
Win Back Customers, Increase Sales
Xurtle Displays let you open the door of communication
with more online customers
Xurtle Surveys take your marketing
efforts to the next level and make the
most out of your marketing spend.
• Collect Customer Satisfaction
• Engage Brick and Mortar Customers On Site
• Measure Brand Lift
• Conduct Targeted Market Research
• Meet and Exceed your Customers’ Expectations

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Xurtle Surveys

  • 2. Plug Xurtle Surveys into your digital communications and add a powerful new marketing weapon Here are some ways to enhance your marketing toolbox…
  • 3. • Website Usability and Satisfaction Plug-in • Mobile Customer Engagement Tool • Brand-Lift Measurement Instrument • Market Research Tool • Re-Targeted Customer Feedback System
  • 4. “Typical Web Analytics tell us what people do on our website, but I don’t know why and if they even like the site”
  • 5. Contextual, two-way communications are better tools for measuring website satisfaction
  • 6. Xurtle Surveys are distributed to several pages throughout a website, and work as one opinion-collection tool, supplying business owners contextual feedback and providing customers a better user experience than pop-ups
  • 7. See What Your Customers Think Xurtle Surveys collect customer satisfaction and demographic data so you know you’re addressing your audience properly
  • 8. • Website Usability and Satisfaction Plug-in • Mobile Customer Engagement Tool • Brand-Lift Measurement Instrument • Market Research Tool • Re-Targeted Customer Feedback System
  • 9. “My customers tell the whole Internet their opinion of my business before they tell me”
  • 10. Let Consumers Use Their Mobile Device to Provide Real- Time, Actionable Feedback
  • 11. Invite your customers to a branded, mobile experience that promotes loyalty and reinforces your brand Customers scan a code on a receipt, wall poster, or card … …and interact with feedback tools and other engagement platforms such as social media, special offers, etc.
  • 12. • Restaurant Service Feedback From the Table • Hotel Satisfaction From the Airport Shuttle • Retail Feedback As They Unpack Their Bags
  • 13. • Website Usability and Satisfaction Plug-in • Mobile Customer Engagement Tool • Brand-Lift Measurement Instrument • Market Research Tool • Re-Targeted Customer Feedback System
  • 14. “We spend a ton on display ads. But are they working?”
  • 15. Measure the effective brand lift of creatives and campaigns…
  • 16. Test different creatives before running the full campaign One audience sees one ad… Another audience sees another ad… And a third audience hasn’t seen either ad…
  • 17. …Then, everyone sees a brief survey. Did the message lift the brand? Did one creative sell the brand better than the other?
  • 18. Xurtle Displays help identify the creatives that will work while isolating the quality audiences
  • 19. Make the Most of the Spend and Increase ROI Xurtle Displays help find the right blend for the campaign
  • 20. • Website Usability and Satisfaction Plug-in • Mobile Customer Engagement Tool • Brand-Lift Measurement Instrument • Market Research Tool • Re-Targeted Customer Feedback System
  • 21. “We want to know more about our potential customers without spending a fortune.”
  • 22. Access the voices of a huge, targeted audience…
  • 23. Display a Xurtle Survey to a targeted audience and get fast results
  • 24. A Xurtle Display is the tool for simple, fast, affordable Market Research
  • 25. • Website Usability and Satisfaction Plug-in • Mobile Customer Engagement Tool • Brand-Lift Measurement Instrument • Market Research Tool • Re-Targeted Customer Feedback System
  • 26. “Too many people leave our site without buying anything.”
  • 27. Open the gateway for online feedback from your non-buyers
  • 28. Re-targeted surveys ask your would-be customers directly why they didn’t buy
  • 29. Win Back Customers, Increase Sales Xurtle Displays let you open the door of communication with more online customers
  • 30. Xurtle Surveys take your marketing efforts to the next level and make the most out of your marketing spend. • Collect Customer Satisfaction • Engage Brick and Mortar Customers On Site • Measure Brand Lift • Conduct Targeted Market Research • Meet and Exceed your Customers’ Expectations