Sample Report: Global Online Payment Methods: Second Half 2017

4
GENERAL METHODOLOGY OF MARKET REPORTS
Secondary Market Research
 The reports are compiled based on secondary market research. Secondary research is information gathered from previously published sources. Our reports are
based on information and data acquired from national and international statistical offices, industry and trade associations, business reports, business and
company databases, journals, company registries, news portals and many other reliable sources. By using various sources we ensure maximum objectivity for
reported data. As a result, companies gain a precise and unbiased impression of the market situation.
 Cross referencing of data is conducted in order to ensure validity and reliability.
 The source of information and its release date are provided on every chart. It is possible that the information contained in one chart is derived from several
sources. If this is the case, all sources are mentioned on the chart.
 The reports include mainly data from the last 12 months prior to the date of report publication. Exact publication dates are mentioned in every chart.
Definitions
 The reports take into account a broad definition of B2C E-Commerce, which might include mobile commerce. As definitions may vary among sources, exact
definition used by the source (if available) is included at the bottom of the chart.
Chart Types
 Our reports include text charts, pie charts, bar charts, rankings, line graphs and tables. Every chart contains an Action Title, which summarizes the main
idea/finding of the chart and a Subtitle, which provides necessary information about the country, the topic, units or measures of currency, and the applicable time
period(s) to which the data refers. With respect to rankings, it is possible that the summation of all categories amounts to more than 100%. In this case, multiple
answers were possible, which is noted at the bottom of the chart.
Report Structure
 Reports are comprised of the following elements, in the following order: Cover page, preface, legal notice, methodology, definitions, table of contents,
management summary (summarizing main information contained in each section of report) and report content (divided into sections and chapters). When
available, we also include forecasts in our report content. These forecasts are not our own; they are published by reliable sources. Within Global and Regional
reports, we include all major developed and emerging markets, ranked in order of importance by using evaluative criteria such as sales figures.
Notes and Currency Values
 If available, additional information about the data collection, for example the time of survey and number of people surveyed, is provided in the form of a note. In
some cases, the note (also) contains additional information needed to fully understand the contents of the respective data.
 When providing information about amounts of money, local currencies are most often used. When referencing currency values in the Action Title, the EUR
values are also provided in brackets. The conversions are made using the average currency exchange rate for the respective time period. Should the currency
figure be in the future, the average exchange rate of the past 12 months is used.

5
METHODOLOGY OF THE CURRENT REPORT
Report Coverage
 This report covers the global online payment market. It takes into account a wide definition of online payment, including payment methods used in online
shopping and mobile payment, such as remote and in-store (proximity) payments.
 Major B2C E-Commerce markets in all global regions are covered, including advanced and emerging, while data availability varied across the countries.
 The report includes data mostly published within the second half of 2017. The exact date of publication of the source is stated on each chart. The time period
which the data refers to differs by source.
Report Structure
 The global chapter opens the report, featuring an overview of global online and mobile payment developments.
 The rest of the report is divided by regions presented in the descending order of B2C E-Commerce sales. Within each region, the countries are grouped by
advanced and emerging markets, where applicable, and ranked by online sales. Furthermore, where available, regional information was also included.
 Depending on data availability, the following types of market information are included: payment methods most used by online and mobile shoppers, breakdown
of E-Commerce sales by payment methods, number and value of online/mobile payment transactions, rankings of online and mobile payment providers, mobile
payment usage and consumer awareness of mobile payment services. Not all the mentioned types of information are available for each of the covered
countries. For the top 5 countries leading worldwide in terms of B2C E-Commerce sales, also online and mobile payment trends and news about major players,
such as payment providers, banks and retailers are presented on text charts.

6
DEFINITIONS
 ONLINE PAYMENT
Transfer of money made over the Internet following a consumer’s payment command, includes payments for product and service
purchased in (B2C) E-Commerce and M-Commerce.
 MOBILE PAYMENT
A wide definition of mobile payments includes remote payments made remotely in M-Commerce and proximity payments made in-
store, such as via QR code scanning and NFC technology.
 MOBILE PROXIMITY
PAYMENT
A mobile payment where the merchant and the consumer are present in the same location and the interaction between the
consumer’s device (card, mobile device) and the POS is conducted using a proximity technology (e.g. NFC).
 NFC
Near Field Communication is a set of standards for smartphones and similar devices to create radio communication by bringing them
close together or having them touch each other. In that way, contactless data exchange and transactions can take place.
 ALTERNATIVE
PAYMENTS
Generally refers to payment methods other than credit card or bank card payments. Widely defined, alternative online payment
methods include bank transfers and direct debit, digital wallets, pre-paid cards and private label cards, invoice, and digital currency.
May also include cash on delivery and card schemes by local companies other than global card brands.
 E-WALLET
A digital account with a stored money value or connected to funds in a bank account or payment card, which can be used for payment
in online or mobile transactions. The examples of E-Wallets include Alipay and PayPal.
 MOBILE WALLET
a software solution that enables consumers to store payment credentials, such as credit or debit card information, and use the stored
credentials to pay digitally for transactions made in-store, online or via mobile. Mobile wallets are installed on mobile devices which
are used to complete payments. The examples of mobile wallets include Apple Pay, Samsung Pay and Android Pay. Mobile wallets
are often included in the broader category of E-Wallets.
 BIOMETRIC
AUTHENTICATION
Any means by which a person can be uniquely identified based on evaluation of one or more distinguishing biological traits, e.g.
fingerprint, voice, retina/iris scan, and facial recognition.
 BLOCKCHAIN
A distributed ledger in which transactions are grouped into blocks, and each of the blocks is chained to the previous block. The blocks
are documented across a network relying on cryptographic trust and other mechanisms. A marking characteristic of blockchain is
absence of central authority, with an update possible only through a consensus of the participants’ majority.
 INSTANT PAYMENTS
Electronic payment solutions for retail which are available 24/7/365 and thus result in immediate or close-to-immediate interbank
clearing of transactions and crediting of the payees’ accounts and confirm the payment to the payer after payment initiation.
 B2C E-COMMERCE The sale of products (and services) through electronic transactions via the Internet from businesses to consumers.
 M-COMMERCE M-Commerce, also called “Mobile Commerce”, means the sale of products (and services) through transactions via mobile devices.
The following expressions and definitions are used in this Online Payment market report*:
Note: *the definitions used by the original sources might differ from the ones stated on this chart; the exact definition used by each source, where available, is included on the respective
charts

7
TABLE OF CONTENTS (1 OF 10)
1. Management Summary
2. Global Developments
• Breakdown of E-Commerce Sales by Payment Methods, in %, 2021f
• Top Two Payment Methods Preferred in Cross-Border Online Shopping, in % of Cross-Border Online Shoppers, 2016 & 2017
• Penetration of Bank Account Holders Willing to Share Personal Financial Data with Third-Party Providers to Use Their Services, in %, by
Selected Countries, August 2017
• Share of Internet Users Who Believe That Mobile Payment is Not Secure, in %, October 2016
• Mobile Payment User Penetration, in % of Internet Users, by Regions, Q4 2015 & Q2 2017
• Apple Pay User Penetration Compared to Overall Mobile Payment User Penetration, in % of Internet Users, by Penetrated Markets, Q2 2017
• FinTech Adoption Rate, in % of Internet Users, by Selected Countries, 2017
• Most Used FinTech Services According to Internet Users, in %, 2017
• Most Relevant Emerging Technologies for Large FinTech and Financial Companies to Invest In, in % of Respondents in Each Group, April 2017
• Top 10 VC-Backed FinTech Unicorns by Valuation, in USD billion, Q3 2017
3. Asia-Pacific
3.1. Regional
• Breakdown of E-Commerce Sales by Payment Methods, in %, 2017e
• Breakdown of General Payment Methods Used Most Frequently, in % of Consumers, August 2017
3.2. Advanced Markets
3.2.1. Japan
• Online and Mobile Payment Trends, January 2018
• Payment Methods Used in E-Commerce, in % of Online Shoppers, 2016
• Awareness and Usage of E-Money Services and Smartphone Payment Services, in % of Smartphone Users, November 2017
• Most Used Smartphone Payment Services, in % of Smartphone Payment Users, November 2017
3.2.2. South Korea
• Daily Average Personal Credit Card Payment Value by Major Consumption Types, incl. Online and Home Shopping, in KRW billion, H1 2016 -
H1 2017
• Daily Average Value of Mobile Card Payments, in KRW billion, H1 2015 - H1 2017
• Top 5 Mobile Payment Services by Payment Volume, in KRW billion, January-August 2017

8
3. Asia-Pacific (Cont.)
3.2. Advanced Markets (Cont.)
3.2.3. Australia
• Breakdown of Online Payments by Payment Method, in %, 2013 & 2016
• Breakdown of Online Payments by PC/Tablet and Mobile, in %, 2013 & 2016
3.3. Emerging Markets
3.3.1. China
• Number of Online Payment Users, in millions, and Penetration, in % of Internet Users, 2012 – 2016 & June 2017
• Third-Party Online Payment Volume, in CNY trillion, by Two Comparative Estimates, Q1 2016 – Q2 2017
• Breakdown of Third-Party Online Payment GMV by Players, in %, by Two Comparative Estimates, Q2 2017
• Number of Mobile Payment Users, in millions, and Penetration, in % of Mobile Internet Users, 2014 - 2016 & June 2017
• Third-Party Mobile Payment Volume, in CNY trillion, by Two Comparative Estimates, Q1 2016 – Q2 2017
• Breakdown of Third-Party Mobile Payment GMV by Players, in %, by Two Comparative Estimates, Q2 2017
• Payment Methods Used for In-Store Purchases, in % of Internet Users, June 2017
• Selected Mobile Payment Services Used Regularly to Make Payments, in % of Urban Consumers, 2017
3.3.2. India
• Share of Urban Online Shoppers Who Switched from Cash on Delivery to Online Payment Methods Following Demonetization, in % of
Online Shoppers, 2017
• Breakdown Payment Methods Preferred in E-Commerce, in % of Urban Online Shoppers, 2017
• Share of Digital and Mobile Wallets in E-Commerce Sales, in %, 2013 & 2017e
• Value of Payment Transactions by Selected Non-Cash Payment Methods, in INR billion, and Volume, in millions, incl. Mobile Wallets, FY
2014-2015 - FY 2016-2017
3.3.3. Indonesia
• Top 3 Payment Methods Used in E-Commerce, in % of Internet Users, 2016

9
3. Asia-Pacific (Cont.)
3.3. Emerging Markets (Cont.)
3.3.4. Singapore
• Share of Cards and Digital Wallets in E-Commerce Sales, in %, 2013 & 2017e
• Share of Credit Card Holders Who Used Mobile Wallets to Make Payments from Credit Card, 2016 & 2017
3.3.5. Thailand
• Payment Methods Used in E-Commerce, in % of Online Shoppers, July 2017
3.3.6. Malaysia
• Payment Methods Used in E-Commerce, in % of Online Shoppers, February 2017
3.3.7. Vietnam
• Payment Methods Used in E-Commerce, in % of Online Shoppers, 2015 & 2016
4. Europe
4.1. Regional
• Top 10 Payment Methods Preferred in E-Commerce, in % of Online Shoppers, 2016 & 2017
• Concerns That Internet Users in the EU Have About Using The Internet for Online Banking or Buying Things Online, in % of Internet
Users, June 2013 & June 2017
• Overview of PSD2 Implementation Timeline, January 2018
4.2. Advanced Markets
4.2.1. UK
• Top 3 Payment Methods Used in E-Commerce, in % of Internet Users, 2017
• Top 3 Reasons for Checkout Abandonment, in % of Internet Users, 2017
• Share of Consumers Willing to Give Online Retailers Permission to Initiate Payments Directly From Their Bank Account Using Apps or
Websites, in %, by Total Consumers, Millennials and Generation Z, August 2017

10
4. Europe (Cont.)
4.2.1. UK (Cont.)
• Reasons for Not Shopping Online, incl. Payment-Related, in % of Adults Who Have Not Purchased Online, by Age Group, Q1 2017
• Card-Not-Present Purchase Fraud Loss on UK-Issued Cards, by E-Commerce, Mail Order and Telephone Order and Total Remote, in
GBP million, and Share of Total Card Purchase Fraud Loss, in %, 2011 - 2016 & H1 2017
• Proximity Mobile Payment Users Number, in millions, and Penetration, in % of Smartphone Users, 2016 -2021f
4.2.2. Germany
• Payment Methods Used in E-Commerce, in % of Online Shoppers, May 2017
• Payment Methods Offered, in % of Top 1,000 Online Shops, 2015 & 2016
• Most Important Payment Trends for the Next 3 Years According to Online Merchants, in % of Online Merchants, 2017
• Breakdown of Implementation of Express Checkout Solutions, in % of Online Merchants, 2017
• Breakdown of Optimization of Payment Process for Mobile, in % of Online Merchants, 2017
• Share of Consumers Who Have Used Payment via Smartphone, in %, and Share of Non-Users Who Could Imagine Paying With a
Smartphone in the Future, in %, April 2017
4.2.3. France
• Payment Methods Preferred in E-Commerce, in % of Online Shoppers, June 2017
• Breakdown of Main Barriers That Make Consumers Hesitant to Purchase Online, in %, by Total Population and Online Shoppers, June
2017
• Mobile Payment User Penetration, in % of Smartphone Users, March 2017
4.2.4. Spain
• Breakdown of Factors Most Important in Online Payment Methods, in % of Online Shoppers, October 2017

11
4. Europe (Cont.)
4.2.5. Italy
• Breakdown of Awareness and Usage of New FinTech Services, in % of Internet Users, 2017
4.2.6. Netherlands
4.2.7. Sweden
• Payment Methods Used and Preferred in Online and Mobile Shopping, in % of Online Shoppers, Q2 2017
• Awareness and Usage of Mobile Payment Solutions, in % of Internet Users, Q2 2017
4.2.8. Switzerland
• Mobile Payment User Penetration, by Current User and Potential Use, in % of Consumers, August 2017
4.2.9. Belgium
4.3. Emerging Markets
4.3.1. Russia
• Payment Methods Used in E-Commerce, in % of Active Internet Users, H1 2017
• Breakdown of Last Online Purchase by Payment Method, in %, 2016 & 2017
• Breakdown of Awareness of Cryptocurrencies, in % of Adults, July 2017
• Breakdown of Perception of Cryptocurrencies, in % of Adults Who Heard About Cryptocurrencies, in %, July 2017
4.3.2. Poland
• Payment Methods That Encourage Online Shoppers to Purchase Online, in % of Online Shoppers, April 2017

12
4. Europe (Cont.)
4.3. Emerging Markets (Cont.)
4.3.3. Turkey
• Number of Domestic E-Commerce Transactions with Bank Cards, in millions, and Value, in TRY million, Q1 2015 – Q3 2017
• Number of Cross-Border E-Commerce Transactions with Domestic Bank Cards, in millions, and Value, in TRY million, Q1 2015 – Q1
2017
4.3.4. Czech Republic
5. North America
5.1. Regional
• Share of Consumers Using Mobile Payment Apps at Least Weekly, by Apps from Retailers and Other Apps, 2016 & 2017
• Breakdown of Current and Planned Mobile Payment Solutions Acceptance, in % of Retailers, February 2017
5.2. USA
• Online and Mobile Payment Trends, February 2018
• Breakdown of Payment Methods Preferred in E-Commerce, in % of Online Shoppers, February 2017
• Ways in Which Fear of Hacking Has Influenced Online Shopping Behavior, in % of Online Shoppers, January 2017
• E-Commerce Website Types Most Trusted with Financial Information When Shopping Online, in % of Online Shoppers, January 2017
• Share of Consumers Who Are Worried About Their Personal Information When Using a Mobile Payment App, in %, 2015 – 2017
• Awareness and Usage of Emerging Technologies in Shopping, incl. Mobile Payment, in % of Consumers, July 2017
• Mobile Payment Transactions, in USD billion, 2011, 2016 & 2021f
• Mobile Wallets Used, in % of Internet Users, July 2017
• Mobile Payment Apps Used for Making Payments In Store, in % of In-Store Mobile Payment Users, February 2017
• Mobile Payment Apps Used for Preordering Food or Coffee, in % of Users, February 2017
• P2P Mobile Payment Users, in millions, and Penetration, in % of Smartphone Users, 2016 -2021f
• P2P Payment Services Used, in % of Users, 2017

13
5. North America (Cont.)
5.2. USA (Cont.)
• Voice Payment Users, in millions, and Penetration, in % of Adults, 2017 - 2022f
• Breakdown of Voice Assistants Trusted to Securely Make a Payment, in % of Adults, April 2017
5.3. Canada
• Top 3 Payment Methods Preferred in E-Commerce, in % of Respondents, March 2017
• Breakdown of E-Commerce Sales by Payment Systems, in %, 2015 & 2016
• Breakdown of Total Payment Volume, in millions, and Value, in CAD million, by Payment Methods, incl. Online Transfers, 2015 & 2016
• Share of Online Shoppers Who Have Used Mobile Payment or Digital Wallet Service to Make a Purchase, in %, 2016 & 2017
• Share of Cardholders Who Loaded Credit/Debit Card Information on Their Mobile Phone/Wallet, in %, 2017
• Awareness of Contactless Payment Methods, in % of Credit/Debit Cardholders, H1 2017
• Breakdown of Contactless Card Payment Users and Apple Pay Users by Age Group, in %, Q2 2017
• Share of Smartphone Users Indicating Security Concerns as a Hindrance to Making Mobile Payments, in %, by Age Group, May 2017
6. Latin America
6.1. Regional
• Use of Second Factor Authentication Systems in E-Commerce, incl. Methods Used and Attitude, in % of Banked Online Shoppers, by
Selected Countries, 2017
6.2. Brazil
• Share of Top 10 B2C E-Commerce Payment Methods of Orders Placed and Approved Orders, in %, and Approval Rate by Payment
Method, in %, Q1 2017
• Breakdown of the Number of Payment Installments Used, in % of Online Shoppers, 2016 & 2017e
• Factors Important for the Decision to Purchase in E-Commerce, incl. Payment-Related, in % of Online Shoppers, April 2017
• Payment Methods Used in M-Commerce, in % of Mobile Shoppers, September 2017

14
6. Latin America (Cont.)
6.3. Mexico
• Online Payment Methods Used in E-Commerce, by Device Used, in % of Online Shoppers, August 2017
• Offline Payment Methods Used in E-Commerce, by Device Used, in % of Online Shoppers, August 2017
• Share of Online Shoppers Who Stored Information With an Online Merchant and Type of Information Stored with an Online Merchant, in
% of Online Shoppers, 2016 & 2017
• Reasons for Not Storing Credit/Debit Card Information With Online Shops, in % of Online Shoppers, 2016 & 2017
• Top 5 Most Important Aspects in E-Commerce Payments, in % of Online Shoppers, February 2017
• Number of Authorized Payment Transactions on E-Commerce Websites, in millions, Value, in MXN billion, and Authorization Rate, in %
of Transactions and in % of Transaction Value, by Credit Cards and Debit Cards, Q1 2016 – Q3 2017
• Chargeback Rate, in % of Number of Authorized Payment Transactions on E-Commerce Websites and in % of Their Value, by Credit
Cards and Debit Cards, Q1 2016 – Q3 2017
6.4. Columbia
• Payment Methods Used in E-Commerce, in % of Online Shoppers, August 2016
• Top 5 Motivations for Online Shopping, in % of Online Shoppers, August 2016
7. Middle East
7.1. Regional
• Top 3 Barriers to Online Shopping, in % of Local Millennials in the GCC Who Did Not Shop Online, July 2017
7.2. UAE
• Breakdown of Payment Methods Preferred in Online Shopping, in % of Online Shoppers, 2016
7.3. Saudi Arabia
• Payment Methods Used in E-Commerce, in % of Online Shoppers, May 2017
• Breakdown of Payment Methods Most Used in Online Shops According to E-Commerce Merchants, in % of Surveyed E-Commerce
Merchants, June 2017

15
7. Middle East (Cont.)
7.3. Saudi Arabia (Cont.)
• Perception of Increase in Credit Card Payments in Online Shops Over the Previous Year According to E-Commerce Merchants, in % of
Surveyed E-Commerce Merchants, June 2017
• Reasons for Not Offering Credit Card Payments in Online Shops, in % of Surveyed E-Commerce Merchants Who Do Not Accept Credit
Card Payments in Their Shops, June 2017
7.4. Israel
• Perceived Disadvantages of Online Shopping, incl. Payment-Related, in % of Internet Users, September 2016
• Share of Adult Internet Users in Israel Who Use Mobile Wallet Apps to Purchase Goods or Services At Least Once a Month, in %, May
2017
7.5. Iran
• Market Shares of the Top 3 Online Payment Gateway Operators, in %, December 2016
7.6. Qatar
• Payment Methods Preferred in E-Commerce, in % of Online Shoppers, 2016
7.7. Kuwait
7.8. Lebanon
• Payment Methods Preferred in E-Commerce, in % of Online Shoppers, 2016
• List of Selected Payment Providers, by Category, 2016
7.9. Bahrain
• Barriers to Shopping Online, incl. Payment-Related, in % of Non-Online Shoppers, 2016

16
8. Africa
8.1. South Africa
• Breakdown of Payment Methods Preferred in E-Commerce, in % of Online Shoppers, August 2017
• Breakdown of Factors that Would Encourage to Shop Online More, incl. Payment-Related, in % of Online Shoppers, August 2017
• Breakdown of Barriers to E-Commerce, incl. Payment-Related, in % of Internet Users Who Do Not Shop Online, August 2017
• Breakdown of Types of Purchases for Which Non-Online Shoppers Would be Most Comfortable to Make Their First Online Payment, in
% of Internet Users Who Do Not Shop Online, August 2017
8.2. Nigeria
• Number and Value of Internet (Web) and Mobile Payment Transactions, in millions and in NGN billion, 2011- 2016 & H1 2017
• Breakdown of Experience with Mobile Money, in % Adults, 2016
• Main Purposes of Using Mobile Money Services, in % Mobile Money Users, 2016
8.3. Egypt
• Top 3 Payment Methods Preferred in E-Commerce, in % of Online Shoppers, 2016
8.4. Kenya
• Mobile Payment Statistics, incl. Number of Transactions, in millions, Value of Transactions, in KES billion, Number of Accounts, in
millions, and Number of Agents, in thousands, 2008 – 2017

17
1. Management
Summary
17 – 23
2. Global Developments 24 – 34
3.
3.1.
3.2.
3.2.1.
3.2.2.
3.2.3.
Asia-Pacific
Regional
Advanced Markets
Japan
South Korea
Australia
35 – 67
36 – 37
38 – 47
39 – 42
43 – 45
46 – 47
3.3.
3.3.1.
3.3.2.
3.3.3.
3.3.4.
3.3.5.
3.3.6.
3.3.7.
Emerging Markets
China
India
Indonesia
Singapore
Thailand
Malaysia
Vietnam
48 – 67
49 – 57
58 – 61
62 – 62
63 – 64
65 – 65
66 – 66
67 – 67
4.
4.1.
4.2.
4.2.1.
4.2.2.
4.2.3.
4.2.4.
4.2.5.
4.2.6.
4.2.7.
4.2.8.
4.2.9.
4.3.
4.3.1.
4.3.2.
4.3.3.
4.3.4.
Europe
Regional
Advanced Markets
UK
Germany
France
Spain
Italy
Netherlands
Sweden
Switzerland
Belgium
Emerging Markets
Russia
Poland
Turkey
Czech Republic
68 – 109
69 – 71
72 – 99
73 – 79
80 – 86
87 – 89
90 – 91
92 – 93
94 – 94
95 – 96
97 – 98
99 – 99
100 – 109
101 – 105
106 – 106
107 – 108
109 – 109
5.
5.1.
5.2.
5.3.
North America
Regional
USA
Canada
110 – 134
111 – 112
113 – 126
127 – 134
6.
6.1.
6.2.
6.3.
6.4.
Latin America
Regional
Brazil
Mexico
Colombia
135 – 149
136 – 136
137 – 140
141 – 147
148 – 149
7.
7.1.
7.2.
7.3.
7.4.
7.5.
7.6.
7.7.
7.8.
7.9.
Middle East
Regional
UAE
Saudi Arabia
Israel
Iran
Qatar
Kuwait
Lebanon
Bahrain
150 – 165
151 – 151
152 – 152
153 – 157
158 – 159
160 – 160
161 – 161
162 – 162
163 – 164
165 – 165
8.
8.1.
8.2.
8.3.
8.4.
Africa
South Africa
Nigeria
Egypt
Kenya
166 – 175
167 – 170
171 – 173
174 – 174
175 – 175

18
0.7%
0.8%
2.8%
4.5%
5.9%
9.1%
11.7%
12.3%
14.6%
14.9%
22.6%
27.1%
31.9%
35.1%
0% 25% 50% 75% 100%
Gift Card or Voucher
Digital Currency, Such as Bitcoin
Prepaid Card (e.g. mPay, Paysbuy Mastercard, Airpay, T2P, etc.)
Meet with Seller, Pay by Cash
Scratch Card (e.g. AIS, DTAC, True Topup Card, etc.)
Payment at POS (e.g. Tesco Lotus, Big C, 7-11, FamilyMar, Cenpay,…
Debit Card
E-Wallet (e.g. mPay, Paysbuy, True Money, Line Pay, Airpay, PayPal, etc.)
Transfer at Bank Counter
Cash on Delivery
Transfer via Bank Website
Transfer via ATM
Transfer via Bank Application
Credit Card (Visa, Mastercard, UnionPay, JCB, AmEx, TPN, etc.)
in % of Online Shoppers
35.1% of online shoppers in Thailand paid by “Credit Card” and
31.9% by “Transfer via Bank Application”, as of July 2017.
Thailand: Payment Methods Used in E-Commerce, in % of Online Shoppers, July 2017
Note: does not add up to 100% due to multiple answers possible
Survey: based on a survey of 25,101 Internet users, conducted online via various websites and social networks in July 2017; question asked “How did you pay for the
products/services you purchased over the Internet in the previous 3 months?“
Source: Electronic Transactions Development Agency (ETDA), Ministry of Information and Communication Technology, September 2017

19
Security
64%
Speed and Comfort of the
Purchase Process
26%
Loyalty Programs and
Other Benefits
7%
Possibility of Financing the
Purchase
3%
To 64% of online shoppers in Spain, “Security” was the most valued
factor in online payment methods in October 2017.
Spain: Breakdown of Factors Most Important in Online Payment Methods, in % of Online Shoppers,
October 2017
Note: does not add up to 100% due to multiple answers possible
Definition: individuals aged 18-65 who have purchased online in the previous 12 months from any of the following categories: appliances and technology, furniture, mobile devices,
travel, sport, bicycle and accessories, automobile and accessories or motorcycle and accessories.
Survey: based on a survey of 2,200 consumers, conducted in September – October 2017; question asked “When it comes to paying for your online purchases, what do you value
the most about payment methods?“
Source: Cetelem, December 2017

Sample Report: Global Online Payment Methods: Second Half 2017

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Sample Report: Global Online Payment Methods: Second Half 2017