MOBILE NETWORK OPERATORS, MARKET, DEVICES AND USERS DATA IN INDONESIA 2013 - 2014

1. MOBILE NETWORK OPERATORS, MARKET,
DEVICES AND USERS DATA IN INDONESIA

2. TECHNOLOGY
OPERATOR
SUBSRIBER
(in million)
CUSTOMER
DATA
SERVICE GSM CDMA
Telkomsel 128 60
Halo
GSM-900/1800 (GPRS, EDGE, 3G)
2100 MHz UMTS, HSPA
Simpati
AS
Indosat 56,5 27,9
Matrix GSM-900/1800 (GPRS, EDGE, 3G)
2100 MHz UMTS, HSPAIM3
Mentari
StarOne CDMA2000 1x, EV-DO Rev 0
XL Telecom 58,1 34,8
XL GSM-900/1800 (GPRS, EDGE, 3G)
2100 MHz UMTS, HSDPAHauraa
Axis
Telkom 11,60 5,2 Telkom Flexi CDMA2000 1x, EV-DO Rev B
Hutchison 38 11,4
3 (tri)
GSM-900/1800 (GPRS, EDGE, 3G)
2100 MHz UMTS, HSPA
Bakrie Telecom 13,7 0,7
Esia CDMA2000 1x, EV-DO Rev A
Ceria mCDMA2000 1x, EV-DO Rev A
Smartfren Telecom 13,5 2.7 Smartfren CDMA2000 1x, EV-DO Rev B
Internux
0.3 0.3
Bolt Super
GSM-900/1800 (GPRS, EDGE, 3G)
2100 MHz UMTS, HSPA
4G LTE
Source: press release , partners (Q42013)
List of Mobile Network Operator
MOBILE
OPERATOR

3. Telkomsel
40%
Indosat
18%
XL Telecom
18%
Telkom
4%
Hutchison
12%
Bakrie Telecom
4%
Smartfren Telecom
4%
Internux
0%
Market Share based on Total Subscriber
MOBILE
OPERATOR

4. 3G Network Coverage Area and User Population Density Network types used by TELKOMSEL
Top 5 android devices using TELKOMSEL
1. Galaxy Y 8%
2. Galaxy Note 7%
3. Galaxy Tab 5%
4. Galaxy Mini 5%
5. Galaxy Ace 2 4%
OPERATOR
TELKOMSEL 128M SUBSCRIBERS
Sources: opensignal, cellmapper.

5. 3G Network Coverage Area and User Population Density Network types used by XL
Top 5 Android devices using XL
1. Galaxy Tab 7%
2. Galaxy Note II 4%
3. Galaxy Mini 4%
4. Galaxy Ace 2 3%
5. Galaxy Tab 7.0 3%
OPERATOR
XL
51.8M SUBSCRIBERS
Sources: opensignal, cellmapper.

6. 3G Network Coverage Area and User Population Density Network types used by Indosat
Top 5 android devices using INDOSAT
1. Galaxy Y 10%
2. Galaxy Mini 7%
3. Galaxy Tab 3%
4. Galaxy S4 3%
5. Galaxy Grand Duos 3%
OPERATOR
INDOSAT 56.5M SUBSCRIBERS
Sources: opensignal, cellmapper.

7. 3G Network Coverage Area and User Population Density Network types used by 3 Hutchison
Top 5 android devices using 3 Hutchison
1. ZTE Light Tab 14%
2. Galaxy Y 6%
3. Galaxy Tab 6%
4. Galaxy Mini 4%
5. Galaxy Ace 2 3%
OPERATOR
3 HUTCHISON 38M SUBSCRIBERS
Sources: opensignal, cellmapper.

8. 3G Network Coverage Area and User Population Density Network types used by Smartfren
Top 5 android devices using SMARTFREN
1. Andromax AD683G 20%
2. Andromax C 15%
3. Andromax U 14%
4. Smartfren Tab 7 11%
5. Hisense EG98 6%
OPERATOR
SMARTFREN 13.5M SUBSCRIBERS
Sources: opensignal, cellmapper.

9. 3G Network Coverage Area and User Population Density Network types used by ESIA
Top 5 android devices using ESIA
1. HTC Desire 24%
2. Ideos 17%
3. Ideos S7 slim 13%
4. Evdo1000` 11%
5. HTC One Sc 9%
OPERATOR
ESIA/AHA 13.7M SUBSCRIBERS
Sources: opensignal, cellmapper.

10. MOBILE
STATISTIC
251MTOTAL
POPULATION
319M
MOBILE SUBSCRIPTION
PENETRATION
51% : 49%
MOBILE
SUBSCRIBTION
127%
80.1M
MOBILE BROADBAND
SUBSCRIPTION
46.1M
MOBILE 3G/4G
SUBSCRIPTION
Source: emarketer, vmobi, mobileplanet , Informa, World Bank (Q2-Q42013)
URBAN RURAL
INDONESIA MOBILE STATISTIC OVERVIEW

11. Featured Phone
77%
Smartphone
23%
Device Type
164.1M
Mobile Phone Users
126.3M 37.7M
Featured Phone Smartphone
Source: Nielsen (Q2013)
MOBILE
STATISTIC

12. Source: emarketer(Q2013)
MOBILE
STATISTIC
SMARTPHONE USERS AND PENETRATION FORECAST IN INDONESIA
-eMarketer-
Year 2011 2012 2013 2014 2015 2016 2017
Smartphone Users 11,7 23,8 38,5 57,7 74,8 89,8 103,6
...% change 174% 103% 62% 50% 22,10% 20,20% 15,30%
...% Smartphone/Mobile phone 9% 16% 24% 34% 40% 47% 53%
...% Smartphone users of population 4,80% 9,60% 15,40% 22,80% 29,20% 34,80% 39,80%

13. Android
53%
Blackberry
35%
IOS
9%
Windows
3%
Smartphone OS Market Share
Android Blackberry IOS Windows
Android
12% IOS
2%
Blacberry
8%
Windows
2%
Java/others
76%
Mobile Phone OS
Market Share
Android IOS Blacberry Windows Java/others
Sources: Nielsen, emarketer(Q22013)
DEVICE
STATISTIC

14. Sources: IDC(Q22013)
Samsung
Smartfren
Blackberry
Lenovo
Evercross
Sony
Mito
Apple
Nokia
LG
Top Selling Phone in Indonesia by Manufacture
1. Samsung
2. Smartfren
3. Blackberrry
4. Lenovo
5. Evercross
6. Sony
7. Mito
8. Apple
9. Nokoa
10. LG
DEVICE
STATISTIC

15. Sources: Jawa Post (Q42013)
Samsung Galaxy Y
Samsung Galaxy Note II
Samsung Galaxy Ace
Andromax AD683
Blackberry Gemini
Samsung Galaxy Mini
Lenovo A390
Cross Andromeda
BB Bold
Andromax
Top Selling Phone in ITC Roxy Jakarta.
(the biggest phone wholesale center in indonesia)
1. Samsung Galaxy Y
2. Samsung Galaxy Note II
3. Samsung Galaxy Ace
4. Andromax AD683
5. Blackberry Gemini
6. Samsung Galaxy Mini
7. Lenovo A390
8. Cross Andromeda
9. Blackberry Bold
10. Andromax C
DEVICE
STATISTIC

16. MOBILE
USERS
Female
29%
Male
71%
BY GENDER
Sources: apjii, Profile Internet Indonesia
(Q12013)
MOBILE INTERNET USERS DEMOGRAPHICS
<18, 21%
18-24, 32%
23-35, 33%
>35, 14%
BY AGE

17. MOBILE
USERS
Sources: mma & Vserv Mobi (Q12013)
MOBILE INTERNET USERS DEMOGRAPHICS
39%
16%
9%
12%
16%
4%
4%
BY ACTIVITY
Full-time Job
Business
Enterpreneur
Part-time
Student
Housewife
Retired
BY EDUCATION
Graduated
Under-Grad.
High School
Other
s
30%
29%
31%
9%

18. Game App Video Music Themes
70%
49%
44%
33%
MOBILE PHONE USAGE : CONTENT DOWNLOADED
MOBILE
USERS
Sources: apjii, Profile Internet Indonesia (Q12013)

19. 90%
71%
64%
41%
32%
27% 26% 25% 24%
17%
MOBILE PHONE USAGE : ACTIVITY
MOBILE
USERS
Sources: inMobi (Q22013)

20. 69%
35%
14%
29%
6%
6%
17%
5%
5%
Lying in Bed
Waiting
Commuting
Watching TV
Meeting or in Class
In Bathroom
Spend time with Family
Social Event
Shopping
MOBILE PHONE USAGE : LOCATION / WHILE:
MOBILE
USERS
Sources: inMobi (Q22013)

21. MOBILE
USERS
Sources: Our Mobile Planet (Q2 2013), Nielsen
(Q12013)
18
8 7
Numbers of AppNumber of actively used Apps (last 30 days)Number of paid apps
Average number of Apps
on Smartphone
58%
41%
25%
23%
15%
13%
16%
4%
6%
14%
General Browsing in App Store
Recomendation from Friends or Family
Browsing Top Rated App List in Appstore
Default Apps on phone
On social network
General Browsing on Website
Search via Internet
Ad's on mobile phone
Reading Blogs
Others
How Users Discovering New Apps

22. Sources: Our Mobile Planet (Q2 2013), Nielsen
(Q12013)
THANKS YOU