An employee referral program needs to be evaluated periodically to achieve optimum employee referral results. Find guidelines which can be used to evaluate a referral program and make it work at its best. The success of a well-defined and structured employee referral program is much more than a generic or an informal program. Find how to optimize your referral program to make it work smarter for you. Zalp is the No.1 Employee Referral Tool used by leading organizations to increase their employee referral hires. Visit http://www.zalp.com to know more or drop a mail to info@zalp.com

1. 1
Is your Employee Referral
Program as good as you think

2. 2Is your Employee Referral
Program as good as you think
TOP TEN REASONS YOUR REFERRAL PROGRAM MIGHT NOT BE
AWESOME
10) Most of your referrals have quit.
9) Your CEO just announcedthat telecommuting is no longer an option.
8) Your company is outsourcing recruiting.
7) Your attrition rate is increasing and company revenue is decreasing.
6) You give Blockbuster gift certificates as a referral award.
5) Your company only pays a fee if your referral stays for a year.
4) Your competitors are paying higher external referral fees to your employees.
3) Your company is on a hiring freeze.
2) Your recruiting team is too busy to follow up with referrals.
1) Every employee thinks their referral is a “Must Hire” or “Rock Star.”

3. 3Is your Employee Referral
Program as good as you think
Why This Topic?
• Finding great talent is harder than ever
• Referrals deliver talented candidates
• Generate low cost, high quality pipeline
• Speed up the recruitment process
• Yield higher productivity workers

4. 4Is your Employee Referral
Program as good as you think
Current Scenario
• Current State of Employee Referrals
• Employee Referral Pitfalls
• Trends and Best Practices
• Next Step Recommendations

5. 5Is your Employee Referral
Program as good as you think
Five Facts About Employee Referrals
Referred applicants:
1. More likely to be offered and accept job offers
2. Achieve higher pre-job assessment scores
3. Are a better fit vs. non-referred
4. More productive
5. Less likely to quit
Source:
“The Facts About Referrals:Towardan Understandingof
Employee Referral Networks”- StephenBurksy,Bo Cowgill,
Mitchell Hoffman, Michael Housman; December 11, 2013

6. 6Is your Employee Referral
Program as good as you think
Standard
Rewards
Lack of
Tracking & CPI
Spam Issues
No Source
Linkage
Lack of Change
Failure to
Acknowledge
Less Targeting &
Personalization
Programmatic Referral Challenges:
Effective
Sourcingof
HighQuality
Talent

7. 7Is your Employee Referral
Program as good as you think
Employee Referrals: Pitfalls
1. Being slow or non-responsive with referrals
2. Delaying payment
3. Communicating too much; e.g., spam
4. Failing to update, target, refresh program
5. Failing to track results
6. Lame rewards
7. Using a confusing, difficult or manual process
What are you
going to do
differently?

8. 8Is your Employee Referral
Program as good as you think
Best Practices in Employee Referral Programs
1
•Streamline and simplify referral programs
2
•Target communication;keep the referrer in the loop
3
•Flex terms and programtargets
4
•Close the loop with the candidate and the referrer
5
•Managetop referrals; build a pipeline
6
•Seek new hire referrals
7
•Track,recognize and reward sources

9. 9Is your Employee Referral
Program as good as you think
Some Adjustments Are Simple . . .
Sample Target Communication
Date: XX/XX/XXXX
Dear XX:
I would like to personally thank you for your referral of XXXX for the position of
XXXX. Our employee referrals are the most reliable way we find quality hires, and
we truly appreciate your efforts in helping us attract Manhattan's most important
asset-our people.
We look forward to meeting XXXX, and we encourage you to continue to be on the
lookout for your future co-workers!
Sincerely,

10. 10Is your Employee Referral
Program as good as you think
Source Candidates Hires HireRatio
Employee
Referral
222 58 26%
LinkedIn 302 41 14%
College
Recruiting
222 120 54%
Job Fair 23 1 4%
Staffing
Agency
5 1 2%

11. 11Is your Employee Referral
Program as good as you think
Next Step Recommendations
• Realistically evaluate the current state of your
business:
 Financials / stability
 Culture
 Growth Outlook
 Pay / Perks
• Develop an elevatorspeech and share it broadly
• Align your referral program with your business
strategy

12. 12
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