How to widen your content reach?

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Zeeland Family

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How to widen your content reach?

Miikka Leinonen

Blogs Videos

Slides
Photos

How will your content meet your audience?

Blogs Videos

Slides
Photos

How will your content meet your audience?
Through recommendations.

This is how you can help your content to be found:

New Social Media
Company owned Staff owned

New Social Media
Company owned Staff owned

Do you have
a plan for this?

"Old" Social Media New Social Media
Company owned Staff owned

"Old" Social Media New Social Media
Company owned Staff owned

Website

Intranet

Email

Newsletter

?

"Old" Social Media New Social Media
Company owned Staff owned

Website

Intranet

Email

Newsletter
Do you have
?
a plan for this?

5
steps

How to widen your
content reach

"Old" Social Media External media
Company owned Staff owned

Website

Intranet

Email

Newsletter

?

"Old" Social Media External media
Company owned Staff owned

Website

Intranet

Email

Newsletter

? 1
Find all owned media and
create a sharing protocol.

"Old" Social Media External media
Company owned Staff owned

Website

Intranet

Email

Newsletter

? 2
Create communication
channels with your specialist.

"Old" Social Media External media
Company owned Staff owned

Website

Intranet

Email

Newsletter

? 3
Remember to link your
"old" web and "new" content.

"Old" Social Media External media
Company owned Staff owned

Website

Intranet

Email

Newsletter

? 4
Check that all your valuable
content comes here.

"Old" Social Media External media
Company owned Staff owned

Website

Intranet

Email

Newsletter

? 5
Increase the quality of
your content.

@miikkaleinonen

Facebook.com/ZeelandGroup

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How to widen your content reach?

1. Viral Content How to widen your content reach? Miikka Leinonen

2. This is where you store your content.

3. Blogs Videos Slides Photos

4. Blogs Videos Slides Photos How will your content meet your audience?

5. Blogs Videos Slides Photos How will your content meet your audience? Through recommendations.

6. This is how you can help your content to be found:

7. New Social Media Company owned

8. New Social Media Company owned Staff owned

9. New Social Media Company owned Staff owned Do you have a plan for this?

10. "Old" Social Media New Social Media Company owned Staff owned

11. "Old" Social Media New Social Media Company owned Staff owned Website Intranet Email Newsletter ?

12. "Old" Social Media New Social Media Company owned Staff owned Website Intranet Email Newsletter Do you have ? a plan for this?

13. 5 steps How to widen your content reach

14. "Old" Social Media External media Company owned Staff owned Website Intranet Email Newsletter ?

15. "Old" Social Media External media Company owned Staff owned Website Intranet Email Newsletter ? 1 Find all owned media and create a sharing protocol.

16. "Old" Social Media External media Company owned Staff owned Website Intranet Email Newsletter ? 2 Create communication channels with your specialist.

17. "Old" Social Media External media Company owned Staff owned Website Intranet Email Newsletter ? 3 Remember to link your "old" web and "new" content.

18. "Old" Social Media External media Company owned Staff owned Website Intranet Email Newsletter ? 4 Check that all your valuable content comes here.

19. "Old" Social Media External media Company owned Staff owned Website Intranet Email Newsletter ? 5 Increase the quality of your content.

20. @miikkaleinonen Facebook.com/ZeelandGroup

How to widen your content reach?

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