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Using blended learning to engage
students: embedding employability
awareness and career development
skills learning in the curriculum
Career Development Services
Anita Norcott
Employability Learning Specialist
anorcott@cardiffmet.ac.uk
Overview
• Your Career e-Module:
the generic learning
resource
• Blended learning
modules: 4 case studies
• Impact and evaluation:
evidence of student
engagement
Your Career e-Module content – 13 e-lessons:
• Planning your
career
• Job Search
• Work Experience
• Skills and self-
assessment
• CVs and covering
letters
• Application forms
• Interview skills
• Assessment
centres
• Self-employment
PDP and Employability
Work
Experience
Education
Personal Life
Career
Development Skills
Personal
Awareness
Reflection
Development
© Cardiff Metropolitan University Career Development Services
Cardiff Met’s definition of employability :
“an individual’s capability and confidence to enter
and manage a career path* which fulfils both
their potential and their aspirations, whilst
enabling them to contribute fully and effectively
to the economy and society.”
*“Career path” in this context is a lifelong and uniquely
individual process which could include paid and
voluntary work, self-employment, periods of
learning, self-reflection and other self-development
opportunities.
Case study 1: Cardiff School of Sport
PDP & Employability Modules
CSS blended learning model
• Collaborative module development team
• Briefings on e-lessons and activities at
beginning of each term
• Generic e-lessons customised for Sport sector
• Individual and group meetings with personal
tutors
• Access to Career Advisers
Module aims – year one
• Develop students’ awareness of employability
and understanding of the personal, social,
academic, reflective and professional skills
required at HE level 4 (5)
• Devise an accurate evidence base for
recording employability development
Year One - Term 1 e-lessons & tasks
E-lessons:
• 01: Information skills
• 02: Academic style – academic English
• 03: Referencing – Harvard system
• 04: Learning styles questionnaires
• 05: Reflective and summary writing
Activities/tasks:
• Attend briefing and tutorials
• 3 day outdoor residential early first term
• Complete Brecon self-assessment and action plan
• Undertake the academic skills e-test
• Load outputs into e-portfolios
Year One - Term 2 e-lessons & tasks
E-lessons:
• 06: Your career interests and motivations
• 07: Your career personality factors
• 08: Your transferable skills
• 09: Your career-specific skills
• 10: Year two options
Activities/tasks:
• Attend briefing and tutorials
• Load reflective summary sheets into e-portfolios
• Begin to build employability logs
• Continue reflective log
• Year two options choices
Learning outcomes of term 2 e-lessons :
• Increase your understanding of yourself and which
career paths might suit you.
• Identify the skills and competencies employers
generally regard as essential, and those which are
necessary for your preferred career path(s).
• Evaluate which options choices for Year 2 will be
most appropriate to your personal and career
development.
Employability Logs
Transferable skills*: Career-specific (examples)
Communication Customer service
Team working Business sector awareness
Planning and organising Coaching
Interpersonal
Self-management
I.T.
Problem-solving
Numeracy
Other?
*descriptors in Logs*Source: CBI and Universities UK (2009) Future Fit: Preparing Graduates for the world of work
Learning outcomes: year two
• Further develop and reflect on action plans for
personal and professional development
• Demonstrate an understanding of employer
requirements of communication/presentation skills
• Evaluate and reflect on the benefits of work
experience
• Demonstrate improvement in self-management and
independent learning strategies to address study at
HE level 5
Presentation (80%) - 10 mins maximum 6 slides:
1: Identification of possible professional career/pathway
2: Where I am know – skills, qualifications, knowledge and
(work)experience
3: Further evidence to demonstrate strengths / skills etc
4: What development do I need to plan?
5: How will I go about this?
6: Summary development plan
Year two assessment
Activities for year two
• E-lessons and outputs:
1. Learning reflection questionnaire
2. Work experience
3. CV writing
4. Researching your career path
5. Preparing for your presentation
6. Year three options
• Up-date employability and reflective logs
• 3-4 personal tutor meetings in groups
• Deliver and reflect on presentations
Case study two: departmental approach
• Year two Professional Employability module
• One term – 10 credits
• Humanities and Educational
Studies programmes
• Blended approach
• x 4 e-lessons: Planning your career, skills &
self assessment, CVs and interview skills
Poster presentation assessment
Case study 3: programme
approach
• Year two Professional Employability module
• Environmental Health programme
• Assessed CVs and application forms for ‘real’
roles and presentations
• x 4 e-lessons: Planning your career,
skills & self assessment, CVs and
application forms
New Year New Start
• for recent graduates
• 5 weekly structured learning units
• Framework for Cardiff Met and external learning
resources
• Mainly on-line with e-portfolios and discussion group
• Blended element offered: workshops and Career
Adviser support
• Certificated
Measuring impact – how?
• Achievement of module learning outcomes
and assessment criteria
• Feedback from students and staff
• Analysis of outputs from e-lessons
• Feedback from Career Advisers
• Feedback from Programme Directors
• Usage stats – ‘hits’
2011-12 stats
• 1240 students engaged with embedded e-lessons (+
34% on previous year - 925)
• Approx 34 hours of embedded e-learning delivered
(+112% on previous year - 16 hours)
• 19,830 ‘hits’ on embedded e-lessons
• 32,330 ‘ hits’ on the Your Career generic e-lessons
Summary - benefits of a blended approach
for engaging students
• Enables learners to self-manage their learning at times/places
of their choosing
• Supports development of range of employability skills and
awareness
• Delivers more learning support than traditional workshop
programme
• Improved module choices - learners research career path
market requirements early
• Fits with Cardiff Met’s Learning, Teaching and Assessment
Strategy

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Anita norcott-agcas-sw-region-presentation-june-20121

  • 1. Using blended learning to engage students: embedding employability awareness and career development skills learning in the curriculum Career Development Services Anita Norcott Employability Learning Specialist anorcott@cardiffmet.ac.uk
  • 2. Overview • Your Career e-Module: the generic learning resource • Blended learning modules: 4 case studies • Impact and evaluation: evidence of student engagement
  • 3. Your Career e-Module content – 13 e-lessons: • Planning your career • Job Search • Work Experience • Skills and self- assessment • CVs and covering letters • Application forms • Interview skills • Assessment centres • Self-employment
  • 4.
  • 5. PDP and Employability Work Experience Education Personal Life Career Development Skills Personal Awareness Reflection Development © Cardiff Metropolitan University Career Development Services
  • 6. Cardiff Met’s definition of employability : “an individual’s capability and confidence to enter and manage a career path* which fulfils both their potential and their aspirations, whilst enabling them to contribute fully and effectively to the economy and society.” *“Career path” in this context is a lifelong and uniquely individual process which could include paid and voluntary work, self-employment, periods of learning, self-reflection and other self-development opportunities.
  • 7. Case study 1: Cardiff School of Sport PDP & Employability Modules
  • 8. CSS blended learning model • Collaborative module development team • Briefings on e-lessons and activities at beginning of each term • Generic e-lessons customised for Sport sector • Individual and group meetings with personal tutors • Access to Career Advisers
  • 9. Module aims – year one • Develop students’ awareness of employability and understanding of the personal, social, academic, reflective and professional skills required at HE level 4 (5) • Devise an accurate evidence base for recording employability development
  • 10. Year One - Term 1 e-lessons & tasks E-lessons: • 01: Information skills • 02: Academic style – academic English • 03: Referencing – Harvard system • 04: Learning styles questionnaires • 05: Reflective and summary writing Activities/tasks: • Attend briefing and tutorials • 3 day outdoor residential early first term • Complete Brecon self-assessment and action plan • Undertake the academic skills e-test • Load outputs into e-portfolios
  • 11. Year One - Term 2 e-lessons & tasks E-lessons: • 06: Your career interests and motivations • 07: Your career personality factors • 08: Your transferable skills • 09: Your career-specific skills • 10: Year two options Activities/tasks: • Attend briefing and tutorials • Load reflective summary sheets into e-portfolios • Begin to build employability logs • Continue reflective log • Year two options choices
  • 12. Learning outcomes of term 2 e-lessons : • Increase your understanding of yourself and which career paths might suit you. • Identify the skills and competencies employers generally regard as essential, and those which are necessary for your preferred career path(s). • Evaluate which options choices for Year 2 will be most appropriate to your personal and career development.
  • 13. Employability Logs Transferable skills*: Career-specific (examples) Communication Customer service Team working Business sector awareness Planning and organising Coaching Interpersonal Self-management I.T. Problem-solving Numeracy Other? *descriptors in Logs*Source: CBI and Universities UK (2009) Future Fit: Preparing Graduates for the world of work
  • 14. Learning outcomes: year two • Further develop and reflect on action plans for personal and professional development • Demonstrate an understanding of employer requirements of communication/presentation skills • Evaluate and reflect on the benefits of work experience • Demonstrate improvement in self-management and independent learning strategies to address study at HE level 5
  • 15. Presentation (80%) - 10 mins maximum 6 slides: 1: Identification of possible professional career/pathway 2: Where I am know – skills, qualifications, knowledge and (work)experience 3: Further evidence to demonstrate strengths / skills etc 4: What development do I need to plan? 5: How will I go about this? 6: Summary development plan Year two assessment
  • 16. Activities for year two • E-lessons and outputs: 1. Learning reflection questionnaire 2. Work experience 3. CV writing 4. Researching your career path 5. Preparing for your presentation 6. Year three options • Up-date employability and reflective logs • 3-4 personal tutor meetings in groups • Deliver and reflect on presentations
  • 17. Case study two: departmental approach • Year two Professional Employability module • One term – 10 credits • Humanities and Educational Studies programmes • Blended approach • x 4 e-lessons: Planning your career, skills & self assessment, CVs and interview skills
  • 19. Case study 3: programme approach • Year two Professional Employability module • Environmental Health programme • Assessed CVs and application forms for ‘real’ roles and presentations • x 4 e-lessons: Planning your career, skills & self assessment, CVs and application forms
  • 20.
  • 21. New Year New Start • for recent graduates • 5 weekly structured learning units • Framework for Cardiff Met and external learning resources • Mainly on-line with e-portfolios and discussion group • Blended element offered: workshops and Career Adviser support • Certificated
  • 22. Measuring impact – how? • Achievement of module learning outcomes and assessment criteria • Feedback from students and staff • Analysis of outputs from e-lessons • Feedback from Career Advisers • Feedback from Programme Directors • Usage stats – ‘hits’
  • 23. 2011-12 stats • 1240 students engaged with embedded e-lessons (+ 34% on previous year - 925) • Approx 34 hours of embedded e-learning delivered (+112% on previous year - 16 hours) • 19,830 ‘hits’ on embedded e-lessons • 32,330 ‘ hits’ on the Your Career generic e-lessons
  • 24. Summary - benefits of a blended approach for engaging students • Enables learners to self-manage their learning at times/places of their choosing • Supports development of range of employability skills and awareness • Delivers more learning support than traditional workshop programme • Improved module choices - learners research career path market requirements early • Fits with Cardiff Met’s Learning, Teaching and Assessment Strategy