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The Knowledge Economy:
   Wherefore Libraries



            Albert Simard

               Presented to:
       Eastern Canada Chapter
      Special Libraries Association
       Nov. 22, 2007 Ottawa, Ontario
                                       1
Libraries have a long history…
                                           Librarians have been
                                           managing knowledge
                                           for about 2,500 years

                                           Library at Alexandria
                                           established in 283 BC

                                           Capture and store the
                                           worlds knowledge
Library of Alexandria – artist’s concept
                                                           But…    2
Tradition is not enough…

“While they all make varying use of corporate
 libraries and information systems, few
 knowledge workers feel that these groups can
 be relied on for more than a modest amount
 of their information needs.”
     James McGee and Lawrence Prusak
     Managing Information Strategically (1993)




                                                 3
Knowledge Economy

Success based on what you
know, not what you own
Value of goods based on
knowledge, not material
Creating and using
knowledge is the key
Organizations must evolve
or become irrelevant


                            4
Outline
Knowledge Assets

Preserving
Knowledge

Knowledge
Markets

Social Networking

                       5
The Evolution of Knowledge
            Management
KM         Knowledge Type of   Implications
Generation Carrier   Knowledge
1st       Artifacts     Explicit   Infrastructure for
                                   acquiring, organizing,
                                   sharing & reusing
                                   knowledge
2nd       Individuals   Tacit      Individual behavior,
                                   capturing & exchanging
                                   knowledge
3rd       Networks      Emergent   Network connectivity,
                                   group collaboration &
                                   synergy
                                      (Patti Anklam, 2007)   6
Knowledge Attributes

Knowledge is increasing; half-life is decreasing
Knowledge can be in many places at one time
Knowledge may be permanent or time sensitive
Knowledge is used without being consumed
Selling does not reduce supply nor ability to resell
Once disseminated, knowledge cannot be recalled

                                Thomas Stewart (1997)   7
Explicit Knowledge
Books, publications, reports
Photos, diagrams, illustrations
Computer code, decision-support systems
Presentations, speeches, lectures
Stories, lessons learned, recordings
Laws, regulations, procedures, policies
Embedded into products
                                          8
Tacit Knowledge

Awareness
Skills
Mental models
Expertise
Judgement
Wisdom
Corporate memory
                   The Thinker - Rodin   9
Transferring Knowledge
Conversations, discussions, dialogue
Questions & answers
Knowledge extraction
Advice, briefings, recommendations
Mentoring, teaching, examples
Presentations, lectures, stories
Documents, books, manuals
Education, training, demonstration
Meetings, workshops, conferences
                                       10
Outline
Knowledge Assets

Preserving
Knowledge

Knowledge
Markets

Social Networking

                       11
Knowledge Preservation
        Value Chain

  Codifier                Custodian   Provider   Manager
             Specialist



Capture      Organize      Store      Retrieve    Maintain



inventory       map        capacity    access     continuity




                                                               12
Capturing Knowledge Assets
• Objectives
• Identification
• Evaluation
• Document
• Codify
• Digitize
• Enter

                                13
Briefing Note Database




                         14
Organizing Knowledge

Epistemology
Cognitive approaches
Automated methods
Classification systems
Thesauri, taxonomies
Interdisciplinary issues
Linguistic issues
                              15
Storing Knowledge Assets
• Information technology infrastructure
• Systems for archiving and managing knowledge
• Interface for entry and administration
• Data warehouse, distributed databases
• Information repository, records management
• Knowledge repository, knowledge map
• Digital libraries, traditional libraries

                                               16
Retrieving Knowledge Assets

Access to knowledge
Browser interface
Search engine
Extraction tools
Manipulation tools
Assembly tools
Retrieval system

                      Relativity - Escher   17
Maintaining Knowledge Assets

• Content integrity
• System and content security
• Access to content
• Service standards
• Migrate technology
• Life cycle management


                                18
Migrating Knowledge Assets
Paper
Punch cards
Paper tape
Magnetic tape
Computer disks
Floppy disks
Tape cassettes
Diskettes
CD-ROMS
                   Gone With the Wind
                                        19
Outline
Knowledge assets

Preserving
Knowledge

Knowledge
Markets

Social Networking
                       20
A Transactional
   Knowledge Market
Supply (Providers)



                     Providers and users
                     connect through a
                     virtual marketplace
                     facilitated by
                     knowledge brokers

                     Government On-Line;
 Demand (Users)      Global Disaster
                     Information Network
                                           21
Knowledge Market: Attributes
Price – reciprocity, repute, altruism
Trust – visible, ubiquitous, top-down
Signals – position, education, reputation
Inefficiencies – incomplete information,
asymmetry, localness
Pathologies – monopolies, artificial
scarcity, trade barriers
                        Adapted from Davenport (1998)
                                                        22
Knowledge Brokers
Assist with search and retrieval
Assist in adapting knowledge to user needs
Maintain information repositories
Provide digital infrastructure for exchange
Manage the market infrastructure
Assist with knowledge dissemination
Increase awareness of knowledge availability

                                               23
Knowledge Sharing: Mechanisms
Talking (real, virtual)
E-mail (individuals, list servers, distribution lists)
Chat rooms, forums, discussion groups
Communities of interest, social networks
Groupware (teams, working groups)
Symposia, conferences, workshops
Data, information, & knowledge repositories
Libraries (repositories, access, search, retrieval)
                                                     24
CAB International




                    25
National Library of Canada




                             26
Canadian Forest Service
  Libraries - MetaFore




                          27
A Digital Library




                    28
Digital Libraries: Characteristics
Documents are assembled on the fly
Large collection of digital objects
All types of digital material
Stored in electronic repositories
May be centralized or distributed
Accessible through national networks

                                       29
Protecting Common E-Documents
 Organizations (provider & user under one
 organizational mandate)
 Providers (generally not aligned with common
 good, societal needs and long-term preservation)
 Users (preservation tends to be user-centric)
 Community archives (most complex)
   Purpose (historical, cultural, scholarly record)
   Legal protection (from liability from open access)
   Access rights & restrictions (sustainable business model)

                                     (Donald Waters, 2007)
                                                             30
Outline
Knowledge assets

Preserving
Knowledge

Knowledge
Markets

Social Networking

                       31
Network Governance

Charter – Members agree to participate in
achieving common objectives, within a
network structure, with participant records
and accountability and common rights and
responsibilities to property.

Nature: Flexible, dynamic, opportunistic,
synergistic, unpredictable. (unstructured,
self-organized, maximizes reward)


                                              32
Network scale

Group: few participants; elicit knowledge;
unstructured; aggregating knowledge
(knowledge services task group)

Communities: many participants; share
knowledge; self-directed; common interest
(organizational IM community)

Networks: massive participants; peer
production; emergent processes; common
ownership (Linux developers)

                                             33
Network Structure




                    34
Network Principles

Openness – collaboration based on candor,
transparency, freedom, flexibility, and
accessibility.
Peering – horizontal voluntary meritocracy,
based on fun, altruism, or personal values.
Sharing – increased value of common
products benefits all participants.
Acting Globally – value is created through
very large knowledge ecosystems.

                                              35
Network - Examples
Blogs – Individuals can easily publish anything on
the Web without specialized knowledge.
YouTube – enables easy publishing and viewing of
video clips on the Web.
SlideShare – Enables easy publishing and sharing
of PowerPoint presentations on the Web.
Innocentive – A global “Ideagora” where those who
need solutions and those with solutions can meet.
Wikis – Rapid collaborative development of
products; anyone can revise anything


                                                     36
Network Successes
Wikipedia –2 Million English entries; 165 Languages;
10 times larger then Encyclopedia Britannica
Linux – open-source operating system developed by
thousands of programmers around the world
GoldCorp – released geological data in an open
contest to find gold; increased reserves by factor of 4.
Procter & Gamble – uses network of 90,000 external
scientists to leverage internal research capacity.
Leggo – uses imagination and creativity of worldwide
toy owners to create new products.

                                                           37
Natural Resources Canada Wiki




                            38
Capturing Value
Bring it inside the organization




  Stabilize it; make it work
                                   39
Knowledge As a Commons
Prerequisites
  Virtual (digitized, on an Internet server)
  Economic (no cost to user; who pays cost?)
  Legal (flexible copyright, license restrictions)
Primacy of authors
  Facilitate (digitize, metadata, administration)
  Remove disincentives (prepublication, no reward)
  Create incentives (OA recognition, prestige)
Intellectual property
  Constrictive (excludes imitation, restricts entry)
  Facilitating (protects disclosure, dissemination)
  Irrelevant (not air tight, grey areas)
                                (Hess and Ostrom, 2007)
                                                          40
Knowledge Commons Principles
An open, collective, and self-governed knowledge
ecosystem is more sustainable than restricted
knowledge held as a resource and property.
Imitation is important for transmitting social and cultural
knowledge.
Markets are important for organizing a knowledge
commons, but need to be well regulated to maintain
open access.
Open systems of recording and preserving knowledge
are important to democratic societies.
                                      Hess and Ostrom (2007)
                                                               41
A final thought…

  “The Internet allows users to become their
  own librarians, able to research, study,
  and investigate anything with nothing
  more than a mouse and a keyboard.”
         Francis Cairncross
         The Death of Distance (1997)


   simarda@inspection.gc.ca
   http://www.slideshare.net/Al.Simard

                                               42

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The Knowledge Economy:Wherefore Libraries

  • 1. The Knowledge Economy: Wherefore Libraries Albert Simard Presented to: Eastern Canada Chapter Special Libraries Association Nov. 22, 2007 Ottawa, Ontario 1
  • 2. Libraries have a long history… Librarians have been managing knowledge for about 2,500 years Library at Alexandria established in 283 BC Capture and store the worlds knowledge Library of Alexandria – artist’s concept But… 2
  • 3. Tradition is not enough… “While they all make varying use of corporate libraries and information systems, few knowledge workers feel that these groups can be relied on for more than a modest amount of their information needs.” James McGee and Lawrence Prusak Managing Information Strategically (1993) 3
  • 4. Knowledge Economy Success based on what you know, not what you own Value of goods based on knowledge, not material Creating and using knowledge is the key Organizations must evolve or become irrelevant 4
  • 6. The Evolution of Knowledge Management KM Knowledge Type of Implications Generation Carrier Knowledge 1st Artifacts Explicit Infrastructure for acquiring, organizing, sharing & reusing knowledge 2nd Individuals Tacit Individual behavior, capturing & exchanging knowledge 3rd Networks Emergent Network connectivity, group collaboration & synergy (Patti Anklam, 2007) 6
  • 7. Knowledge Attributes Knowledge is increasing; half-life is decreasing Knowledge can be in many places at one time Knowledge may be permanent or time sensitive Knowledge is used without being consumed Selling does not reduce supply nor ability to resell Once disseminated, knowledge cannot be recalled Thomas Stewart (1997) 7
  • 8. Explicit Knowledge Books, publications, reports Photos, diagrams, illustrations Computer code, decision-support systems Presentations, speeches, lectures Stories, lessons learned, recordings Laws, regulations, procedures, policies Embedded into products 8
  • 10. Transferring Knowledge Conversations, discussions, dialogue Questions & answers Knowledge extraction Advice, briefings, recommendations Mentoring, teaching, examples Presentations, lectures, stories Documents, books, manuals Education, training, demonstration Meetings, workshops, conferences 10
  • 12. Knowledge Preservation Value Chain Codifier Custodian Provider Manager Specialist Capture Organize Store Retrieve Maintain inventory map capacity access continuity 12
  • 13. Capturing Knowledge Assets • Objectives • Identification • Evaluation • Document • Codify • Digitize • Enter 13
  • 15. Organizing Knowledge Epistemology Cognitive approaches Automated methods Classification systems Thesauri, taxonomies Interdisciplinary issues Linguistic issues 15
  • 16. Storing Knowledge Assets • Information technology infrastructure • Systems for archiving and managing knowledge • Interface for entry and administration • Data warehouse, distributed databases • Information repository, records management • Knowledge repository, knowledge map • Digital libraries, traditional libraries 16
  • 17. Retrieving Knowledge Assets Access to knowledge Browser interface Search engine Extraction tools Manipulation tools Assembly tools Retrieval system Relativity - Escher 17
  • 18. Maintaining Knowledge Assets • Content integrity • System and content security • Access to content • Service standards • Migrate technology • Life cycle management 18
  • 19. Migrating Knowledge Assets Paper Punch cards Paper tape Magnetic tape Computer disks Floppy disks Tape cassettes Diskettes CD-ROMS Gone With the Wind 19
  • 21. A Transactional Knowledge Market Supply (Providers) Providers and users connect through a virtual marketplace facilitated by knowledge brokers Government On-Line; Demand (Users) Global Disaster Information Network 21
  • 22. Knowledge Market: Attributes Price – reciprocity, repute, altruism Trust – visible, ubiquitous, top-down Signals – position, education, reputation Inefficiencies – incomplete information, asymmetry, localness Pathologies – monopolies, artificial scarcity, trade barriers Adapted from Davenport (1998) 22
  • 23. Knowledge Brokers Assist with search and retrieval Assist in adapting knowledge to user needs Maintain information repositories Provide digital infrastructure for exchange Manage the market infrastructure Assist with knowledge dissemination Increase awareness of knowledge availability 23
  • 24. Knowledge Sharing: Mechanisms Talking (real, virtual) E-mail (individuals, list servers, distribution lists) Chat rooms, forums, discussion groups Communities of interest, social networks Groupware (teams, working groups) Symposia, conferences, workshops Data, information, & knowledge repositories Libraries (repositories, access, search, retrieval) 24
  • 27. Canadian Forest Service Libraries - MetaFore 27
  • 29. Digital Libraries: Characteristics Documents are assembled on the fly Large collection of digital objects All types of digital material Stored in electronic repositories May be centralized or distributed Accessible through national networks 29
  • 30. Protecting Common E-Documents Organizations (provider & user under one organizational mandate) Providers (generally not aligned with common good, societal needs and long-term preservation) Users (preservation tends to be user-centric) Community archives (most complex) Purpose (historical, cultural, scholarly record) Legal protection (from liability from open access) Access rights & restrictions (sustainable business model) (Donald Waters, 2007) 30
  • 32. Network Governance Charter – Members agree to participate in achieving common objectives, within a network structure, with participant records and accountability and common rights and responsibilities to property. Nature: Flexible, dynamic, opportunistic, synergistic, unpredictable. (unstructured, self-organized, maximizes reward) 32
  • 33. Network scale Group: few participants; elicit knowledge; unstructured; aggregating knowledge (knowledge services task group) Communities: many participants; share knowledge; self-directed; common interest (organizational IM community) Networks: massive participants; peer production; emergent processes; common ownership (Linux developers) 33
  • 35. Network Principles Openness – collaboration based on candor, transparency, freedom, flexibility, and accessibility. Peering – horizontal voluntary meritocracy, based on fun, altruism, or personal values. Sharing – increased value of common products benefits all participants. Acting Globally – value is created through very large knowledge ecosystems. 35
  • 36. Network - Examples Blogs – Individuals can easily publish anything on the Web without specialized knowledge. YouTube – enables easy publishing and viewing of video clips on the Web. SlideShare – Enables easy publishing and sharing of PowerPoint presentations on the Web. Innocentive – A global “Ideagora” where those who need solutions and those with solutions can meet. Wikis – Rapid collaborative development of products; anyone can revise anything 36
  • 37. Network Successes Wikipedia –2 Million English entries; 165 Languages; 10 times larger then Encyclopedia Britannica Linux – open-source operating system developed by thousands of programmers around the world GoldCorp – released geological data in an open contest to find gold; increased reserves by factor of 4. Procter & Gamble – uses network of 90,000 external scientists to leverage internal research capacity. Leggo – uses imagination and creativity of worldwide toy owners to create new products. 37
  • 39. Capturing Value Bring it inside the organization Stabilize it; make it work 39
  • 40. Knowledge As a Commons Prerequisites Virtual (digitized, on an Internet server) Economic (no cost to user; who pays cost?) Legal (flexible copyright, license restrictions) Primacy of authors Facilitate (digitize, metadata, administration) Remove disincentives (prepublication, no reward) Create incentives (OA recognition, prestige) Intellectual property Constrictive (excludes imitation, restricts entry) Facilitating (protects disclosure, dissemination) Irrelevant (not air tight, grey areas) (Hess and Ostrom, 2007) 40
  • 41. Knowledge Commons Principles An open, collective, and self-governed knowledge ecosystem is more sustainable than restricted knowledge held as a resource and property. Imitation is important for transmitting social and cultural knowledge. Markets are important for organizing a knowledge commons, but need to be well regulated to maintain open access. Open systems of recording and preserving knowledge are important to democratic societies. Hess and Ostrom (2007) 41
  • 42. A final thought… “The Internet allows users to become their own librarians, able to research, study, and investigate anything with nothing more than a mouse and a keyboard.” Francis Cairncross The Death of Distance (1997) simarda@inspection.gc.ca http://www.slideshare.net/Al.Simard 42