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Learn to monitor and analyze what consumers (and
prospects) are talking about your brand, products in
Social Media.
Agenda
• Introduction to Social Relationship Management
• What is ZMOT (Zero Moment Of Truth)
• ZMOT & Social Media
• Social Monitoring
• Social Analytics "What to analyze"
• Oracle SRM Suite "Product Overview"
• Oracle Social Monitoring Cloud Service
"Engagement and Monitoring Cloud Service"
• Oracle Social Analytics Cloud Service
• Next Steps: Social CRM Maturity ladder
• SRM Demo between Q & A
Social media can help you build long
lasting relationships with your best
customers
We are teaming up with this webinar to show you
how you can use Oracle SRM Monitoring & Analysis
tool to build stronger social relationships.
Social Media Strategy will give clarity in terms of
which steps need your business understanding and
experience, and which steps can safely be handed
over to someone else. In general, it is advisable to
work on a hybrid model where the control and the
responsibilities stay with the Social Media
Governance team in house, while Social CRM
implementation partners like CRMIT can take care of
the next level of tasks.
In short, Social CRM excellence is not a destination,
but an exciting journey. Our customers will be happy
to see us there, walking hand in hand with them,
creating value to everyone.
CRMIT Solutions | Suite 19, 103 George Street Parramatta, NSW
2150, Australia
voice: +61 2 9186 2550
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Social media success with oracle srm monitoring & analysis

  • 1. Learn to monitor and analyze what consumers (and prospects) are talking about your brand, products in Social Media. Agenda • Introduction to Social Relationship Management • What is ZMOT (Zero Moment Of Truth) • ZMOT & Social Media • Social Monitoring • Social Analytics "What to analyze" • Oracle SRM Suite "Product Overview" • Oracle Social Monitoring Cloud Service "Engagement and Monitoring Cloud Service" • Oracle Social Analytics Cloud Service • Next Steps: Social CRM Maturity ladder • SRM Demo between Q & A Social media can help you build long lasting relationships with your best customers We are teaming up with this webinar to show you how you can use Oracle SRM Monitoring & Analysis tool to build stronger social relationships. Social Media Strategy will give clarity in terms of which steps need your business understanding and experience, and which steps can safely be handed over to someone else. In general, it is advisable to work on a hybrid model where the control and the responsibilities stay with the Social Media
  • 2. Governance team in house, while Social CRM implementation partners like CRMIT can take care of the next level of tasks. In short, Social CRM excellence is not a destination, but an exciting journey. Our customers will be happy to see us there, walking hand in hand with them, creating value to everyone. CRMIT Solutions | Suite 19, 103 George Street Parramatta, NSW 2150, Australia voice: +61 2 9186 2550 Unsubscribe here © 2013 CRMIT Solutions. All rights reserved. Confidentiality Notice The content of this e-mail message is intended only for the confidential use of the person(s) to whom it is addressed above. If the reader of this message is not the designated person to whom it is addressed, you are hereby notified that you have received this communication in error and that reading it, copying it, or in any way disseminating its content to any other person, is strictly prohibited. If you have received this e-mail in error, please notify the author by using the reply key immediately. Unsubscribe requests may take up to 24 hours to process. you may receive additional mailings during that time. No confirmation e- mail will be sent when your request has been successfully processed.