Presentation delivered by Daedalus at LT-Innovate meeting in Berlin, April 12, 2013

1. Language Processing
at the core of the Media &
Publishing Industries
Berlin, April 12th 2013

2. Language Processing at the core of the Media & Publishing Industries
Multifacet crisis in the Media & Publishing Industries
User
generated
content
Decline in Shift in ways
advertising audiences
revenues consume
contents
Business
models

3. Language Processing at the core of the Media & Publishing Industries
An old concern: language quality
Proofreading with Stilus:
Spell, grammar and
style checking

4. Language Processing at the core of the Media & Publishing Industries
Daedalus: extracting meaning from
multilingual & multimedia contents
Semantic Processing: automatic extraction of knowledge items
from non-structured content
Facts
Topics
Sentiment
Semantic
Processing
People
Annotation, Enrichment & Linking
Named entities and concepts extraction,
classification, clustering Organizations Concepts
Areas: documentation and advanced
content search, SEO positioning

5. Language Processing at the core of the Media & Publishing Industries
Advanced Semantic Analysis at Daedalus
 People:
Ben Bernanke, Mariano Rajoy…
 Companies, organizations:
BBVA, Bankia, Goldman Sachs, Coca-Cola,
Reserva Federal…
 Financial named entities:
Ibex35, Dax Xetra…
 Places:
Londres, EE.UU., París…
 Concepts:
prima de riesgo, presidente del
Gobierno, intervención parlamentaria,
índice bursátil, situación económica…
 Time references:
hoy, ayer, sobre las 11 de la mañana…
 Money amounts:
104 dólares, 1 euro…
 Polarity positive/neutral/negative

6. Language Processing at the core of the Media & Publishing Industries
Content aggregation

7. Language Processing at the core of the Media & Publishing Industries
User-generated content: automatic translation

8. Language Processing at the core of the Media & Publishing Industries
User-generated content: automatic moderation
 Tool for automatic moderation of
social media, blogs, fora, etc.
 Offensive, illegal, inappropriate or
objectionable content filtering

9. Language Processing at the core of the Media & Publishing Industries
Social Media Analytics: Sentimentalytics

10. Language Processing at the core of the Media & Publishing Industries
Video/audio indexing & search
Transcription Indexing
Contents
Index
Search

11. Language Processing at the core of the Media & Publishing Industries
Automatic Subtitling: transcription, segmentation &
synchronization
Transcription
TEXT
Processing
(checking,
proofreading, Storag
etc.)
e

12. Language Processing at the core of the Media & Publishing Industries
Data Journalism: exploration & analysis of info sources
 Look4leaks.net: Wikileaks case
• Automatic translation of 251.000 cables (5 languages)
• Semantic enrichment: entities, classification
• Multifacet search: by embassy, person, country…
 Trial files: Gürtel case (corruption, >100 Kpages)
• OCR, fuzzy recognition and multifacet search
 Spanish state of the nation address
• Semantic analysis and search

13. Language Processing at the core of the Media & Publishing Industries
Transmedia
 Content production for simultaneous
and coordinated delivery through
different channels
 Personalized delivery
• Content of interest according
to user profile
• Contextual advertising
 E.g.: second screen apps

14. Language Processing at the core of the Media & Publishing Industries
New ways for monetizing content
 Selling content chunks:
• chapters, sections of reference books, etc.
 Selling content aggregates:
• full story through news published along the time about one topic

15. Language Processing at the core of the Media & Publishing Industries
DAEDALUS, S.A.
Jose C. Gonzalez
jgonzalez@daedalus.es
http://www.daedalus.es