SlideShare a Scribd company logo
1 of 8
The Rise of OTT Professional Video
Technical motivation
Dave Robinson
20th November 2013

1
COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
Sarah change my bedtime

“
2
COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
PayTV / OTT hybrid
Rival Catch-up TV integrated into STB

Sky content on any device – no STB

Add value to the SKY brand
3
COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
Access bandwidths sufficient
20% > 10Mbps

1HD or 2 SD

Source Akamai SOTI Q2 13

• Unmanaged Networks Sufficient
• Broadband speeds have increased
• 20% >10Mbps sufficient for 1 HD or 2 SD video
• 60% > 4Mbps sufficient for 1 SD video
• Expect 40Mbps to be common in 2-3 years
• VDSL / Vectoring increase use of copper=> 4xHD
streams + plenty left for web surfing

• Fibre / Cable >100Mbps

• CDNs
• Operator based and global

• Bring content closer to the end user
4
COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.

60% > 4Mbps

1 SD video
Compelling Experience
DLNA CVP2

Excellent content
• Technology does not sell

DMR (Connected TV)

Play

Improved Content Discovery
• Recommendations

Select
4

• Search

DTCP-IP
Source

DMS

RUI
Server
Metadata
Plugin

Cache

CDN

DA

2

• Social media
Great UIs

3

5

1
DMC (iPad)

EPG Browse

Metadata

CMS

• Native apps
• HTML 5

5
COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
HTTP Adaptive Streaming
• HTTP Adaptive Streaming (HAS) adapts to available bandwidth
• Truly OTT Solution
• Reliable – uses TCP
• Goes through firewalls

• Reuses web technology
• Standardised –MPEG DASH

6
COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
H.265 – the hope for the future
• New video codec HEVC (H.265)
• Standardised Jan 2013
• Aim to half the bit rate for same quality
• HD / 4Mbps, SD / 1.5Mbps, iPad / 0.5 Mbps

• Increased reach / Quality
2012

• Some devices already support H.265 in S/W
• Qualcomm, Marvell, STi, and Broadcom have H/W
• Piecemeal rollout with new clients
7
COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.

2014

2015

PC

• Availability

2013

100%

100%

100%

100%

Smartphone

91%

95%

100%

100%

Tablet

85%

92%

100%

100%

Digital TV

0%

0%

20%

45%

Source: Multimedia Research Group 2012
8
COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.

More Related Content

More from IDATE DigiWorld

DWS19 Séminaire Healthcare William Rolland SNITEM
DWS19 Séminaire Healthcare William Rolland SNITEMDWS19 Séminaire Healthcare William Rolland SNITEM
DWS19 Séminaire Healthcare William Rolland SNITEMIDATE DigiWorld
 
DWS19 Séminaire Healthcare Pascale Sauvage ASIP
DWS19 Séminaire Healthcare Pascale Sauvage ASIPDWS19 Séminaire Healthcare Pascale Sauvage ASIP
DWS19 Séminaire Healthcare Pascale Sauvage ASIPIDATE DigiWorld
 
DWSPR19 Séminaire E-Santé 180419 - Alexandra MESNER - WiStim
DWSPR19 Séminaire E-Santé 180419 - Alexandra MESNER - WiStimDWSPR19 Séminaire E-Santé 180419 - Alexandra MESNER - WiStim
DWSPR19 Séminaire E-Santé 180419 - Alexandra MESNER - WiStimIDATE DigiWorld
 
DWSPR19 Séminaire E-Santé 180419 - Innovation Stories - Jean-François GAUDY -...
DWSPR19 Séminaire E-Santé 180419 - Innovation Stories - Jean-François GAUDY -...DWSPR19 Séminaire E-Santé 180419 - Innovation Stories - Jean-François GAUDY -...
DWSPR19 Séminaire E-Santé 180419 - Innovation Stories - Jean-François GAUDY -...IDATE DigiWorld
 
DWSPR19 170419 Séminaire Maison connectee - Les enjeux du foyer - Malo DEPINC...
DWSPR19 170419 Séminaire Maison connectee - Les enjeux du foyer - Malo DEPINC...DWSPR19 170419 Séminaire Maison connectee - Les enjeux du foyer - Malo DEPINC...
DWSPR19 170419 Séminaire Maison connectee - Les enjeux du foyer - Malo DEPINC...IDATE DigiWorld
 
DWSPR19 Sessions plenieres 17042019 - 5G - Thierry BOISNON - Nokia
DWSPR19 Sessions plenieres 17042019 - 5G - Thierry BOISNON - Nokia DWSPR19 Sessions plenieres 17042019 - 5G - Thierry BOISNON - Nokia
DWSPR19 Sessions plenieres 17042019 - 5G - Thierry BOISNON - Nokia IDATE DigiWorld
 
DWSPR19 Sessions plenieres 17042019 - Arrivee de la 5G : Much ado about nothi...
DWSPR19 Sessions plenieres 17042019 - Arrivee de la 5G : Much ado about nothi...DWSPR19 Sessions plenieres 17042019 - Arrivee de la 5G : Much ado about nothi...
DWSPR19 Sessions plenieres 17042019 - Arrivee de la 5G : Much ado about nothi...IDATE DigiWorld
 
DWSPR19 Sessions plenieres 17042019 - IA : quelle posture ethique et technolo...
DWSPR19 Sessions plenieres 17042019 - IA : quelle posture ethique et technolo...DWSPR19 Sessions plenieres 17042019 - IA : quelle posture ethique et technolo...
DWSPR19 Sessions plenieres 17042019 - IA : quelle posture ethique et technolo...IDATE DigiWorld
 
DWSPR19 Sessions plenieres 17042019 - Enjeux anthropologiques et strategique...
DWSPR19  Sessions plenieres 17042019 - Enjeux anthropologiques et strategique...DWSPR19  Sessions plenieres 17042019 - Enjeux anthropologiques et strategique...
DWSPR19 Sessions plenieres 17042019 - Enjeux anthropologiques et strategique...IDATE DigiWorld
 
DWSPR19 18042019 - Smart Ageing - Pauline MORNET - IDATE DigiWorld
DWSPR19 18042019 - Smart Ageing - Pauline MORNET - IDATE DigiWorldDWSPR19 18042019 - Smart Ageing - Pauline MORNET - IDATE DigiWorld
DWSPR19 18042019 - Smart Ageing - Pauline MORNET - IDATE DigiWorldIDATE DigiWorld
 
DWSPR19 18042019 Philippe BAUDOUIN et Anne CAUSSE - Cohésion territoriale et ...
DWSPR19 18042019 Philippe BAUDOUIN et Anne CAUSSE - Cohésion territoriale et ...DWSPR19 18042019 Philippe BAUDOUIN et Anne CAUSSE - Cohésion territoriale et ...
DWSPR19 18042019 Philippe BAUDOUIN et Anne CAUSSE - Cohésion territoriale et ...IDATE DigiWorld
 
DWSPR19 18042019 Cohesion territoriale et digital - Pierre-Michel ATTALI - ID...
DWSPR19 18042019 Cohesion territoriale et digital - Pierre-Michel ATTALI - ID...DWSPR19 18042019 Cohesion territoriale et digital - Pierre-Michel ATTALI - ID...
DWSPR19 18042019 Cohesion territoriale et digital - Pierre-Michel ATTALI - ID...IDATE DigiWorld
 
IDATE DigiWorld - Autonomous Cars Antoine Klifa
IDATE DigiWorld - Autonomous Cars Antoine KlifaIDATE DigiWorld - Autonomous Cars Antoine Klifa
IDATE DigiWorld - Autonomous Cars Antoine KlifaIDATE DigiWorld
 
IDATE DigiWorld - From LTE to 5G keypoints
IDATE DigiWorld - From LTE to 5G keypointsIDATE DigiWorld - From LTE to 5G keypoints
IDATE DigiWorld - From LTE to 5G keypointsIDATE DigiWorld
 
DWS17 - Plenary session: Big strategic Bets - Andres LINDLAD - Accenture
DWS17 - Plenary session: Big strategic Bets - Andres LINDLAD - AccentureDWS17 - Plenary session: Big strategic Bets - Andres LINDLAD - Accenture
DWS17 - Plenary session: Big strategic Bets - Andres LINDLAD - AccentureIDATE DigiWorld
 
DWS17 - Plenary Session : Technological Bets - Vincent BONNEAU - IDATE Digiworld
DWS17 - Plenary Session : Technological Bets - Vincent BONNEAU - IDATE DigiworldDWS17 - Plenary Session : Technological Bets - Vincent BONNEAU - IDATE Digiworld
DWS17 - Plenary Session : Technological Bets - Vincent BONNEAU - IDATE DigiworldIDATE DigiWorld
 
DWS17 - Keynote - Sebastien SORIANO - Arcep
DWS17 - Keynote - Sebastien SORIANO - ArcepDWS17 - Keynote - Sebastien SORIANO - Arcep
DWS17 - Keynote - Sebastien SORIANO - ArcepIDATE DigiWorld
 
DWS17 - Smart Mobility seminar - Samuel ROPERT - IDATE Digiworld
DWS17 - Smart Mobility seminar - Samuel ROPERT - IDATE DigiworldDWS17 - Smart Mobility seminar - Samuel ROPERT - IDATE Digiworld
DWS17 - Smart Mobility seminar - Samuel ROPERT - IDATE DigiworldIDATE DigiWorld
 
DWS17 - Investment and digital infrastructure seminar - Roland MONTAGNE - ID...
DWS17 - Investment and digital infrastructure seminar - Roland MONTAGNE -  ID...DWS17 - Investment and digital infrastructure seminar - Roland MONTAGNE -  ID...
DWS17 - Investment and digital infrastructure seminar - Roland MONTAGNE - ID...IDATE DigiWorld
 
DWS17 - Smart Mobility seminar - Raphael MOREL - Uber France
DWS17 - Smart Mobility seminar - Raphael MOREL -  Uber FranceDWS17 - Smart Mobility seminar - Raphael MOREL -  Uber France
DWS17 - Smart Mobility seminar - Raphael MOREL - Uber FranceIDATE DigiWorld
 

More from IDATE DigiWorld (20)

DWS19 Séminaire Healthcare William Rolland SNITEM
DWS19 Séminaire Healthcare William Rolland SNITEMDWS19 Séminaire Healthcare William Rolland SNITEM
DWS19 Séminaire Healthcare William Rolland SNITEM
 
DWS19 Séminaire Healthcare Pascale Sauvage ASIP
DWS19 Séminaire Healthcare Pascale Sauvage ASIPDWS19 Séminaire Healthcare Pascale Sauvage ASIP
DWS19 Séminaire Healthcare Pascale Sauvage ASIP
 
DWSPR19 Séminaire E-Santé 180419 - Alexandra MESNER - WiStim
DWSPR19 Séminaire E-Santé 180419 - Alexandra MESNER - WiStimDWSPR19 Séminaire E-Santé 180419 - Alexandra MESNER - WiStim
DWSPR19 Séminaire E-Santé 180419 - Alexandra MESNER - WiStim
 
DWSPR19 Séminaire E-Santé 180419 - Innovation Stories - Jean-François GAUDY -...
DWSPR19 Séminaire E-Santé 180419 - Innovation Stories - Jean-François GAUDY -...DWSPR19 Séminaire E-Santé 180419 - Innovation Stories - Jean-François GAUDY -...
DWSPR19 Séminaire E-Santé 180419 - Innovation Stories - Jean-François GAUDY -...
 
DWSPR19 170419 Séminaire Maison connectee - Les enjeux du foyer - Malo DEPINC...
DWSPR19 170419 Séminaire Maison connectee - Les enjeux du foyer - Malo DEPINC...DWSPR19 170419 Séminaire Maison connectee - Les enjeux du foyer - Malo DEPINC...
DWSPR19 170419 Séminaire Maison connectee - Les enjeux du foyer - Malo DEPINC...
 
DWSPR19 Sessions plenieres 17042019 - 5G - Thierry BOISNON - Nokia
DWSPR19 Sessions plenieres 17042019 - 5G - Thierry BOISNON - Nokia DWSPR19 Sessions plenieres 17042019 - 5G - Thierry BOISNON - Nokia
DWSPR19 Sessions plenieres 17042019 - 5G - Thierry BOISNON - Nokia
 
DWSPR19 Sessions plenieres 17042019 - Arrivee de la 5G : Much ado about nothi...
DWSPR19 Sessions plenieres 17042019 - Arrivee de la 5G : Much ado about nothi...DWSPR19 Sessions plenieres 17042019 - Arrivee de la 5G : Much ado about nothi...
DWSPR19 Sessions plenieres 17042019 - Arrivee de la 5G : Much ado about nothi...
 
DWSPR19 Sessions plenieres 17042019 - IA : quelle posture ethique et technolo...
DWSPR19 Sessions plenieres 17042019 - IA : quelle posture ethique et technolo...DWSPR19 Sessions plenieres 17042019 - IA : quelle posture ethique et technolo...
DWSPR19 Sessions plenieres 17042019 - IA : quelle posture ethique et technolo...
 
DWSPR19 Sessions plenieres 17042019 - Enjeux anthropologiques et strategique...
DWSPR19  Sessions plenieres 17042019 - Enjeux anthropologiques et strategique...DWSPR19  Sessions plenieres 17042019 - Enjeux anthropologiques et strategique...
DWSPR19 Sessions plenieres 17042019 - Enjeux anthropologiques et strategique...
 
DWSPR19 18042019 - Smart Ageing - Pauline MORNET - IDATE DigiWorld
DWSPR19 18042019 - Smart Ageing - Pauline MORNET - IDATE DigiWorldDWSPR19 18042019 - Smart Ageing - Pauline MORNET - IDATE DigiWorld
DWSPR19 18042019 - Smart Ageing - Pauline MORNET - IDATE DigiWorld
 
DWSPR19 18042019 Philippe BAUDOUIN et Anne CAUSSE - Cohésion territoriale et ...
DWSPR19 18042019 Philippe BAUDOUIN et Anne CAUSSE - Cohésion territoriale et ...DWSPR19 18042019 Philippe BAUDOUIN et Anne CAUSSE - Cohésion territoriale et ...
DWSPR19 18042019 Philippe BAUDOUIN et Anne CAUSSE - Cohésion territoriale et ...
 
DWSPR19 18042019 Cohesion territoriale et digital - Pierre-Michel ATTALI - ID...
DWSPR19 18042019 Cohesion territoriale et digital - Pierre-Michel ATTALI - ID...DWSPR19 18042019 Cohesion territoriale et digital - Pierre-Michel ATTALI - ID...
DWSPR19 18042019 Cohesion territoriale et digital - Pierre-Michel ATTALI - ID...
 
IDATE DigiWorld - Autonomous Cars Antoine Klifa
IDATE DigiWorld - Autonomous Cars Antoine KlifaIDATE DigiWorld - Autonomous Cars Antoine Klifa
IDATE DigiWorld - Autonomous Cars Antoine Klifa
 
IDATE DigiWorld - From LTE to 5G keypoints
IDATE DigiWorld - From LTE to 5G keypointsIDATE DigiWorld - From LTE to 5G keypoints
IDATE DigiWorld - From LTE to 5G keypoints
 
DWS17 - Plenary session: Big strategic Bets - Andres LINDLAD - Accenture
DWS17 - Plenary session: Big strategic Bets - Andres LINDLAD - AccentureDWS17 - Plenary session: Big strategic Bets - Andres LINDLAD - Accenture
DWS17 - Plenary session: Big strategic Bets - Andres LINDLAD - Accenture
 
DWS17 - Plenary Session : Technological Bets - Vincent BONNEAU - IDATE Digiworld
DWS17 - Plenary Session : Technological Bets - Vincent BONNEAU - IDATE DigiworldDWS17 - Plenary Session : Technological Bets - Vincent BONNEAU - IDATE Digiworld
DWS17 - Plenary Session : Technological Bets - Vincent BONNEAU - IDATE Digiworld
 
DWS17 - Keynote - Sebastien SORIANO - Arcep
DWS17 - Keynote - Sebastien SORIANO - ArcepDWS17 - Keynote - Sebastien SORIANO - Arcep
DWS17 - Keynote - Sebastien SORIANO - Arcep
 
DWS17 - Smart Mobility seminar - Samuel ROPERT - IDATE Digiworld
DWS17 - Smart Mobility seminar - Samuel ROPERT - IDATE DigiworldDWS17 - Smart Mobility seminar - Samuel ROPERT - IDATE Digiworld
DWS17 - Smart Mobility seminar - Samuel ROPERT - IDATE Digiworld
 
DWS17 - Investment and digital infrastructure seminar - Roland MONTAGNE - ID...
DWS17 - Investment and digital infrastructure seminar - Roland MONTAGNE -  ID...DWS17 - Investment and digital infrastructure seminar - Roland MONTAGNE -  ID...
DWS17 - Investment and digital infrastructure seminar - Roland MONTAGNE - ID...
 
DWS17 - Smart Mobility seminar - Raphael MOREL - Uber France
DWS17 - Smart Mobility seminar - Raphael MOREL -  Uber FranceDWS17 - Smart Mobility seminar - Raphael MOREL -  Uber France
DWS17 - Smart Mobility seminar - Raphael MOREL - Uber France
 

Recently uploaded

Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...DianaGray10
 
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...Miguel Araújo
 
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfBoost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfsudhanshuwaghmare1
 
🐬 The future of MySQL is Postgres 🐘
🐬  The future of MySQL is Postgres   🐘🐬  The future of MySQL is Postgres   🐘
🐬 The future of MySQL is Postgres 🐘RTylerCroy
 
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FMESafe Software
 
GenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdfGenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdflior mazor
 
Why Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire businessWhy Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire businesspanagenda
 
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingRepurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingEdi Saputra
 
Boost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityBoost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityPrincipled Technologies
 
Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...apidays
 
Understanding Discord NSFW Servers A Guide for Responsible Users.pdf
Understanding Discord NSFW Servers A Guide for Responsible Users.pdfUnderstanding Discord NSFW Servers A Guide for Responsible Users.pdf
Understanding Discord NSFW Servers A Guide for Responsible Users.pdfUK Journal
 
AWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of TerraformAWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of TerraformAndrey Devyatkin
 
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Drew Madelung
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerThousandEyes
 
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law DevelopmentsTrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law DevelopmentsTrustArc
 
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot TakeoffStrategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoffsammart93
 
Exploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone ProcessorsExploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone Processorsdebabhi2
 
Artificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and MythsArtificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and MythsJoaquim Jorge
 
Tata AIG General Insurance Company - Insurer Innovation Award 2024
Tata AIG General Insurance Company - Insurer Innovation Award 2024Tata AIG General Insurance Company - Insurer Innovation Award 2024
Tata AIG General Insurance Company - Insurer Innovation Award 2024The Digital Insurer
 

Recently uploaded (20)

Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
 
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
 
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfBoost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
 
🐬 The future of MySQL is Postgres 🐘
🐬  The future of MySQL is Postgres   🐘🐬  The future of MySQL is Postgres   🐘
🐬 The future of MySQL is Postgres 🐘
 
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
 
GenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdfGenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdf
 
Why Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire businessWhy Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire business
 
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingRepurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
 
Boost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivityBoost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivity
 
Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...
 
Understanding Discord NSFW Servers A Guide for Responsible Users.pdf
Understanding Discord NSFW Servers A Guide for Responsible Users.pdfUnderstanding Discord NSFW Servers A Guide for Responsible Users.pdf
Understanding Discord NSFW Servers A Guide for Responsible Users.pdf
 
AWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of TerraformAWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of Terraform
 
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
 
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected Worker
 
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law DevelopmentsTrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
 
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot TakeoffStrategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
 
Exploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone ProcessorsExploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone Processors
 
Artificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and MythsArtificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and Myths
 
Tata AIG General Insurance Company - Insurer Innovation Award 2024
Tata AIG General Insurance Company - Insurer Innovation Award 2024Tata AIG General Insurance Company - Insurer Innovation Award 2024
Tata AIG General Insurance Company - Insurer Innovation Award 2024
 

The Rise of OTT Professional Video, Technical motivation - Dave ROBINSON - DigiWorld Summit 2013 - Executive seminar - Video cord cutting

  • 1. The Rise of OTT Professional Video Technical motivation Dave Robinson 20th November 2013 1 COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  • 2. Sarah change my bedtime “ 2 COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  • 3. PayTV / OTT hybrid Rival Catch-up TV integrated into STB Sky content on any device – no STB Add value to the SKY brand 3 COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  • 4. Access bandwidths sufficient 20% > 10Mbps 1HD or 2 SD Source Akamai SOTI Q2 13 • Unmanaged Networks Sufficient • Broadband speeds have increased • 20% >10Mbps sufficient for 1 HD or 2 SD video • 60% > 4Mbps sufficient for 1 SD video • Expect 40Mbps to be common in 2-3 years • VDSL / Vectoring increase use of copper=> 4xHD streams + plenty left for web surfing • Fibre / Cable >100Mbps • CDNs • Operator based and global • Bring content closer to the end user 4 COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED. 60% > 4Mbps 1 SD video
  • 5. Compelling Experience DLNA CVP2 Excellent content • Technology does not sell DMR (Connected TV) Play Improved Content Discovery • Recommendations Select 4 • Search DTCP-IP Source DMS RUI Server Metadata Plugin Cache CDN DA 2 • Social media Great UIs 3 5 1 DMC (iPad) EPG Browse Metadata CMS • Native apps • HTML 5 5 COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  • 6. HTTP Adaptive Streaming • HTTP Adaptive Streaming (HAS) adapts to available bandwidth • Truly OTT Solution • Reliable – uses TCP • Goes through firewalls • Reuses web technology • Standardised –MPEG DASH 6 COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
  • 7. H.265 – the hope for the future • New video codec HEVC (H.265) • Standardised Jan 2013 • Aim to half the bit rate for same quality • HD / 4Mbps, SD / 1.5Mbps, iPad / 0.5 Mbps • Increased reach / Quality 2012 • Some devices already support H.265 in S/W • Qualcomm, Marvell, STi, and Broadcom have H/W • Piecemeal rollout with new clients 7 COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED. 2014 2015 PC • Availability 2013 100% 100% 100% 100% Smartphone 91% 95% 100% 100% Tablet 85% 92% 100% 100% Digital TV 0% 0% 20% 45% Source: Multimedia Research Group 2012
  • 8. 8 COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.

Editor's Notes

  1. SofieGrabol (aka Sarah Lund) changed my bedtime routine. Rather BBC iPlayer on iPad did. Having heard much about ‘The Killing’ I decided to watch series 3. For personal reasons, I missed the first 4 episodes (2 weekends) but was able to catchup late Sunday night.
  2. Sky showing the way. Having growth stop at 10M Satellite PayTV subs they are looking at other ways to keep customers (10% churn) and reach out to others not interested / afford Sky service. From STB able to get catchupTV including rivals services. Sky also making their strong catelogue available to non-subscribers on a non-contract basis. Also available on iPad and PC.
  3. Two forcesUser demandTechnology making available at minimal cost