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Oracle’s strategy for Enterprise 2.0 Emiliano Pecis Technology Business Unit
Agenda
Web 2.0:  myth or reality ?
Web 2.0 Evolution ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Tags: web1.0 web2.0 cms blogs rss wiki staticpages
Which are Web 2.0 features?  ,[object Object],Tags: facebook blogger wikipedia digg twitter fickr networkeffects
Which are Web 2.0 enablers? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Tags:  searching tagging socialbookmarking signals mashups wiki web20 enablers
Web 2.0 implications Apple shares fell as much as 5.4 per cent after a report on CNN's  citizen journalist  web site (blog) said Steve Jobs had suffered a major heart attack Tags:  web20 implications “ authoritative  blogs” steve jobs apple shares
How “Web 2.0” are you? Note: Talking about Enterprise 2.0, without being “web 2.0 user” is not advisable! Tags:  Enterprise20 sales capabilities “web20 user”
Web 2.0 Meets Enterprise 2.0
Web 2.0 Vs Enterprise 2.0 Tags:  Enterprise 2.0 limits web20  roi “1percent rule”
7 Gartner suggestions for Enteprise 2.0 the purpose should draw people directly to participate, immediately appealing to the "What’s in it for me" characteristic   purpose should align with business value, that is the "What’s in it for the business" value, be it direct or indirect organizations are advised to resist the temptation to opt for high-risk communities Gartner advises organizations to start with a minimal scope and focus on growing a community’s scale as fast as possible purposes must be selected that both the organization and community can build on  The success of a good purpose can be measured. Especially early on, when organizations are skeptical of social applications             Magnetic 1 Aligned Low Risk Properly  scoped Facilitates Evolution 2 3 4 5 Measurable 6 Tags:  gartner suggestions enterprise20 seven  7
7 Gartner suggestions for Enteprise 2.0 The enterprise MUST AVOID to use the new technologies as another channel to push communications       Community  Driven 7 Tags:  gartner suggestions enterprise20 seven  7
The organisation is changing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Hierarchies Teams Networked Communities Tags: hierarchies teams “networked communities” enterprise20 selfmotivated innovative uncnostrained
Enterprises want an integrated solution Tags:  major vendor oracle enterprise20 suite
Which are Enterprise 2.0 enablers? (source: Dion Hinchcliffe’s blog) Tags:  freeform links authorship tagging network-oriented extensions search social emergence signals
Oracle’s Enterprise 2.0  Strategy and Platform
Content Management Project Efficiencies Team  Collaboration Enterprise Mashups Web 2.0 Services Team & Individual Expertise Collaborative Content Creation Security, Auditing, and Compliance Information Lifecycle Management Content Publishing Content Approvals Composite Applications Community/Social Collab Internet / Intranet Web Presence Single Sign-On to all Corporate Resources Document Management Desktop Tools Integration Evolution of the enterprise portal market Transactional apps, composite apps, portals, web sites converging Tags:  ecm internet intranet convergence community composite applications “faces of soa” portal alui Integrated Development Process  Portals Alerts & Worklist SOA Processes Component Assembly & Orchestration Custom & Enterprise Applications Oracle Enterprise 2.0 Portlet Creation & Orchestration In-Context Content Editing Secure, Integrated Search Website Creation Multi-Channel Delivery
Oracle Enterprise 2.0 Oracle  Enterprise Content Management (ECM) Oracle  WebCenter Suite Next Gen Application UI Highly Available Transactional Web Portal Collaboration Portal Shared Web 2.0 Productivity Services Tags:  webcenter weblogic portal wlp wci ucm document management web content records  Document Management Web Content Management Universal Online Archive Oracle Document Capture Information Rights Management WebCenter Framework Weblogic Portal WebCenter Services WebCenter Interaction
Oracle Enterprise 2.0 Oracle  Enterprise Content Management (ECM) Oracle  WebCenter Suite Document Management Web Content Management Universal Online Archive Oracle Document Capture Information Rights Management WebCenter Framework Weblogic Portal WebCenter Services WebCenter Interaction
Universal Content Management ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Tags:  ECM capture web sites multiple roles content management
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Web Content Management In the age of Enterprise 2.0, need to maintain top-down control  while enabling bottom-up participation Tags:  rapid site development multilingual user roles  enterprise 2.0 top-down bottom-up partecipation
Web Content Management Tags:  site studio contributor online ecm modify
Oracle Enterprise 2.0 Oracle  Universal Content Management (UCM) Oracle  WebCenter Suite Next Gen Application UI Document Management Web Content Management Records & Retention Management Digital Assets Management Information Rights Management WebCenter Framework Weblogic Portal WebCenter Services WebCenter Interaction
WebCenter Framework: foundations Tags: adf components jsf  WSRP20 JSR168 JSR170 JCR10 BPEL JSR227
Oracle Enterprise 2.0 Oracle  Universal Content Management (UCM) Oracle  WebCenter Suite Collaboration Portal Document Management Web Content Management Records & Retention Management Digital Assets Management Information Rights Management WebCenter Framework Weblogic Portal WebCenter Services WebCenter Interaction
WebCenter Interaction ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Quickly deploy collaborative solutions that  increase productivity and business value Tags: alui community sharepoint .net accelerator search
WebCenter Ensemble Portal Portlet Portlet Portlet Portlet Oracle WebCenter Ensemble Consumer Widgets Java App WSRP REST .NET App .NET  Control .NET  Control .NET  Control .NET  Control Static HTML Other App: Cold Fusion, PHP, Perl, Ruby on Rails,   REST Tags:  ALUI Ensemble rest woa php perl ruby on rails wsrp
Oracle Enterprise 2.0 Oracle  Universal Content Management (UCM) Oracle  WebCenter Suite Tags:   Shared Web 2.0 Productivity Services Document Management Web Content Management Records & Retention Management Digital Assets Management Information Rights Management WebCenter Framework Weblogic Portal WebCenter Services WebCenter Interaction
Web 2.0 Services Enterprise Ready ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Tags:  wiki blog people tags links documents lists events tasks mail notes worklist search rss
Oracle WebCenter Services Extends your existing portal with Enterprise 2.0 capabilities that make users more productive and sites more manageable and effective  WebCenter Services WebCenter Framework Oracle Application Server / Oracle WebLogic Server Social Networking Portlet Interop. Content Integration Content  Mashups Analytics Application Development Framework Resource Catalog Customizable Components Portlet Runtime Search Framework Integrated Workflow WebCenter Anywhere Tags:  WebCenter Services WLP ALUI Portal Oracle  JSR168  JSR286  Oracle Portal Oracle Application Server  WebLogic Portal Oracle WebLogic Server  AL User Interaction .NET & Java
WebCenter Anyware App Store WebCenter Anyware
Oracle Enterprise 2.0 Oracle  Universal Content Management (UCM) Oracle  WebCenter Suite Highly Available Transactional Web Portal Document Management Web Content Management Records & Retention Management Digital Assets Management Information Rights Management WebCenter Framework Weblogic Portal WebCenter Services WebCenter Interaction
Differentiators of Oracle WebLogic Portal Tags: wlp scalable web20 wls eclipse
Oracle WebCenter Services ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Add Enterprise 2.0 Capabilities to your existing Portal or Web Site Tags:tagging bookmarking signals wiki blog forum mashup analytics
Oracle WebCenter Suite ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Comprehensive, Open Enterprise 2.0 Portal Suite Tags:webcenter services search bpm presence community collaboration .net accelerator sharepoint console jsr170 lotus documentum
Summary
Data emergency with WebCenter Q3 Budget Review Capital Expenses, KIA Analysis Employee Reviews Acquisition Analysis Stress Reduction Tips Q2 Competitive Analysis KIA Research
Enterprise 2.0 challenges Tags: collective intelligence secure data emergency social networking
For More Information http://search.oracle.com Dion Hinchcliffe’s Blog  http://blogs.zdnet.com/Hinchcliffe/   Andrew McAfee’s Blog  http://blog.hbs.edu/faculty/amcafee/   Oracle  Enterprise 2.0 http://www.oracle.com/products/middleware/user-interaction/index.html
My accounts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 

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Oracle's Strategy for Enterprise 2.0

  • 1. Oracle’s strategy for Enterprise 2.0 Emiliano Pecis Technology Business Unit
  • 3. Web 2.0: myth or reality ?
  • 4.
  • 5.
  • 6.
  • 7. Web 2.0 implications Apple shares fell as much as 5.4 per cent after a report on CNN's citizen journalist web site (blog) said Steve Jobs had suffered a major heart attack Tags: web20 implications “ authoritative blogs” steve jobs apple shares
  • 8. How “Web 2.0” are you? Note: Talking about Enterprise 2.0, without being “web 2.0 user” is not advisable! Tags: Enterprise20 sales capabilities “web20 user”
  • 9. Web 2.0 Meets Enterprise 2.0
  • 10. Web 2.0 Vs Enterprise 2.0 Tags: Enterprise 2.0 limits web20 roi “1percent rule”
  • 11. 7 Gartner suggestions for Enteprise 2.0 the purpose should draw people directly to participate, immediately appealing to the "What’s in it for me" characteristic purpose should align with business value, that is the "What’s in it for the business" value, be it direct or indirect organizations are advised to resist the temptation to opt for high-risk communities Gartner advises organizations to start with a minimal scope and focus on growing a community’s scale as fast as possible purposes must be selected that both the organization and community can build on The success of a good purpose can be measured. Especially early on, when organizations are skeptical of social applications         Magnetic 1 Aligned Low Risk Properly scoped Facilitates Evolution 2 3 4 5 Measurable 6 Tags: gartner suggestions enterprise20 seven 7
  • 12. 7 Gartner suggestions for Enteprise 2.0 The enterprise MUST AVOID to use the new technologies as another channel to push communications   Community Driven 7 Tags: gartner suggestions enterprise20 seven 7
  • 13.
  • 14. Enterprises want an integrated solution Tags: major vendor oracle enterprise20 suite
  • 15. Which are Enterprise 2.0 enablers? (source: Dion Hinchcliffe’s blog) Tags: freeform links authorship tagging network-oriented extensions search social emergence signals
  • 16. Oracle’s Enterprise 2.0 Strategy and Platform
  • 17. Content Management Project Efficiencies Team Collaboration Enterprise Mashups Web 2.0 Services Team & Individual Expertise Collaborative Content Creation Security, Auditing, and Compliance Information Lifecycle Management Content Publishing Content Approvals Composite Applications Community/Social Collab Internet / Intranet Web Presence Single Sign-On to all Corporate Resources Document Management Desktop Tools Integration Evolution of the enterprise portal market Transactional apps, composite apps, portals, web sites converging Tags: ecm internet intranet convergence community composite applications “faces of soa” portal alui Integrated Development Process Portals Alerts & Worklist SOA Processes Component Assembly & Orchestration Custom & Enterprise Applications Oracle Enterprise 2.0 Portlet Creation & Orchestration In-Context Content Editing Secure, Integrated Search Website Creation Multi-Channel Delivery
  • 18. Oracle Enterprise 2.0 Oracle Enterprise Content Management (ECM) Oracle WebCenter Suite Next Gen Application UI Highly Available Transactional Web Portal Collaboration Portal Shared Web 2.0 Productivity Services Tags: webcenter weblogic portal wlp wci ucm document management web content records Document Management Web Content Management Universal Online Archive Oracle Document Capture Information Rights Management WebCenter Framework Weblogic Portal WebCenter Services WebCenter Interaction
  • 19. Oracle Enterprise 2.0 Oracle Enterprise Content Management (ECM) Oracle WebCenter Suite Document Management Web Content Management Universal Online Archive Oracle Document Capture Information Rights Management WebCenter Framework Weblogic Portal WebCenter Services WebCenter Interaction
  • 20.
  • 21.
  • 22. Web Content Management Tags: site studio contributor online ecm modify
  • 23. Oracle Enterprise 2.0 Oracle Universal Content Management (UCM) Oracle WebCenter Suite Next Gen Application UI Document Management Web Content Management Records & Retention Management Digital Assets Management Information Rights Management WebCenter Framework Weblogic Portal WebCenter Services WebCenter Interaction
  • 24. WebCenter Framework: foundations Tags: adf components jsf WSRP20 JSR168 JSR170 JCR10 BPEL JSR227
  • 25. Oracle Enterprise 2.0 Oracle Universal Content Management (UCM) Oracle WebCenter Suite Collaboration Portal Document Management Web Content Management Records & Retention Management Digital Assets Management Information Rights Management WebCenter Framework Weblogic Portal WebCenter Services WebCenter Interaction
  • 26.
  • 27. WebCenter Ensemble Portal Portlet Portlet Portlet Portlet Oracle WebCenter Ensemble Consumer Widgets Java App WSRP REST .NET App .NET Control .NET Control .NET Control .NET Control Static HTML Other App: Cold Fusion, PHP, Perl, Ruby on Rails, REST Tags: ALUI Ensemble rest woa php perl ruby on rails wsrp
  • 28. Oracle Enterprise 2.0 Oracle Universal Content Management (UCM) Oracle WebCenter Suite Tags: Shared Web 2.0 Productivity Services Document Management Web Content Management Records & Retention Management Digital Assets Management Information Rights Management WebCenter Framework Weblogic Portal WebCenter Services WebCenter Interaction
  • 29.
  • 30. Oracle WebCenter Services Extends your existing portal with Enterprise 2.0 capabilities that make users more productive and sites more manageable and effective WebCenter Services WebCenter Framework Oracle Application Server / Oracle WebLogic Server Social Networking Portlet Interop. Content Integration Content Mashups Analytics Application Development Framework Resource Catalog Customizable Components Portlet Runtime Search Framework Integrated Workflow WebCenter Anywhere Tags: WebCenter Services WLP ALUI Portal Oracle JSR168 JSR286 Oracle Portal Oracle Application Server WebLogic Portal Oracle WebLogic Server AL User Interaction .NET & Java
  • 31. WebCenter Anyware App Store WebCenter Anyware
  • 32. Oracle Enterprise 2.0 Oracle Universal Content Management (UCM) Oracle WebCenter Suite Highly Available Transactional Web Portal Document Management Web Content Management Records & Retention Management Digital Assets Management Information Rights Management WebCenter Framework Weblogic Portal WebCenter Services WebCenter Interaction
  • 33. Differentiators of Oracle WebLogic Portal Tags: wlp scalable web20 wls eclipse
  • 34.
  • 35.
  • 37. Data emergency with WebCenter Q3 Budget Review Capital Expenses, KIA Analysis Employee Reviews Acquisition Analysis Stress Reduction Tips Q2 Competitive Analysis KIA Research
  • 38. Enterprise 2.0 challenges Tags: collective intelligence secure data emergency social networking
  • 39. For More Information http://search.oracle.com Dion Hinchcliffe’s Blog http://blogs.zdnet.com/Hinchcliffe/ Andrew McAfee’s Blog http://blog.hbs.edu/faculty/amcafee/ Oracle Enterprise 2.0 http://www.oracle.com/products/middleware/user-interaction/index.html
  • 40.
  • 41.