SlideShare une entreprise Scribd logo
1  sur  18
$15 BILLION
PRIMARY TICKET MARKET
$5 BILLION
SECONDARY TICKET MARKET
70 MILLION
UNUSED TICKETS ANNUALLY
Tixers Ticket Exchange
Marketplace
EASY
GREAT VALUE / HIGH TRUST
Brokers/Scalers
DIFFICULT/
TIME CONSUMING
POOR VALUE / LOW TRUST
Personal Connections
COMPETITIVE LANDSCAPE
HOLISTIC SOLUTION
Official Team Sites
5 Acquisitions since
2008
7 Acquisitions since
2008
First acquisition in
2013
Recent News
Our team is fueled by passion
Alex Burkhart
Founder / CEO
Xavier
Macy’s Inc.
Andrew Inscore
Lead Developer / CTO
UCLA
Fitbit
Tarek Kamil
Strategic Advisor
WhatIfSports
FOX Sports
Chris Ridenour
Tech Advisor
Cincinnati
LISNR
Kenny Olson
Co-founder / Marketing Advisor
Kellogg School of Management
Proctor & Gamble
Jay Clouse
Marketing / COO
Ohio State
MarketOSU
Funding to date
Pre-seed: $106,000
- $50,000 UpTech
- $25,000 Blue Grass Angels
- $30,000 Grant from Kentucky Enterprise Foundation
- $1,000 Wiffleball tournament champion
Seed: $260,000 committed of $250,000 goal to date
- Potential to close convertible note at $400,000
Appendix
Already approached with an acqui-hire offer from
VC-backed startup in New York
Recent News
Working very closely with recently acquired
LetsMoveDown and Pogoseat
Strategic
Partnerships
Ongoing partnership with Uber in the Ohio
markets including social media campaigns, Uber
credit for Tixers users, in-car ticket giveaways,
and guest blog posts.
Strategic
Partnerships
Marketing Channels
Organic Growth
• Utilizing fan chat forums, word of mouth, referrals
• Social Media and blog content creation
• PR & media placement
Existing marketplaces
• Currently leveraging Craigslist and converting users to Tixers
• Currently leveraging StubHub
Advertising/marketing campaigns
• Paid Facebook campaigns
Tixers Rep program
• Strategic networking program to grow exclusive inventory
nationwide
Funding Applications
 Talent Additions and Sustainability
• More sustainable salary for management team
• Adding one more full time sales manager
 
 Additional Inventory
 Technology Improvements
• Mobile app in both Google Play and Apple App Store
• Pricing algorithm
 
 Business Expenses
• Legal, accounting
 Marketing Initiatives
• Advertising campaigns
• Giveaways through partners like UBER
Monthly Financials
3-Year P&L Projections
Market Pricing PatternsPrice
Time
Game Start3 Days Prior1 Month Prior
Supply: Few ticket holders have
conflicts and need to sell
Demand: A moderately increasing
number of new people decide they
want to go to the game and buy
tickets
Supply: Increasingly more
ticket holders have conflicts
and need to sell
Demand: A decreasing
number of new people
decide they want to go to
the game and buy tickets
Supply: Many ticket holders
have last-minute conflicts and
need to sell
Demand: Few new people have
the schedule flexibility to decide
to go to the game last-minute
Gradual Increase Gradual Decrease Rapid Decrease

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Tixers Introduction

  • 1.
  • 2. $15 BILLION PRIMARY TICKET MARKET $5 BILLION SECONDARY TICKET MARKET 70 MILLION UNUSED TICKETS ANNUALLY
  • 4. EASY GREAT VALUE / HIGH TRUST Brokers/Scalers DIFFICULT/ TIME CONSUMING POOR VALUE / LOW TRUST Personal Connections COMPETITIVE LANDSCAPE HOLISTIC SOLUTION Official Team Sites
  • 5. 5 Acquisitions since 2008 7 Acquisitions since 2008 First acquisition in 2013
  • 7. Our team is fueled by passion Alex Burkhart Founder / CEO Xavier Macy’s Inc. Andrew Inscore Lead Developer / CTO UCLA Fitbit Tarek Kamil Strategic Advisor WhatIfSports FOX Sports Chris Ridenour Tech Advisor Cincinnati LISNR Kenny Olson Co-founder / Marketing Advisor Kellogg School of Management Proctor & Gamble Jay Clouse Marketing / COO Ohio State MarketOSU
  • 8. Funding to date Pre-seed: $106,000 - $50,000 UpTech - $25,000 Blue Grass Angels - $30,000 Grant from Kentucky Enterprise Foundation - $1,000 Wiffleball tournament champion Seed: $260,000 committed of $250,000 goal to date - Potential to close convertible note at $400,000
  • 9.
  • 11. Already approached with an acqui-hire offer from VC-backed startup in New York Recent News
  • 12. Working very closely with recently acquired LetsMoveDown and Pogoseat Strategic Partnerships
  • 13. Ongoing partnership with Uber in the Ohio markets including social media campaigns, Uber credit for Tixers users, in-car ticket giveaways, and guest blog posts. Strategic Partnerships
  • 14. Marketing Channels Organic Growth • Utilizing fan chat forums, word of mouth, referrals • Social Media and blog content creation • PR & media placement Existing marketplaces • Currently leveraging Craigslist and converting users to Tixers • Currently leveraging StubHub Advertising/marketing campaigns • Paid Facebook campaigns Tixers Rep program • Strategic networking program to grow exclusive inventory nationwide
  • 15. Funding Applications  Talent Additions and Sustainability • More sustainable salary for management team • Adding one more full time sales manager    Additional Inventory  Technology Improvements • Mobile app in both Google Play and Apple App Store • Pricing algorithm    Business Expenses • Legal, accounting  Marketing Initiatives • Advertising campaigns • Giveaways through partners like UBER
  • 18. Market Pricing PatternsPrice Time Game Start3 Days Prior1 Month Prior Supply: Few ticket holders have conflicts and need to sell Demand: A moderately increasing number of new people decide they want to go to the game and buy tickets Supply: Increasingly more ticket holders have conflicts and need to sell Demand: A decreasing number of new people decide they want to go to the game and buy tickets Supply: Many ticket holders have last-minute conflicts and need to sell Demand: Few new people have the schedule flexibility to decide to go to the game last-minute Gradual Increase Gradual Decrease Rapid Decrease

Notes de l'éditeur

  1. 70 million tickets go unsued each year.   This leads to fans and venues alike dissatisfied, as fans lose their perishable item, getting nothing in return, and venues deal with the drain that another empty seat puts on their bottom line, as well as the atmosphere of their event Why is that?  Imagine you’ve got season tickets and you realize you cant go to a game….  elaborate on issues with giving away, craigslist, stubhub, scalpers, etc. This issues affects individuals, and is also a pain point for small and mid-size corporations, who cant just hawk the tickets themselves so people often times give up and the tickets go unused.
  2. With Tixers, what you end up getting is basically a concierge broker where we are able to give you the quality that you can trust us that you may be able to get on your personal network, but we have the breath of the entire secondary ticket market and can tap into the best deals out there we are able to give value that absolutely delights our users allowing them to come back time and time again. Plus, we are obtaining key information from them that we can market to on both ends, to entice them to submit or buy tickets. Ultimately, we are taking a very holistic approach where we leverage a lot of our competitors efficiencies in the process.
  3. Invited as an alternate to to SXSW V2V pitch competition. In the second stage of Shark Tank auditions and waiting for word on next steps.
  4. Add July numbers
  5. 70 million tickets go unsued each year.   This leads to fans and venues alike dissatisfied, as fans lose their perishable item, getting nothing in return, and venues deal with the drain that another empty seat puts on their bottom line, as well as the atmosphere of their event Why is that?  Imagine you’ve got season tickets and you realize you cant go to a game….  elaborate on issues with giving away, craigslist, stubhub, scalpers, etc. This issues affects individuals, and is also a pain point for small and mid-size corporations, who cant just hawk the tickets themselves so people often times give up and the tickets go unused.