3. The Decade of Games Social Layer Connections Last decade All about connections Facebook’s Open Graph Construction is over Game Layer Influence Next decade All about influence No set foundations Construction has just begun (and we’ll all be involved)
4. How do I play? It’s very easy, very quick and very fun.
5. How it works The SCVNGR player experience, start-to-reward! Go to a place Do branded challenges there Earn points and unlock badges Share with friends Unlock a reward Show screen to redeem reward!
6. Trends to be captured by brands Merges social, mobile and game to motivate, engage and sell
10. “ I'm interested in how games can teach students to be confident…figure out the big picture... build trust and community. “ Kenneth Elmore Dean of Students @ Boston University