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Big Data & the Grocery Experience of 2024
1. BIG DATA &
THE GROCERY EXPERIENCE OF 2024
Health Tracker:
Health Tracker is a lifestyle tracking service
that syncs an individual’s food preferences
and cooking habits with their personal health
and budget to create a fully customized and
seamless grocery shopping experience.
Health Tracker privately interacts with each
customer through their smart eyewear device.
Relevant shopping information is displayed
on the lens, as the device’s GPS locates the
customer within the store in relation to the
items on their list.
Chris, 35, Pasadena, CA:
Needs:
Goals:
•
•
•
•
• to shop efficiently
• to find his preferred
items
• to happen upon new
items
dietary aid
wellness aid
privacy
a streamline grocery
experience
• to fulfill his dietary
needs
• to stick to his budget
2. BIG DATA &
THE GROCERY EXPERIENCE OF 2024
How it Works:
Health Tracker installs sensors in participating
grocery stores to pick up device signals and
send information to customers.
A web-based app enables customers to
manage and track purchases, recipe favorites,
and recommendations.
Algorithms process health, diet, budget and
food habits for each individual, generating
recommendations linked to store inventory.
Smart Eyewear with embedded RFI/NFC
sensors and GPS locater syncs to Health
Tracker’s database, displaying customerspecific information.
Health Tracker’s system communicates with
existing sensors in product labels, which are
picked up by and displayed on the customer’s
smart eyewear.
Smart Carts add items to the customer’s
account as they are placed in the cart,
eliminating the need to go through checkout.
