10. The first ingredient in conversation is truth;
the next, good sense;
the third, good humor;
and the fourth, wit.
Sir William Temple
11. Presentation Language
How to make your presentation well-
structured
- Signposting phrases
How to make your presentation eloquent
- Inversion
- Emphasis
- Alliteration
- Tripling
12. Signposting phrases
Introduction
Greeting and introduction.
- Good morning! Before I carry on, let me tell you a few words
about myself, I’ve been working for this company for 15 years….
Stating the purpose.
- I want to take this opportunity to explain you…
Brief outline.
- I’ll begin with … Then I’ll deal with … After that, we’ll look at…
How long will you take? (Timing)
- I’ll only take about 5 min or so of your time.
Questions.
Please feel free to interrupt at any time if you’d like to ask a
question.
.
13. Signposting phrases
Main content
- Let’s get started, shall we?
Rhetorical questions
- Supposing you lost one of your biggest clients.
How would you deal with this?
Referring to the audience
- Is it clear so far?
Changing to another topic
- This leads me to my next topic which is …
Referring to visuals
- Let’s take a closer look at…
14. Signposting phrases
Summary
- At this stage, I’d like to run through my main points
again…
Conclusion
- I’d like to conclude by …
Call to act
- Now that you possess the information you can….
Questions
- That brings me to the end of my presentation. Thank you all
for listening. Now I’m ready to answer your questions.
15. Inversion
Not only do advertisers need to spend
more to make the ads, but increasingly,
they are having to pay to get them seen
in the first place.
Only by patience and hard work will we
find a solution.
Under no circumstances can we accept
the offer.
Hardly had I got my breath back when it
was time to go again.
16. How to make your speech
eloquent
Inversion
Emphasis
Alliteration
Tripling
17. Emphasis
I found her speech absolutely riveting.
It appears that ecological situation in
megalopolis is out of control.
They do believe they will manage to
cement relations.
Particularly good was his second book.
What is utterly intolerable is the total
ignorance displayed by your helpline staff.
What Clive is is a pain in the neck.
18. Alliteration
Coca-Cola
Product, price, placement, promotion, pa
ckaging
Marilyn Monroe
She sells sea shells by the sea shore
The fickle finger of fate
19. Tripling
…all the latest business news, trends
and opinions.
Be the first to know about mergers and
takeovers, marketing trends and
management tools.
…gives you a deeper understanding of
the issues that matter, whoever you
are, wherever you are and whenever
you want.