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Fri adgang skaber mere værdi  Digitale mediers strategiske betydning  for Statens Museum for Kunst Merete Sanderhoff Mag. art. Projektforsker [email_address] @MSanderhoff
[object Object],[object Object]
[object Object],[object Object]
 
 
 
Vision  SMK digital udvikler digital museumspraksis,  der ansporer brugernes lyst til kunst. Mission SMK digital gør kunsten tilgængelig, vedkommende og inspirerende  for brugerne ved at skabe synergi mellem det fysiske og digitale museum.
©SMK Foto
 
Farvel til de gamle forretningsmodeller ,[object Object],[object Object],[object Object],[object Object]
 
 
[object Object],[object Object],Yale University
 
http://smithsonian-webstrategy.wikispaces.com/
Smithsonian Commons ,[object Object],[object Object],[object Object],[object Object]
http://www.si.edu/commons/prototype/
http://www.metmuseum.org/
http://www.rijksmuseum.nl/collectie/SK-C-5/officieren-en-andere-schutters-van-wijk-ii-in
http://en.wikipedia.org/wiki/File:The_Nightwatch_by_Rembrandt.jpg
http://www.lacma.org/image-library
http://thewalters.org/
Pilotprojekt 2009-11  ” Billeddeling og udvikling af digitale værktøjer”
Studieophold, USA, oktober 2011 Støttet af KUAS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Fælles mobil platform
 
 
Fri adgang skaber mere værdi ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
http://www.brooklynmuseum.org/community/blogosphere/2011/05/05/brooklyn-museum-api-collections-ipad-app/
Links ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Fri adgang skaber mere værdi 02032012

Notes de l'éditeur

  1. Et statement.
  2. To bygninger der støder sammen (J. Vilhelm Dahlerup, 1896, og Anna Maria Indrio, 1998) Et billede på SMKs udfordring: Bygge bro mellem nationalgalleriets traditionelle forpligtelser, og de nye der følger med den teknologiske udvikling og de nye forventninger, det skaber hos brugerne.
  3. Siden 2008 har SMK arbejdet på programmet SMK digital, støttet af Nordefonden med 22 mio. Det har givet os mulighed for at begynde at forandre arbejdsgange, afprøve nye formidlingsformer, og i det hele taget gentænke vores identitet og rolle i samfundet – uden at miste vores kerne af syne.
  4. Er det et statsligt, skattefinansieret nationalgalleris opgave at hindre adgangen til den fælles kulturarv? Et eksempel: En kritiker fra et dansk dagblad skulle holde foredrag på Folkeuniversitetet bl.a. med billeder af Lucas Cranach d.æ. Hun leder efter hires zoombare billedfiler på smk.dk og skal punge ud med 50 kr. pr. stk. Hvis hun skal bruge 10 stk. æder det halvdelen af hvad hun får udbetalt i honorar! Dette er kontraproduktiovt for SMKs egen praksis, navnlig siden SMK digital blev påbegyndt, fx i Kunsthistorier, som baserer sig på at vise værker fra forskellige samlinger i kontekst med hinanden.
  5. [LINK]
  6. Mange aspekter i et museums digitale strategi: Digitalisering Datahåndtering (Collection Space) Sociale medier/eksisterende platforme Digitale produktioner/multimedieproduktioner Mobile platforme Tilgængelighed/brugerinddragelse Ude i den internationale museumsverden er der stigende fokus på de gamle forretningsmodellers fallit i internettets og digitale mediers virkelighed.
  7. [VIDEO]
  8. [LINK]
  9. Smithsonian digitale strategi fra 2009 fungerer som pejlemærke for mange kulturarvsinstitutioner globalt. [LINK]
  10. Kernen i strategien er SI Commons, der bygger på grundidéen om at fri adgang skaber mere værdi. En ny tilgang til kulturarvsinstitutioners rolle og forretningsmodeller, som underbygges af det omfattende strategipapir, og den fortsat voksende wiki.
  11. [LINK]
  12. NGA og Met udregnede hvad de hver især tjente og betalte årligt for at bruge hinandens billeder. Det gik lige op = stop. Dog kun til ikke-kommercielle formål. [LINK]
  13. Rijksmuseum frigiver samlingsdata under CC0. Deres billeder kan downloades i hires, og Wikimedia har høstet disse og opmærket dem som Public Domain.
  14. SMK har siden Nordeafondens bevilling taget en række initiativer for at skabe grobund for en samarbejds- og delingskultur mellem danske museer.
  15. Tage ved lære af udviklingen i udlandet.
  16. Skabe opmærksomhed omkring emnet i den danske kulturarvssektor. Årligt tilbagevendende seminar. [VIDEO]
  17. Billeddeling i praksis – samt brugerinddragelse – i et fælles mobilt pilotprojekt
  18. Endnu engang samlet rundt om bordet – for at: spare penge på administration og gebyrer undgå at bygge siloer/genopfinde hjulet (alle vil på mobile platforme!) skabe synergi mellem samlinger – sende brugere videre
  19. Pilotprojekt på trapperne med implementering af Creative Commons-licenser på SMK indhold: Highlights fra samlingerne, hvor ophavsretten er udløbet videoproduktioner Brugerne kan frit dele og genbruge museets ressourcer – blot de krediterer kilden Wikimedia/-pedia kan høste SMK billeder af høj kvalitet til at berige den største og hurtigst voksende encyklopædi i verden. Vi ved fra pilotprojekterne, at andre museer kun venter på at nationalgalleriet går forrest. Vi sætter dagsordenen på området. Det strategiske i at ændre politik i retning af større åbenhed er: Besparelser på administration og gebyrer Nye formidlingspotentialer baseret på samarbejde Leve op til public service forpligtelsen, og være relevant – et redskab i hånden på brugerne
  20. Et enkelt eksempel at slutte af med: En selvstændig udvikler, Wayne Bishop, har benyttet Brooklyn Museums åbne collection API til at bygge en gratis iPad app med adgang til omkring 25.000 kunstværker og viden om dem.