SlideShare une entreprise Scribd logo

Social Media Presentation for Pearl District for SEMpdx

•Télécharger en tant que PPTX, PDF•
•
Mike Rosenberg
Mike Rosenberg

Presentation on Social Media given to the Pearl District Business Association.

Formation
1  sur  11
PEARL DISTRICT BUSINESS ASSOCIATION SOCIAL MEDIA PRESENTATION January 9, 2013
Presentation Outline  Overview  Content Topics & Ideas  Automation & Tools  Facebook Tips  Discussion
Overview  Audiences  Customers  PotentialCustomers  Friends of Potential Customers  Employees  Frequency  Trial and Error  You will know when it is too often  Use a calendar/schedule
Content Topics  Industry News  Local News  Community Events  Partner News  Sharing  Contests
What Is Great Content?  It matters to someone – preferably, your customers and/or future customers  It comes from deep expertise  It’s genuinely useful  It’s easy to understand and apply  It’s funny/touching/provocative/controversial….in other words, shareable
Content Ideas  Google Alerts http://www.google.com/alerts  Google Reader  Newsletters (Realtors, Mortgage Brokers, Lenders, etc.)  May want to create specific email to sign up with  RSS Feeds  Tools  http://www.socialmediaexaminer.com/13-tools-to- simplify-your-social-media-marketing/
Content Ideas  Facebook  Answer questions  Track competitor pages (like them as a person, not as Company Page)  Twitter  Follow industry people, groups, influencers  LinkedIn Groups  Blogs  Search for industry topics in Google Blog search
Automation & Tools  Posting multiple places  Facebook https://www.facebook.com/twitter/  Twitter http://www.digitalmarketinghq.com/social- media/auto-post-twitter-facebook/  LinkedIn (one-way only)
Automation & Tools  Tools  Hootsuite,Tweetdeck  SproutSocial  RSS Graffiti  References  http://www.pcworld.com/article/260530/the_top_5_soci al_media_management_tools_for_small_business.htm l  Questions? Google It!
Facebook Tips  Content Types  Posts  Photos/Videos  Sharing  Contests  Tagging  Promoted Posts
SOCIAL MEDIA PRESENTATION Pearl District Business Association

Recommandé

pdxMindShare's October Career-Focused Workshop on LinkedIn
pdxMindShare's October Career-Focused Workshop on LinkedInpdxMindShare's October Career-Focused Workshop on LinkedIn
pdxMindShare's October Career-Focused Workshop on LinkedInpdx MindShare
 
Learn to Find Your Dream Job with Your Dream Employer with DreamPath
Learn to Find Your Dream Job with Your Dream Employer with DreamPath Learn to Find Your Dream Job with Your Dream Employer with DreamPath
Learn to Find Your Dream Job with Your Dream Employer with DreamPath pdx MindShare
 
March's pdxMindShare Presentation with Chris Bartell: Find your super power
March's pdxMindShare Presentation with Chris Bartell: Find your super powerMarch's pdxMindShare Presentation with Chris Bartell: Find your super power
March's pdxMindShare Presentation with Chris Bartell: Find your super powerpdx MindShare
 
Using LinkedIn For Business
Using LinkedIn For BusinessUsing LinkedIn For Business
Using LinkedIn For BusinessJason Peck
 
Using Twitter For Business
Using Twitter For BusinessUsing Twitter For Business
Using Twitter For BusinessJason Peck
 
Linked In Training
Linked In TrainingLinked In Training
Linked In TrainingSandy Blanquera
 
Linked In For Business
Linked In For BusinessLinked In For Business
Linked In For BusinessSandy Blanquera
 
LinkedIn Profile Tip Sheet for Government Employees
LinkedIn Profile Tip Sheet for Government EmployeesLinkedIn Profile Tip Sheet for Government Employees
LinkedIn Profile Tip Sheet for Government EmployeesMichael Cirrito
 

Recommandé

pdxMindShare's October Career-Focused Workshop on LinkedIn
pdxMindShare's October Career-Focused Workshop on LinkedInpdxMindShare's October Career-Focused Workshop on LinkedIn
pdxMindShare's October Career-Focused Workshop on LinkedInpdx MindShare
 
Learn to Find Your Dream Job with Your Dream Employer with DreamPath
Learn to Find Your Dream Job with Your Dream Employer with DreamPath Learn to Find Your Dream Job with Your Dream Employer with DreamPath
Learn to Find Your Dream Job with Your Dream Employer with DreamPath pdx MindShare
 
March's pdxMindShare Presentation with Chris Bartell: Find your super power
March's pdxMindShare Presentation with Chris Bartell: Find your super powerMarch's pdxMindShare Presentation with Chris Bartell: Find your super power
March's pdxMindShare Presentation with Chris Bartell: Find your super powerpdx MindShare
 
Using LinkedIn For Business
Using LinkedIn For BusinessUsing LinkedIn For Business
Using LinkedIn For BusinessJason Peck
 
Using Twitter For Business
Using Twitter For BusinessUsing Twitter For Business
Using Twitter For BusinessJason Peck
 
Linked In Training
Linked In TrainingLinked In Training
Linked In TrainingSandy Blanquera
 
Linked In For Business
Linked In For BusinessLinked In For Business
Linked In For BusinessSandy Blanquera
 
LinkedIn Profile Tip Sheet for Government Employees
LinkedIn Profile Tip Sheet for Government EmployeesLinkedIn Profile Tip Sheet for Government Employees
LinkedIn Profile Tip Sheet for Government EmployeesMichael Cirrito
 
Strategic Networking
Strategic Networking Strategic Networking
Strategic Networking gistinitiative
 
#NowHiring - The Role of Social Media in Agency Recruiting
#NowHiring - The Role of Social Media in Agency Recruiting#NowHiring - The Role of Social Media in Agency Recruiting
#NowHiring - The Role of Social Media in Agency RecruitingMichael Cirrito
 
Networking - Effective Tips for Success
Networking - Effective Tips for SuccessNetworking - Effective Tips for Success
Networking - Effective Tips for SuccessSandy Blanquera
 
LinkedIn for Public Affairs & Communications Professionals
LinkedIn for Public Affairs & Communications ProfessionalsLinkedIn for Public Affairs & Communications Professionals
LinkedIn for Public Affairs & Communications ProfessionalsMichael Cirrito
 
How Social Media Tools Can Benefit Properties and Sponsors
How Social Media Tools Can Benefit Properties and SponsorsHow Social Media Tools Can Benefit Properties and Sponsors
How Social Media Tools Can Benefit Properties and SponsorsJason Peck
 
Strategic Networking
Strategic NetworkingStrategic Networking
Strategic NetworkingSVPMA
 
Social Networking - Building Your Professional Network Through Social Tools
Social Networking - Building Your Professional Network Through Social ToolsSocial Networking - Building Your Professional Network Through Social Tools
Social Networking - Building Your Professional Network Through Social ToolsKemal Brown
 
Networking, Relationship Building and Social Media
Networking, Relationship Building and Social MediaNetworking, Relationship Building and Social Media
Networking, Relationship Building and Social MediaCoachNJ
 
Community and audiences dennison
Community and audiences dennisonCommunity and audiences dennison
Community and audiences dennisonSandy Blanquera
 
Importance of Networking
Importance of NetworkingImportance of Networking
Importance of NetworkingDeshawna Colvin
 
Linkedin for the job seeker basics.ppt
Linkedin for the job seeker basics.pptLinkedin for the job seeker basics.ppt
Linkedin for the job seeker basics.pptMark Baale
 
Seeing is Believing: Free Versus Premium
Seeing is Believing: Free Versus PremiumSeeing is Believing: Free Versus Premium
Seeing is Believing: Free Versus PremiumLinkedIn
 
How to Network on LinkedIn
How to Network on LinkedInHow to Network on LinkedIn
How to Network on LinkedInLinkedIn Higher Education
 
How To Really Use LinkedIn In 10 Slides
How To Really Use LinkedIn In 10 SlidesHow To Really Use LinkedIn In 10 Slides
How To Really Use LinkedIn In 10 SlidesBert Verdonck
 
LinkedIn Profile & Social Best Practices
LinkedIn Profile & Social Best PracticesLinkedIn Profile & Social Best Practices
LinkedIn Profile & Social Best PracticesCraig Canton
 
Personal and Business Branding using Social Media
Personal and Business Branding using Social MediaPersonal and Business Branding using Social Media
Personal and Business Branding using Social MediaPatsy Stewart
 
Get In with Linked In
Get In with Linked InGet In with Linked In
Get In with Linked Inrchesler
 
Integrating Social Media and Email
Integrating Social Media and EmailIntegrating Social Media and Email
Integrating Social Media and EmailJason Peck
 
Social Media on Purpose: LinkedIn
Social Media on Purpose: LinkedInSocial Media on Purpose: LinkedIn
Social Media on Purpose: LinkedInLinkedIn for Good
 
LinkedIn Veteran Job Seeker Tipsheet
LinkedIn Veteran Job Seeker TipsheetLinkedIn Veteran Job Seeker Tipsheet
LinkedIn Veteran Job Seeker TipsheetLinkedIn for Good
 
B. Gateau Thesis Defense
B. Gateau Thesis DefenseB. Gateau Thesis Defense
B. Gateau Thesis DefenseLuxembourg Institute of Science and Technology (LIST)
 
Ama 10-steps-presentation-2010-04-28
Ama 10-steps-presentation-2010-04-28Ama 10-steps-presentation-2010-04-28
Ama 10-steps-presentation-2010-04-28Mike Rosenberg
 

Contenu connexe

Tendances

#NowHiring - The Role of Social Media in Agency Recruiting
#NowHiring - The Role of Social Media in Agency Recruiting#NowHiring - The Role of Social Media in Agency Recruiting
#NowHiring - The Role of Social Media in Agency RecruitingMichael Cirrito
 
Networking - Effective Tips for Success
Networking - Effective Tips for SuccessNetworking - Effective Tips for Success
Networking - Effective Tips for SuccessSandy Blanquera
 
LinkedIn for Public Affairs & Communications Professionals
LinkedIn for Public Affairs & Communications ProfessionalsLinkedIn for Public Affairs & Communications Professionals
LinkedIn for Public Affairs & Communications ProfessionalsMichael Cirrito
 
How Social Media Tools Can Benefit Properties and Sponsors
How Social Media Tools Can Benefit Properties and SponsorsHow Social Media Tools Can Benefit Properties and Sponsors
How Social Media Tools Can Benefit Properties and SponsorsJason Peck
 
Strategic Networking
Strategic NetworkingStrategic Networking
Strategic NetworkingSVPMA
 
Social Networking - Building Your Professional Network Through Social Tools
Social Networking - Building Your Professional Network Through Social ToolsSocial Networking - Building Your Professional Network Through Social Tools
Social Networking - Building Your Professional Network Through Social ToolsKemal Brown
 
Networking, Relationship Building and Social Media
Networking, Relationship Building and Social MediaNetworking, Relationship Building and Social Media
Networking, Relationship Building and Social MediaCoachNJ
 
Community and audiences dennison
Community and audiences dennisonCommunity and audiences dennison
Community and audiences dennisonSandy Blanquera
 
Importance of Networking
Importance of NetworkingImportance of Networking
Importance of NetworkingDeshawna Colvin
 
Linkedin for the job seeker basics.ppt
Linkedin for the job seeker basics.pptLinkedin for the job seeker basics.ppt
Linkedin for the job seeker basics.pptMark Baale
 
Seeing is Believing: Free Versus Premium
Seeing is Believing: Free Versus PremiumSeeing is Believing: Free Versus Premium
Seeing is Believing: Free Versus PremiumLinkedIn
 
How To Really Use LinkedIn In 10 Slides
How To Really Use LinkedIn In 10 SlidesHow To Really Use LinkedIn In 10 Slides
How To Really Use LinkedIn In 10 SlidesBert Verdonck
 
LinkedIn Profile & Social Best Practices
LinkedIn Profile & Social Best PracticesLinkedIn Profile & Social Best Practices
LinkedIn Profile & Social Best PracticesCraig Canton
 
Personal and Business Branding using Social Media
Personal and Business Branding using Social MediaPersonal and Business Branding using Social Media
Personal and Business Branding using Social MediaPatsy Stewart
 
Get In with Linked In
Get In with Linked InGet In with Linked In
Get In with Linked Inrchesler
 
Integrating Social Media and Email
Integrating Social Media and EmailIntegrating Social Media and Email
Integrating Social Media and EmailJason Peck
 
Social Media on Purpose: LinkedIn
Social Media on Purpose: LinkedInSocial Media on Purpose: LinkedIn
Social Media on Purpose: LinkedInLinkedIn for Good
 
LinkedIn Veteran Job Seeker Tipsheet
LinkedIn Veteran Job Seeker TipsheetLinkedIn Veteran Job Seeker Tipsheet
LinkedIn Veteran Job Seeker TipsheetLinkedIn for Good
 

Tendances (20)

Strategic Networking
Strategic Networking Strategic Networking
Strategic Networking
 
#NowHiring - The Role of Social Media in Agency Recruiting
#NowHiring - The Role of Social Media in Agency Recruiting#NowHiring - The Role of Social Media in Agency Recruiting
#NowHiring - The Role of Social Media in Agency Recruiting
 
Networking - Effective Tips for Success
Networking - Effective Tips for SuccessNetworking - Effective Tips for Success
Networking - Effective Tips for Success
 
LinkedIn for Public Affairs & Communications Professionals
LinkedIn for Public Affairs & Communications ProfessionalsLinkedIn for Public Affairs & Communications Professionals
LinkedIn for Public Affairs & Communications Professionals
 
How Social Media Tools Can Benefit Properties and Sponsors
How Social Media Tools Can Benefit Properties and SponsorsHow Social Media Tools Can Benefit Properties and Sponsors
How Social Media Tools Can Benefit Properties and Sponsors
 
Strategic Networking
Strategic NetworkingStrategic Networking
Strategic Networking
 
Social Networking - Building Your Professional Network Through Social Tools
Social Networking - Building Your Professional Network Through Social ToolsSocial Networking - Building Your Professional Network Through Social Tools
Social Networking - Building Your Professional Network Through Social Tools
 
Networking, Relationship Building and Social Media
Networking, Relationship Building and Social MediaNetworking, Relationship Building and Social Media
Networking, Relationship Building and Social Media
 
Community and audiences dennison
Community and audiences dennisonCommunity and audiences dennison
Community and audiences dennison
 
Importance of Networking
Importance of NetworkingImportance of Networking
Importance of Networking
 
Linkedin for the job seeker basics.ppt
Linkedin for the job seeker basics.pptLinkedin for the job seeker basics.ppt
Linkedin for the job seeker basics.ppt
 
Seeing is Believing: Free Versus Premium
Seeing is Believing: Free Versus PremiumSeeing is Believing: Free Versus Premium
Seeing is Believing: Free Versus Premium
 
How to Network on LinkedIn
How to Network on LinkedInHow to Network on LinkedIn
How to Network on LinkedIn
 
How To Really Use LinkedIn In 10 Slides
How To Really Use LinkedIn In 10 SlidesHow To Really Use LinkedIn In 10 Slides
How To Really Use LinkedIn In 10 Slides
 
LinkedIn Profile & Social Best Practices
LinkedIn Profile & Social Best PracticesLinkedIn Profile & Social Best Practices
LinkedIn Profile & Social Best Practices
 
Personal and Business Branding using Social Media
Personal and Business Branding using Social MediaPersonal and Business Branding using Social Media
Personal and Business Branding using Social Media
 
Get In with Linked In
Get In with Linked InGet In with Linked In
Get In with Linked In
 
Integrating Social Media and Email
Integrating Social Media and EmailIntegrating Social Media and Email
Integrating Social Media and Email
 
Social Media on Purpose: LinkedIn
Social Media on Purpose: LinkedInSocial Media on Purpose: LinkedIn
Social Media on Purpose: LinkedIn
 
LinkedIn Veteran Job Seeker Tipsheet
LinkedIn Veteran Job Seeker TipsheetLinkedIn Veteran Job Seeker Tipsheet
LinkedIn Veteran Job Seeker Tipsheet
 

En vedette

Ama 10-steps-presentation-2010-04-28
Ama 10-steps-presentation-2010-04-28Ama 10-steps-presentation-2010-04-28
Ama 10-steps-presentation-2010-04-28Mike Rosenberg
 
Tourist Nav System Using MapObject and VB
Tourist Nav System Using MapObject and VBTourist Nav System Using MapObject and VB
Tourist Nav System Using MapObject and VBEbenezer Odoi
 
HCE Overview Presentation
HCE Overview PresentationHCE Overview Presentation
HCE Overview Presentationmpaserchia
 
Attollent Linking B2B overview
Attollent Linking B2B overviewAttollent Linking B2B overview
Attollent Linking B2B overviewmpaserchia
 

En vedette (6)

B. Gateau Thesis Defense
B. Gateau Thesis DefenseB. Gateau Thesis Defense
B. Gateau Thesis Defense
 
Ama 10-steps-presentation-2010-04-28
Ama 10-steps-presentation-2010-04-28Ama 10-steps-presentation-2010-04-28
Ama 10-steps-presentation-2010-04-28
 
Tourist Nav System Using MapObject and VB
Tourist Nav System Using MapObject and VBTourist Nav System Using MapObject and VB
Tourist Nav System Using MapObject and VB
 
HCE Overview Presentation
HCE Overview PresentationHCE Overview Presentation
HCE Overview Presentation
 
Attollent Linking B2B overview
Attollent Linking B2B overviewAttollent Linking B2B overview
Attollent Linking B2B overview
 
My great summer
My great summerMy great summer
My great summer
 

Similaire à Social Media Presentation for Pearl District for SEMpdx

Using Social Media to Promote YOUR Business
Using Social Media to Promote YOUR BusinessUsing Social Media to Promote YOUR Business
Using Social Media to Promote YOUR BusinessMedia Barker
 
Social Networking Strategies Internet Research Tools Ccm 6 Dec11
Social Networking Strategies Internet Research Tools Ccm 6 Dec11Social Networking Strategies Internet Research Tools Ccm 6 Dec11
Social Networking Strategies Internet Research Tools Ccm 6 Dec11steveallen
 
Corporate Social Content Strategy
Corporate Social Content StrategyCorporate Social Content Strategy
Corporate Social Content StrategyCT Moore
 
How to Build and Sustain Buzz Online
How to Build and Sustain Buzz OnlineHow to Build and Sustain Buzz Online
How to Build and Sustain Buzz OnlineLeslie Bradshaw
 
USDmkt805 - Social Media Marketing Lecture 1 & 2 Slides
USDmkt805 - Social Media Marketing Lecture 1 & 2 SlidesUSDmkt805 - Social Media Marketing Lecture 1 & 2 Slides
USDmkt805 - Social Media Marketing Lecture 1 & 2 Slidesagbegin
 
Using Social Media Effectively pdf with notes - GSAE
Using Social Media Effectively pdf with notes - GSAEUsing Social Media Effectively pdf with notes - GSAE
Using Social Media Effectively pdf with notes - GSAEDeirdre Reid
 
U:\Mcuments\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop Preso
U:\Mcuments\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop PresoU:\Mcuments\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop Preso
U:\Mcuments\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop PresoSteve Drake
 
U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...
U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...
U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...Steve Drake
 
U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...
U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...
U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...guest53da91
 
11th SHRM Vermont State Annual Conference
11th SHRM Vermont State Annual Conference11th SHRM Vermont State Annual Conference
11th SHRM Vermont State Annual ConferenceWebbed Marketing
 
Social Media for Startups
Social Media for Startups Social Media for Startups
Social Media for Startups TWFHK
 
Social Media for Startups
Social Media for Startups Social Media for Startups
Social Media for Startups Xie Qing
 
Social Media for PR 2011
Social Media for PR 2011Social Media for PR 2011
Social Media for PR 2011Larissa Fair
 
Marketing matters part three Aug 2011
Marketing matters part three Aug 2011Marketing matters part three Aug 2011
Marketing matters part three Aug 2011Lighthouse Marketing
 
Social Media For Business Introductory Session
Social Media For Business Introductory SessionSocial Media For Business Introductory Session
Social Media For Business Introductory SessionInner Ear
 
A Simple Framework for Communication Strategy to Align Social, PR and SEO
A Simple Framework for Communication Strategy to Align Social, PR and SEOA Simple Framework for Communication Strategy to Align Social, PR and SEO
A Simple Framework for Communication Strategy to Align Social, PR and SEODana Todd
 
Social media introduction generic
Social media introduction genericSocial media introduction generic
Social media introduction genericSergio Cutrera
 
Mass Transmit: Getting Started in Social Media (leave-behind)
Mass Transmit: Getting Started in Social Media (leave-behind)Mass Transmit: Getting Started in Social Media (leave-behind)
Mass Transmit: Getting Started in Social Media (leave-behind)Mass Transmit
 

Similaire à Social Media Presentation for Pearl District for SEMpdx (20)

Using Social Media to Promote YOUR Business
Using Social Media to Promote YOUR BusinessUsing Social Media to Promote YOUR Business
Using Social Media to Promote YOUR Business
 
Social Networking Strategies Internet Research Tools Ccm 6 Dec11
Social Networking Strategies Internet Research Tools Ccm 6 Dec11Social Networking Strategies Internet Research Tools Ccm 6 Dec11
Social Networking Strategies Internet Research Tools Ccm 6 Dec11
 
Corporate Social Content Strategy
Corporate Social Content StrategyCorporate Social Content Strategy
Corporate Social Content Strategy
 
How to Build and Sustain Buzz Online
How to Build and Sustain Buzz OnlineHow to Build and Sustain Buzz Online
How to Build and Sustain Buzz Online
 
USDmkt805 - Social Media Marketing Lecture 1 & 2 Slides
USDmkt805 - Social Media Marketing Lecture 1 & 2 SlidesUSDmkt805 - Social Media Marketing Lecture 1 & 2 Slides
USDmkt805 - Social Media Marketing Lecture 1 & 2 Slides
 
Using Social Media Effectively pdf with notes - GSAE
Using Social Media Effectively pdf with notes - GSAEUsing Social Media Effectively pdf with notes - GSAE
Using Social Media Effectively pdf with notes - GSAE
 
U:\Mcuments\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop Preso
U:\Mcuments\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop PresoU:\Mcuments\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop Preso
U:\Mcuments\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop Preso
 
U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...
U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...
U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...
 
U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...
U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...
U:\My Documents\Amc Institute\Winter 2010\Sm Workshop\Social Media Workshop P...
 
11th SHRM Vermont State Annual Conference
11th SHRM Vermont State Annual Conference11th SHRM Vermont State Annual Conference
11th SHRM Vermont State Annual Conference
 
Social Media for Startups
Social Media for Startups Social Media for Startups
Social Media for Startups
 
Social Media for Startups
Social Media for Startups Social Media for Startups
Social Media for Startups
 
Soc Med ETSA
Soc Med ETSASoc Med ETSA
Soc Med ETSA
 
Social Media for PR 2011
Social Media for PR 2011Social Media for PR 2011
Social Media for PR 2011
 
Marketing matters part three Aug 2011
Marketing matters part three Aug 2011Marketing matters part three Aug 2011
Marketing matters part three Aug 2011
 
Social Media For Business Introductory Session
Social Media For Business Introductory SessionSocial Media For Business Introductory Session
Social Media For Business Introductory Session
 
A Simple Framework for Communication Strategy to Align Social, PR and SEO
A Simple Framework for Communication Strategy to Align Social, PR and SEOA Simple Framework for Communication Strategy to Align Social, PR and SEO
A Simple Framework for Communication Strategy to Align Social, PR and SEO
 
Savvy Social Media 2
Savvy Social Media 2Savvy Social Media 2
Savvy Social Media 2
 
Social media introduction generic
Social media introduction genericSocial media introduction generic
Social media introduction generic
 
Mass Transmit: Getting Started in Social Media (leave-behind)
Mass Transmit: Getting Started in Social Media (leave-behind)Mass Transmit: Getting Started in Social Media (leave-behind)
Mass Transmit: Getting Started in Social Media (leave-behind)
 

Plus de Mike Rosenberg

Traditional PR Transformation: Maximizing PR for Search
Traditional PR Transformation: Maximizing PR for SearchTraditional PR Transformation: Maximizing PR for Search
Traditional PR Transformation: Maximizing PR for SearchMike Rosenberg
 
Promote Yourself and Your Listings through Social Media
Promote Yourself and Your Listings through Social Media Promote Yourself and Your Listings through Social Media
Promote Yourself and Your Listings through Social Media Mike Rosenberg
 
RM AMA 10-steps-presentation-2011-10-12
RM AMA 10-steps-presentation-2011-10-12RM AMA 10-steps-presentation-2011-10-12
RM AMA 10-steps-presentation-2011-10-12Mike Rosenberg
 
Innotech future-search-ethology-mike-rosenberg
Innotech future-search-ethology-mike-rosenbergInnotech future-search-ethology-mike-rosenberg
Innotech future-search-ethology-mike-rosenbergMike Rosenberg
 
WACVB-Presentation twitter-foursquare-groupon-2011
WACVB-Presentation twitter-foursquare-groupon-2011WACVB-Presentation twitter-foursquare-groupon-2011
WACVB-Presentation twitter-foursquare-groupon-2011Mike Rosenberg
 
Destination Marketing Webinar Search Powering Your Marketing Mix
Destination Marketing Webinar Search Powering Your Marketing MixDestination Marketing Webinar Search Powering Your Marketing Mix
Destination Marketing Webinar Search Powering Your Marketing MixMike Rosenberg
 
EngineWorks presentation facebook advertising 11 01 10 [sm]
EngineWorks presentation facebook advertising 11 01 10 [sm]EngineWorks presentation facebook advertising 11 01 10 [sm]
EngineWorks presentation facebook advertising 11 01 10 [sm]Mike Rosenberg
 
HSMAI 10 Steps Presentation
HSMAI 10 Steps PresentationHSMAI 10 Steps Presentation
HSMAI 10 Steps PresentationMike Rosenberg
 
Winning With Marketing Dollars Boutique & Lifestyle Lodging Association P...
Winning With Marketing Dollars Boutique & Lifestyle Lodging Association P...Winning With Marketing Dollars Boutique & Lifestyle Lodging Association P...
Winning With Marketing Dollars Boutique & Lifestyle Lodging Association P...Mike Rosenberg
 
Social Media: Can It Deliver To Your Bottom Line
Social Media: Can It Deliver To Your Bottom LineSocial Media: Can It Deliver To Your Bottom Line
Social Media: Can It Deliver To Your Bottom LineMike Rosenberg
 
Winning with Marketing Dollars 2009 10 01
Winning with Marketing Dollars 2009 10 01Winning with Marketing Dollars 2009 10 01
Winning with Marketing Dollars 2009 10 01Mike Rosenberg
 

Plus de Mike Rosenberg (11)

Traditional PR Transformation: Maximizing PR for Search
Traditional PR Transformation: Maximizing PR for SearchTraditional PR Transformation: Maximizing PR for Search
Traditional PR Transformation: Maximizing PR for Search
 
Promote Yourself and Your Listings through Social Media
Promote Yourself and Your Listings through Social Media Promote Yourself and Your Listings through Social Media
Promote Yourself and Your Listings through Social Media
 
RM AMA 10-steps-presentation-2011-10-12
RM AMA 10-steps-presentation-2011-10-12RM AMA 10-steps-presentation-2011-10-12
RM AMA 10-steps-presentation-2011-10-12
 
Innotech future-search-ethology-mike-rosenberg
Innotech future-search-ethology-mike-rosenbergInnotech future-search-ethology-mike-rosenberg
Innotech future-search-ethology-mike-rosenberg
 
WACVB-Presentation twitter-foursquare-groupon-2011
WACVB-Presentation twitter-foursquare-groupon-2011WACVB-Presentation twitter-foursquare-groupon-2011
WACVB-Presentation twitter-foursquare-groupon-2011
 
Destination Marketing Webinar Search Powering Your Marketing Mix
Destination Marketing Webinar Search Powering Your Marketing MixDestination Marketing Webinar Search Powering Your Marketing Mix
Destination Marketing Webinar Search Powering Your Marketing Mix
 
EngineWorks presentation facebook advertising 11 01 10 [sm]
EngineWorks presentation facebook advertising 11 01 10 [sm]EngineWorks presentation facebook advertising 11 01 10 [sm]
EngineWorks presentation facebook advertising 11 01 10 [sm]
 
HSMAI 10 Steps Presentation
HSMAI 10 Steps PresentationHSMAI 10 Steps Presentation
HSMAI 10 Steps Presentation
 
Winning With Marketing Dollars Boutique & Lifestyle Lodging Association P...
Winning With Marketing Dollars Boutique & Lifestyle Lodging Association P...Winning With Marketing Dollars Boutique & Lifestyle Lodging Association P...
Winning With Marketing Dollars Boutique & Lifestyle Lodging Association P...
 
Social Media: Can It Deliver To Your Bottom Line
Social Media: Can It Deliver To Your Bottom LineSocial Media: Can It Deliver To Your Bottom Line
Social Media: Can It Deliver To Your Bottom Line
 
Winning with Marketing Dollars 2009 10 01
Winning with Marketing Dollars 2009 10 01Winning with Marketing Dollars 2009 10 01
Winning with Marketing Dollars 2009 10 01
 

Dernier

Advanced Views - Calendar View in Odoo 17
Advanced Views - Calendar View in Odoo 17Advanced Views - Calendar View in Odoo 17
Advanced Views - Calendar View in Odoo 17Celine George
 
BASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdf
BASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdfBASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdf
BASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdfSoniaTolstoy
 
CARE OF CHILD IN INCUBATOR..........pptx
CARE OF CHILD IN INCUBATOR..........pptxCARE OF CHILD IN INCUBATOR..........pptx
CARE OF CHILD IN INCUBATOR..........pptxGaneshChakor2
 
microwave assisted reaction. General introduction
microwave assisted reaction. General introductionmicrowave assisted reaction. General introduction
microwave assisted reaction. General introductionMaksud Ahmed
 
Privatization and Disinvestment - Meaning, Objectives, Advantages and Disadva...
Privatization and Disinvestment - Meaning, Objectives, Advantages and Disadva...Privatization and Disinvestment - Meaning, Objectives, Advantages and Disadva...
Privatization and Disinvestment - Meaning, Objectives, Advantages and Disadva...RKavithamani
 
Employee wellbeing at the workplace.pptx
Employee wellbeing at the workplace.pptxEmployee wellbeing at the workplace.pptx
Employee wellbeing at the workplace.pptxNirmalaLoungPoorunde1
 
POINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptx
POINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptxPOINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptx
POINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptxSayali Powar
 
Organic Name Reactions for the students and aspirants of Chemistry12th.pptx
Organic Name Reactions for the students and aspirants of Chemistry12th.pptxOrganic Name Reactions for the students and aspirants of Chemistry12th.pptx
Organic Name Reactions for the students and aspirants of Chemistry12th.pptxVS Mahajan Coaching Centre
 
Contemporary philippine arts from the regions_PPT_Module_12 [Autosaved] (1).pptx
Contemporary philippine arts from the regions_PPT_Module_12 [Autosaved] (1).pptxContemporary philippine arts from the regions_PPT_Module_12 [Autosaved] (1).pptx
Contemporary philippine arts from the regions_PPT_Module_12 [Autosaved] (1).pptxRoyAbrique
 
Q4-W6-Restating Informational Text Grade 3
Q4-W6-Restating Informational Text Grade 3Q4-W6-Restating Informational Text Grade 3
Q4-W6-Restating Informational Text Grade 3JemimahLaneBuaron
 
A Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy ReformA Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy ReformChameera Dedduwage
 
Mastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory InspectionMastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory InspectionSafetyChain Software
 
Interactive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communicationInteractive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communicationnomboosow
 
Z Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot GraphZ Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot GraphThiyagu K
 
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...Krashi Coaching
 
Accessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactAccessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactdawncurless
 

Dernier (20)

Advanced Views - Calendar View in Odoo 17
Advanced Views - Calendar View in Odoo 17Advanced Views - Calendar View in Odoo 17
Advanced Views - Calendar View in Odoo 17
 
Mattingly "AI & Prompt Design: The Basics of Prompt Design"
Mattingly "AI & Prompt Design: The Basics of Prompt Design"Mattingly "AI & Prompt Design: The Basics of Prompt Design"
Mattingly "AI & Prompt Design: The Basics of Prompt Design"
 
BASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdf
BASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdfBASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdf
BASLIQ CURRENT LOOKBOOK LOOKBOOK(1) (1).pdf
 
CARE OF CHILD IN INCUBATOR..........pptx
CARE OF CHILD IN INCUBATOR..........pptxCARE OF CHILD IN INCUBATOR..........pptx
CARE OF CHILD IN INCUBATOR..........pptx
 
microwave assisted reaction. General introduction
microwave assisted reaction. General introductionmicrowave assisted reaction. General introduction
microwave assisted reaction. General introduction
 
Privatization and Disinvestment - Meaning, Objectives, Advantages and Disadva...
Privatization and Disinvestment - Meaning, Objectives, Advantages and Disadva...Privatization and Disinvestment - Meaning, Objectives, Advantages and Disadva...
Privatization and Disinvestment - Meaning, Objectives, Advantages and Disadva...
 
Employee wellbeing at the workplace.pptx
Employee wellbeing at the workplace.pptxEmployee wellbeing at the workplace.pptx
Employee wellbeing at the workplace.pptx
 
POINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptx
POINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptxPOINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptx
POINT- BIOCHEMISTRY SEM 2 ENZYMES UNIT 5.pptx
 
Organic Name Reactions for the students and aspirants of Chemistry12th.pptx
Organic Name Reactions for the students and aspirants of Chemistry12th.pptxOrganic Name Reactions for the students and aspirants of Chemistry12th.pptx
Organic Name Reactions for the students and aspirants of Chemistry12th.pptx
 
Contemporary philippine arts from the regions_PPT_Module_12 [Autosaved] (1).pptx
Contemporary philippine arts from the regions_PPT_Module_12 [Autosaved] (1).pptxContemporary philippine arts from the regions_PPT_Module_12 [Autosaved] (1).pptx
Contemporary philippine arts from the regions_PPT_Module_12 [Autosaved] (1).pptx
 
TataKelola dan KamSiber Kecerdasan Buatan v022.pdf
TataKelola dan KamSiber Kecerdasan Buatan v022.pdfTataKelola dan KamSiber Kecerdasan Buatan v022.pdf
TataKelola dan KamSiber Kecerdasan Buatan v022.pdf
 
Q4-W6-Restating Informational Text Grade 3
Q4-W6-Restating Informational Text Grade 3Q4-W6-Restating Informational Text Grade 3
Q4-W6-Restating Informational Text Grade 3
 
A Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy ReformA Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy Reform
 
Mastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory InspectionMastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory Inspection
 
Interactive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communicationInteractive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communication
 
Staff of Color (SOC) Retention Efforts DDSD
Staff of Color (SOC) Retention Efforts DDSDStaff of Color (SOC) Retention Efforts DDSD
Staff of Color (SOC) Retention Efforts DDSD
 
INDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptx
INDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptxINDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptx
INDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptx
 
Z Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot GraphZ Score,T Score, Percential Rank and Box Plot Graph
Z Score,T Score, Percential Rank and Box Plot Graph
 
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...
 
Accessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactAccessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impact
 

Social Media Presentation for Pearl District for SEMpdx

  • 1. PEARL DISTRICT BUSINESS ASSOCIATION SOCIAL MEDIA PRESENTATION January 9, 2013
  • 2. Presentation Outline  Overview  Content Topics & Ideas  Automation & Tools  Facebook Tips  Discussion
  • 3. Overview  Audiences  Customers  PotentialCustomers  Friends of Potential Customers  Employees  Frequency  Trial and Error  You will know when it is too often  Use a calendar/schedule
  • 4. Content Topics  Industry News  Local News  Community Events  Partner News  Sharing  Contests
  • 5. What Is Great Content?  It matters to someone – preferably, your customers and/or future customers  It comes from deep expertise  It’s genuinely useful  It’s easy to understand and apply  It’s funny/touching/provocative/controversial….in other words, shareable
  • 6. Content Ideas  Google Alerts http://www.google.com/alerts  Google Reader  Newsletters (Realtors, Mortgage Brokers, Lenders, etc.)  May want to create specific email to sign up with  RSS Feeds  Tools  http://www.socialmediaexaminer.com/13-tools-to- simplify-your-social-media-marketing/
  • 7. Content Ideas  Facebook  Answer questions  Track competitor pages (like them as a person, not as Company Page)  Twitter  Follow industry people, groups, influencers  LinkedIn Groups  Blogs  Search for industry topics in Google Blog search
  • 8. Automation & Tools  Posting multiple places  Facebook https://www.facebook.com/twitter/  Twitter http://www.digitalmarketinghq.com/social- media/auto-post-twitter-facebook/  LinkedIn (one-way only)
  • 9. Automation & Tools  Tools  Hootsuite,Tweetdeck  SproutSocial  RSS Graffiti  References  http://www.pcworld.com/article/260530/the_top_5_soci al_media_management_tools_for_small_business.htm l  Questions? Google It!
  • 10. Facebook Tips  Content Types  Posts  Photos/Videos  Sharing  Contests  Tagging  Promoted Posts