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PRESENTATION ON
       USE AND TYPES OF
SOCIAL CORRESPONDENCE

   PRESENTED TO : PRIYANKA SINGH
  PRESENTED BY : NAWAL KISHORE BABUL
      BRANCH AUTOMOBILE
         ROLL 100109034
SOCIAL CORRESPONDENCE
 Means of fulfilling social obligations.


Essential     to   maintain      smooth    and   cordial
  relationship.

Create feeling of affiliation.


Have an air of ease and casualness.
Layout And Format
Heading


Salutation (Greeting)


Body


Closing


Signature
Layout And Format contd.

Layout:
                                       508 Bluebird Street
                                       Clarksville, Ohio
                                       January 5, 2004
                                                             Heading
 Greeting       Dear Susan,


                    I hope you will be able to come and
                visit next month. We are planning a
                special visit to the museum. My mom will
                                      z

  Body          call your mom later this week to make all
                arrangements. Be sure to bring your
                swimsuit when you come! We’re planning
                an afternoon trip to the lake.

                                         Your friend,        Closing
                                                Allison      Signature
Types of social correspondence
1. Congratulation letters .
2. Invitation letters .
3. Condolence letters .
4. Recommendation letters .
CONGRATULATION LETTERS
• Used for praising a person on his success .
• The letter should be a flawless description of our best
  wishes .
• This letter is a great gesture to maintain personal as
  well as professional relationships .
DICTION AND STYLE
 Should be direct and simple .
 The tone has to be soft and positive .
 Should be full of enthusiasm and happiness .
 Should be printed on the letter head or good quality
 paper .
DICTION AND STYLE                   contd.

Should have sender's and receiver's name and address
 with date at the very beginning .
Should not have any grammatical, spelling or
 typographical error .
 Should end with our best wishes for future projects .
CONGRATULATION LETTER FOR PROMOTION
August 28, 2011

Mr A Krishna
Chief Engineer
EASTMAN ELECTRIC INC
30 Ardmore Boulevard
Pittsburgh PB 15522
USA

Dear Anurag ,

I am sending you my warmest greetings and congratulations on your recent promotion to
Chief Engineer of Eastman Electric Inc and would like to say that you fully deserve such
success after such dedication to the firm.

I hope very much that your new duties will allow you to continue your variable
contribution to Eastman Electric Inc. and wish you luck in this next adventure.

Very truly yours,

SIGNATURE

N K Babul
General Manager
August 28, 2011
Mohan Co-op. Limited
Mohan Nagar
Ghaziabad U.P.
Dear Mr. Bose,
I am very glad to know that you have been promoted as
Sales Manger.
Please accept my heartiest congratulations.
I wish you many more successes in future.
With kind regards,
Your sincerely,
R.Prasad.
INVITATION LETTER
 An invitation letter is always more personal than a
 printed card.
Can be used for both business as well as personal use
 .
 Could be a job invitation letter or an invitation letter
 for a business event .
FRIENDLY INVITATION LETTER
• Used for a variety of reasons from engagement
  parties,    and housewarming parties to wedding
  invitations .
• Used as an alternative to traditional invitations .
• Similar to a business letter but contains less formal
  speech .
DICTION AND STYLE
 Begin the letter with name and address of sender and
 receiver.
 Begin the main body of the letter with salutations .
 The purpose should be clear in the very first
 paragraph .
DICTION AND STYLE                   contd.

 Map and directions to reach venue can be inserted
 with the letter.
 Be sure to edit it completely, ensuring there are no
 punctuation, grammatical or spelling errors .
 The letter has to give relevant facts like date, time
 and venue of the event .
1-Dec-2010
Mohan Co-op. Limited
Mohan Nagar
Ghaziabad U.P.
Dear Mr. Bose,
Could you please give us the pleasure of your company at Lunch
on Thursday 1-Dec-10 at 1:00pm.
We have arranged it at Avadh,Maurya Sheraton, New Delhi.I have
asked other common friends to join.
Please do reply to confirm your acceptance.
With best wishes,
Your sincerely,
N K Babul
CONDOLENCE LETTERS
 A Condolence Letter is written by an individual to a
 relative, friend, colleague or sister concern expressing
 his sympathy and giving solace on the occurrence of a
 sad event such as death, accident, serious illness,
 business loss or loss of employment .
Condolence letters must be written in a formal tone
 and express ones heartfelt grief and solace.
They must wish for better times to come in the life of
 the recipient.
 Should be written within the first two weeks
 following the loss.
DICTION AND STYLE
• Acknowledge the loss and refer to the deceased by
  name.
• Include your favorite memory of the deceased .
• Offer help .
• End the letter with a thoughtful word, a hope, a wish,
  or expression of sympathy e.g. "You are in my
  thoughts" or “Wishing you God’s peace.”
Dear Ajay ,
We are extremely touched to hear about the death of your grand
father. We can only imagine what a shock it must be for you.
Please accept our condolence but we are very sorry to hear about
his untimely death. You and your family must be hurt and
shattered on the tragic death of your grand father.

Although, we never got a chance to see him but we heard a lot
about his warm and nice nature, from all of your conversations.
Senior authority has extended your leave so that you can spend
enough time with your family to shoulders the pending formalities
regarding the death. We are sorry for your loss. May God give you
and your family strength to be bold and strong at this time.

If you need any kind of help, do not hesitate to contact us.

Our sincere prayers are with you.
RECOMMENDATION LETTERS
 Can help you get a job or get admitted to college.
Whether you are writing a recommendation letter or
 requesting a recommendation letter, you should
 know what to include .
DICTION AND STYLE
• Specify in what capacity you are writing this
  recommendation.
• Give a detailed description of the person and evaluate
  his achievements and performance. Also describe
  individual strengths and weaknesses.
• Make a broad characterization of the person. Like
  whether the person is responsible in nature or not, is
  polite or not, enthusiastic or not.
To Whom It May Concern:

This letter is my personal recommendation for Anwar Sadat. Until just recently, I have
been Anwar’s immediate supervisor for several years. I found him to be consistently
pleasant, tackling all assignments with dedication and a smile.

Besides being a joy to work with, Anwar is a take-charge person who is able to present
creative ideas and communicate the benefits. He has successfully developed several
marketing plans for our company that have resulted in increased revenue. During his
tenure, we saw an increase in profits that exceeded one million dollars. The new
revenue was a direct result of the plans implemented by Anwar.

Though he was an asset to our marketing efforts, Anwar was also extraordinarily
helpful in other areas of the company. In addition to writing effective training modules
for sales representatives, Anwar assumed a leadership role in sales meetings, inspiring
and motivating other employees.

I highly recommend Anwar for employment. He is a team player and would make a
great asset to any organization.

Sincerely,

Sharon
Social correspondence

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Social correspondence

  • 1. PRESENTATION ON USE AND TYPES OF SOCIAL CORRESPONDENCE PRESENTED TO : PRIYANKA SINGH PRESENTED BY : NAWAL KISHORE BABUL BRANCH AUTOMOBILE ROLL 100109034
  • 2. SOCIAL CORRESPONDENCE  Means of fulfilling social obligations. Essential to maintain smooth and cordial relationship. Create feeling of affiliation. Have an air of ease and casualness.
  • 3. Layout And Format Heading Salutation (Greeting) Body Closing Signature
  • 4. Layout And Format contd. Layout: 508 Bluebird Street Clarksville, Ohio January 5, 2004 Heading Greeting Dear Susan, I hope you will be able to come and visit next month. We are planning a special visit to the museum. My mom will z Body call your mom later this week to make all arrangements. Be sure to bring your swimsuit when you come! We’re planning an afternoon trip to the lake. Your friend, Closing Allison Signature
  • 5. Types of social correspondence 1. Congratulation letters . 2. Invitation letters . 3. Condolence letters . 4. Recommendation letters .
  • 6. CONGRATULATION LETTERS • Used for praising a person on his success . • The letter should be a flawless description of our best wishes . • This letter is a great gesture to maintain personal as well as professional relationships .
  • 7. DICTION AND STYLE  Should be direct and simple .  The tone has to be soft and positive .  Should be full of enthusiasm and happiness .  Should be printed on the letter head or good quality paper .
  • 8. DICTION AND STYLE contd. Should have sender's and receiver's name and address with date at the very beginning . Should not have any grammatical, spelling or typographical error .  Should end with our best wishes for future projects .
  • 9. CONGRATULATION LETTER FOR PROMOTION August 28, 2011 Mr A Krishna Chief Engineer EASTMAN ELECTRIC INC 30 Ardmore Boulevard Pittsburgh PB 15522 USA Dear Anurag , I am sending you my warmest greetings and congratulations on your recent promotion to Chief Engineer of Eastman Electric Inc and would like to say that you fully deserve such success after such dedication to the firm. I hope very much that your new duties will allow you to continue your variable contribution to Eastman Electric Inc. and wish you luck in this next adventure. Very truly yours, SIGNATURE N K Babul General Manager
  • 10. August 28, 2011 Mohan Co-op. Limited Mohan Nagar Ghaziabad U.P. Dear Mr. Bose, I am very glad to know that you have been promoted as Sales Manger. Please accept my heartiest congratulations. I wish you many more successes in future. With kind regards, Your sincerely, R.Prasad.
  • 11. INVITATION LETTER  An invitation letter is always more personal than a printed card. Can be used for both business as well as personal use .  Could be a job invitation letter or an invitation letter for a business event .
  • 12. FRIENDLY INVITATION LETTER • Used for a variety of reasons from engagement parties, and housewarming parties to wedding invitations . • Used as an alternative to traditional invitations . • Similar to a business letter but contains less formal speech .
  • 13. DICTION AND STYLE  Begin the letter with name and address of sender and receiver.  Begin the main body of the letter with salutations .  The purpose should be clear in the very first paragraph .
  • 14. DICTION AND STYLE contd.  Map and directions to reach venue can be inserted with the letter.  Be sure to edit it completely, ensuring there are no punctuation, grammatical or spelling errors .  The letter has to give relevant facts like date, time and venue of the event .
  • 15. 1-Dec-2010 Mohan Co-op. Limited Mohan Nagar Ghaziabad U.P. Dear Mr. Bose, Could you please give us the pleasure of your company at Lunch on Thursday 1-Dec-10 at 1:00pm. We have arranged it at Avadh,Maurya Sheraton, New Delhi.I have asked other common friends to join. Please do reply to confirm your acceptance. With best wishes, Your sincerely, N K Babul
  • 16. CONDOLENCE LETTERS  A Condolence Letter is written by an individual to a relative, friend, colleague or sister concern expressing his sympathy and giving solace on the occurrence of a sad event such as death, accident, serious illness, business loss or loss of employment .
  • 17. Condolence letters must be written in a formal tone and express ones heartfelt grief and solace. They must wish for better times to come in the life of the recipient.  Should be written within the first two weeks following the loss.
  • 18. DICTION AND STYLE • Acknowledge the loss and refer to the deceased by name. • Include your favorite memory of the deceased . • Offer help . • End the letter with a thoughtful word, a hope, a wish, or expression of sympathy e.g. "You are in my thoughts" or “Wishing you God’s peace.”
  • 19. Dear Ajay , We are extremely touched to hear about the death of your grand father. We can only imagine what a shock it must be for you. Please accept our condolence but we are very sorry to hear about his untimely death. You and your family must be hurt and shattered on the tragic death of your grand father. Although, we never got a chance to see him but we heard a lot about his warm and nice nature, from all of your conversations. Senior authority has extended your leave so that you can spend enough time with your family to shoulders the pending formalities regarding the death. We are sorry for your loss. May God give you and your family strength to be bold and strong at this time. If you need any kind of help, do not hesitate to contact us. Our sincere prayers are with you.
  • 20. RECOMMENDATION LETTERS  Can help you get a job or get admitted to college. Whether you are writing a recommendation letter or requesting a recommendation letter, you should know what to include .
  • 21. DICTION AND STYLE • Specify in what capacity you are writing this recommendation. • Give a detailed description of the person and evaluate his achievements and performance. Also describe individual strengths and weaknesses. • Make a broad characterization of the person. Like whether the person is responsible in nature or not, is polite or not, enthusiastic or not.
  • 22. To Whom It May Concern: This letter is my personal recommendation for Anwar Sadat. Until just recently, I have been Anwar’s immediate supervisor for several years. I found him to be consistently pleasant, tackling all assignments with dedication and a smile. Besides being a joy to work with, Anwar is a take-charge person who is able to present creative ideas and communicate the benefits. He has successfully developed several marketing plans for our company that have resulted in increased revenue. During his tenure, we saw an increase in profits that exceeded one million dollars. The new revenue was a direct result of the plans implemented by Anwar. Though he was an asset to our marketing efforts, Anwar was also extraordinarily helpful in other areas of the company. In addition to writing effective training modules for sales representatives, Anwar assumed a leadership role in sales meetings, inspiring and motivating other employees. I highly recommend Anwar for employment. He is a team player and would make a great asset to any organization. Sincerely, Sharon