1. www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

2. www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

3. About Us
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

4. Slides will be placed online
onlinemarketingagency.co.nz
/kip-mcgrath
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

5. What we will be talking about today
1. Past & Present Website
Marketing
2. Social Media Tips
3. New ways people are teaching
and selling online
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

6. What we will be talking about today
Before people would just update
one website and point the traffic to
that destination.
Now your goal is to have a large
presence
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

8. What we will be talking about today
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

9. Foundation
Two different types of website designers
People that People that focus on
understand the code the marketing of your
website
www.OnlineMarketingAgency.co.nz

10. Websites: Past Vs Present
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

11. Websites: Past Vs Present
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

12. Websites: Past Vs Present
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

13. Websites: Past Vs Present
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

14. Websites: Past Vs Present
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

15. Past & Present Website Marketing
Call to Action
Phone Number of
Contact details on the Fill out the form below
Footer & Header of the
site
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

16. Past & Present Website Marketing
Call to Action
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

17. Past & Present Website Marketing
What is Web 2.0
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

18. Past & Present Website Marketing
Point of a website
1. Trust you
2. Get interested parties to contact you
3. Collect contact details
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

19. Past & Present Website Marketing
Static websites Vs
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

20. Past & Present Website Marketing
Static VS Breathing Websites
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

21. Social Media
Protecting your Social Media IP
• Brand, Keywords
• 15 Characters
• Save your URL’s e.g. Facebook.com/KipMcGrath
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

22. Social Media
Google Loves YouTube
•Google owns YouTube
•Creating titles for your YouTube
videos on how people search
•Create a YouTube Channel / Branded
•YouTube is used as a Education
Resource
•Testimonial Videos
•Educational Videos
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

23. Social Media
Facebook is Important
•23% of online time is spent on social
networks
•Facebook is still the number #1
•People have the average of 130
friends and are connected to 80
pages, events or groups.
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

24. www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

25. Social Media
Facebook is Important
•Competitions / polls / problem solving
•You may need permission
•Achievements by students
•Photos of certificates and awards
•Photos in classrooms
•Events
•Local news close to your centre
•Holiday programes
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

26. New ways to teach and sell online
Shopping Cart http://www.youtube.com/user/KishinoAR#p/u/2/3q5hhXqlDaI
Technology
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

27. New ways to teach and sell online
www.Ted.com
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

28. New ways to teach and sell online
Out Teach Your Competition
http://www.youtube.com/watch?v=lAl28d6tbko
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

29. Marketing Story
An old man, a boy and a donkey were going to
town. The boy rode on the donkey and the old
man walked. As they went along they passed
some people who remarked it was a shame the
old man was walking and the boy was riding.
The man and boy thought maybe the critics
were right, so they changed positions.
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

30. Marketing Story
Later, they passed some people that remarked:
“What a shame, he makes that little boy walk.”
They then decided they both would walk!
Soon they passed some more people who
thought they were stupid to walk when they had
a decent donkey to ride.
So, they both rode the donkey.
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

31. Marketing Story
Now they passed some people that shamed
them by saying how awful to put such a load on
a poor donkey.
The boy and man said they were probably right,
so they decided to carry the donkey. As they
crossed the bridge, they lost their grip on the
animal and he fell into the river and drowned.
The moral of the story? …………..
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

32. Marketing Story
The moral of the story?
In Marketing, if you try to please everyone,
you might as well… Kiss your ass good-bye.
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany

33. Thank you Kip McGrath
for inviting us to share our imagination
The Linchpins: Nigel Fowler and Ryan Saville
www.OnlineMarketingAgency.co.nz | 09 413 7999 | Unit 1, 1 Airborne Road, Albany