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my6sense – Your Digital Intuition
Hyper - Personalized
            streams
Demo
Translating User Actions Into
  “Digital Intuition” model
                     Context
   Content
 Components




                   Community
                   and Friends
Why Implicit Feedback?
Implicit feedback         Explicit feedback




 No Extra User Effort     Substantial User Effort

 Reflects user behavior    Limited and unstable
Why Relative Feedback?
                Understanding
 Relative feedback the Small
                          Absolute feedback
                   Nuances




    Color: Grayscale        Color: Black & White
your Brand’s world of information
your User’s world of information
myBrandsense
       Touch your users with personal broadcasts

Relevant content reaches
the relevant user
   In the right context
   No need to customize or target


Continuous presence
   integrated into your user’s
    personal world of information
Thank you
Avinoam@my6sense.com  @Avinoam

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