1) The document discusses whether online dating approaches can be applied to connecting researchers and research users to facilitate knowledge mobilization. 2) It presents York University's research services that use strategies like research summaries, translations, and a research help desk to connect researchers and research users. 3) These services also use social media, YouTube videos, and partnerships to more transparently share research results and broker relationships between researchers and those who can apply the research.

1. On line dating:
can it work for research & evidence?
David Phipps, Director
Research Services & Knowledge Exchange
York University
@researchimpact

2. Hypothesis
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3. Question
If it works for love it can also work for research
=
?
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4. Context – institutional knowledge mobilization services
Knowledge Mobilization
Research Producer User
Summaries Research
Push Exchange Pull Translation
Research (KE)
(KT) (KT) Help Desk
Translation
Help Desk
co-production
partnerships CBR
Research Partnerships Research Forums Community Based Besearch
KMb Interns KM in AM
Social Media
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5. How we use social media to broker relationships
http://www.youtube.com/researchimpact#p/a/u/0/qwldIEBaPWY
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6. How we use YouTube to disseminate results
http://www.youtube.com/watch?v=lEyrO7nM2m0
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7. Social Media…
Benefits:
 transparency, access, reach, engagement
 public investment in public research = public benefit
Challenges:
 culture, incentives/rewards
Moving forward:
 champion, support, “just do it”
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8. …or else…
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9. David Phipps
dphipps@yorku.ca
http://www.researchimpact.ca
@researchimpact