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Siesta Hospitality Services Limited
    Pioneers in tailor made Corporate Residences &
                   Transit Apartments
Contents




Introduction


Business Model


  e Costing Methodology


Siesta Advantage


Our Patrons


Our Reach


Business Ventures
    - Siesta Infrastructure and Retail Limited
    - Siesta Logistics Corporation Limited
Introduction
Siesta Group with business forays into hospitality, logistics, retail and infrastructure is committed to add value by adopting a unique selling principle in all its areas
                                                                              of operations.
                         e vision of the organization is to enhance long term value of its clients by tailor making its services as per client’s need.
 A farsighted investment in building relationships by a team of highly motivated professionals nurture a passion of quality services in all areas of integrated facility
                                                                          management.
                              Siesta nurtures talents in house and develops people competencies-none of its operations are outsourced.
Business Models

                       •   Client provides their own infrastructure facilities, either leased or owned
 MANAGEMENT            •   The premise is completly furnished and managed by Siesta on the basis of service level agreements
  CONTRACTS                with clients
                       •   Fixed fee arrangement between the client and Siesta




                       •   Rooms inventory analysis is done based on the clients usage patterns and business spends.
                       •   Average Steady state of room inventory requirement is derived from the above need analysis in
                           terms of specific locations.
SIESTA CORPORATE       •   The client provides the estimated cost and the desired set of amenities.
    RESIDENCES         •   The cost plus financial model is applied to arrive at a fixed cost per month.
                       •   Corporate residence are dedicated for the particular client and a lock in commensurate to the
                           amortization period is signed up for with the client and back to back with the property lessor.
                       •   Cycle times for the project completion is 10 -12 days.




                   •       In the proximity to business houses, furnished corporate residences / serviced apartments are
                           being set up with the standardized amenities.
   TOWN HALL       •       70% inventory of these facilities will be dedicated and the remaining 30% will operate on rack
 SERVICED SUITES           rate / pay by use basis.
                   •       These facilities are for those clients who do not have assured consistent volumes to adopt the Siesta
                           corporate residence model.
e Costing Methodology
 Siesta follows a Cost Plus Model of Pricing




                                                              Real Estate /
                                                           Rental and Deposit
                                                                  Costs




                                                             Fixed Costs for
                                                             Operating the
                                                               Corporate
                                                                Residence




                                                    Men                      Amortization
                                               and Maintenance             Cost of Assets plus
                                                    Costs                    Capital Costs
Siesta Advantage


                                     DEDICATED ROOMS

                                        Clientele are guaranteed
                                     room availability across major
 CUSTOMISED SERVICES                                                   TRANSPARENT PRICING
                                        business cities in India
                                         (Pan India presence)
  Rooms are finalized based on                                              Cost plus pricing strategy
  client’s requirement in terms                                           adopted by Siesta ensures a
  of location & amenities at a                                           value for money proposition
     price point they require.                                                     for client


                                         CREDENTIALS

MANAGEMENT EXPERTISE                                                  QUICK TURNAROUND TIME

    Proven track record and                                              Ability to furnish the rooms
      expertise of the top                                                and commence operations
         management                                                        within 10-12 days of site
                                   DEDICATED WORKFORCE                           identification

                                     Employs over 700 people and
                                      is a organized player across
                                           multiple locations
Our Patrons




                                                                                                                             And many more...


All our clients have relationships under definite service agreements ranging from two to five years of lock in arrangements.
Our Reach




Siesta has operations in 9 states across the                                           Gurgaon
                                                                                                 Delhi
                                                                                                          Noida
country, with a presence in 14 cities.                                                 Jaipur



Facilities are located in leading business                                                                                Patna


destinations across India, to address the travel                           Ahmedabad                                              Kolkatta
requirements of high-need sectors
                                                                                   Vadodara


A national presence serves as a significant                                             Mumbai
competitive advantage in a business predominantly                                       Pune

controlled by various local players and also allows                                                           Hyderabad
the company to service pan India contracts.

                                                                                            Bangalore

                                                                                                           Chennai
                                                                                                         Coimbatore




                                                                                                                                             www.siestaindia.com


Corporate Office                                        Regional Offices
17/7 Ali Askar Road Bangalore 560052                  Gurgaon     201, 2nd Floor, Bestech Chambers, Sushant Lok Phase 1, Gurgaon - 122 001
                                                      Chennai     3rd Floor, Ghatala Towers, 19, Avenue Road, Nungambakkam, Chennai - 600 034
                                                      Hyderabad   Unit No. 101, Maheshwari Chambers, Somajiguda, Hyderabad - 500 039
                                                      Mumbai      411, 412, 413, Shivai Plaza, Marol Co-operative Industrial Estate,
                                                                  off Andheri Kurla Road, Marol, Andheri (E), Mumbai - 400 059
Business Ventures
                                                      Siesta Infrastructure and Retail Limited.




“ Imprints ” - Footwear store for the entire family
Imprints delivers smart designs at smart prices for
smart families.

Spreading its wings further Imprints will have 100
outlets in 45 towns and cities by 2010.

Imprints is a breakthrough success because it offers
its customers a never before combination of value
and style.
Business Ventures
                                         Siesta Logistics Corporation Limited.




                                                                     Northern Region
                                                                          Alwar
                                                             Delhi                Meerut
                                                           Gurgaon
                                                        Dharuhera                 UP Border
                                                            Faridabad


1. Freight Forwarding                                                                                              Eastern Region

                                                                                                     Jamshedpur            Kolkatta
2. Software Technology Park of India.    Ahmedabad       Baroda               Indore
                                                                                       Bhopal
                                                                                                                           Haldia

                                                                Daman          Nagpur
3. Customhouse Clearance                              Vapi
                                                 Bhiwandi
                                                                          Aurangabad
                                              Mumbai
4. High Dimensional Cargo                                     Pune
                                                                                         Hyderabad         Vizag
                                            Western Region
5. Exports                                                                                          Rajahmundry

                                                              G oa
                                                                                                                                      Logistics Park (Shared Facilities)
                                                                                         Southern Region
6. Warehousing                                                                                                                        Dedicated Warehouses
                                                             B angalore
                                                                                             Chenni
                                                                     Hos ur                                                           Transport Branches
                                                                                            P ondicherry
7. Co Packing                                                                          T richy                                        Freight & Custom House
                                                             C ochin                   Madurai                                        (CHA/IATA Licence)

8. Telecom and Power                                                                   T uticorin                                     Offices in six cities-Mumbai, Gurgaon,
                                                                                                                                      Kolkata, Pune, Hyderabad, Chennai
Our Patrons
Siesta Logistics Corporation Limited.




                                        And many more...
17/7 Ali Askar Road Bangalore 560052 .
         www.siestaindia.com

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Siesta Hospitality Services Tailor Made Corporate Residences & Transit Apartments

  • 1. Siesta Hospitality Services Limited Pioneers in tailor made Corporate Residences & Transit Apartments
  • 2. Contents Introduction Business Model e Costing Methodology Siesta Advantage Our Patrons Our Reach Business Ventures - Siesta Infrastructure and Retail Limited - Siesta Logistics Corporation Limited
  • 3. Introduction Siesta Group with business forays into hospitality, logistics, retail and infrastructure is committed to add value by adopting a unique selling principle in all its areas of operations. e vision of the organization is to enhance long term value of its clients by tailor making its services as per client’s need. A farsighted investment in building relationships by a team of highly motivated professionals nurture a passion of quality services in all areas of integrated facility management. Siesta nurtures talents in house and develops people competencies-none of its operations are outsourced.
  • 4. Business Models • Client provides their own infrastructure facilities, either leased or owned MANAGEMENT • The premise is completly furnished and managed by Siesta on the basis of service level agreements CONTRACTS with clients • Fixed fee arrangement between the client and Siesta • Rooms inventory analysis is done based on the clients usage patterns and business spends. • Average Steady state of room inventory requirement is derived from the above need analysis in terms of specific locations. SIESTA CORPORATE • The client provides the estimated cost and the desired set of amenities. RESIDENCES • The cost plus financial model is applied to arrive at a fixed cost per month. • Corporate residence are dedicated for the particular client and a lock in commensurate to the amortization period is signed up for with the client and back to back with the property lessor. • Cycle times for the project completion is 10 -12 days. • In the proximity to business houses, furnished corporate residences / serviced apartments are being set up with the standardized amenities. TOWN HALL • 70% inventory of these facilities will be dedicated and the remaining 30% will operate on rack SERVICED SUITES rate / pay by use basis. • These facilities are for those clients who do not have assured consistent volumes to adopt the Siesta corporate residence model.
  • 5. e Costing Methodology Siesta follows a Cost Plus Model of Pricing Real Estate / Rental and Deposit Costs Fixed Costs for Operating the Corporate Residence Men Amortization and Maintenance Cost of Assets plus Costs Capital Costs
  • 6. Siesta Advantage DEDICATED ROOMS Clientele are guaranteed room availability across major CUSTOMISED SERVICES TRANSPARENT PRICING business cities in India (Pan India presence) Rooms are finalized based on Cost plus pricing strategy client’s requirement in terms adopted by Siesta ensures a of location & amenities at a value for money proposition price point they require. for client CREDENTIALS MANAGEMENT EXPERTISE QUICK TURNAROUND TIME Proven track record and Ability to furnish the rooms expertise of the top and commence operations management within 10-12 days of site DEDICATED WORKFORCE identification Employs over 700 people and is a organized player across multiple locations
  • 7. Our Patrons And many more... All our clients have relationships under definite service agreements ranging from two to five years of lock in arrangements.
  • 8. Our Reach Siesta has operations in 9 states across the Gurgaon Delhi Noida country, with a presence in 14 cities. Jaipur Facilities are located in leading business Patna destinations across India, to address the travel Ahmedabad Kolkatta requirements of high-need sectors Vadodara A national presence serves as a significant Mumbai competitive advantage in a business predominantly Pune controlled by various local players and also allows Hyderabad the company to service pan India contracts. Bangalore Chennai Coimbatore www.siestaindia.com Corporate Office Regional Offices 17/7 Ali Askar Road Bangalore 560052 Gurgaon 201, 2nd Floor, Bestech Chambers, Sushant Lok Phase 1, Gurgaon - 122 001 Chennai 3rd Floor, Ghatala Towers, 19, Avenue Road, Nungambakkam, Chennai - 600 034 Hyderabad Unit No. 101, Maheshwari Chambers, Somajiguda, Hyderabad - 500 039 Mumbai 411, 412, 413, Shivai Plaza, Marol Co-operative Industrial Estate, off Andheri Kurla Road, Marol, Andheri (E), Mumbai - 400 059
  • 9. Business Ventures Siesta Infrastructure and Retail Limited. “ Imprints ” - Footwear store for the entire family Imprints delivers smart designs at smart prices for smart families. Spreading its wings further Imprints will have 100 outlets in 45 towns and cities by 2010. Imprints is a breakthrough success because it offers its customers a never before combination of value and style.
  • 10. Business Ventures Siesta Logistics Corporation Limited. Northern Region Alwar Delhi Meerut Gurgaon Dharuhera UP Border Faridabad 1. Freight Forwarding Eastern Region Jamshedpur Kolkatta 2. Software Technology Park of India. Ahmedabad Baroda Indore Bhopal Haldia Daman Nagpur 3. Customhouse Clearance Vapi Bhiwandi Aurangabad Mumbai 4. High Dimensional Cargo Pune Hyderabad Vizag Western Region 5. Exports Rajahmundry G oa Logistics Park (Shared Facilities) Southern Region 6. Warehousing Dedicated Warehouses B angalore Chenni Hos ur Transport Branches P ondicherry 7. Co Packing T richy Freight & Custom House C ochin Madurai (CHA/IATA Licence) 8. Telecom and Power T uticorin Offices in six cities-Mumbai, Gurgaon, Kolkata, Pune, Hyderabad, Chennai
  • 11. Our Patrons Siesta Logistics Corporation Limited. And many more...
  • 12. 17/7 Ali Askar Road Bangalore 560052 . www.siestaindia.com