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Chapter 13 Designing and Managing Service

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TOP 10 Learning Questions for Chapter 13 Designing and Managing Services Maria Agnes Fulo May 22,2010
[object Object],[object Object],[object Object],[object Object],1. Intangible and does not result in the ownership of anything
2.Services that is produced and consumed simultaneously ,[object Object],[object Object],[object Object],[object Object],[object Object]
3. Categories of service mix Except: ,[object Object],[object Object],[object Object],[object Object],[object Object]
4. Holistic Marketing for Services Except ,[object Object],[object Object],[object Object],[object Object]
5. Which of the following is true to increase quality control ,[object Object],[object Object],[object Object],[object Object]
6. Which is true distinctive characteristic of Services ,[object Object],[object Object],[object Object],[object Object],[object Object]
7. Choosing a hospital is an example of: ,[object Object],[object Object],[object Object],[object Object],[object Object]
8. Cosmetic Surgery is an example of ,[object Object],[object Object],[object Object],[object Object]
9 . Patient- Doctor interaction is an example of: ,[object Object],[object Object],[object Object]
10.Syringe,Needle, Stethoscope is an example of ,[object Object],[object Object],[object Object],[object Object],[object Object]

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Chapter 13 Designing and Managing Service

  • 1. TOP 10 Learning Questions for Chapter 13 Designing and Managing Services Maria Agnes Fulo May 22,2010
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