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Online: Book Clubs, Podcasting, and More Andrew Gossen, Princeton University
Stanford Book Salon – Fall 2002
Stanford Book Salon ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Tiger Tomes – Fall 2005
Tiger Tomes ,[object Object],[object Object],[object Object],[object Object]
Duke Reads – Fall 2007
Duke Reads ,[object Object],[object Object],[object Object],[object Object]
 
 
 
 
Platforms ,[object Object],[object Object],[object Object]
Monthly Postings 314     Sep-07 212     Aug-07       Jul-07 176     Jun-07 239   44 May-07   34 52 Apr-07   25 168 Mar-07   65 137 Feb-07     54 Jan-07   29 84 Nov-06   30   Oct-06   108 189 Sep-06       2006/07     22 May-06   30 54 Apr-06   38 79 Mar-06   57 30 Feb-06   69 81 Nov-05   60 68 Oct-05   68   Sep-05 Barnes & Noble Tiger Tomes Stanford Reads 2005/06
Podcasting/Vodcasting
Considerations with pod/vodcasting ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Web 1.0 Distribution
Web 1.5 Compromise
Homegrown Podcast
Homegrown Podcast
iTunes
iTunes
iTunes
iTunes U
iTunes U
iTunes U
iTunes U
1019 16.85% 0:01:49 0:08:05 569 653 Total 969 17.34% 0:01:53 0:08:24 543 623 Real Media 50 6.67% 0:00:24 0:01:22 26 30 WindowsMedia Plays International visits Median visit length Avg. visit length Unique visitors Visits (through 6/30/06) 2006 1643 22.64% 0:02:56 0:07:46 597 825 Total 1410 24.00% 0:03:02 0:08:06 560 770 Real Media 233 3.60% 0:01:25 0:03:02 37 55 WindowsMedia Plays International visits Median visit length Avg. visit length Unique visitors Visits 2005 401 27.62% 0:03:02 0:10:25 207 239 Total 401 27.62% 0:03:02 0:10:25 207 239 Real Media n/a n/a n/a n/a n/a n/a WindowsMedia Plays International visits Median visit length Avg. visit length Unique visitors Visits (beginning 7/1/04) 2004

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Book Clubs Podcasting And More Andrew Gossen

  • 1. Online: Book Clubs, Podcasting, and More Andrew Gossen, Princeton University
  • 2. Stanford Book Salon – Fall 2002
  • 3.
  • 4. Tiger Tomes – Fall 2005
  • 5.
  • 6. Duke Reads – Fall 2007
  • 7.
  • 8.  
  • 9.  
  • 10.  
  • 11.  
  • 12.
  • 13. Monthly Postings 314     Sep-07 212     Aug-07       Jul-07 176     Jun-07 239   44 May-07   34 52 Apr-07   25 168 Mar-07   65 137 Feb-07     54 Jan-07   29 84 Nov-06   30   Oct-06   108 189 Sep-06       2006/07     22 May-06   30 54 Apr-06   38 79 Mar-06   57 30 Feb-06   69 81 Nov-05   60 68 Oct-05   68   Sep-05 Barnes & Noble Tiger Tomes Stanford Reads 2005/06
  • 15.
  • 27. 1019 16.85% 0:01:49 0:08:05 569 653 Total 969 17.34% 0:01:53 0:08:24 543 623 Real Media 50 6.67% 0:00:24 0:01:22 26 30 WindowsMedia Plays International visits Median visit length Avg. visit length Unique visitors Visits (through 6/30/06) 2006 1643 22.64% 0:02:56 0:07:46 597 825 Total 1410 24.00% 0:03:02 0:08:06 560 770 Real Media 233 3.60% 0:01:25 0:03:02 37 55 WindowsMedia Plays International visits Median visit length Avg. visit length Unique visitors Visits 2005 401 27.62% 0:03:02 0:10:25 207 239 Total 401 27.62% 0:03:02 0:10:25 207 239 Real Media n/a n/a n/a n/a n/a n/a WindowsMedia Plays International visits Median visit length Avg. visit length Unique visitors Visits (beginning 7/1/04) 2004