Creative graphic designer portfolio

Mindy Gallagher is a creative, motivated, high-energy
graphic designer seeking challenging projects that utilize
creative talent and skills.

Her excellent communication and interpersonal skills
enable her to fully understand each client’s unique
needs, and design artwork that meets them.
mindygallagher.954.sunny.ridge.drive.carver.MN.55315

Mindy started AJ Design, Inc. in 1995, naming it after
her daughter Amanda Joy, who was the inspiration
behind her desire to work from home.

The following presentation highlights samples of
Mindy’s work throughout the years.

D.952.448.2611.C.612.309.4138.ajdcreate@aol.com

Project: New Products Booklet
Client: SP Richards
Theme: San Diego Zoo

New Products Brochures: Each year when products are accepted by
wholesalers to be placed in their catalogs, I put together a brochure
for use by their sales staff to highlight the new offerings. The idea is to
be creative and eye-catching in an otherwise conservative industry.

Scope:
SP Richard’s has an annual trade show where Safco introduces new
product offerings. In this case the show took place in San Diego, so I
went with a zoo theme in keeping with the show.


SPREADS


Client: United Stationers
Theme: Working in Harmony

Scope:
United Stationers has for years been Safco’s largest
customer. The book representing their new products is
therefore larger, and the musical theme was again
meant to add some excitement to some otherwise
simple office furniture offerings.


Client: Staples
Theme: De-Stressing The Work Environment

Scope:
A recurring theme in these brochures is
“comfort.” Safco’s tag line is “Creating Your
Comfort Zone.” I chose swirling graphics in
soft blues and greens in this case to
communicate the message.


Project: Mini Book
Client: Safco Products
Theme: Natural Nirvana

Scope:
NeoCon is the Office Product industry’s biggest
annual product show. Safco has its own show
room in Chicago for the event. The mini book is
used at NeoCon and then throughout the year at
trade shows to highlight all of its product offerings.
The mini book is a smaller, abbreviated version of
the full line catalog.


Project: Mini Book Design
Theme: Abstract

Scope:
In developing new and innovative ideas for our
mini book, I created this fun look that
incorporated some line drawings and
contemporary colors. This design was an even
more abbreviated version of previous years’ mini
books.

Project: Trifecta Brochure
Client: Safco Product Manager
Theme: Keep the World Beautiful

Scope:
This brochure was used to introduce a new line
of triangular waste receptacles. I went with a
triangle theme for my first attempt (see slide
after next) but the manager was looking for
something similar to other designs I had
created incorporating natural elements.


INSIDE SPREAD

The inside of this brochure was used to highlight
the different configurations available for this
product. We actually had 3 cans available to
shoot and I used Photoshop to color correct them
and put them together.

BROCHURE IDEA

This was the first design idea I submitted for the
Trifecta brochure. It carried the triangular theme
through the piece.


Project: Trade Show Brochure
Client: Office Furnishings
Theme: Super Heroes

Scope:
We used this brochure at an Office Furnishings
trade show that had as its theme, Super
Heroes. It was well received.


Project: Trade Show Booth Graphics
Client: Office Furnishings
Theme: Super Heroes

Scope:
Corresponding booth graphics for “Super
Hero” themed trade show.


Project: Training Brochure
Client: Minneapolis Community
and Tech College

Scope:
I was hired to create a brochure that would attract
young professionals or those aspiring to a professional
field and interested in becoming leaders in their fields.


Project: Folder Designs
Theme: Abstract

Scope:
At Safco a
generic
folder is
used to
send out all
requests for
materials,
etc. I was
selected to
design
the‘09
folder. Far
Left is the

design that
was
chosen. To
the right of
it and on
the next
page are
some other
ideas I
pitched.


FOLDERS


Project: Ads

Scope:
I created many ads for Safco that were placed in journals
as a part of charitable fundraising events that the office
products industry was involved with.
I designed this ad and wrote the copy.

Client: Safco

Scope:
This ad for the UJA Federation of New York was placed in
the journal honoring 3M and OfficeMax for their
contributions to this organization.
I designed this ad and wrote the copy.


Scope:
This ad was placed in a Staples Catalog to introduce our new
line of “metro” seating. I used Photoshop to put them in a
performance setting as a band. This drew visual attention to the
ad, which was our goal.
I designed this ad and wrote the tag lines.

Client: Staples
Client: Uhited Stationers

Scope:
Using Photoshop, I created the image in this ad to introduce
a new line of chairs named “metro.” I designed the ad to
be a little less flashy than the one to the right since it was
being placed in the more conservative United Stationers
catalog.


Project: Logos and Letterhead



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Creative graphic designer portfolio

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