Kathy Weiss

Charlotte, North Carolina Area, NY United States

Executive Vice President, Blass Marketing and Blass Research

Advertising / Marketing / PR

Combines market intelligence and disciplined branding to deliver significant value. Accomplished, forward-thinking brand champion with demonstrated strategic planning and project management skills with US-based and global integrated campaigns in excess of $3M. Proven ability in developing lasting client relationships based on trust and a solid understanding of needs supported by superior marketing and communications knowledge. Outstanding communicator across all levels—from executive to sales to technical staff. 20+ yr expertise in qualitative and quantitative market research. Specialties: Strategic Positioning | Brand Management | Creative Architect | Facilitator | Market Analy...