eCommerce Store - Wondering how to get the customer’s flooding the bandwidth with orders? Keep reading to find 6 ways you can make your store go viral through social media sites.
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Tips to make your e commerce store viral through social media
1. 6 Ways to Make Your E-Commerce Store Viral through
Social Media
retailemall.com /blog/make-your-e-commerce-store-viral-through-social-media/
Adam Prattler
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Photo by Steve Jurvetson / Flickr
You’ve got your e-commerce store all set up, products and services ready to go and now you’re
wondering how to get the customer’s flooding the bandwidth with orders. Social media will reach
out to all kinds of potential customer you might not have even thought about. But how do you lure
them in?
Keep reading to find 6 ways you can make your store go viral through social media sites and get
your products flying off the virtual shelves. From current posts and Q&A’s to image promotions
and word of mouth, you need to get active on Facebook, Twitter, Pinterest, and a number of other
social media sites, where your customers are logging in everyday.
1. Keep Your Content Current
2. Post daily content on social media sites like Facebook and Twitter (4-6 times a day on Twitter), and
keep in mind what time of day you’re posting. You posting frequencies will have different impacts
on a variety of viewers. Two great tools to help you automate your updates are Swayy (for finding
news and articles related to your industry) and Buffer (integrates into your browser and apps to
help schedule postings).
2. Image Use on Facebook
Use images in your Facebook posts, and you can increase your likes by up to 50% over the
average post. And this can really help your commerce and online store rates. When you post an
announcement or promotion, add a link to the page within the post and include an image to help
entice viewers. An image with the announcement is more appealing and increases click-through.
3. Get Social Review and Up Your Word of Mouth Marketing
Increase your sales with product reviews to build trust with your customers and provide some
insight. Reviews will help you attract social traffic to your products pages and ultimately lead to
buys and return shoppers.
4. Get a Q&A going on Twitter
It’s crucial that you keep your viewers and shoppers engaged in your store and the products you
offer, so pick a day of the week and encourage viewers to post their questions for you. With your
answers to their questions, pick the best ones and post them in a blog. Over time, word will spread
and you’ll establish yourself as authority.
5. Play with Your Blog Post Titles
The title is the first thing a viewer will see, and has a lot pull in if they decide to actually read it.
Optimize your titles with simple tips to attract attention, like keeping it short and using everyday
language. If your post is a list, use the number of items in your title, and try using psychological
traits like fear, desire, and urgency.
6. Use Pinterest to Create a Complimentary Board
Provide your customers with deal and info and complimentary items that don’t normally sell. This
will create incoming traffic for your store and others by promoting each other and sharing a
customer base. Connect your marketing channels around this board and have your social
accounts drive traffic to it.