1. Social Media in Academic Libraries:
Social Media in the Workplace, Current Trends
and Work Practices
By Allan Cho
(Special Libraries Association Annual
General Meeting, November 24, 2009)
Program Services Librarian
Irving K. Barber Learning Centre,
UBC Library
2. Agenda in 15 Minutes
1. Generation Y, Digital Natives,
Millennials
2. What works, What doesn’t?
3. UBC Initiatives in Social Media
4. Opportunities & Challenges
5. Intellectual Property & Copyright
3. Irving K. Barber Learning Centre
Main audience:
students,
faculty &
community
Core collection
- Programs &
Services
4. Target Audience @ UBC Library: Students (Population:
30,000+)
Born in the late 1980’s & 1990’s
Used to texting, and IM and new media used
through websites like YouTube and social
networking sites like Facebook, Myspace, and
Twitter
Referred to as Millennials or “Generation Y”
5. Most Popular Social Media Tools For College
Students
(1) Youtube
(2) World of Warcraft
(3) Facebook
6. Informal vs. Formal Social Media
Rate My Professor.com vs. UBC evaluations
Xanga vs. UBC Wordpress
Facebook vs. Email
8. What didn’t work? iTunes U
Mac vs. PC dilemma
Web as a platform (i.e.
UBC library stations do
not have iTunes installed)
Slow to download
Clunky interface
10. Initiative #1: Tools For Outreach &
Teaching (TOTS)
Aim:
Each sessions include technology
and speakers that highlight some
of their applications of these
tools. A "sandbox" environment,
followed by a discussion of their
value for teaching and outreach.
Topics Included:
Wikis
Social networking tools - Instant
Messaging - Blogs for Subject
and Branch liaison
RSS feeds
Customized search engines
Podcasting
Micrblogging - Twitter
11. Initiative #2: Library Journal Club
2009 annual Horizon
Report.
Topics for one session:
One Year or Less: Cloud
Computing
Two to Three Years:
Geo-tagging
Two to Three Years: The
Personal Web
12. Initiative#3: M-Libraries
Conference @ UBC
Explored and shared
work carried out in
libraries around the
world to deliver
services and resources
to users 'on the move,'
A growing plethora of
mobile and hand-held
devices.
13. (New Course) LIBR 559M at
SLAIS
LIBR 559M (3 cr.)
Social Media for Information Professionals
This course examines social media (i.e.
blogs, bookmarking, mashups, wikis, and
social networking sites), its concomitant
trends (i.e. web 2.0, library 2.0) and how
web 2.0 principles can be applied to the
delivery of information services in the digital
age.