3. Kings of the Minicomputer Market Hardware Operating System Database Applications Terminals and Printers Hardware Operating System Database Applications Terminals and Printers Hardware Operating System Database Applications Terminals and Printers
5. Why? Standard Hardware (IBM, Compaq…) Operating System (Microsoft DOS) Applications (Lotus 123, dBase…) Accessories (Printers, scanners, storage) Result: Best of Breed model, allowing companies to focus on what they do best. Interfaces were standardized and open
6. As a result: Ecosystem Evolved System Integrators And OEMs VARs Distributors Applications Hardware Technologies Market structural shift – changed the entire value chain
7. Telecom Equipment in the 90’s Hardware Operating System Management Applications Phones Hardware Operating System Management Applications Phones Hardware Operating System Management Applications Phones
8. What’s changing? Standard Hardware (AudioCodes, Cisco…) Softswitch / Proxy (Broadsoft, Digium) Applications (Genesys, IBM WebSphere…) Accessories (Phones, cameras, paging) SIP has become the standard and open interface
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10. The Telecom Ecosystem System Integrators and OEMs VARs Distributors ISVs/ Application Partners Enabling Technologies SIP enables applications that can leverage the channel ecosystem.
11. The Telecom Ecosystem System Integrators and OEMs VARs Distributors ISVs/ Application Partners Enabling Technologies
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13. ETSI Speech Quality Test Results AudioCodes’ Mediant The only Media Gateway to meet or exceed ALL test criteria Below Expectations Exceeds Expectations As Expected AudioCodes Mediant (G.711, G.729, G.723, EC, VAD, CNG)
14. The Telecom Ecosystem System Integrators and OEMs VARs Distributors ISVs/ Application Partners Enabling Technologies
16. Microsoft – UC Office Comm. Server 2007 PSTN PBX Phones & Faxes LAN AudioCodes Mediant Mediation Server IP Phones Exchange Server 2007
17. Broadsoft PSTN AudioCodes Mediant Gateway Broadworx Feature Server Fax Analog Phones SMB MP-11x SMB IP Phones Fax Analog Phones Fax Analog Phones SMB MP-11x Carrier POP
24. The Telecom Ecosystem System Integrators and OEMs VARs Distributors ISVs/ Application Partners Enabling Technologies
25. Opportunities for VARs Application Server VAR can match the application to the customer’s needs All other components remain the same! SIP
26. Our Vision: Growth of the Ecosystem Larger Market More Solutions New Business Increased Resources
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Notes de l'éditeur
Title: Taking SIP from the Lab to the Bank. Abstract: Much has changed since the early days of telecommunications. The underlying technology has improved quality, reduced costs, and brought dispersed organizations together. However, the biggest change in telecommunications these last few years has been the introduction of SIP, which standardized the interfaces between many of the devices and applications. SIP is not just a technology, it has changed the way telecommunications solutions are designed, engineered and sold. This session will examine the impact of SIP, discuss the changes occurring in the business of telecommunications and reveal new opportunities for the entire ecosystem.