2. Change management
• Change management is an approach to
shifting/transitioning individuals, teams, and organizati
ons from a current state to a desired future state. For
example:
• Mission changes,
• Strategic changes,
• Operational changes (including Structural changes),
• Technological changes,
• Changing the attitudes and behaviors of personnel
3. Definition…………
“a systematic application and transfer
of behavioral science knowledge to
the planned
development, improvement, an
reinforcement of the strategies
, structures, and processes that lead
to the organization effectiveness.”
4. behavioral science
• a branch of science (as
psychology, sociology, or anthropology) that
deals primarily with human action and often
seeks to generalize about human behaviour in
society
5. Characteristics of OD
• A planned change: compare to other
approaches OD is systematic, planned
process of organizational change
• Comprehensive change : generally involve total
system.(strategy , structure , process)
• Long-range change: OD takes months or years
to implement . Not intended to be stopgap
measure.
6. Characteristics of OD
• Participation of change agent: services of an
outside expert are generally retained to
implement OD process. “do it yourself”
programs are discouraged.
• Emphasis on intervention : it results in an active
intervention of change agent in the
ongoing activities of the organization
(Intervention: Consulting, interference)
7. Characteristics of OD
• Collaborative management : in contrast to the
traditional management structure , OD stresses
on collaboration among various levels. It is
viewed in a system perspective
• Action research
8. The process of Organization Development
Reference book : Organization Development & Change by Cummings & Worley
